Big Wave Brochure

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Big Wave Media brochure

Transcript of Big Wave Brochure

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ContentsAbout Big Wave Media . . . . . . . . . . . . . . . . . . . . . . . . 2

Creative design and branding . . . . . . . . . . . . . . . 4

Demographics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5

eMarketing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6

Marketing support . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7

Media booking and distribution . . . . . . . . . . . . . 8

Mobile apps . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9

Mystery shopping . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10

Print procurement . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11

Public relations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12

Search engine optimisation (SEO) . . . . . . . . . . . 13

SMS marketing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14

Surveys . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15

QR codes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16

Social media . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17

Virtual tours . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18

Websites . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19

Big Solution . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20

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We are a full service marketing agency based in Exeter providing innovative and cost effective marketing support.

About big WAve MediA

Our team of designers, developers and marketers are all housed under one roof which allows us to work closely together to create dynamic and creative marketing solutions for you. With your business knowledge and our industry experience we can work in partnership to provide you with exceptional marketing support.

Currently working with over 200 clients, we specialise in the provision of marketing services for the leisure, tourism, cultural, arts and entertainment industries with local government and social enterprise markets across the UK.

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Find out About our

see PAge 20We specialise in:• Leisure & fitness• Social enterprises• The arts• Entertainments• Education• Hospitality

Our team consists of:• Creative designers• Web developers• Client relationship managers• Marketing consultants• Mystery shoppers

For information on any of our services please call us on 0845 643 2385 or visit bigwavemedia .co .uk

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CreAtive design And brAnding

With a fully staffed studio of graphic designers we offer:• Branding and logo design• Brand development• Graphic design• Illustration work• Extensive stock libraries• Job submission and proofing system to

make it easier for you to start and track jobs

Our graphics studio delivers you award-winning design that captures attention and imagination.

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By pinpointing matched consumers your budget spend is targeted as you focus all resources on genuine leads rather than blanket coverage.

Demographic services include:• Summary demographic reports• Population summary for specified areas• Customer plotting• Understanding demographic reports• Understanding Mosaic UK reports• Mosaic UK customer profiling• Detailed projection reports

deMogrAPhiCsUsing the latest Experian demographic software and reporting we offer unprecedented demographic survey information and analysis of areas and customer bases.

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eMArketing

This dedicated package gives you an in-depth analysis of every email sent – check who opened your email, which links they clicked on and much more .

• Create/send unlimited HTML e-flyer campaigns• Full campaign analysis reporting• Bounce summary and collation – clean your database• Bespoke and editable HTML templates• Manage, upload and segment unlimited subscriber lists• Automatic subscriber management• View past and present campaigns• Social share and track each campaign through Facebook

and Twitter• Increase retention with an automated email journey• Quick, easy and affordable

Our email marketing package is a quick, easy and affordable way to use email to reach your existing client base or outreach to potential customers.

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Combining your business knowledge with our industry experience and marketing tools we can create an effective planned approach.

Marketing support could include:• Marketing consultancy • On site consultancy support• Assistance in producing annual

marketing and promotion plans• Assistance in producing annual

budgets• Proofing delivery matrix which

enables our team to ensure your deadlines are met

• A service level agreement to guarantee you quality, accuracy and timeliness

MArketing suPPortWhether you need on site support from consultancy days or just advice to pre-planning assistance, we are here to support you.

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MediA booking & distribution

Your client relationship manager can organise:• Booking of newspaper advertising• Booking of leaflet distribution

(Free papers / Solus / Royal Mail)• Booking of radio advertising• Booking of outdoor media

(billboard, bus shelter, phone box)• Media filter (pass all calls to our

team and save being hassled)• Organisation of direct mail• Procurement of direct mail lists• Booking of digital advertisements

Simplifying the booking and sourcing process through a dedicated client relationship manager. Our team can save you time and money by taking the hassle out of direct mail, advertising or distribution.

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A fully editable, branded app allows you to push marketing messages and info direct to their phones.

Your apps can include:• Bespoke branding• An app for both iPhone and

Android markets• Up to 9 module buttons i.e: - News - Timetables - Virtual tours - Special offers - Gallery - Booking - Contact and info• Possibility to integrate

booking forms• IFrame content from the web• Social media integration• Send push notifications• Content management system

(update your own content in real time)

Mobile APPsJoin the mobile marketing revolution and give your customers real time access to core information and services such as timetables and mobile booking.

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Mystery shoPPing

Our experienced and discreet team highlight areas leading you to improved retention, better first impressions and great customer experiences.

Services include:• Reports targeted to your service

and procedures• Telephone calls to monitor

enquiry handling• Personal visits assessing the whole

customer journey• On-line reports contain qualitative

feedback and recommendations• Experienced customer service specialists

completing the reports

With a team of secret mystery shoppers, we operate as a critical friend to deliver impartial reports and feedback on the overall customer journey.

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With considerable print buying power we are able to offer quality print at great prices. As a guarantee of the best rates we also offer a print promise that we will match or beat any like-for-like quote.

Print services include:• Quality print• Fast turnaround times• Print price promise• Suppliers with strict environmental

accreditations and quality standards

Print ProCureMent

Whether designed by our award winning graphics studio or supplied by yourself, we are able to print any form of printed material.

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PubliC relAtions

Also available is our unique web product ‘PRonline’ – an online suite which includes:• PR guides and fact sheets• Regional, national and trade media lists• Press release distribution system• Press release library• Crisis and issue management statements• PR evaluation tools

We offer bespoke PR services from planning, press release copywriting & distribution through to media management.

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SEO packages are tailored to your site’s requirementsand include basic SEO through to monthly management .Our range of SEO packages look at:• Page titles• Meta descriptions with call to actions• Meta keywords• Sitemap• Footer links• Internal linking structure• Google Web Master tools account creation and review• Google Analytics account• Optimised content and conversion based• HTML sitemap• SEO friendly h tags• Quality and relevant link building, Including: - Blog links - Relevant directory links - Relevant PR links - Search engine submission

seArCh engine oPtiMisAtion (seo)

Targeted services can improve your search engine rankings, increase online presence and push you ahead of your competitors.

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sMs MArketing

Send outbound texts• Send messages to individuals or groups• Create multiple phonebooks• Create templates of most commonly used messages• Receive a carbon copy of every message sent out via mobile• Detailed response analyses by campaign

Receive inbound messages• Use keywords i.e. text BIG WAVE to 1234• Once received the system will: - Automatically send you an email notification - Add the sender to a phone book or - Send an automated reply to the sender

Market your products andservices or keep in touch with customers by sending and receiving simple, low-cost text messages to mobile phones.

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• On site – face to face with existing customers

• Off site – face to face targeting non users

• Remotely - via email / phone / direct mail / social media

• Reports contain qualitative feedback direct from the people who matter – your customers / potential customers

surveys Gain valuable insight into your customers’ views and thoughts on the products and services provided.

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Qr Codes

We can create one off codes for your marketing material or packages that allow you to alter the destination and track the response.

Your QR code offers the following features:• 300dpi and ready for hi-res print• Can link to a URL, note, email, text or

business card data• Unlimited use once created• Scalable for use on posters and banners• Stored centrally for future use and supplied

to you• Ability to request changes to URL

destination• Analytical tracking – track number of scans

and type of phone used

A QR code can deliver information straight to a person’s mobile or tablet device. This exciting way of delivering info makes it quicker, easier and more economical than any other delivery method.

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We can help you to use social media as an effective online marketing tool for your business and as an engagement tool for your customer base.

From profile creation to monthly management, our services include:• Channel setup• Channel branding• Channel audits• Channel strategies• Fan/follower outreach campaigns• Social media training• Social media workshops• Complete management solutions• Facebook app creation

Visit our social media channels:

soCiAl MediASocial media offers a cost effective and targeted way to engage, inform and promote.

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virtuAl tours

Glorious HD 360 panoramic shoots show off the best of your facilities and work on virtually any PC, Mac, tablet or mobile device .

• High-definition, full-screen imagery• Bespoke interface• Branding integration• Hotspots, arrows, thumbnails, help

info, info texts etc• Easy to embed into your own website• Quick turnaround• Virtual tours designed in Flash• Tours provided in HTML5 format

for iDevice (iPad, iPhone etc) compatibility

• Facebook app integration service

A virtual tour gives potential customers 24/7 access to tour your facilities. This great interactive promotional tool allows you to show off your venues even when you are closed.

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Web packages include:• Requirements analysis• Bespoke design• Bespoke build• Browser compatible build for major

browsers• Domain name registration• Web hosting • Search engine optimisation friendly builds• Search engine submission to major search

engines• Detailed statistics (via Google Analytics)• Content management systems• Training on content management system• Website maintenance• Ecommerce and payment capability• Log in/protected content• HTML5 coding for iDevice (iPad, iPhone etc)

compatibility

WebsitesFully bespoke web design and build gives you an online presence to present information, promote services and increase your web presence.

Every project is bespoke and we work with you to understand what your site needs to accomplish and deliver.

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‘The Big Solution’ is a comprehensive package that fixes your marketing overheads, helps to drive down costs and more importantly helps you to drive income.

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All Big Solution retained services are combined into one monthly cost to offer a heavily discounted rate compared to individual pricing.

The Big Solution frees up your time and makes the business of marketing your company more cost effective andtime productive.

Every package is tailored to your business needs and is managed by a dedicated client relationship manager.

An example of an annual Big Solution might include:• 100 Graphic Design hours• Bespoke website design and build• Access to eCampaigns and

PRonline suites• Bespoke mobile app• Mystery shopping provision.

To discuss any of our packages or to see how the Big Solution would benefit you please call 0845 643 2385, tweet us @bigwavemedia or visit bigwavemedia.co.uk.

the big solution allows you to pick and choose from any or all of the big Wave services to build a bespoke package.

to your reQuireMents

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bigwavemedia.co.uk

bigwavemedia @bigwavemedia big-wave-media bigwavemedia gplus.to/bigwavemedia

Big Wave Media Ltd1st Floor Exeland House, Tudor Street, Exeter, Devon, EX4 3BR

T 0845 643 2385F 0845 643 2386E [email protected]