BILLBOARDS AUSTRALIA, YOUR OUTDOOR MEDIA PARTNER.

We plan, execute and optimise outdoor advertising campaigns that allow you to reach your ideal consumer across all audiences.

BILLBOARDS RAIL PLATFORMS RETAILDIGITAL AIRPORT WIFIBUS / TRAM TRAINS UNIVERSITYBUS SHELTER STREET POSTER SCOOTERTAXI MOBILE PRINTING

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2WHY OOH‘Out of home’ Advertising.

OOH delivers a much greater reach efficiency than TV and an ROI two times greater.

OOH requires less investment to achieve each percentage point of recall vs TV.

OOH extends the half life of a campaign by 30%

Combining OOH with other media formats has proven to expand ROI!

* Results are from a collation of 600 econometric studies.Sources: OMA & Brand Science

Frequency

5668%

of Australians say thatads on Billboards gettheir attention.

of car commuters seeBillboards at least once a week.

%

9 out of 10Australians leave homeeveryday

3

LARGEFORMATBILLBOARD ADVERTISING

83 Reach 83.3%Of AustraliansEach week.

We maximise brand opportunity to reach the desired audience or location, by being the only outdoor advertising company to truly represent every site Australia wide.

Click here for Digital overview >

Click here for Site overview >

%

4

Of RAIL Commuters say they pay attention to ads on platform at train stations.

70%

RAILPLATFORMADVERTISING

Connect with all outdoor rail advertising products,

from line by line digital billboards to platform

billboards, full motion and audio enabled cross

platform TV networks, complete ‘station domination’

and sampling packages.

Click here for Rail overview >

Click here for Tram overview >

Click here for Bus overview >

Click here for Train overview >

5

TRANSITADVERTISINGTRAM / BUS / TRAIN

54%

Recall seeingTransit Ads(in the past 7 days).

Transit advertising space is unavoidable to commuters and

residents in major metro areas. We cover a wide range of transit

options including bus, tram, and train media.

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Retail consumers are open to influence with 68% of purchase decisions made in the Centre.

68%

RETAILADVERTISING

With over 540+ shopping centres in Australia, retail

advertising can deliver on multiple marketing

objectives and retail proximity requirements.

Atrium Banners / Decals / Digital Screens / Shop Panels / Billboards / Sampling.

Click here for Retail overview >

Click here for Ad Shelter overview

BUSSHELTERADVERTISING

92%Reach 92% of

Australians with AD SHELTERS

With over 16,000 panels, Ad Shelters are a broadcast media targeting people where they work, sleep and play. whatever your idea, we can help you create a customised campaign to push the boundaries.

Bus Shelter / Interactive Display / Digital Screens / Tram Shelter / Sampling.

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56% of travelers have interacted with an ad at an airport.56%

AIRPORTADVERTISING

We cover all of the major airports Australia wide, right though to the smallest regional airports like Karratha or Mackay Airport.

Digital Screens/ Baggage Claims / Lightbox / Qantas Lounge Panels / External Billboards.

Click here for Airport overview >

STREETPOSTERADVERTISING

The only legitimate network nationally (via leasing contracts)

Media time in market is guaranteed.Available in the 5 capital cities –

Posters are installed weekly and maintained throughout each week.

Available in Portrait and Landscape sizes.

Click here for Poster overview >

P r i n t e d c re a t i v e i s re q u i re d t o b e d e l i v e re d t w o w e e k s p r i o r t o s t a r t d a t e . A l l m e d i a b o o k i n g s s t a r t o n M o n d a y s .

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2 3 4 5 6 7 8

9 1 0 1 1 1 2 1 3 1 4 1 5

1 6 1 7 1 8 1 9 2 0 2 1 2 2

2 3 2 4 2 5 2 6 2 7 2 8 2 9

3 0 3 1

M T W T F S S

MARCHFEBRUARY

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3 4 5 6 7 8 9

1 0 1 1 1 2 1 3 1 4 1 5 1 6

1 7 1 8 1 9 2 0 2 1 2 2 2 3

2 4 2 5 2 6 2 7 2 8 2 9

M T W T F S S

JUNE

1 2 3 4 5 6 7

8 9 1 0 1 1 1 2 1 3 1 4

1 5 1 6 1 7 1 8 1 9 2 0 2 1

2 2 2 3 2 4 2 5 2 6 2 7 2 8

2 9 3 0

M T W T F S S

1 2 3

4 5 6 7 8 9 1 0

1 1 1 2 1 3 1 4 1 5 1 6 1 7

1 8 1 9 2 0 2 1 2 2 2 3 2 4

2 5 2 6 2 7 2 8 2 9 3 0 3 1

MAYM T W T F S S

1 2 3 4 5

6 7 8 9 1 0 1 1 1 2

1 3 1 4 1 5 1 6 1 7 1 8 1 9

2 0 2 1 2 2 2 3 2 4 2 5 2 6

2 7 2 8 2 9 3 0

APRILM T W T F S S

B i l l b o a r d P o s t i n g s S t a r t E v e r y 4 W e e k s

T r a n s i t P o s t i n g s S t a r t E v e r y 2 W e e k s

1 2 3 4 5

6 7 8 9 1 0 1 1 1 2

1 3 1 4 1 5 1 6 1 7 1 8 1 9

2 0 2 1 2 2 2 3 2 4 2 5 2 6

2 7 2 8 2 9 3 0 3 1

JANUARYM T W T F S S

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L5 L6

L7

1 2 3 4 5

6 7 8 9 1 0 1 1 1 2

1 3 1 4 1 5 1 6 1 7 1 8 1 9

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2 7 2 8 2 9 3 0 3 1

JULYM T W T F S S

L8

AUGUST

1 2

3 4 5 6 7 8 9

1 0 1 1 1 2 1 3 1 4 1 5 1 6

1 7 1 8 1 9 2 0 2 1 2 2 2 3

2 4 2 5 2 6 2 7 2 8 2 9 3 0

3 1

M T W T F S S

L9

L10

SEPTEMBER

1 2 3 4 5 6

7 8 9 1 0 1 1 1 2 1 3

1 4 1 5 1 6 1 7 1 8 1 9 2 0

2 1 2 2 2 3 2 4 2 5 2 6 2 7

2 8 2 9 3 0

M T W T F S S

L11

1 2 3 4

5 6 7 8 9 1 0 1 1

1 2 1 3 1 4 1 5 1 6 1 7 1 8

1 9 2 0 2 1 2 2 2 3 2 4 2 5

2 6 2 7 2 8 2 9 3 0 3 1

M T W T F S S

OCTOBER

L12

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2 3 4 5 6 7 8

9 1 0 1 1 1 2 1 3 1 4 1 5

1 6 1 7 1 8 1 9 2 0 2 1 2 2

2 3 2 4 2 5 2 6 2 7 2 8 2 9

3 0

M T W T F S S

NOVEMBER

L13

DECEMBER

1 2 3 4 5 6

7 8 9 1 0 1 1 1 2 1 3

1 4 1 5 1 6 1 7 1 8 1 9 2 0

2 1 2 2 2 3 2 4 2 5 2 6 2 7

2 8 2 9 3 0 3 1

M T W T F S S

L1

Billboards Australia Pty Ltd

We connect brands with people. We deliver the right audiences, in

the right locations, because we offer every billboard and ooh format type

across all vendors, throughout Australia and New Zealand.

1300 750 922e sales@billboardsaustralia.com.au

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CONNECTWITH US.

BBA Digital

Helping our ooh clients in online media buying. We plan, execute and optimise

data driven programmatic campaigns that allow you to reach your ideal

consumer across all online platforms.Download overview here

1300 750 922e sales@billboardsaustralia.com.au

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