BLUE VALLEY MULTICULTURAL FESTIVAL

A WAY THE BLUE VALLEY SCHOOL DISTRICT SHOWS SUPPORT TO ALL OF THE FOREIGN FAMILIES IN THE AREA.

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Alayna Fox 1

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Alayna Fox 2

ABOUT ME• Alayna Fox

• Junior at Blue Valley West

• I enjoy volunteering at my church nursery.

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Alayna Fox 3

CLIENT EXPLANATION

Our Client’s Requests:• Client: Blue Valley Multicultural Festival Organization

• Contact: Nancy Allen, Ronda Hassig

• Nancy Allen and Ronda Hassig provide a festival every year for the different cultures in Blue Valley. The people bring different things from their culture such as: food and artifacts. They also provide food and performances. The festival is a way for the different cultures to interact with each other. Objective: Bring the many cultures together

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Alayna Fox 4

OVERVIEW PAGE• Objective: Bring the many cultures together• Target Audience: Parents, teachers and students• Message: We are trying to tell the different cultures to come and

enjoy themselves with the other cultures.• Rationale: I am showing you the old poster versus the new poster

and how they have changed and how much more inviting the new one is.

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Alayna Fox 5

WHAT WAS USED BEFORE

• Usually hosted at Blue Valley

Middle School• RSVP was required• The poster and half sheet were

originally made in Microsoft

Word

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Alayna Fox 6

COMPETITORS• There are no competitors for this festival. It is a festival

mainly for Blue Valley families.

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Alayna Fox 7

FINAL PRODUCT

• Hosted at Blue Valley North High school

• New design for posters and half sheet hand-outs made in illustrator

• Design was also used in mass emails sent to the parents

• All are welcome

• No necessary RSVP

• Facebook Event page

• Personal QR code

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Alayna Fox 8

COMPARISON

Old New

• The title fonts are easy to read and appealing to the eye

• There are pictures from past events

• There is a QR code that will take you to an eventbrite page

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Alayna Fox 9

TIMELINE• Mock up of poster - 9/9/11• Rough draft of poster and half sheet – 9/12/11• Poster and half sheet finished – 9/15/11

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Alayna Fox 10

THANKS FOR TAKING THE TIME TO VIEW THIS POWERPOINT. I HOPE YOU ENJOYED IT.