Black book final

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Transcript of Black book final

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1.LONDON FASHION WEEK

3.BRAZIL STORE LAUNCH

2.TOKYO PHOTO SHOOT

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Bloggers:

Mariella Agapiouwww.myfashionlife.com

Freelance [email protected]

Journalists:

Laura WheatFreelance Journalist

[email protected]

Jessica BridgemanFreelance Writer

[email protected]

Colin DawidziukFreelance Writer

[email protected]

Katie GavaghanFreelance Journalist

[email protected]

PR:

Sarah HeavisideFreelance PR

[email protected]

Stylists:

Bryan HarropFreelance Fashion Stylist & Visual

Merchandiser [email protected]

Shyla HassanFreelance Fashion and Celebrity Stylist

[email protected]

Katy LassenFreelance Stylist

[email protected] Thrower

Freelance Fashion and Celebrity [email protected]

Hannah NewmanFreelance Stylist and Writer

[email protected]

Photographers:

Natalia IlinaFreelance [email protected]

www.nataliailina.com

Ondine GoldswainFreelance Photographer

[email protected]

Curtis GibsonFreelance [email protected]

Helen McArdleFreelance Fashion Photographer

[email protected]

Makeup Artists:

Gloria PeñarandaFreelance make-up artist

[email protected]

Nina SagriFreelance Make-up artist

[email protected]

Anne Marie SimakFreelance Make-up artist

[email protected]

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TOKYO PHOTO SHOOT

P h o t o g r a p h e r s

M o d e l s

H a i r S t y l i s t s

M a k e - Up A r t i s t s

S t y l i s t s

L o c a t i o n s

H o t e l s

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PHOTOGRAPHERS

Mikael Jansson | Wenzel & Co, 36 West 25th StNY NY 10010

http://www.mikaeljansson.com | Calvin Klein | Dior | I-D | Interview

Daniel Jackson | [email protected] (London), [email protected] (New York),

[email protected] (Sydney)http://www.mapltd.com/artist/danieljackson/

Alexander Wang | Gucci | Another | Acne Paper | Dazed&Confused |

Mario Sorrenti

http://www.artpartner.com/contact/New york

155 Sixth avenue15th fl

New york, ny, 10013Tel +1 212-343-9889Fax +1 212-343-9891

Paris50 Rue Etienne Marcel

1st floorParis, France 75002Tel +33 1-4026-5454Fax +33 [email protected]

Calvin Klein | Chloe | Dior | Mac | Purple | V

Fabien Baron | Baron&Baron, Inc. 435 Hudson Street, 5th Floor, New York, NY, 10014 |

[email protected] | http://www.baron-baron.

Alexander Wang | Dior |

Chloe | Victor and Rolf

Phillip [email protected] Gay Feldan,Kramer&Kramer

212-645-8787

http://www.philipnewtonphoto.com

Boden | Nordstrom | Lilly Pulit-zer | Amazon | Weleda

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MODELS

Liu Wen

Select Model Management,27-35 Mortimer Street,

London,W1T 3JG

[email protected]

http://www.selectmodel.com/default.aspx

Balenciaga | Calvin Klein | Converse | Diesel | Elle China | Manifesto | Numero

Fei Fei Sun | Women Management, 199 Lafayette St 7 FL, New York, NY 10012, USA, +1 212-334-7480 | http://www.womenmanagement.com/Models/1-2175/

FEI%20FEI%20SUN.htmlShanghai Tang | Valentino | Louis Vuitton | Spur | I-D

Tian Yi | D’management Group,13 via Forcella, Milan, Postal: 20144, +39 02 8942 [email protected]

Louis Vuitton | Sephora | Tommy

Hilfiger | Vera Wang | 10 Magazine | Glass | Dazed&Confused | I-D | Harpers Bazaar China | Metal | Man-

Tao Okamoto | Jinnan Plaza # 603 1-15-3, Jinnan Shibuya-ku, Tokyo, 150-0041 1-15-3

| [email protected]

D&G | Kenzo | Ken-neth Cole | Ralph

Lauren | GAP | Uniqlo | Zac Posen | Allure | 10 Magazine | Another | Interview |

Ji Hye Park | Esteem Model Management , Song na Choi |

[email protected]

Diesel | Louis Vuit-ton | Vogue China | Vogue Italia | Vogue Korea | Alexander Wang | Alexander

McQueen | Anna Sui

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HAIR STYLISTSGarren

New York, 781 Fifth Avenue, New York, NY 10022, 212-841-

9400

http://www.garren-newyork.com

[email protected]

Anna Sui | Calvin Klein | Coach | Dior | Dsquared2 | Inter-view | Vogue Paris

Teddy Charles

Agent: Nadine Javier Shah, 531 West 25th Street, 4th Floor, New York, NY

1000 | tel +1 212 206 0737

http://www.artandcommerce.com

DKNY | Donna Karan | Ralph Lauren | Tory Burch | Dazed&Confused | American

Vogue | Muse Magazine | Numero | W KoreaOrlando Pita

Agent: Tahra Collins, 531 West 24th Street, 4th Floor,

New York, NY 1001,1 212 206 0737

http://www.artandcom-merce.com

Alexander Wang | Burberry | Chloe | Estee Lauder | Michael Kors | Tom Ford | Interview |

Vogue |10 Magazine | Flair

Anthony Turner

http://www.artpartner.com/contact/

New york155 Sixth avenue

15th flNew york, ny, 10013Tel +1 212-343-9889Fax +1 [email protected]

Akris | Calvin Klein | Givenchy | Jil Sander | 10 Magazine | I-D

Guido Palau

Ground Floor, 13-19 Curtain Road,

London, EC2A 3LT

+44 (0)20 3195 2081 [email protected]

http://www.julianwatsonagency.comAlberta Ferretti | Balenciaga | Givenchy | Isabel

Marant | Lanvin | Numero Tokyo | Love

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MAKE-UP ARTISTSv

Francois NarsTOKYO

#401 7-8 Sarugaku-cho, Shibuya-ku,150-0033 Tokyo, Japan

[email protected]

http://www.creativeexchangeagency.com

François Nars | Marc Jacobs | Allure | Inter-veiw | Muse | Vogue Japan/Italia/Paris/

Mark CarrasquilloAgent: Nadine Javier Shah. 531 West 25th Street, 4th Floor, New York, NY 10001, +1 212 206 0737

http://www.artandcommerce.com

Bottega Veneta | Alexander Wang | Pinko | Reed Krackoff | Interview |

Pop | Love | Vogue Japan

Francelle Daly

Agent: Nicole LePage. 531 West 25th Street, 4th Floor, New York,

NY 10001, +1 212 206 0737 http://www.artandcommerce.com

François Nars | Helmut Lang | Zac Posen | Robert Lee Morris | Dazed&Confused | Doc-ument | I-D | Interview | Lula | Numero | VS | W Korea | WSJ

YADIM CARREN-ZA

New york | 155 Sixth avenue | 15th fl | New york | NY,

10013 | +1 212-343-9889

http://www.artpart-ner.com/contact/Aldo | Donna Karan | Calvin Klein | Hugo Boss | Kenzo | Muse |

Numero | Another

Jodie Boland

See Management | 307 Seventh Ave | Suite

1607 | New York | NY 10001| 212. 255.2500

[email protected]

American Vogue | Flaunt | GQ | V Man | Vogue China | Calvin

Klein

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Stylists

ALASTAIR MCKIMM Fashion Editor/Stylist

McKimm has worked with, China Vogue, i-D magazine and Alexander Wang so is ideal for a shoot which

needs a strong Asain influence. CONTACT DETAILS

Twitter - @MckimmAlastair

NICOLA FORMICHETTI Fashion Editor/Stylist

Formichetti is former Fashion Director of Vogue Hommes Japan and has a strong Japanese heritage which influences his work making

him perfect for our shoot. CONTACT DETAILS Twitter - @formichetti

Email - [email protected]

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YOYOGI PARK It is situated next to the Meiji Shrine and is one of the biggest parks in Tokyo. It is a romantic setting

in the heart of Tokyo.

TOKYO IMPERAIL PALACE Right in the downtown Tokyo and is located in the stunning Palace. It is a huge park sep-erated by water canals with historic Japanese landmarks and the stone brigde which is an inspring addition to the majestic walls of the

Palace.

LOCATIONS

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HOTELS

ANDON RYOKAN HOTEL The bath, mosaic, lighting and

architecture are based on a Japa-nese lantern.

(81-3) 3873-8611 www.andon.co.jp/contact/

HOTEL OKURA TOKYO Okura is more traditional with a teahouse, lanterns

and Japanese antiques.(81-3) 3582-0111

www.hotelokura.co.jp/tokyo/

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BRAZIL STORE LAUNCH

Cities to visit

Store Location

Brand Ambassadors

Fashion Press

Bloggers

Lifestyle/Fashion Online Potential Media Opportunities

Like Minded Brands PR and Marketing Agencies

Potential Retail/Franchise Partners

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Cities to Visit Säo PauloState: Säo PauloPopulation: 11,244,369

Rio de JaneiroState: Rio de JaneiroPopulation: 6,323,037

San SalvadorState: Bahia

Population: 2,676,606

BrasíliaState: Distrito FederalPopulation:2,562,963

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Store LocationSäo Paulo

Iodice Address: Rua Oscar Freire 940

Phone:011 6445 2945“One of São Paulo’s top homegrown brands for both men and women, Iodice prides itself on top-quality materials and creative elegance.”

Rio Sul

Adress: Av. Lauro Müller 116, Botafogo, Rio de Janeiro, 22290-160

Website: www.riosul.com.br“One of the city’s most popular retail complexes, with four movie screens and a giant food court”

Address: Av. Centenário 2992, Barra, Salvador, 40149-900

“Shopping Barra is the best shopping mall in Salvador.”

“Many hotels provide transportation to the mall, but you can also take the

Rodoviária bus line.”

Brasília

Address: SCN, Q. 05 Bloco A, Asa Norte, Brasília, 70715-900

“The most sophisticated mall in the city, has several international chain stores, as well as movie theaters, restaurants, and snack bars. The mall is close to both

hotel sectors”

Salvador

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Brand Ambassadors

Rafael Pereira da Silva, born 9th july 1990, Brazilian

footballer who plays for Man-chester United, 2 caps for Bra-zil, silver medal in 2012 olym-

pics with Brazil under 23s team

Neymar da Silva Santos Júnior, commonly known as Neymar, is a

Brazilian footballer who plays in the Brasileirão Série A for Santos and

the Brazilian national team. In 2012, SportsPro magazine rated Neymar

as the most marketable athlete in the world. Neymar was also rated #13

in The Guardian’s ‘Football 100’ for 2012. Santos FC São Paulo, São Paulo, Brasil. Neymar won the 2011and 2012 South American Footballer of the Year award.

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Continued...

Marlon Teixeira, Nationality: Brazillian

Born: Santa Catarina September 16, 1991,

ranked 19 in top 50 male models on models.com

Teixeira was named the best male model in 2011 by Client magazine and

Made in Brazil and Hola! magazine, Manager: Wilhelmina models

wilhelmina.com

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Fashion Press

Name: Costanza PascolatoM.O.: Costanza is without a

doubt the grande dame of the fashion industry here in Brazil

and at 72 years old she shows no signs of slowing down.

She sits front row at every show, has a signature coiffed ‘do and

is never without her sunglasses. And in addition to writing for Vogue, publishing three books

on style, and frequently appearing on television as a

fashion authority, Costanza is also a successful businesswoman responsible for transforming one

of the biggest branches of Brazilian textiles.

name: Lilian Pacce,M.O.: Lilian is a respected editor and fashion critic who after years working for various newspapers, started her own website, now considered to be one of the best

resources for thoughtful and objective fashion reporting. She

also nabbed two awards (in 1998 and 2000) for best fashion journalism in the

country.

[email protected]://msn.lilianpacce.com.br

http://www.madeinbrazilblog.com/magazine/

http://www.costanzapascolato.com.br/blogcp/

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Bloggers

http://www.madeinbrazilblog.com, created by Hardcuore +55 21 3178.0787

@HARDCUORE.COM

http://www.rockmyblog.com,

http://brazilianfashionblog.com, Texbrasil

http://www.soulabroad.com/shop-ping/2012/09/brazilian-mens-fash-

ion/

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LIFESTYLE | FASHION ONLINE

Coqueluxcoquelux.com.br

Fashion e-commerce website, Coquelux is geared for premium and luxury markets. It is an online shopping club that offers

products from a wide array of categories including apparel, technology,

entertainment, cooking, beauty, and home decorations.

FFW Fashion Forward ffw.com.br

Fashion Forward covers different aspects of global fashion. It covered

São Paulo Fashion Week.

Colcci loja.colcci.com.br/

Colcci is a Brazilian fashion company that manufactures and sells high-end clothing and accessories for men and

women.

Fashion.Mefashion.me/

Combining everything consumers look for today, from a social component to

customized options, Fashion.me has redefined the way fashion can be

interacted with on the Internet. It is a social e-commerce platform that allows members to discover, discuss, share, and recommend items

with other members who share a common enthrallment with fashion.

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POTENTIAL | MEDIA OPPORTNITES

MECA Festival Brazil 2013Music Festival 26 June 2013 | Venue:

Fazenda Pontal | City: Atlantida, São Paulo

São Paulo Fashion Week (SPFW)March 2014 | Venue: Ibirapuera Park | City:

Sao Paulo

Fashion RioApril 2014 | Venue: Marina da Gloria | City:

Rio de Janeiro

2016 Olympic and Paralympic Games Brazil (XXXI)

From August 2016 | Venues: Barra Zone | Copacabana Zone | Maracana Zone | Deodoro

Zone | City: Rio de Janeiro

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LIKE MINDED BRANDS | POTENTIAL RETAIL | FRANCHISE

PARTNERS Ellus Second Floor2ndfloor.com.br

Claiming to be ‘young, fresh and free’, ellus second floor effectively appeals to young men (and females) of the Brazilian demographic

and more.

Cotton Projectcottonproject.blogspot.com.br

Cotton Project, a super cool and contempory São Paulo-based label aiming to shown the

world there’s more to Brazil than just samba, bikini-clad beach babes and the beautiful

game. In doing this Cotton Project portray their traditional values,

Hentsch Manhentschman.com

Hentch Man is a simple, on trend and wear-able menswear brand. The products are de-signed to emphasise fit, providing flattering and elegant shapes and a high quality touch

created through the garments.

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PR & MARKETING AGENCIES LAUNCH

Ferraz Moda PRferrazmoda.com/br Ferraz Moda (Allice Ferraz

Comunicação) now handles PR for over 70 fashion brands.

Latin AmericaMobile Marketing Association, São Paulo

If our brand wishes to conquer the 18-30 Brazilian male market, it would be effective to connect to them

through technology and the mobile Internet.

BRUK Social MediaSocial Media Marketing Consultancy

BRUK started in Brazil and the UK, and can help our brand on a variety of levels, firstly by navigat-

ing the new socially engaged web.