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    AACS1613 Introduction to Information Technology.

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    Contents Pages

    Part A: Briefly describe the Blu-ray. 2-3

    Part B: The function of Blu-Ray. 4-6

    Part C: Industry that Uses the Blu-Ray. 7-9

    References 10

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    Part A: Briefly describe the Blu-ray.

    Blu-ray

    Definition of Blu-ray Disc.

    Blu-ray Disc is a next-generation, optical disc format that enables theultimate high-def entertainment experience. Blu-ray Disc can be shortened

    down to "BD. Blu-ray Disc provides these key features and advantages of theblu-ray. Blue-ray can be maximum picture resolution. Blu-ray Disc delivers full1080p* video resolution to provide pristine picture quality, and Largest capacity

    available anywhere (25 GB single layer/50 GB dual layer). Blu-ray Disc offersup to 5X the capacity of today's DVDs.It is the best audio possible, and also

    blu-ray Disc provides as many as 7.1 channels of native, uncompressedsurround sound for crystal-clear audio entertainment. Blu-ray enhanced

    interactivity to enjoy such capabilities as seamless menu navigation, exciting,new bonus features, and network/Internet connectivity.

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    HistoryThe Blu-ray Disc specification was officially announced in February

    2002. Blu-ray Disc recorders were first launched in Japan in 2003. Blu -ray Disc

    players appeared globally in early 2006. The name Blu -ray Disc refers to the

    blue laser that is used to read from and record to a Blu -ray Disc. In comparisonto a red laser, as used in DVD and CD, a blue laser allows for a much higher

    density and hence larger storage capacity. "Blu" is intentionally spelled withoutan "e" to allow for a distinctive registration of the trademark name.

    The group of companies that develops the Blu-ray Disc format wasinitially called Blu-ray Disc Founders, and it was established in early 2002. InJune 2004, the group was renamed to Blu-ray Disc Association to underline its

    intentions to welcome other companies to join the association.

    Parameters Blu-ray

    Storage capacity 25GB (single-layer)50GB (dual-layer)

    Laser wavelength 405nm (blue laser)

    Numerical aperture (NA) 0.85

    Disc diameter 120mm

    Disc thickness 1.2mm

    Protection layer 0.1mm

    Hard coating Yes

    Track pitch 0.32m

    Data transfer rate (data) 36.0Mbps (1x)

    Data transfer rate (video/audio) 54.0Mbps (1.5x)

    Video resolution (max) 19201080 (1080p)

    Video bit rate (max) 40.0Mbps

    Video codecs MPEG-2MPEG-4 AVC

    SMPTE VC-1

    Audio codecs Linear PCM

    Dolby DigitalDolby Digital PlusDolby TrueHD

    DTS Digital SurroundDTS-HD

    Interactivity BD-J

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    Part B: The function of Blu-Ray.

    y Blu- ray disc are recordable with unrivaled storage capacity :The Blu-ray disc have recordable and it refers to two optical disc formats that can be recorded

    with an optical disc recorderwhich also can be erased and re-recorded multiple times.Provides 25 GB (single layer) or 50 GB (dual layer) on a single-sided disc, compared to 4.7

    (single layer) and 8.5 GB (dual layer) on a single-sided DVD disc.The current practicalmaximum speed for Blu-ray Discs is about 12 times higher speeds of rotation (10,000+ rpm)

    cause too much wobble for the discs to be read properly, as with the 20 times and 52 timesmaximum speeds, respectively, of standard DVDs and CDs. Since September 2007, there is

    also available in the smaller 8 cm Mini Blu-ray Disc size. Blu-ray Disc offers the highestcapacity on the market without compromising quality. Blue laser technology enables up to 50

    GB of storage, or five times the capacity of todays DVDs.

    y Blu-ray Disc player have high interactivity and connectivity to internet with advanceddurability

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    Stunning high definition bonus features and a Blu-ray Disc player equipped with BD Live for Internet

    connectivity. It can enhance the movie you watch with live updates or live events built around the

    Blu-ray Disc content. If you just want to sit back and enjoy the movie, Blu-ray Disc allows for easy

    navigation through the film with convenient pop-up menus. Blu-ray Disc supports high bit rate, high-

    definition video at resolutions of up to 1,920 x 1,080, compared to DVD's 640 x 480, in progressive

    and interlaced formats..Most products to choose from Blu-ray Disc have broader industry support at

    launch than any disc format ever introduced. It enjoys the enthusiastic support of major companies in

    electronics, computers, videogames, recording media, music and movies. It is also rich interactivity

    capabilities with Java thatprovides widely supported content development platform that movie

    studios and gaming companies can use to provide creative interactive content for the next decade or

    more with the connectivity to internet thatprovides the ability to establish a direct connection to the

    Internet, so that content stored on Blu-ray Discs can be enriched with Web-based content.

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    y Blu-ray players can play your DVDsIt has the same size and look as CD and DVD, enabling Blu-ray Disc drives that can read and write

    CDs and DVDs. The Blu-ray Disc system uses the standard 12 cm and 8cm disc sizes to support

    backward compatibility with your existing CDs and DVDs. That means we do not have to throw away

    our current collections and start from scratch-they can still be enjoyed on a wide range of Blu-ray

    Disc playback products, including players, game consoles and Blu-ray Disc drives.

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    Part C: Industry that Uses the Blu-Ray.

    Since the industrial revolution, there have been a great number of inventions that have skyrocketed in

    the past one hundred years, not to mention the innovation on behalf of scientists around the world.

    Everything from fighter jets, missiles, planes, ships, submarines, telephones, electricity, computers,

    internet, cable, television, motion pictures, and of course the Blu Ray Disc were seemingly created

    from this one small revolution. The functions of Blu-ray keep upgrading and keep growing in various

    industries.

    The industry which uses the Blu-ray includes:

    Electronic Industry

    The electrical and electronics industry changed drastically after the turn of the millennium, seeing ahuge growth in the past decade. Nowadays, most people will have a High definition TV [HDTV]. To

    make it more perfectly, Blu-ray Disc offers the ideal content delivery system for pre-recorded media.

    Aside from that, Blu-ray featuring the most advanced recording capability for the owners of HDTVs.

    With the capability or functions in Blu-ray Disc, it allowed the users to record or stores an enormous

    amount of High Definition Broadcasts. Blu-ray Disc will retain all the detail from the original and

    absolute best quality. By the end, the Blu-ray Disc is more likely to increase the industry of HDTVs.

    Some Electronics companies which had supported Blu-ray Disc are Hitachi, LG Electronics,Matsushita (Panasonic), Mitsubishi, Pioneer, Philips, Samsung, Sharp and Sony.

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    Computer Industry

    The storage inside PCs wills easy stuff up with all the users personal files such as music, video and

    etc. Gear up with the unlimited download from the internet. The storage of the PC should be jam in no

    longer period. In the market for data storage, there have alternative ways to store this data, such as

    CDs and DVDs. Yet they only can fulfill substantial portion of it. Blu-ray Disc can help to solve the

    problem as it has large amounts of capacity to be used. Blu-ray Disc in a PC can allowed reading from

    and recording to CD and DVD media. This make easy for the consumers. Aside from that, the

    physical size is identical to DVDs and CDs. The cost of a Blu-ray Disc is value due to its GB, its a

    very economical storage medium.

    Some Computer companies which had supported Blu-ray Disc are Apple, HP and Dell, which have

    adopted the Blu-ray Disc format in their top-of-the-line models.

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    Entertainment Industry

    Blu-ray Disc can bring out more lively high quality picture and the sound in home. The motion of

    picture is imagery and smoother scene transitioning in order to make the films seems more spectacular

    than normal life. The users may experience the feeling of reality of the picture while sitting in front of

    their television set. Blu-ray has increasingly established its position as the number one choice of next

    generation of home entertainment.

    The Companies that have being supported Blu-ray Disc are Warner Bros. Entertainment Inc.,

    Twentieth Century Fox Home Entertainment, Paramount, Lionsgate Entertainment, Universal Studios

    Home Entertainment and etc.

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    References:

    y http://en.wikipedia.org/wiki/Blu-ray_Discy http://www.blu-raydisc.com/en.htmly http://www.bva.org.uk/market-information/market-information-news/home-entertainment-

    industry-shows-growth-built-rising-blu

    y http://www.blu-ray.com/faq/y http://www.blu-ray.com/info/

    ~THANK YOU~