biotechnica.de

The Formula for Success

in Business and Research

Europe’s No.1 Event

for Biotechnology and Life Sciences

Biotechnology | Laboratory Equipment | Services | Technology Transfer

SAVE THE DATE:

BIOTECHNICA

8 –10 OCTOBER 2013

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BIOTECHNICA 2013: THE FORMULA FOR SUCCESS IN BUSINESS AND RESEARCH

BioServicesBioanalyticsBioprocess Technology,

Bio-EngineeringBioreactors, bioreactor equipment, bioprocess

in developments technology, GLP/GMP, bioreactor analysis, sterile techniques, downstream process-

ing, ultrapure water systems, laboratory equipment, logistics, measuring and control technology

Industrial BiotechnologyBiotech Services

Biotech ApplicationsTherapeutics, Diagnostics, Biomedicine, Food,

Agriculture, Industrial Biotechnology, Environment, Marine Biotechnology, Transgenic Animals

Innovation in FoodBioinformatics

Focus ThemesExhibition keynotes

Dear Guest,

BIOTECHNICA 2011 consolidated the reputation of our event as

Europe’s leading trade fair for biotechnology and the life sciences. With

exhibitor numbers up by 24% and a positive response among visitors,

we could not ask for a better indicator of continued success. Together,

we can ensure that it will be even better next time and thus look forward

to an outstanding BIOTECHNICA 2013.

The new two-year schedule of BIOTECHNICA means that it is now more in tune with the innovation cycle

in the biotech sector. This change is also in line with the requests received from a majority of exhibitors.

The innovative concept of BIOTECHNICA – an effective and proven mix of exhibition, conference, network-

ing and careers platform – will continue to be a winning formula. In addition, together with the subsidiary

company Deutsche Messe Interactive, we will be offering new services to bring exhibitors together with

promising business leads at BIOTECHNICA 2013.

By focusing on the keynote themes – BioServices, Innovation in Food and Industrial Biotechnology –

BIOTECHNICA 2013 will tackle three of the most important topics facing biotech now and in the years

ahead. Special displays relating to these themes will create ideal conditions in which exhibitors and

visitors can meet and talk with experts and business contacts about trends and potential new business.

In short, BIOTECHNICA offers the ideal setting for networking between – and within – the business and

scientific communities.

We look forward to seeing you!

Jürgen Fürstenberg-Brock

BIOTECHNICA Director

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DISPLAY CATEGORIES

The display categories of BIOTECHNICA embrace the entire spectrum of biotechnology. Consequently,

the event delivers a unique market overview, with insights into trends and opportunities for knowledge

transfer and contacts at every stage of the value-adding chain.

Bioprocess Technology, Bio-Engineering:

Leading suppliers present new concepts, equip-

ment and systems for laboratory and industrial

applications; focus on customized bio-processes

and adaptation of new technologies.

Bioanalytics:

Presentation of analytical methods for the quali-

tative and quantitative examination of biological

molecules, including innovative sensor technology

and newly developed methods to identify individ-

ual components.

Biotech Applications:

Pharmaceuticals, Diagnostics, Biomedicine, Food

and Agriculture, Industrial Biotechnology and the

Environment.

Bioinformatics:

Evaluation, processing and interpretation of large

amounts of analytical data; solutions for the plan-

ning and control of bio-techological processes, as

well as the modelling of experiments.

Information on prices, plus the terms and conditions of participation can be found on our website at: www.biotechnica.de/en/participation

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FOCUS THEMEBIOSERVICES

More information on this topic can be found on our website: www.biotechnica.de/en/bioservices

Sourcing expertise

The outsourcing of R&D assignments is a growing

trend in the biotech sector. Pharmaceutical and

biotech companies are increasingly relying on the

know-how of external partners and cooperation

in order to achieve their targets more quickly and

efficiently – regardless of whether the services

involve the production of active ingredients, phar-

maceutical research or licensing procedures.

BIOTECHNICA developed the BioServices platform

in order to bring service providers, companies and

research institutes together. The combination of

an exhibition and a forum for talks and discus-

sions gives exhibitors the perfect opportunity to

deliver information on innovative developments,

meet service providers, discuss potential coop-

eration and develop business networks.

BIOTECHNICA has clearly hit the target with its

focus theme BioServices. This is underlined by

the excellent turnout of exhibitors in 2011, when

over 150 (including 30 new exhibitors) took part.

Exhibitors from every field along the added-value

chain were able to exploit the benefits of their

trade fair participation and showcase their exper-

tise on the BioServices platform.

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FOCUS THEMEINNOVATION IN FOOD

More information on this topic can be found on our website: www.biotechnica.de/en/foodbiotechnology

The right mix for a good performance

Demands for high-quality food, as well as concerns

about safe and sustainable food supplies, pose a

complex set of challenges to food biotechnology.

Food safety and food analysis are assuming a key

role within the biotech sector and consequently

have become a focus at BIOTECHNICA.

The focus theme “Innovation in Food” showcases

the most recent developments in food technol-

ogy, which range from innovative analysis tech-

niques to sophisticated foodstuff identification

techniques and efficient process technology. But

as well as providing a platform for technical inno-

vations, BIOTECHNICA also offers exhibitors and

visitors an ideal opportunity to meet and discuss

everything – from legal aspects to new research.

The focus theme presentation will be accompanied

by a symposium (held in English) and a themed

exhibition in Hall 9. Guided tours have been ar-

ranged for journalists and visitors. Thus visitors

are offered a perfect opportunity to discover new

horizons, while exhibitors will be able to realize

their full potential for partnerships and business.

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FOCUS THEMEINDUSTRIAL BIOTECHNOLOGY

More information on this topic can be found on our website: www.biotechnica.de/en/industrialbiotech

Key to sustainable production

The predicted shortage of fossil fuels and rising

energy prices are just two of many factors that

suggest the need for a fundamental shake-up

of the energy sector. Within this general trend

there has been, for example, a shift from petro-

chemical to biotechnological industrial processes.

BIOTECHNICA addresses this trend with a dedi-

cated presentation on the focus theme “Industrial

Biotechnology” which demonstrates the huge po-

tential and diversity of industrial biotechnology.

In this context, white biotechnology takes centre

stage in the exhibition dedicated to the focus

theme. Research companies and institutes engaged

in the development of industrial technology and

processes will demonstrate their R&D efforts for

different branches of industry – from agriculture

to chemicals, textiles and many other areas of in-

dustry. Irrespective of your field of expertise you

will find the right place to showcase your develop-

ments and reach the right target audience.

Naturally, the demonstration of recent develop-

ments is the main goal of the keynote presentation.

BIOTECHNICA encourages experts and decision-

makers to gather there and offers a forum for

talks and discussions on trends and new directions

in industrial biotechnology. On the basis of this

kind of exchange, resources-saving technologies

are put on course for sustainable and successful

commercial application.

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EXHIBITOR AND VISITOR FIGURES FOR BIOTECHNICA 2011

BIOTECHNICA impresses with future-oriented keynotes –

and some convincing figures.

11,200 visitors15% increase

618 exhibitors from 28 countries

24% increase

Visitors:

66% of the visitors are involved in or make

purchasing decisions

33% of the visitors come with concrete

purchasing plans worth an average of

$ 338,000

Visitors’ main areas of interest:

88% Technology and Services

65% Biotech Applications

Visitor objectives:

47% obtaining a general market overview

45% looking for innovations

25% exchange of knowledge and information,

networking

20% finding new contacts

Exhibitors:

63% from Germany

37% from other countries

55% think BIOTECHNICA is important to the

biotech sector in Europe/worldwide

Exhibitors according to sector:

40% Bioprocess Technology, Bio-Engineering,

Bioanalytics

32% Biotech Applications

27% Biotech Services

Exhibitors’ main objectives:

75% gaining new clients, business leads

59% enhancing company image/recognition

51% nurturing relations with existing clients

49% finding new partners for cooperation/

joint ventures

Exhibitors in 2011 (a selection):Agilent, Analytik Jena, AppliChem, BD Diagnostics,

Beckman Coulter, Becton Dickenson, Bio-Rad

Laboratories, BioSan, BioTek, Boehringer Ingel-

heim, BRAND, Carl Zeiss MicroImaging, Corning

Life Sciences, DSM Biologics, Eppendorf, Ewald

Innovationstechnology, GE Healthcare, Greiner Bio-

One, Hamilton Robotics, Jul Instruments, Leica

Microsysteme, Lonza, Mettler-Toledo, Merck Milli-

pore, MorphoSys, Olympus, PerkinElmer chemagen,

Promega, Qiagen, Ratiolab, Riebesam, Sarstedt,

Satorius Stedim, Sigma-Aldrich, Sony DADC and others

European countries with the biggest

contingents:

Germany, United Kingdom, Austria, Switzerland,

Poland, France, Benelux countries and Scandinavia

A selection of companies in 2011:

Abbott, Amgen Inc., Aspera, AstraZeneca, BASF S.A.,

Eli Lilly, F. Hoffmann La Roche, Genetix ltd., Glaxo

Smith Kline, Hewlett Packard, Johnson & Johnson,

Life Technologies, Nova Nordisk, Novartis Pharma,

Pfizer, Roche Diagnostics, Sanofi Aventis, Siemens

and others

Contact Persons

Ina GörzenTel. +49 511 89-32138ina.goerzen@messe.de

Nicole SchlegelmilchTel. +49 511 89-32136nicole.schlegelmilch@messe.de

Deutsche Messe

Messegelände

30521 Hannover

Germany

Tel. +49 511 89-0

Fax +49 511 89-32626

info@messe.de

www.messe.de