Björn Ekelund at the annual ELLIIT Workshop 2013

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Breaking the curve Björn Ekelund

description

ICT and distributed cloud technology is vital for Europe and Sweden. Software and communications will affect every industry and every public sector in the coming decade.

Transcript of Björn Ekelund at the annual ELLIIT Workshop 2013

Page 1: Björn Ekelund at the annual ELLIIT Workshop 2013

Breaking the curve

Björn Ekelund

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Courtesy of Hosted Virtual Desktops blog

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Courtesy of World Internet Stats

The backbone of modern society

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2003 2013

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2003 2013

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“Maslov’s media ladder”

Text Images Video Sound Sensor data

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Voice and music

Soundcloud: 660h of music uploaded per hour

Tencent WeChat: 400M users, quadrupled traffic in 12 months

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Pictures

Source: KPCB Internet Trends may 2013

500,000,000 photos uploaded/shared per day

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Video

Source: KPCB Internet Trends may 2013

6,000 hours’ worth uploaded per hour

8,000,000 hours/hour watched = 1.2B people watching 10min per day

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…and Data, which is just beginning

Waze: 44,000,000 users 1,000,000,000 miles driven per month

Jawbone UP: >1,000,000,000 steps recorded per day >700,000h of sleep recorded per day

Yelp: 102,000,000 users 39,000,000 user reviews Grows 40% per year

Source: KPCB Internet Trends may 2013

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14,000,000,000,000 mobile megabytes per month…

Source: Ericsson Mobility Report June 2013 1 Terabyte = 1,000,000,000,000 bytes

Terabytes per Month

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“The Mobile Revolution is Just Beginning”

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Gaining momentum

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However

Social Media

Microblog

Positioning

Search

… … … …

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…and communications

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A few 100,000 jobs?

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No, all jobs…

Any industry or sector

Communications Software

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…in all sectors

Source: Ericsson 50 billion vision 2009

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Nothing changes faster than the future

Industry vision 2009 : 50 billion connected devices 2020

Update July 2013 : 500 billion connected devices 2030

Source: blog.3g4g.co.uk

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Company logotypes used for illustrative purposes only

Broad industry consensus

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Moore’s law vs. Communications

Computing = Data creation

Communications

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Centralization becomes unsustainable

Courtesy of CloudBee’s blog

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Technology pendulum

IBM370

PC & Mac

Cen

tral

izat

ion

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Cost of computing vs. communication

Computing = Data creation

Communications

Cost

80’s 90’s 00’s 10’s

Digital wireless

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Industry disruption every 5-8 years

90’s 00’s 10’s 20’s

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Industry disruption every 5-8 years

90’s 00’s 10’s 20’s

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Brutal history

Source: Strategy Analytics December 2012

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Global challenges

ICT is the key driver for GNP

ICT innovation is rapid and disruptive

Moore’s law continues

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A leader in digital products and services

A leader in many industry segments

Tomorrow?

A leader in public sector efficiency

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Market Technology

Applications

Users

Unique conditions

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A transforming competitive arena

80’s

90’s

00’s

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“It takes all the running you can do, to keep in the same place”

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Innovate or die

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The big questions for Sweden

How to support our world leading companies?

How to support creation of new world leading companies?

How to stay in the frontline in ICT research?

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Mobile and Pervasive Computing Institute

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Triple Helix

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“Laying the foundation for a truly connected world through

world-class research,

disruptive innovation, and

industry collaboration”

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World class foundation

Chip design, advanced radio technology

Embedded software and design methodology

Internet of things and mobile services

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Pole position

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Mobile and Pervasive Computing Institute?

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Mobile …

NMT GSM EDGE WCDMA HSPA LTE

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… and Pervasive Computing …

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… Institute at Lund University

MAPCI

Member companies

Universities

Partners

SMEs

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Activities

Innovation Research projects

Prototype projects

Education

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MAPCI in numbers

3 founding partners

10 year time horizon

€10M base funding

7 major ICT companies

within walking distance

Dozens of startup

companies that can benefit

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Challenge: Massive number of devices

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Challenge: Massive, personal data

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Challenge: Massive, collective intelligence

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Challenge: Bandwidth, storage, power

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Challenge: Developing in a distributed world

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Summary

• ICT is essential for Sweden, its industry and public sector

• Today’s cloud architecture will not scale

• Distributed, mobile computing is a key concept for the future

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Thank you

Any industry or sector

Communications Software