Wed.,Oct.24 to Fri.,Oct.26,200710:00 to17:30

Dates

Tokyo Big SightVenue

Organizer : Nikkei Business Publications, Inc.Organizer : Nikkei Business Publications, Inc.Supported by : Ministry of Economy, Trade and Industry / Supported by : Ministry of Economy, Trade and Industry / Ministry of Internal Affairs and Communications Ministry of Internal Affairs and CommunicationsFeaturing event : Biz Innovation 2007 ForumFeaturing event : Biz Innovation 2007 ForumConcurrently held : Security Solution 2007Concurrently held : Security Solution 2007 IP Communication & Mobile Solution 2007 IP Communication & Mobile Solution 2007 Visual Communication 2007 Visual Communication 2007 e-Document JAPAN 2007 e-Document JAPAN 2007 (Organized by:Japan Image and Information Management Association / Co-sponsored by:Nikkei Business Publications) (Organized by:Japan Image and Information Management Association / Co-sponsored by:Nikkei Business Publications)

Entrance fee : 2,000yenEntrance fee : 2,000yen (Consumption tax all-in) (Consumption tax all-in)

Number of visitors : 25,000Number of visitors : 25,000 (prospective) (prospective)

Organizer : Nikkei Business Publications, Inc.Supported by : Ministry of Economy, Trade and Industry / Ministry of Internal Affairs and CommunicationsFeaturing event : Biz Innovation 2007 ForumConcurrently held : Security Solution 2007 IP Communication & Mobile Solution 2007 Visual Communication 2007 e-Document JAPAN 2007 (Organized by:Japan Image and Information Management Association / Co-sponsored by:Nikkei Business Publications)

Entrance fee : 2,000yen (Consumption tax all-in)

Number of visitors : 25,000 (prospective)

Applications and information: Biz Innovation Managing Office, Nikkei Business Publications, Inc.1-17-3 Shirokane, Minato-ku, Tokyo 108-8646 JapanTel: +81-3-6811-8083 Fax: +81-3-5421-9170 E-mail: biz-i@nikkeibp.co.jp

Guide to Official Sponsorship Sponsors Entitled to 1 Seminar Session in Forum

BIZ07-03e

Sponsorship Fee¥3,000,000

(consumption tax not-included)

A forum will be held in the Conference Tower of the site under the theme: ‘‘IT Strategy for the Growing Companies.’’A seminar session lot of 60 min. with a capacity of 250 are made available to each Official Sponsor.Announcement ads will not only be included in the direct mail enclosed with invitations, but will be carried broadly including our official website, pre-guidebook, and the guidebook to be handed out at the site during the event. Sponsors will receive lists of attendants to their seminars after the event is over. The lists may be utilized as prospective users’ list in their business operations.

• Seminar theme and its contents must be decided through prior discussions with the Managing Office.• Sponsors are required to comply with the privacy policy set forth by Nikkei BP, Inc., upon receiving the list of attendants.

Sponsors are also required to sign receipts upon receiving their lists of seminar attendants.• In complying with the private information management rule, data of the seminar attendants and their name cards will not

be provided to sponsors until after the event is over.

Biz Innovation 2007 exhibition guidelinesExhibition fee Standard booth (fee for space measuring 3m face x 3m depth)

1booth 420,000yen (excluding consumption tax)

Friday, July 27, 2007

• Specify the exhibition layout on the application sheet if applying for 8 or more booths. Note that it may be impossible to meet all layout requests, however.

• Groups of 8 or more booths will be, in principle, islands open on all four sides.

Determination of booth positionThe exhibition office will determine booth positions for exhibition applications received by the application deadline date (July 27, 2007). Contact the exhibition office for exhibition applications after this date. Exhibition booth position will be determined by the Managing office based on date of application, scale of exhibition, exhibition history, exhibition content and other factors, and announced at the exhibition explanation session on August 28, 2007.

CancellationsIn the event a firm applies for exhibition space and later wishes to cancel some or all of the booths requested, cancellation notice must be received in writing. Cancellation charges will be assessed in accordance with regulations (see the back of the exhibition application form).The exhibition contract date shall be the date the application form is received by the organizers. Cancellation charges are 30% for the period from the contract date through July 27, 2007, and 100% after that date.

Application deadline date

Tuesday, August 28, 2007 Note: Time and venue will be announced by the exhibition office at a later date.Exhibition explanation session

Download Service of Presentation MaterialsService enabling our website visitors to download the materials handed out at the Sponsors’ Seminar as data will be provided upon sponsors’ requests. Sponsors may convey and promote their seminar contents not only to the seminar audience but more widely to the public.

Corporate LogoOfficial Sponsors’ corporate logos will be carried in promotional media such as the following:• DM enclosed with invitations (on envelope and brochure cover)• Covers of the pre-guidebook and official guidebook (to be handed out on the site during the event) • Information boards on the event site

Official Website/E-direct mail• Sponsors’ corporate logo will be carried permanently on the top page of Biz Innovation’s official website to induce page viewers to

the sponsors’ websites.• 5-line ads to promote attendance to the Sponsors’ seminars will be carried twice in the countdown mail to be sent electronically to

pre-registered visitors.

We offer reasonable ready-made displays, starting at 120,000 yen for a single booth (exhibition fee not included). Ask the Managing office for details.

Propose IT utilization from the management viewpoint

A B2B event introducing solid approaches to business targets

Maximized impact on visitors with four events held simultaneously

Zone : IT Solutions for Managements

Zone : Innovation of Work-Style

Zone : IT Solutions for Managements

Zone : Innovation of Work-Style

EnterpriseResourcePlanning

(ERP)

Collaboration

Web Solution,ASPKnowledge

Management,EIP

SFA, CRM

Financial/Accounting,Personnel/

Payroll

ManagementVisualization

Tools

ConsultingServices,

SI Services

Exhibited Products and Services

Special Theme Pavilions (Tentative)

Internal Control/Risk Management Pavilion

Enterprise Resource Planning (ERP),Financial/Accounting,Personnel/Payroll,Sales/Inventory Management,Production Management, SCM,BPM, Workflow,BI, Data Integration,

SOA, Website Services,Consulting Services, System Integration Services,SMB Solution Packages,Industry-Specific Solutions, etc.

Groupware/Data Sharing,SFA, CRM, Marketing,Knowledge Managemet, EIP,Web Solutions, Web Applications, EC,Purchase/ Procurement Support,

Reports, Document Management,Project Management,Ubiquitous Office Related Products/Services,ISP, VPN,Network Construction,ASP, Outsourcing, etc.

IT application solutions for realizing management of corporate managerial risks such as internal control and continuation of business will be exhibited in this pavilion.

Web Marketing PavilionThis pavilion introduces the latest marketing methods fully utilizing the internet-related technologies such as SEO, Blog, SNS, and e-mail.

Business PC/Mobile Terminal PavilionVarious solutions such as PC/IT asset management and applications of PCs for business use including mobile notebook PCs and smart-phones are to be exhibited in this pavilion.

SMB Consultation CornerThis is a corner providing consultation services and exhibits on IT application solutions for middle- and small-sized companies.On-Demand Application (SaaS) Pavilion

This pavilion will exhibit SaaS (Software as a Service) which is now in the spotlight as the new method of business software application.

[Biz Innovation] is an event specializing in IT applications leading to innovation of corporate management and work-style.Its theme is “IT Application Leading to Successful Business,” which is realized through enhancement of competitiveness and productivity.

Its core target visitors are business leaders who are corporate managements and personnel in managerial positions.The event will provide information on latest applications and various services, and will also introduce specific IT application methods and case studies of IT introduction to business leaders through exhibition and forum. Active and positive IT application is becoming more and more important in ensuring victory in business competition.This is the same for all corporate managements regardless of the size of their companies, be it big, medium, or small. [Biz Innovation] will actively provide information on these subjects as well. It is sure to meet your expectations.

The ThreeBiz Innovation Declarations

Five Events Held Simultaneously

Biz Innovation 2007 Forum

East Hall3 East Hall

2 East Hall1

[Biz Innovation 2007] will be held concurrently with the following 4 other events in the East Exhibition Halls 1 through 3: [Security Solution 2007],[e-Document JAPAN 2007] (sponsored by Japan Image & Information Management Association and co-sponsored by Nikkei BP, Inc.), [IP Communication & Mobile Solution 2007] and [Visual Communication 2007].Utmost synergy effect for exhibiting companies will be realized by promoting the events through a multiple and complex approach, and also by allowing the visitors of each event to enter other concurrently held events.

[Biz Innovation 2007 Forum] will be held concurrently in the Conference Tower of the site. Issues on business and/or management will be taken up as subjects of the forum, attracting an audience of high awareness.Besides basic lectures by experts, advanced user companies, and market leaders, sessions directly connected with on-site exhibits are also in schedule.

Date : Wed., Oct. 24 to Fri., Oct. 26, 2007Venue : Conference Tower, Tokyo Big Site (Tokyo

International Exhibition Center) Target Audience : Management/CIO, Div. Officers, Internal

IT-Promotion Officers, Corporate Planning Div. Personnel, Information/Communication System Div. Personnel, etc.

Biz Innovation 2007Forum Tokyo Big Sight

[e-Document JAPAN 2007]

[Visual Communication 2007]

[IP Communication & Mobile Solution 2007]

Users

Venders

Biz Innovation 2006 Exhibitors List

etleTTTT ttt etTTitleeTitT ttt etTTitle

yusstryndu Ind yd tsuuuu trynd t Industry

Section/Department

yusstrydu Ind InIn ydd tuuusuuuuu tryndd t Industry

ADWAYSANET *Antenna HouseARIEL NETWORKSASCIIASPAutonomyCAIEN SYSTEMCHORI JOHO SYSTEM *CNSCREO *Dai Nippon PrintingDigital Office [Japan]DIS Solution *ECOSSeXismGlobe CommunicationG-TANKIBM JapanisJAPAN MEDEIA SYSTEMS *JAPAN SYSTEM INTEGRATEKBMJKISSEI COMTECKojimaMARUBENI TELECOMMatsuda Trading *NEC Communication Systems *NEC TOSHIBA Space SystemsNETREQSNikkei BP ConsultingNikkei Business PublicationsNippon Avionics *Nomura Reserch InstituteNTT Bizlink *NTT IT *OBIC BUSINESS CONSULTANTSOtsukaOZ CREATIVEPcNetPEGASYSPonopono CommunicationsPremiere Conferencing *Premiere Global Services *R-netcommunications *salesforce.comSAP JapanSHANONSmartlink NetworkSoftBank TelecomSony Marketing (Japan) *SozonSumitomo Electric Information SystemsSynergy Marketing,TANDBERG *TCB Technologies *The Council of INFORMATION PROMOTION MONTHTOKAI-SOFTTOSHIBATotsu Sangyo *UNIVERSAL SYSTEMS ENGINEERINGV-cubeYAMAHA *YayoiYoursoft

* are Exhibitors of [Visual Communication Autumn 2006]

65

5

The Number of Employees

Venders UsersOthers 3.9%

Generalemployees31.4%

Chiefs andteam leaders20.6%

Others 11.0%

Other InternetBusinesses 2.9%

System Houses/Software Houses10.1%

Computer/PeripheralManufacturers 6.3%

Network/CommunicationSystem-RelatedEquipmentManufacturers 9.7%

System Integrators43.0%

Consultants 9.2%

VAR/Dealers/Resellers 1.0%

Providers/Telecommunications Operators6.8%

Management andofficers11.8%

Section managers17.6%

Departmentmanagers14.7%

Manufacturing26.7%

Trading Companies/Wholesalers/Retailers12.5%

Service16.9%

Finance/Security/Insurance 7.1%

Construction/Real-Estate 7.1%

Schools/EducationalInstitutions 1.7%

Transportation2.4%

Hospitals/MedicalInstitutions1.7%

Printing/Publication/BroadcastCommercials 7.1%

Public Agencies/Public Organizations/Related Bodies 4.4%

Other Industries 7.8%

Others 4.7%

Generalemployees23.1%

Others3.9%

Management andofficers16.7%

Section managers25.3%

Chiefs andteam leaders 15.0%

Departmentmanagers16.0%

Information System/System Planning 23.2%

Design 2.2%

Production/Manufacturing 2.2%

Research/Development 6.1%

Administration/Personnel 5.7%

Financial/Accounting 5.1%

Planning/Research 10.8%Sales/Marketing 20.5%

Management/Overall Business 14.2%

Others 9.1%

No Answer 0.8%

500-99912.8%

10000 or more18.5%

UnincorporatedCompanies 0.4%

No Answer 0.4%

5000-99996.3%

1000-4999 19.3%

1-4914.0%

50-997.5%

100-49920.7%

58.8%

41.2%

from The Visitor Survey of Biz Innovation 2006Results ofBiz Innovation 2006

• Date : October 18(Wed.)- 20(Fri.),2006• Venue : Tokyo Big Sight, East Exhibition Hall

Exhibitors : companies andorganizations

171Booths :booths

26,940Number ofVisitors :

What IsYour PositionRegardingInformation System?

Visitor Profile

Large-scale promotions leveraging Nikkei BP's media power!Nikkei BP is one of the largest content providers in Japan, handling the full range of exhibition, seminars, surveys and consultation services in addition to its core businesses of publishing books, magazines and on the Internet. All of the skill and diverse media strength of Nikkei BP is harnessed to Biz Innovation, assuring you of high visitor draw and event recognition.

Seminar space will be set up inside the exhibition hall. Exhibitors are invited to utilize this space for appealing their products and/or services further in detail, in addition to the explanation they give at their individual exhibition booths.Program of the seminars will be taken up in the pre-guidebook and in Biz Innovation’ s official website to promote visitors to attend the seminars. Promotional activities for the seminars, gathering of applications for attendance, compilation of list of attendants to each seminar will all be done by the Managing Office of Biz Innovation. (Solution Seminar participants will be provided with a list of attendants auditing their seminars.) Exhibitors participating in the Solution Seminar are able to make presentations to prospect users much more efficiently than holding a seminar on their own. • Participants are required to comply with the privacy policy set forth by Nikkei BP, Inc., upon receiving the list of attendants. Participants

are also required to sign receipts upon receiving their lists of seminar attendants.• In complying with the private information management rule, data of the seminar attendants and their name cards will not be provided to

the participants until after the event is over.Wed., Oct. 24 to Fri., Oct. 26, 2007100¥300,000 (consumption tax not included) per 1 seminar lot1 seminar lot = session of 40 min.Promotional activities, receiving of seminar attendants, issuing of attendant passes, preparation of the venue, and provision of list of attendantsLiquid crystal projector, Screen, MicrophonesApplicant must be a Biz Innovation 2007 ExhibitorFri., August 27, 2007Note: Application may be closed prior to this date if all seminar lots become full in advance. Managing Office will arrange and decide the seminar timetable, by taking in consideration of the participants’ preferences and the order of the application date.

Take a photocopy of the application form below, fill it in, and send it to the Managing Office by Fax at +81-3-5421-9170. (Note: maximum limit of application is 1 lot per day)In case of applying for more than 1 lot, fill in your time preference of 1 to 3 in the time table for each day of your seminar entry.

<Date><Capacity><Participation Fee>

<Supplementary Service>

<Available Facility Equipments><Qualification><Application Deadline>

<Application Method>

Information provided by Nikkei BP covers a wide range from management and technology to lifestyles and health. We are unique in that we offer information carefully targeted to address the needs of specific groups of readers.Specialized magazines serve as targeted mediums, announcing exhibition and seminars and providing reviews to a readership of about 1.8 million people, primarily at the management level.

Pre-guidebook offering preview information such as highlights of the event and program of the forum will be sent along with magazines to subscribers of Nikkei Business, Nikkei Venture, Nikkei Information Strategy, approximately 1 month prior to the actual event. Free invitation tickets will be bounded inside the guidebook to boost visitors.

The Biz Innovation official website provides a wide range of information, including advance registrations, key exhibition points, forum programs and details on the exhibition and participation. It is interlinked with sites for "Security Solution", "IP Communication & Mobile Solution 2007", "Visual Communication 2007" and "e-document Japan".

Nikkei BusinessNikkei VentureNikkei Computer

Nikkei Information StrategyNikkei SystemsNikkei Communications, etc.

Major media exposure (planned)

Specially-Edited Pre-Guidebook Enclosedwith Magazines

Nikkei BP's portal site, "nikkeiBP.net" is joined by the "ITpro" site for IT-related information to maximize the effectiveness of Nikkei BP network media and guide visitors to the official website.

Exhibitors may ensure further impact by participating in the seminar in addition to the exhibition.

Biz Innovation 2007 “Solution Seminar” Application Form

Company Name Div./Dept./Managerial Position Name of Person in Charge

Phone Fax E-mail Address

Office Mail Address

10:30~11:10 11:30~12:10 12:30~13:10 13:30~14:10 14:30~15:10 15:30~16:10

Seminar Time-table: State your time-table preference by numbers 1 ~ 3, using 1 as your first, 2 as your second, and 3 as your third preference.

Theme of your Solution Seminar (State within 60 words)

* List of attendants will be provided to participants approx. 1 week after the event is over.

Promotion Participation Guide for Seminar Sessions in Solution Seminar

76

Fax +81-3-5421-9170

The official guidebook, distributed free of charge to visitors, will include exhibition floor layouts, lists of exhibitors and notes on key exhibitions. Useful information will ensure that it remains an invaluable information resource even after the exhibition is over.

Guidebook distribution

Direct mail will be sent to people who visited past exhibitions organized by Nikkei BP, participated in forums, or subscribe to our magazines. The mailing will include information on exhibits and forums to achieve maximum draw.

Large-scale direct mailing

Reporters will circulate the Exhibition Hall and Conference Wing during the show, providing reports that will be immediately edited and posted to the official website by our editorial team, making it possible to deliver the quickest and most detailed Biz Innovation news.

Special Nikkei BP editorial team on-site

Support from the nikkeiBP.net andother portal sites

Information will be sent by e-mail to subscribers of the Nikkei BP e-mail newsletter, registered users of our website and past visitors to exhibitions and other events organized by Nikkei BP. Specific message content will be matched to list characteristics, delivering key information such as exhibition announcements and forum content to each target group.

e-direct mail to over 2.5 million subscribersof Nikkei BP's e-mail newsletter

Biz Innovation official website

Event information and advertising in targeted media

Visitors=

High interest in leveraging IT to revolutionize business

Managements andBusiness leaders

Pre-Event Activities• Attendant Promotion

Running ads in Official Website, Direct Mails, pre- guidebook, etc.

• Receiving Attendant Applications• Issuing Attendant Passes

Seminar Day Activities• Preparation of Equipments• Receiving of Attendants• Steward Service at Venue• Handing Out Seminar Materials

Post-Event Activities• Provision of List of Attendants (approx. 1 week after the event)

Flow of Solution Seminar

Application Date: year month day

Wednesday,October 24Thursday,October 25Friday,October 26

's