Biennial 2014 Schedulebiennial.jcca.org/wp-content/uploads/2011/05/2014... · JCC Association...

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Biennial 2014 Schedule Updated February 12, 2014 FRIDAY, MARCH 28 11:00 A.M. – 6:30 P.M. Sapphire West Foyer A, Level 4

Registration Open

12:00 P.M. – 1:00 P.M. Sapphire West Foyer A, Level 4

Pick up Kosher Boxed Lunches (pre-order required) At Registration Desk

12:00 P.M. – 2:00 P.M. Sapphire 402 / Patio Level 4

JCC Association New Board Training and Lunch (by

invitation)

JCC Association Staff: Allan Finkelstein

2:00 P.M. – 4:00 P.M. Sapphire CD Level 4

JCC Association Board Meeting

Chair: Paula L. Sidman, Boston MA


2:00 P.M. – 4:00 P.M. Sapphire H Level 4

Opening Program for Esther Leah Ritz Emerging JCC Leaders Institute Meet fellow Esther Leah Ritz Emerging JCC Leaders in a program orientation. Pick up your Biennial registration materials at this session. Chair: Ruth Fletcher, San Jose, CA Presenters: Dori Denelle, ELR Emerging JCC Leaders staff director & community consultant, JCC Association Matt Abrams Gerber, assistant vice president, Mandel Center for Jewish Education at JCC Association JCC Association Staff: Dori Denelle

2:00 P.M. – 4:00 P.M. Cobalt 501C Level 5

Merrin Fellows Seminar Opening Session

JCC Association Staff: Jodi Sperling and Shara Perlman

2:00 P.M. – 4:00 P.M. Cobalt 500 Level 5

JCC Association Graduate Scholars Program

Graduate Scholar’s Opening Session – Part A) How to make the most of the Biennial Part B) Where are you now and Career Pathing.

JCC Association Presenter and Staff: Joy Brand-Richardson,

Associate Vice President Training, JCC Association

2:00 P.M. – 4:00 P.M. Cobalt 501A Level 5

Consultations

2:00 P.M. – 4:00 P.M. Cobalt 502B Level 5

Consultations

3:30 P.M. – 4:00 P.M. JWB Jewish Chaplains Council: Welcome and

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Cobalt 520 Level 5

Introduction to JWB Shabbaton

Brief introduction and orientation for JWB Shabbaton.

Staff: Rabbi Abbi Sharofsky

FRIDAY, MARCH 28 (CONTINUED) 4:15 P.M. – 4:30 P.M. Sapphire CD Level 4

Welcome to Biennial

Chair: Robin Frederick, Stamford CT

JCC Association Staff: Robin Ballin

4:30 P.M. – 5:30 P.M. Sapphire L Level 4

Challah Baking

Presenter: Matt Abrams Gerber

4:30 P.M. – 5:30 P.M. Aqua 300A Level 3

Musical: And the Angels Sing

Prepare for Shabbat by joining the Biennial Shabbat choir and learning Shabbat songs, one of which will be performed to introduce the Kabbalat Shabbat service.

Chair: Steve Rubin, St. Paul, MN

Presenters: David Ackerman, Director, MCJE, JCC Association

Mark Horowitz, VP, Early Childhood and Family Engagement,

JCC Association

4:30 P.M. – 5:30 P.M. Aqua Salon C Level 3

Centering on Shabbat – A Creative Centerpiece

Craft project Shabbat is coming! Join us as we put our

crafty talents to work to create beautiful centerpieces for Shabbat Dinner. No artistic abilities needed! All materials will be provided. Our stunning work will be used at tonight’s dinner.

Presenter: Joy Brand-Richardson, Associate Vice President of

Professional Development, JCC Association

4:30 P.M. – 5:30 P.M. Aqua Salon D Level 3

The Original Social Networking App Can we make a business deal at Kiddush? Text during services? This session explores how laws about how we speak on Shabbat help switch off one aspect of our communities permitting a whole new type of networking to take place.

Chair: Ann P. Kaufman, Houston, TX

Presenter: Scholar in Residence Rabbi Daniel Greyber


Merrin Fellows Seminar



Mechitza Mincha/Maariv Services Led by JWB Jewish Chaplains Council

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6:30 P.M. – 6:45 P.M. Sapphire Ballroom H Level 4

Non-Mechitza Mincha/Maariv Services Led by JWB Jewish Chaplains Council

6:45 P.M. Aqua Salon C Level 3

Candle Lighting and Kabbalat Shabbat/Welcoming

Shabbat (Mechitza) A complete Hebrew service with a mechitza (divider) separating men and women that welcomes Shabbat.

Led by JWB Jewish Chaplains Council JCC Association Staff:

Dr. David Ackerman

6:45 P.M. Sapphire Ballroom H Level 4

Candle Lighting and Kabbalat Shabbat/Welcoming

Shabbat (Non-Mechitza)

An abbreviated, egalitarian service that welcomes Shabbat with Hebrew and English song, prayer, and discussion. All levels of knowledge and experience are invited and supported. Led by David Ackerman, MCJE, JCC Association

JCC Association Staff: Dr. David Ackerman

8:15 P.M. Sapphire Ballroom CD Level 4

Shabbat Dinner




9:45 P.M. Sapphire Ballroom H Level 4

Oneg Shabbat

SATURDAY, MARCH 29

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7:00 A.M. – 9:30 A.M. Aqua 310/Patio Level 3

Breakfast* on your own or opt-in. Pre-registration required for delegates

9:00 A.M. – 6:30 P.M. Sapphire West Foyer A Level 4

Registration Open

8:00 A.M. – 10:30 A.M. Aqua Salon AB Level 3

Mechitza Shabbat Services

Led by JWB Jewish Chaplains Council

9:00 A.M. – 10:30 A.M. Aqua Salon C Level 3

Non-Mechitza Shabbat Services: Praising and

Celebrating Shabbat (Non-Mechitza) An abbreviated, egalitarian service that celebrates Shabbat with Hebrew and English song, prayer, and discussion. All levels of knowledge and experience are invited and supported. Led by Dr. David Ackerman

9:00 A.M. – 10:30 A.M. Aqua Salon D Level 3

Family Service: 92Y Shababa™ with Karina Celebrate Shabbat in an intergenerational experience that connects families with prayer, song, and guitar. Note: Amplification and guitar will be used in this session.

Led by Karina Zilberman, Director of Jewish Family Life and Culture, 92nd Street Y JCC Association staff: Mark Horowitz

9:00 A.M. – 10:30 A.M. COBALT 502B Level 5

Yoga

A contemporary approach to traditional yoga techniques that facilitates the development of proper body alignment and breathing effectiveness. Led by Haris Lender, founder of Yoga Yeladim JCC Association staff: Janet S. Elam

9:15 A.M. – 12:30 P.M. Sapphire 402 Level 4



10:30 A.M.-11:00A.M. Aqua Salon CD

Level 3

Kiddush

11:00 A.M. – 12:30 P.M. Aqua Salon D Level 3

The Fullness of Connection Are people and God connected? This session looks at the writing of the Rebbe of the Warsaw Ghetto to understand how emptying yourself can help you connect and survive life's toughest moments. Chair: Jerome B. Makowsky, Memphis, TN

Presenter: Scholar in Residence Rabbi Daniel Greyber


SATURDAY, MARCH 29

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11:00 A.M. – 12:30 P.M. Aqua Salon C Level 3

Doing Shabbat at the JCC: Cultural Uplift as

Shabbosdik Fare

Washington DCJCC’s Theater J

See how the Washington DC JCC’s Theater J creates community on Shabbat by magically introducing characters and conflicts that provide a mirror for self-reflection and group interaction.

Chair: Francine Zorn Trachtenberg, Washington, DC

Presenter: Ari Roth, artistic director DCJCC

11:00 A.M. – 12:45 P.M. Aqua 310 Level 3

Esther Leah Ritz Emerging JCC Leaders Institute: Sourcing Your Leadership Style Learn to identify the different ways people approach leadership and the way in which your method of interacting with others shapes your effectiveness as a leader. Chair: Ruth Fletcher, Los Gatos, CA Facilitator: Stuart Gelles, Effective Communication Skills and Professional Development Speaker and Coach JCC Association Staff: Dori Denelle, Matt Abrams Gerber, Randy Lutterman

12:45 P.M. – 1:45 P.M. Aqua Terrace Level 3

Esther Leah Ritz Emerging JCC Leaders Institute

Lunch

Chair: Ruth Fletcher, Los Gatos, CA JCC Association Staff: Dori Denelle, Matt Abrams Gerber

12:30 P.M. – 1:30 P.M. Sapphire 400

Level 4

Lunch* on your own or opt-in. Pre-registration required for

delegates

1:30 P.M. – 3:00 P.M. Aqua 310 Level 3

Esther Leah Ritz Emerging JCC Leaders Institute:

Leadership Through a Jewish Lens Examine Jewish perspectives on Leadership and what that means for our JCCs and the Jewish community today. Is there something different about being a Jewish leader?

Chair: Ruth Fletcher

Presenter: Rabbi Daniel Greyber, Biennial scholar-in-residence,

former director of Camp Ramah in California and Rabbi at Beth

El Synagogue in Durham, NC

JCC Association Staff: Dori Denelle and Matt Abrams Gerber

1:45 P.M. – 2:45 P.M. OFF-SITE

JWB Jewish Chaplains Council Session with Allan Finkelstein


Doing Shabbat at the JCC: A Special Shabbat

JCCReads Book Club selection “There were in life rarely, if ever, "right" decisions, never perfect ones, only the best to be made under the circumstances.” --Amy Waldman, The Submission

We will gather to discuss The Submission by Amy Waldman.

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The novel poses questions about our obligations as citizens; our obligations to those we love, and to those we don’t know; to those here, and to those elsewhere; to those we have lost, and to those to come; to truth and to beauty; to ideas and to experience; to those we agree with, and to those whose views may seem beyond the pale.

Chair: Carol Weintraub Fogel, West Bloomfield, MI

Presenter: Amy Waldman, author of The Submission

JCC Association Staff: Randy Lutterman

2:00 P.M. – 3:30 P.M. COBALT 502B Level 5

Doing Shabbat at the JCC: Shababa™

Intergenerational Music Program - The Art of

Creating Intergenerational Experiences

This workshop uses intergenerational music as a platform for transformative experiences. Anyone-educators, clergy, lay leaders-can access this creative technique. No teaching experience is required.

Presenter: Karina Zilberman, 92Y

JCC Association Staff: Mark Horowitz

2:00 P.M. – 3:30 P.M. Aqua 300A Level 3

JWB Jewish Chaplains Council

JCC Association Staff: Rabbi Abbi Sharofsky

2:00 P.M. – 5:00 P.M. Sapphire 402 Level 4



3:00 P.M. – 4:00 P.M. Aqua 310 Level 3

Esther Leah Ritz Emerging JCC Leaders Institute:

A Dialogue with Today’s JCC Leaders Hear from some of JCC Association’s top lay leaders about why they chose to be involved at the JCC and why they continue to stay involved. What makes this business so special?


Presenters: Paula L. Sidman, Chair, JCC Association

Stephen Seiden, Incoming Chair, JCC Association

Alan Solow, Past Chair, JCC Association

Allan Finkelstein, President, JCC Association

JCC Association Staff: Dori Denelle, Matt Abrams Gerber


Mechitza Mincha Service



Non-Mechitza Mincha Service



Zionism: A Revolution in Jewish Connection Zionism, both before and after the Holocaust, constitutes a revolution in Jewish approaches to connection. What does it mean when Jews no longer wait for God to act? Chair: Larry Magid, Searingtown, NY Presenter: Scholar in Residence Rabbi Daniel Greyber

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Doing Shabbat at the JCC: And There was Light! Light and Jewish Art. Light has always been a central symbol in Jewish life. This session will use art from the Jewish Artists’ Laboratory of the Upper Midwest to explore how Jewish artists have found inspiration in Jewish attitudes toward light. Chair: Sue Strait, Milwaukee, WI Presenter: Jody Hirsh, Director of Judaic Education, Rose & Harry Samson Family JCC, Milwaukee, WI

6:00 P.M. – 8:00 P.M. OFF-SITE, San Diego Central Library 330 Park Blvd

JCC Association Board Dinner San Diego Central Library is a 10 minute walk from the hotel.

6:30 P.M. Off-site

Merrin Fellows Dinner

6:30 P.M. Off-site

Graduate Scholars Dinner

6:30 P.M. – 8:30 P.M.

Dinner* on your own or opt-in for kosher dinner.

Pre-registration required.

6:30 P.M. – 8:30 P.M. off-site

JWB Jewish Chaplains Council and Guests Dinner

(preregistration required)

8:30 P.M. - 8:45 P.M. Sapphire Terrace Level 4

Havdallah


9:00 P.M. – 10:30 P.M. Sapphire Ballroom Level 4

KEYNOTE PLENARY: WELCOMING GUESTS

National Anthems - J Company, Lawrence Family JCC Welcome: Paula L. Sidman, Chair, JCC Association Robin Frederick, Chair 2014 Biennial David Wax, Host Community Chair, Lawrence Family JCC NetVentures, Presenting sponsor Florence G. Heller Award Presenter: Allan Finkelstein, President, JCC Association Recipient – Alan Mann, Boston, MA

This year’s recipient, Alan Mark Mann, is a native of Brooklyn, New York, and a graduate of Queens College and Yeshiva University’s Wurzweiler School of Social Work. Mann began his career at the Midtown YM-YWHA and the JCC of Atlantic City. Moving to Boston in 1976, he was the executive director of the South

Area JCC, then in 1980 becoming the associate executive director of JCCs of Greater Boston until 1993, when he took on the role of executive vice-president of the agency until 2000.

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Alan was the key JCC professional involved in developing the new Jewish Community Campus in Newton, Massachusetts and became the first executive director of the Leventhal-Sidman JCC in Newton Centre. A recipient of a scholarship from JCC Association (known at the time as the Jewish Welfare Board), Mann also participated in the executive leadership training the agency offered. He joined the JCC Association staff in 2000 as executive vice-president of community services. “Alan Mann played the major role in transforming the way that JCC Association delivers service to JCCs by bringing in a group of seasoned JCC executives to work with him,” said Allan Finkelstein, president and CEO of JCC Association. “His deep knowledge and dedication to the JCC Movement informed everything he did.”

KEYNOTE PRESENTER:

Greg Liberman, CEO, president and director of Spark Networks, Inc., (JDate.com,ChristianMIngle.com) We can no longer just welcome our guests at the front door of the JCC. We must welcome them where ever they are on their mobile devices, in the parking lot or in their living room. Hear from the founder of the company whose mission is to create niche-focused brands that build and strengthen the communities they serve, wherever they are.

Greg Liberman is the CEO, president and director of Spark Networks, Inc., whose mission is to create niche-focused brands that build and strengthen the communities they serve. Anchoring Spark’s portfolio of “relationship brands” are ChristianMingle.com, the leading community for Christian singles, and

JDate.com, which is responsible for more Jewish marriages than all other online dating sites combined. Since taking the reins as CEO in 2011, Liberman has been instrumental in driving historic growth for Spark Networks. Liberman’s relational leadership approach has generated impressive results, creating a company culture in which the best and brightest want to work, and perhaps most importantly, producing countless ”success stories” for the company’s subscribers. Spark Networks’ success under Liberman’s direction has garnered him interviews with top media outlets including Bloomberg Television and Radio, BusinessWeek and Fortune, among others. Liberman holds a B.A. in economics from Stanford University and a JD from the University of Chicago, where he also served as The Law School’s student body president. In addition, he completed the program for management development at Harvard Business School. When not leading the charge at Spark, Liberman can be found cheering on Stanford’s sports teams and enjoying family time with his wife and two young children.

RECOGNIZING OUR HONOREES

HOST: Robin Frederick, Chair, 2014 JCCs of North America Biennial

Paula L. Sidman, Chair, JCC Association

Stephen Seiden, Incoming Chair, JCC Association

Jody Hirsh, recipient of the 2014 Morton L. Mandel Jewish Educational Leadership Award

J. Victor Samuels, 2014 Frank L. Weil Award Alan Mann, 2014 Florence G. Heller Award Senator Carl Levin, 2014 Frank L. Weil Military Award Rear Admiral Rabbi Harold L. Robinson, 2014 Jewish Military

Leadership Award

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2014 Esther Leah Ritz Emerging JCC Leaders JCC Maccabi Games® and JCC Maccabi ArtsFest® past and current Host Communities

JCC Association Staff: Arnie Sohinki

10:30 P.M. – 11:30 P.M. Exhibit Hall Level 4 (Exhibit Hall open from

10:00P.M. – midnight)

Biennial 2014 Convention-Wide Honorees

Reception Join us as we honor the recipients of our continental awards.

SUNDAY, MARCH 30

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6:15 A.M. – 7:15 A.M. SAPPHIRE 410 Level 4

Early Morning Fitness – Boot Camp

A boot camp type session will be led by a local military drill instructor. All levels are welcome (all exercises can be modified), but prepare to schvitz. JCC Association Staff: Steve Becker and/or Brian Soileau

6:15 A.M. – 7:15 A.M. MEET IN LOBBY

Early Morning Fitness – Run Around San Diego

Participants will go on a run of 3-5 miles at a moderate pace (if enough runners are present, we will have an easy and less easy pace) around beautiful San Diego. All are welcome. Instructor/JCC Association Staff: Steve Becker and/or Brian Soileau

7:00 A.M. – 7:45 A.M. Aqua 311A Level 3

Mechitza Shacharit Services Led by JWB Chaplains Council

7:00 A.M. – 7:45 A.M. Aqua 311B Level 3

Non-Mechitza Shacharit Services Led by JWB Chaplains Council


Biennial Registration Open

7:30 A.M. – 8:45 A.M. Sapphire West Foyer A and Terrace, Level 4 OUTSIDE OF COBALT AND

AQUA MEETING ROOMS, LEVELS 3 AND 5

Continental Breakfast

7:30 A.M. – 8:45 A.M. Aqua 313 Level 3

Breakfast located

outside of room.

JCC Boarding Pass FAM Trip Reunion

JCC Association staff: Leah Garber

7:30 A.M. – 8:45 A.M. Cobalt 502B Level 5

Incoming Presidents Breakfast: Preparing to Lead

Your JCC (for incoming JCC presidents taking office on or

before

April 1, 2016)

Learn about JCC Association’s new Guide for New JCC Presidents. Engage with other leaders in discussions about how to maximize the months preceding your term in office. Chair: Brian Kriftcher, Stamford, CT

Presenter: Dori Denelle, Vice President & Community Consultant, Governance, Emerging Leadership, JCC Association JCC Association Staff: Janet S. Elam, Alan Goldberg, and Jerry Wische

7:30 A.M. – 8:45 A.M. Cobalt 500 Level 5

First Time Attendees Breakfast Is this your first time attending the Biennial? Pick up some breakfast and come join us to learn how to maximize your time at the Convention. Meet other first timers and chat with Joy

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Brand-Richardson, Director of Training at JCC Association for tips and tricks to navigating the Biennial.

Chair: Stephen Dorsky, Birmingham, AL

Presenter: Joy Brand-Richardson, Associate Vice President,

Director of Training, JCC Association

7:30 A.M. – 8:45 A.M. Cobalt 501A Level 5

Consultation

7:30 A.M. – 8:45 A.M. Cobalt 501B Level 5

Consultation

7:30 A.M. – 8:45 A.M. Cobalt 501C Level 5

Consultation

9:00 A.M. – 10:45 A.M. Aqua 314 Level 3

Size of City – Without Walls

Share and discuss how to successfully implement programs and engagement experiences beyond the walls of the JCC or in a community without a facility. Identify the key challenges and opportunities to leverage community impact.

Chair: Richard Frankoff, Las Vegas, NV

JCC Association Staff: Alan Goldberg

9:00 A.M. – 10:45 A.M. Aqua 300A Level 3

Size of City – Intermediate Share and learn from the successes and challenges of similar size JCCs with fellow Executive Directors and Board Members. Discuss how other JCCs have implemented findings from Benchmarking and the JCC Vision and Statement of Principles.

Chair: Thom Mandel, Akron, OH


9:00 A.M. – 10:45 A.M. Aqua Salon AB Level 3

Size of City – Large-Intermediate 1

Share and learn from the successes and challenges of similar size JCCs with fellow Executive Directors and Board Members. Discuss how other JCCs have implemented findings from Benchmarking and the JCC Vision and Statement of Principles.

Chair: Kenneth B. Jacobs, Jacksonville, FL

JCC Association Staff: David Posner

9:00 A.M. – 10:45 A.M. Aqua 313 Level 3

Size of City – Large-Intermediate 2


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Chair: Linda Russin, Rockland County, NY


9:00 A.M. – 10:45 A.M. Aqua Salon EF Level 3

Size of City – Large


Chair: Jack Baum, Dallas TX

JCC Association Staff: Janet S. Elam


Size of City – Metropolitan 1 Share and learn from the successes and challenges of similar size JCCs with fellow Executive Directors and Board Members. Discuss how other JCCs have implemented findings from Benchmarking and the JCC Vision and Statement of Principles.

Chair: Joyce Goldstein, MetroWest, NJ

JCC Association Staff: Jerry Wische


Size of City – Metropolitan 2


Chair: Stephen Kaufman, Houston, TX

JCC Association Staff: Jordan Shenker

9:00 A.M. – 10:45 A.M. AQUA 311B

Merrin Fellows Seminar Presenter: Stuart Gelles, Effective Communication Skills and

Professional Development Speaker and Coach


11:00 A.M. – 12:30 P.M. Sapphire Ballroom Level 4

KEYNOTE PLENARY: Connecting with Judaism and

Israel

The role of leaders in transforming JCCs to engage people and connect them to Judaism, community and Israel in meaningful and lasting ways.

Welcome

Robin Frederick, Biennial chair, Stamford, CT

Honoring Mort Mandel – 60 Years of Leadership for the JCC Movement The Morton L. Mandel Jewish Educational Leadership Award

Recipient: Jody Hirsh, Director of Judaic Education, Rose &

Harry Samson Family JCC, Milwaukee, WI

Jody Hirsh, the Judaic Education Director at the Harry & Rose Samson Family Jewish Community Center in Milwaukee, Wisconsin, has been chosen to receive the Morton L. Mandel Jewish Educational Leadership Award for his lifelong commitment to Jewish education. The Mandel Award is presented by JCC Association, the leadership network

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of the JCC Movement, and will be awarded at the JCCs of North America Biennial Convention in San Diego on Sunday, March 30, 2014. Prior to joining the Samson JCC in 1999, Hirsh taught Jewish studies at the University of California (both the Berkeley and Los Angeles campuses), Mills College, and the University of San Francisco as well as the Los Angeles University of Judaism and Hebrew Union College. In the fall of 1990 through the winter of 1992, he was a Jerusalem Fellow, concentrating on museum education at the Israel Museum and the Citadel Museum, with post-graduate work at the Hebrew University. For three years, he served as programme director of the Hong Kong Jewish Community Centre. Hirsh was honored with the 2005 Covenant Award for Outstanding Jewish Educator. “Jody’s breadth and depth of knowledge, his creative imagination, and his interest in the learning process make him the ‘Gold Standard’ for JCC Jewish educators. I’m always learning from him; Jody is a JCC Movement treasure,” said David Ackerman, director of JCC Association’s Mandel Center for Jewish Education and staff coordinator for the Mandel Award.

President’s Address

Allan Finkelstein, president and CEO, JCC Association

Keynote Address: Dr. Ron Wolfson; Fingerhut Professor of Education for the Graduate Center for Education, American Jewish University

Ron Wolfson is a visionary Jewish educator whose enthusiasm for bringing Judaism alive in homes and synagogues has shaped his work in the community. An author of many books, his most recent is Relational Judaism: Using the Power of Relationships to Transform the Jewish Community. He is a member of the Shevet:

Jewish Family Education Exchange and President of the Kripke (KRIP-kee) Institute for Jewish Family Literacy. Ron is currently the Fingerhut Professor of Education at the American Jewish University (formerly the University of Judaism) in Los Angeles where he has been a member of the faculty since 1975. He has also served as Dean of the Fingerhut School of Education, Vice President and Founding Director of the Whizin Center for the Jewish Future and the Whizin Institute for Jewish Family Life. The book, First Fruit: A Whizin Anthology of Jewish Family Education, which he co-edited with Adrianne Bank, won the 1999 Jewish Book Award. Over the years, Ron has visited hundreds of Jewish institutions across North America and around the world as a consultant, teacher and scholar-in-residence widely recognized for his passionate, insightful and often humorous presentations. Ron is a co-founder of Synagogue 2000 (with Rabbi Lawrence Hoffman) and currently serves as President of Synagogue 3000/Next Dor, a catalyst for excellence, empowering congregations and communities to create synagogues that are sacred and vital centers of Jewish life

Book signing following Plenary: Relational Judaism: Using the Power of Relationships to Transform the Jewish Community


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11:45 A.M. – 2:30P.M.)

Biennial Buffet Lunch

Exhibit Hall Open - Please support our Vendors!

Photo Ops


Canadian JCCs Meeting (by invitation)

Please pick up your lunch in the Exhibit Hall. JCC Association Staff: Arnie Sohinki

12:45 P.M. – 1:45 P.M. Sapphire Boardroom Level 4

JCC Association Graduate Scholars Private

Consultations

Please pick up your lunch in the Exhibit Hall. JCC Association Staff: Joy Brand-Richardson

12:45 P.M. – 1:45 P.M. Aqua 313 Level 3

Consultation

Please pick up your lunch in the Exhibit Hall.

12:45 P.M. – 1:45 P.M. Aqua 314 Level 3

Consultation

Please pick up your lunch in the Exhibit Hall.

12:45 P.M. – 1:45 P.M. AQUA 300A

Israel Consul General Meeting with S. California

JCCs

JCC Association staff: Leah Garber


JCC Association Executive Committee Luncheon

(by invitation)

Chair: Paula L. Sidman


12:45 P.M. – 3:45 P.M. Aqua 310/Terrace Level 3


and Luncheon: Building and Enhancing Your

Leadership Skills What are the competencies needed to be a successful JCC leader? How do we balance competing demands as leaders of our JCCs? This session focuses on our own leadership skills and will help us cultivate those that enable our JCCs to thrive.


Presenter: Noa Peri-Jensch, founder and principal of The Global

Momentum



Advanced Leaders: Civil Discourse in the Jewish Community: The advanced JCC leaders role as community leader What does it mean for a JCC to “support diverse Jewish opinions, beliefs, and practices” (as stated in our movement’s statement of

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principles), particularly when it comes to controversial topics? Explore, through case studies, how you as an advanced leader can help your JCC take the lead in your community by creating a constructive environment for dialogue while embracing people's differences. This session is recommended for JCC past presidents, JCC Association board members and other advanced JCC leaders.

Chair: Marc Merklin, Akron, OH

Presenter: Rabbi Melissa Weintraub, Faculty, Shalom Hartman

Institute of North America; Director, JCPA Civility Initiative

JCC Association Staff: Alan Goldberg

2:00 P.M. – 3:30 P.M. Aqua Salon EF Level 3

Presidents and Executives Cohort 1: Governance as

Leadership

Presenter: Susan Meier, senior governance consultant for

BoardSource and the principal at Meier & Associates

Chair: Ann P. Kaufman, Houston, TX

JCC Association Staff: Jerry Wische and Janet S. Elam


FRD Cohort 1: Complementary and Independent

Roles in the FRD Process for the JCC President,

Executive Director and Chief Development

Professional How do the key JCC team members responsible for JCC fund development interface and maximize their relationships, skills, and networks to increase the financial results? What are the appropriate roles for the annual fund, a capital campaign, and other initiatives? What are the expectations for each person's duties and efforts, and are these reasonable and complementary?

Chair: Sue Strait, Milwaukee, WI

Presenter: Jeff Metz, Bloom Metz Consulting

JCC Association Staff: Susan Bender

2:00 P.M. – 3:30 P.M. Aqua Salon A Level 3

Fiscal Cohort 1: Communication is Key This panel discussion, will explore the topics that should be communicated on a regular basis between professional and lay leadership to help keep a JCC strong financially.

Chair: Ed Goldberg, Louisville, KY

Presenters: Marc Kahn, former board member, JCC of Metropolitan Detroit Howard Jacobson, JCC Association board member and former

board president, JCC of Greater Kansas City Arnold Raymon, CFO of the Merage JCC of Orange County

JCC Association Staff: Bob Kimsal

2:00 P.M. – 3:30 P.M. Aqua 300A Level 3

Marketing Cohort 1: Updating the JCC brand

With the launch of our first new JCC brand tool kit in ten years, what role should lay leaders and committees play?

Chair: Shirley Solomon, Boca Raton, FL

Presenters: Peter Shevenell, Michael Rowland

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JCC Association Staff: Michael Rowland





Graduate Scholars Workshop

JCC Association Staff: Joy Brand-Richardson


Short Film: Big Impact—Building connections at

your JCC Through Israeli Film and Wrap-Around

Programming Israeli film as a catalyst for discussion in your JCC. We will screen several short Israeli films, and discuss ways to use them as part of your JCCs integrated programming. With guests from the Ma'aleh Film School in Israel and the Israel Film Center in Manhattan for a curated and passionate discussion on building

connections through film, and access for JCCs. Chair: Sue Diamond, San Francisco, CA

Presenter: Einat Kapach, International Relations & Special Projects, The Ma'aleh Film School, Jerusalem

Isaac Zablocki, Director, Israel Film Center, JCC in Manhattan JCC Association Staff: Randy Lutterman

2:00 P.M. – 3:00 P.M. Aqua 314 Level 3

JWB Jewish Chaplains Council – Welcome / State

of JWB Address Rabbi Harold Robinson will address JWB delegation about the organization. Presenter: Rabbi Harold Robinson, RADM CHC USN Ret., JWB Director JCC Association Staff: Rabbi Abbi Sharofsky

3:00 P.M. – 3:45 P.M. Aqua 314 Level 3

JWB Jewish Chaplains Council – Pivot to the

Pacific Rim Updates and insights on the ever shifting focus of the U.S. Armed Forces.

Presenter: General Paul J. Selva, USAF, Commander, Air

Mobility Command, Scott AFB


3:45 P.M. – 5:15 P.M. Aqua Salon BCD Level 3

J’s Stake House Featuring the menu of JCC Association programs and services available to all JCC stakeholders. Find out everything you can take advantage of as an affiliated JCC. There’s more than you know!

Chair: Robin Frederick, Stamford, CT

JCC Association Staff: Robin Ballin

TABLE #18

Arts and Culture Randy Ellen Lutterman, vice-president, arts and culture,

director, JCC Maccabi ArtsFest

Find out how JCC Association can help you collaborate with JCCs individually, in small groups, or on a continental level to maximize and share arts and culture resources, including latest

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trends and programming ideas. Stop by to join the discussion and learn about other JCC programs that might be perfect to share with your constituents, including JCC Maccabi ArtsFest, the amazing community- building Jewish experience for your teens that is the partner program of the JCC Maccabi Games.

TABLE #24

Club One:

JCC Association’s Partner in Fitness Center

Management Dan Burns, vice-president of operations, Club One Club One is recognized as the JCC Association's "Best in Class" provider for JCC membership, fitness and wellness programs and services. As a leader in JCC fitness management and the fitness industry, Club One has developed results-driven solutions in member acquisition, engagement, and retention. Learn about Club One's BeWell Wellness Platform and how you can differentiate your JCC to build net membership and increase participation in your programs. Have all of your questions answered regarding wellness, fitness, and how Club One partners with JCCs.

TABLE #11

Community Consultation

Jordan Shenker, senior vice-president, community consultation

Want to know where innovation is happening in JCCs? Want to have access to best practices in each program area of your JCC? Want to bring resources back to your JCC today to maximize effectiveness and impact? Learn about consultation services offered by JCC Association that can help you do all these and more.

TABLE #17

Engaging Ways to Put the J in Your JCC Matt Abrams Gerber, assistant vice-president, Mandel Center for Jewish Education Learn about different MCJE initiatives to help make the "J" more interesting and engaging for children, teens, and adults at your JCC: TAG: Jewish Values Through Camping, Journeys: Adult Jews Living and Learning, and Yisrael Sheli (My Israel), our teen Israel education curriculum funded by the Goodman Family Institute. Also, find out more about the Study Guide for the Statement of Principles, which includes activities and discussions to help you explore the beliefs that bind us together as a continental JCC Movement. There will be great program and activity materials for you to see. Come and learn more about what MCJE programs can do for you.

TABLE #1

Engaging Young Leaders in JCCs Janet S. Elam, vice-president, community consultant

Does your board reflect the great potential of creative leaders between their mid-twenties and early forties? How can your JCC connect with a new generation of leaders and engage them in meaningful ways? Stop by to learn more, and to participate in the conversation.

TABLE #9

First-Time Attendees Alan Goldberg, vice-president and community consultant

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Get the lay of the land. Learn how to navigate the Biennial and use the next four days as effectively as possible.

TABLE #4

Governance Review/Board Development/Board Self-Assessment Dori Denelle, vice-president, community consultant, Certified Governance Trainer

How well is your board of directors working at your JCC? Do you have a managing board or a governing board? Do you know the benefits of board self-assessment? JCC Association can help you with a governance performance review, board self-assessment, and board development activities. Stop by and find out more.

TABLE #3

Israel within the JCC Leah Garber, vice-president, JCC Israel Center

Delve into the programs and services offered by the JCC Israel Center. Learn about the educational opportunities and materials needed to bring Israel to your community. Find out about JCC Boarding Pass member-travel programs, JCC Maccabi Israel (JMI), professional seminars and educational trips. Learn about the JCC- Israeli Community Center twinning program and other possible ways to connect your JCC to Israel and Israelis.

TABLE #12

JCCA.me – Where JCC Professionals Go to Learn,

Share and Grow

Alexandra White, digital marketing manager

JCCA.me is where JCC professionals learn, share, and grow. This platform features over 20 knowledge bases curated by JCC Association consultants, including topics such as aquatics, Jewish education, digital marketing and many more. Knowledge bases feature articles, training videos, archived webinars and other resources that JCC professionals can learn from, comment on, share and save for later reference. Each JCC professional can publish her own ideas and resources, connect with other like-minded professionals across the continent, and build his own custom learning environment. This system will make the very best of JCCs and JCC Association easily available for all positions and experience levels.

TABLE #20

JCC Camps and the Merrin Center for Teen Engagement Jodi Sperling, vice-president and director, camping and the Merrin Center for Teen Engagement and Shara Perlman, assistant director of camping services Come hear about some of the exciting new initiatives for our day and resident camps taking shape. Hear details about our vision for JCC camps, and how our Day Camp Initiative could be strengthening your camp program now! Also stop by to learn about the Merrin Fellowship, JCC Association’s premiere professional development opportunity for JCC professionals who work directly with teens. Current Fellows will be available to share their experiences with you and discuss recruitment for the next cohort!

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TABLE #21

JCC Early Childhood Education and Family

Engagement

Mark Horowitz, vice-president,

early childhood education & family engagement

Our early childhood education and family engagement department provide guidance to JCCs across North America to support and strengthen their early education and family engagement programs in a variety of ways including study opportunities, site visits, and phone consultation. Our new Early Learning Framework, Sheva, is now a part of over 60 JCCs across the continent as they begin their journey as Sheva Learning Communities. Come and hear about these and other exciting opportunities for your JCC.

TABLE #6

JCC Excellence: Benchmarking Andy Paller, director, JCC Excellence: Benchmarking Discover how benchmarking can help you improve your bottom line, advance your Jewish impact, and increase the satisfaction and retention of your members and staff. This program, drawing on JCC data and on customer and staff survey feedback, has provided the lay and professional leadership of 85 JCCs with the objective quantitative information they need to assess management effectiveness and leadership needs, capitalize and expand on areas of strength, be more responsive to difficulties as they arise, and develop a practical approach towards continuous self-improvement. Stop by to learn about recent Benchmarking insights/case studies, how to participate.

TABLE #19

JCC Maccabi Dan Deutsch, vice-president, JCC Maccabi

JCC Maccabi Games®, JCC Maccabi ArtsFest® and JCC Maccabi Israel® programs are “new and improved.” Each year, over ninety JCCs participate in the JCC Maccabi Experience. Come and learn how you can build or strengthen your delegation and provide an amazing community- building Jewish experience for your teens.

TABLE #2

JWB Chaplains Council /Project Welcome Home

Rabbi Abbi Sharofsky, deputy director, JWB Jewish Chaplains

Council

For more than ninety years, in wartime and peacetime, JWB Jewish Chaplains Council, a service of JCC Association, has been providing for the needs of Jewish personnel in the U.S. Armed Forces. Learn more about our programs and how your JCC can engage military personnel and their families, and how your JCC can support Jews in the military.

TABLE #22

Lenny Krayzelburg JCC Swim Academy

Lenny Krayzelburg, founder

The Lenny Krayzelburg JCC Swim Academy offers learn-to-

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swim programs for children of all ages. Started in 2005 by four-time Olympic Gold Medalist Lenny Krayzelburg, our mission is to teach and inspire children to be water safe. Since our inception, we have taught thousands of kid’s water safety. Our learn-to-swim program features the SwimRight© Method, developed by Lenny Krayzelburg and his staff. This method is based on six levels of progressive learning techniques, and within the first set of lessons, children greatly improve their chances of saving themselves if they purposely or accidentally enter any body of water.

TABLE #10

Leveraging JCC Association Preferred Vendors for your JCC Kelly Rainey, corporate sponsorships and marketing manager Learn about our JCC Association Preferred Vendors, what they have to offer your community, and how this can add value to your JCC. There are many opportunities that already exist and that can benefit your JCC professionals and members. See what so many JCCs have already taken advantage of and how you can, too.

TABLE #14

Marketing Consultation

Michael Rowland, marketing consultant,

Mandel Center for Excellence in Leadership and Management

How effective are the marketing efforts of your JCC? Is it time to try a new approach? Do you have a marketing plan? To help you rethink your JCC’s marketing direction, request a consultation visit from Michael Rowland, JCC Association’s marketing consultant. Have a chat with him at the Marketing Stake House table.

TABLE #23

Membership and Fitness at Your JCC Brian Soileau, consultant, health & wellness/membership services Membership is the entry point for most members at your JCC, but membership is not only about monthly drafts and guest passes. Learn how your JCC should be selling value and relationship memberships and how to compete in a volatile fitness market. Join in the discussion about how we conquer the buzz word of “member retention” through new member on-boarding, better inter-departmental collaboration, and member engagement.

TABLE #13

New Media Consultation Chris Strom, director, new media and social networking

See what forces are changing the communications landscape, and how your JCC can target, connect and engage your community as never before. Learn how to drive more web traffic to your JCC website from DiscoverJCC.com, launching a "Program Guide 2.0" for your JCC in the JCCs of North America iPhone & Android app and how your community can benefit from a digital marketing consultation.

TABLE #5 Professional Development/JCC Executive Search/

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JCC Staff Training Joy Brand-Richardson, associate vice president/director of training Jerry Wische, executive vice-president, chief operating officer, director, Mandel Center for Excellence in Leadership and Management

Staff members are your JCC’s greatest resource. JCC Association can help you to retain the high performers and recruit new ones. Whether you are seeking training opportunities, executive succession planning, staff or executive search, candidates to fill open positions, or scholarship opportunities for graduate education programs, we can partner with your JCC. Visit us at www.jccworks.com for more information.

TABLE #7

Strategic Planning and Thinking

David Posner, vice-president,

community services; director, strategic performance,

Mandel Center for Excellence in Leadership and Management

Do you find yourself spending too much time in the “weeds” and not enough time focusing on the big picture at your JCC? Strategic thinking is about leadership’s ability to focus on the critical agenda to keep the JCC moving forward. In this session, learn about JCC Association’s strategic thinking program, which helps JCCs engage in and continue strategic thinking for their agency.

TABLE #16

Total Wellness, Discover @ the JCC

Steve Becker, vice-president,

health and wellness services/Discover @ the JCC

The transition from fitness to total wellness will allow JCCs to distinguish themselves from all competitors and create a unique niche. The end result will be a holistic model that crosses all departments, even in those JCCs without fitness centers, to become wellness providers offering physical, social, intellectual, mental, emotional, medical, rehabilitative, social action, environmental, cultural, financial, vocational and spiritual components.

TABLE #8

The New Brand: What's in It for Your JCC? Peter Shevenell, creative director

The largest generation ever, the millennials, are forming households and having children. This is our core constituency of the future, and we can't afford to lose them. The JCC brand has been revitalized for the first time in a decade — learn how to focus your JCC's brand promise to connect with a new generation in a new era.

TABLE #15

Young Schlichim and Torch Relay Programs Osnat Zur, continental shlicha

The Young Schlichim program is an innovative service placing young Israeli staff in your JCC. Also learn about the Hanukkah Torch Relay program, which brings schlichim to your community for two weeks.

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JWB Jewish Chaplains Council - Chaplain Learning Session with Scholar-in-Residence Dr. Michael Chernick Chaplains will engage in text study and discussion about religious pluralism and what it means in the context of military chaplaincy.

Presenter: Michael L. Chernick, Rabbi, Ph.D., Professor of

Rabbinic Literature, HUC-JIR/New York


4:00 P.M. – 5:15 P.M. Aqua 314 Level 3

JWB Jewish Chaplains Council – Lay Leader Training: “Understanding Christian Proselytizing” Examining key texts and points of argument used by Christians proselytizing to Jews in the military.

JCC Association Staff: Rabbi Harold L. Robinson

5:30 P.M. – 6:00 P.M. Aqua 300A Level 3



Non-mechitza Mincha/Maariv Services Led by JWB Jewish Chaplains Council


JCC Global (formerly World Confederation of

Jewish Community Centers / WCJCC) Orientation

for Overseas Delegates

Chairs: Jane Gellman, Milwaukee, WI and Ishie Gitlin, Mexico

City

JCC Global Staff: Smadar Bar Akiva

5:30 P.M. – 7:00 P.M. COBALT 500 Level 5

Consultations

5:30 P.M. – 7:00 P.M. COBALT 501C Level 5

Consultations

5:30 P.M. – 7:00 P.M. Exhibit Hall Sapphire Ballroom Level 4 (Exhibit Hall open from

5:00P.M. – 7:30 P.M.)

Meet Ups and Networking

Visit our vendors

Solutions Bar (Cash bar, JCCA.me, consultants,

etc.)

Collect your awards certificates and take a photo with your delegation at our photo ops booth

6:30 P.M. – 7:30 P.M. WEST TERRACE Level 4 or Aqua Salon AB (IN CASE OF RAIN)

Col. Chaplain Brett Oxman’s Retirement Ceremony

(by invitation)


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8:00 P.M. OFF-SITE SAN DIEGO CENTRAL

LIBRARY

Col. Chaplain Brett Oxman’s Retirement Dinner (by

invitation)

7:30 P.M. Off-site

JCC Global (formerly World Confederation of JCCs)

Shared Cost Dinner (by invitation)

8:00 P.M. Off-site

Dine Around San Diego (with delegations)

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6:15 A.M. – 7:15 A.M. Sapphire 400 Level 4

Early Morning Fitness – Yoga A contemporary approach to traditional yoga techniques that facilitates the development of proper body alignment and breathing effectiveness. Appropriate for all levels.

Led by Haris Lender, founder of Yoga Yeladim

JCC Association Staff: Steve Becker and/or Brian Soileau

6:15 A.M. – 7:15 A.M. Lobby

Early Morning Fitness – Run Around San Diego Participants will go on a run of 3-5 miles at a moderate pace (if enough runners are present, we will have an easy and less easy pace) around beautiful San Diego. All are welcome. Instructor: JCC Association Staff: Steve Becker and/or Brian Soileau

7:00 A.M. – 7:45 A.M. Aqua 311A Level 3


7:00 A.M. – 7:45 A.M. Aqua 311B Level 3



Registration & Host Community Hospitality

7:30 A.M. – 8:45 A.M. Sapphire Foyer and Terrace, Level 4 and Aqua Meeting Rooms, Level 3

Continental Breakfast Collect your awards certificates and take a photo with your delegation at our photo ops booth.

7:30 A.M. – 8:45 A.M. Aqua Salon EF Level 3

Presidents and Executive Directors Cohort 2

Breakfast: Governance as Leadership

Chair: Jerome B. Makowsky, Memphis, TN

Presenters: Susan Meier, senior governance consultant for


JCC Association Staff: Jerry Wische and Janet S. Elam


FRD Cohort 2 Breakfast: Integrating Planned Giving into Your FRD Model: Enhancing Annual, Capital and Endowment Campaigns This session debunks some of the myths about planned giving. Attendees will learn how planned giving enhances current giving while building a future financial reservoir. Chair: Harriet Blank, New Hope, PA

Presenters: Joel M. Breitstein, J.D., Attorney serving as

Consultant on planned Giving to the JCC Association

Jeff Metz, Bloom Metz Consulting


7:30 A.M. – 8:45 A.M. Aqua 300A

Fiscal Cohort 2 Breakfast: What Does a JCC

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Level 3 Budget Look Like?

JCCs are all the same, but they are all different. Find out how your JCC compares to the average operating budget structure and how that might help in managing agency operations.

Chair: Phil Schatten, New York, NY

Presenter: TBA

JCC Association Staff: Bob Kimsal


Marketing Cohort 2 Breakfast: Building reputation

in the community Beyond the hundreds of events promoted monthly, what do people actually know and think about your JCC? And how can we raise the JCC’s overall profile in the marketplace?

Chair: Stephen M. Kaufman, Houston, TX

Presenter: Jonathan Baskin, Baskin Brand


7:30 A.M. – 8:45 A.M. Sapphire Boardroom Level 4

JCC Association Graduate Scholarship Students Bring your breakfast and join us to discuss career path options with current Senior Level JCC Professionals. JCC Association Staff: Joy Brand Richardson

7:30 A.M. – 8:45 A.M. Aqua 314 Level 3

JCC Association Jewish Military Services

Committee Meeting (by invitation)

Chair: Donald Brodsky, Houston, TX


7:30 A.M. – 8:45 A.M. Aqua 306A Level 3

JCC Global (formerly World Confederation of JCCs)

Breakfast

(open to all Biennial delegates)

Come listen to unique accounts of personal Jewish journeys from JCCs around the globe.

Chair: Shirley Solomon, Boca Raton, FL

JCC Global Staff: Smadar Bar Akiva

8:00 A.M. – 9:00 A.M. Aqua 311A Level 3

JWB Jewish Chaplains: Chaplain Learning with

Scholar-in-Residence Dr. Michael Chernick Chaplains will engage in text study and discussion about religious pluralism and what it means in the context of military chaplaincy.

Presenter: Michael L. Chernick, Rabbi, Ph.D., Professor of

Rabbinic Literature, HUC-JIR/New York


8:00 A.M. – 9:00 A.M. Aqua 311B Level 3

JWB Jewish Chaplains: Lay Leaders Training:

“Religion in the Strategic Environment” Understanding the role of the lay leader and exploring best practices for Jewish military communities.

Presenter: CH (COL) Bonnie Koppell, USAR


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9:00 A.M. – 10:30 A.M. Aqua 310 Level 3

Movement-wide initiative: Repositioning Day Camp

As part of JCC Association’s Day Camp Initiative, a new playbook for JCC day camps has just been completed. Get an in-depth look into this new tool and explore the key factors that set apart the most successful day camps.

Chair: Meryl Ainsman, Pittsburgh, PA

Presenters: Meryl Ainsman, Camp Chair, JCC Association

Board member

Jodi Sperling, Director of Camping and the Merrin Center for

Teen Engagement, JCC Association

Shara Perlman, Assistant Director of Camping, JCC Association

JCC Association Staff: Jodi Sperling


Movement-wide initiative: Sheva: Engaging

Visionary Directors & Educators Across the

Continent How does this new early learning framework support JCCs in becoming THE cutting edge program in the community? This session will provide the tools for you as a lay leader to be an advocate for the success of your JCC's early learning center. Join our JCC Association board members for an engaging roundtable discussion.

Chair: Thom Mandel. Dayton, OH

Presenters: Mark Horowitz, Vice President, Early Childhood

Education & Family Engagement

Jeanne Lovy, Assistant VP, Young Children and Their Families,

Jewish Community Centers of Greater Boston

JCC Association Early Childhood Education & Family

Engagement CommitteeJCC Association

Staff: Mark Horowitz

9:00 A.M. – 10:30 A.M. Cobalt 500 Level 5

Movement-wide initiative: Israel: The New Tribes

of Israel: Who We Are, and How We See One

Another? Recent changes in North American Jewry and distancing from Israeli and Israelis: The challenge and opportunities to bridge these gaps and to offer a relevant narrative to connect. (North America Jewry no longer looks to connect to Israel and with Israelis based on a narrative of crisis: In the past, portraying the State of Israel in a crises mode has raised a lot of money, missions to Israel, lobbying for Israel, etc.) Chair: Harriet Blank, New Hope, NJ

Presenter: Yehuda Kurtzer, President, Shalom Hartman

Institute of North America

JCC Association Staff: Leah Garber

Book signing following session: Shuva: The Future of the Jewish Past, by Yehuda Kurtzer


Movement-wide initiative: Talent Management:

Implementing a Talent Management Program in

Your JCC

The success of your JCC is based on the expertise of the staff. Talent Management is so much more than succession planning.

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Learn about how to look for High Potential Staff, what they need to advance and grow and how to implement an effective Talent Management System at your JCC.

Chair: Sue Diamond, San Francisco, CA

Presenters: Joy Brand-Richardson, Associate Vice President,

JCC Association

Jerry Wische, COO, JCC Association

Susan Diamond, Chair, Professional Development Committee,

JCC Association Board Member

JCC Association Staff: Jerry Wische and Joy Brand-Richardson

9:00 A.M. – 10:30 A.M. Aqua Salon B Level 3

Movement-wide initiative: Wellness

Expanding your User Engagement Strategy with

Discover @ the JCC

Discover @ the JCC is a user engagement strategy to expand the wellness platform across multiple program departments to increase user touch points and improve their well-being. Underscoring Discover @ the JCC is the vision of the JCC Movement, which is “to create a vibrant and welcoming Jewish environment that encourages people to lead engaged lives of meaning and purpose.” This session will highlight the manual created as a roadmap for JCCs that will not just tell JCCs why this effort is critical to our sustainability, but how to implement this rethinking of how we engage our users and serve our community.

Chair: Ken Jacobs, Jacksonville, FL

Presenters: Ken Jacobs, Chair, Discover @ the JCC , JCC

Association Board Member

Jordan Shenker, Senior Vice-President for Community

Services, JCC Association Steven Becker, Vice President, Health & Wellness Services Discover @ the JCC, JCC Association

Brian Soileau, Consultant for Health & Wellness/Membership Services, JCC Association

Randy Lutterman, Vice President, Arts and Culture and Director, JCC Maccabi ArtsFest®, JCC Association

Todd Rockoff, Chief Executive Officer / President, Tucson Jewish Community Center

JCC Association Staff: Steve Becker and Jordan Shenker


Movement-wide initiative: Revitalizing the JCC

Brand: New Era, New Generation… New JCC Brand

The largest generation in history is coming of age – but will they come to the JCC? Learn how the new JCC brand can help you connect with Millennials — and the future of your JCC. Presenter: Peter Shevenell, Creative Director, JCC Association

Chair: Francine Zorn Trachtenberg, Washington, D.C.

JCC Association Staff: Peter Shevenell and Robin Ballin

9:00 A.M. – 10:30 A.M. Aqua 311B Level 3

JWB Jewish Chaplains Council Keynote: What Do

Warriors Need Before They Leave the Service Hear

from the VA perspective on how military chaplains can prepare today’s troops spiritually for the transition to civilian life.

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Presenter: Chaplain Michael Pollitt, Director, National

Chaplain Center


10:30 A.M. – 11:15 A.M. Exhibit Hall Level 4 (Exhibit Hall open from

10:00 A.M. – 11:45 A.M.)

Refreshment Break – Please support our vendors Please support our vendors. They are here only for a short time, so go take a look now. Take a photo with your delegation at our photo ops booth, pick up your awards certificates.

11:15 A.M. – 12:45 P.M. Sapphire Ballroom Level 4

KEYNOTE PLENARY: Honor and Respect

Chair: Paula L. Sidman, chair, JCC Association

JCC Association Business Meeting Nominating Committee Report:

Alan P. Solow, past chair, JCC Association

Chair’s Report

Paula L. Sidman, Boston, MA

Recognizing Esther Leah Ritz Emerging JCC Leaders

Presenter: Ruth Fletcher, chair,

Esther Leah Ritz Emerging JCC Leaders

Keynote Address: Wellness: Honoring and Respecting Ourselves Harley Pasternack, author and a renowned nutrition and fitness expert

Celebrity trainer and nutritionist Harley Pasternak is a New York Times bestselling author whose books include 5-Factor Fitness, 5-Factor Diet, and The 5-Factor World Diet, and his books have been translated into 12 languages in over 20 countries around the globe. His most recent book, The Body Reset

Diet debuted at the top of the New York Times bestseller list in March of this year. Pasternak holds a M.S. in exercise physiology and nutritional sciences from the University of Toronto. He is also certified by The American College of Sports Medicine and The Canadian Society of Exercise Physiology, and served as an exercise and nutrition scientist for Canada’s Department of National Defense for three years. As a fitness and nutrition specialist, Pasternak has trained many celebrities including Lady Gaga, Rihanna, Halle Berry, Katy Perry, Megan Fox, Robert Downey Jr., Robert Pattinson, Jessica Simpson, Ke$ha, Hillary Duff and Jennifer Hudson. He has appeared on MTV, VH1, E!, The Oprah Winfrey Show, Dr. Oz, The View, The Tyra Banks Show, Access Hollywood, Extra, Rachael Ray, Next Top Model, Good Morning America, and The Today Show. Pasternak is a Toronto native and currently resides with his wife in Los Angeles. Lenny Krayzelburg, Four-time Olympic gold medalist (swimming);

Lenny Krayzelburg is a four-time Olympic gold medal winner swimmer and was the 2004 Olympic team captain. He is the founder of the Lenny K JCC Swim Academies. Born in Ukraine, Lenny immigrated to the U.S. with his family. As a teenager, Lenny swam at the Westside JCC in Los Angeles, and participated in the JCC

Maccabi Games.

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Kerri Strug, Olympic gold medalist (gymnastics), Part of the “Magnificent Seven Team”

Born in Tucson, Arizona, Kerri Strug is an Olympic gold medal winner who earned nationwide stardom for her heroic efforts at the 1996 Olympics in Atlanta. Despite an injury to her ankle, Kerri completed a successful vault, which ensured that the American team won the Gymnastics Team gold. Kerri’s famous

coach Bela Caroly had to carry her to the podium to accept the award. Now a young mother, Kerri works for the U.S. Juvenile Justice Department. She earned her bachelor’s and master’s degrees at Stamford University.

Book signing following plenary: The Body Reset Diet , by Harley Pasternak


12:45 P.M. – 2:15 P.M.

Lunch On Your Own

12:45 P.M. – 2:00 P.M. OFF-SITE

JWB Lunch with Chiefs of Chaplains Chiefs of Chaplains from the Army, Navy, and Air Force, and the Director of the National Chaplain Center (VA) will address the entire JWB delegation. Presenters: Chaplain, Maj. Gen. Howard Stendahl, USAF, Chaplain (MG) Donald L. Rutherford, USA, RADM Mark L. Tidd, CHC, USN, Chaplain Michael Pollitt, Director, National Chaplain Center (VA) JCC Association Staff: Rabbi Abbi Sharofsky

12:45 P.M. – 2:00 P.M. Aqua Salon B Level 3

JCC Maccabi Meeting and Lunch (by invitation)

Chair: David Wax, San Diego, CA

JCC Association Staff: Dan Deutsch


JCC Association Investment Committee Meeting

and Lunch (by invitation) Chair: Brian Kriftcher, Stamford, CT JCC Association Staff: Bob Kimsal

12:45 P.M. – 2:00 P.M. Aqua Salon F Level 3

JCC Association FRD Committee Meeting and

Lunch (by invitation) Chair: J. Victor Samuels, Houston, TX JCC Association Staff: Susan Bender


Consultation

12:45 P.M. – 2:00 P.M. Aqua Salon E Level 3

Consultation

12:45 p.m. – 2:00 p.m. Aqua Salon A Level 3

Merrin Fellows Seminar Lunch

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Lunch with JCC Executives: What’s Next? Time to

Make an Impact! Now comes the real work – how do we take what we’ve learned back to our JCCs? After reviewing our key take-aways, participants will work with their executive directors/CEOs to craft a plan for new responsibilities back home. Participants will also receive their award certificates.

Chair: Ruth Fletcher, San Jose, CA

Presenters: Dori Denelle, staff director & community consultant,

JCC Association


2:30 P.M. – 4:00 P.M. Seminar Tracks

2:30 P.M. – 4:00 P.M. Aqua 300A Level 3

Track 1 – Jewish Leadership: Civil Discourse in the Jewish Community: Supporting JCCs to Take the Lead What does it mean for a JCC to “support diverse Jewish opinions, beliefs, and practices” (as stated in our movement’s statement of principles), particularly when it comes to controversial topics? Explore how to help your JCC take the lead in your community by creating a constructive environment for dialogue while embracing people's differences.

Chair: Arlene Fickler, Philadelphia, PA

Presenter: Rabbi Melissa Weintraub, faculty, Shalom Hartman

Institute of North America; Director, JCPA Civility Initiative

JCC Association Staff: Matt Abrams Gerber


Track 2 – Financial Resource Development: The

Master Plan for Successful Capital Campaigns

Understanding the core elements for a successful capital campaign that will benefit your JCC community today and tomorrow.

Chair: Lisie Gottdenker, Bethesda, MD Presenter: David Valinsky, President, David Valinsky Associates

JCC Association Staff: Barbara Lerman Golomb


Track 3 – Wellness: Discover @ the JCC

Boomers and the Emerging Intergenerational

Landscape

What does it mean to engage—or re-engage--Boomers in a full Jewish life? And what unique opportunities does this challenge present to JCC's? This session will explore the changes and challenges Boomers face today and will place these issues into a larger intergenerational context. This new stage of life represents an opportunity to engage or re-engage Boomers in Jewish life…or could be a best-missed chance for the Jewish community.

Chair: Jack Levy, Birmingham, AL

Presenter: Stuart Himmelfarb, CEO and co-founder of B3/The

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Jewish Boomer Platform

JCC Association Staff: Steve Becker and Brian Soileau


Track 4 – Professional Development: Attracting and Retaining 1st Rate Professionals Professional staff are the backbone and engine of the JCC. What is the lay leader’s role in ensuring they have a great work environment that nurtures them and helps them thrive? Explore why people keep their jobs, why they leave and what we can do at our JCCs to attract and retain the best. Book signing to follow session: From Sanctuary to Boardroom: A Jewish Approach to Leadership, by Dr. Hal M Lewis

Chair: Andrew Eisenberg, Boston, MA Presenter: Dr. Hal M Lewis, President and CEO Spertus Institute for Jewish Learning and Leadership | Professor of Contemporary Jewish Studies

JCC Association Staff: Joy Brand-Richardson and Alan

Goldberg


Track 5 – Israel / Jewish Peoplehood: Connecting

to Israel and the Jewish world as a tool to

strengthen local Jewish leadership

Learn how Jewish geographical journeys that take young leaders to the four corners of the world, in turn, can strengthen commitment to your local JCCs. Young leaders, from different countries, will share the personal paths that transformed them and their communities.

Chair: Kara Bierman, Memphis, TN Presenter: Eliana (Ellie) Rudee, a student at Scripps Women's

College in Claremont, president and founder of Claremont Students for Israel (CSI), a former fellow of Hasbara and

Committee for Accuracy in Middle East Reporting in America (CAMERA), and David Bar-Illan "Outstanding Student Leadership" awardee for 2013.

Agata Rakiwiecka, director of the newly opened Warsaw JCC,

Poland

Sara Tesler, Director of Jewish renewal department, Israeli

Association for Community CentersJCC Association Staff: Leah

Garber


Track 6 – ECE: Innovative Initiatives to Engage

Families With Young Children in Your Local

Community

What do you get when you combine one of the founders of Jewish family education in America with a woman who embodies spirituality and is known as a “happening?” You get one of the most exciting sessions at this year’s biennial. Join our visionary speakers; one the executive director of a foundation that is a catalyst for change in Jewish education across North America, and the other a force of nature from a world-class community and cultural center in the heart of New York City, for a vibrant discussion that will help to change your local community.

Chair: Maxine Freilich, Stamford, CT

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Presenters: Karina Zilberman, Director of Jewish Family Life and Culture for the Bronfman Center for Jewish Life at 92Y

Harlene Winnick Appelman, Executive Director, The Covenant Foundation



Track 7 – Engagement: From Outreach to

Engagement: The JCC's Role in 21st Century

Jewish Life The recently released Pew study on American Jewish life described the thousands of American Jews who are proud to be Jewish but do not necessarily connect to Judaism religiously. JCCs are perfectly positioned to help them explore Judaism, experiencing and building personal Jewish lives in ways that are relevant to them. This requires JCCs to move even farther beyond our walls, learning from smart practices in "engagement" to bring our pluralistic, Judaism-positive philosophy to those who are not (yet) comfortable in our buildings. This session will help participants learn and adopt new JCC engagement practices, learning from other organizational paradigms and from sociological research. It will be a working session including a presentation, group reaction, and conversation and brainstorming.


Presenter: Beth Cousens, Principal, Imagine: Jewish Education Consulting, San Francisco, CA JCC Association Staff: David Posner


Track 8 – Brand Development / Marketing: Jewish

in a non-Jewish market Do you dial down the ‘Jewish’ when marketing to a non-Jewish base? Or is ‘Jewish’ a brand advantage?

Chair: David Wax, San Diego, CA

Presenters: Michael Rowland, Peter Shevenell

JCC Association Staff:

2:30 P.M. – 4:00 P.M. AQUA 310 Level 3

Track 9 – Camp: JCC Day Camps: Issues and

Opportunities Adam Gaynor’s 2012 research on JCC day camps in the NY metropolitan area sheds light on the field as a whole and offers key strategies for JCCs to be maximizing opportunities in day camp.

Chair: Cheryl Fishbein, New York, NY

Presenter: Adam Gaynor, founding partner, Plan A Advisors



Track 10 – Digital Media: Creating the Lead Machine: Leveraging Marketing for Lead Generation Tracking the ROI of your traditional ad-spend can be tricky- but not with digital. Learn how JCCs can leverage their website,

search engines and social networking sites for leads.

Chair: Stuart Hochwert, Chicago, IL

Presenters: Jeff Kline, president, Accrinet

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Sarah Steele Chang, Associate Director of National Sales, YELP

JCC Association Staff: Chris Strom


Track 11 – Governance: Culture & Dynamics: The Secret to Boardroom Success Does your board's culture invite robust discussion on important matters? Is your board willing to ask the hard questions? Does it wrestle with the toughest issues facing your organization? Nonprofit leaders today must think differently about how they govern if their organizations are going to truly advance on their missions in our increasingly complex, rapidly changing environment. Boards that cultivate a culture where assumptions are challenged and tough questions are asked are more likely to anticipate and optimize both opportunities and problems. Explore your board's culture and how to optimize it to leverage the best thinking of your board.

Chair: Francine Zorn Trachtenberg, Washington, DC

Presenter: Susan Meier, senior governance consultant for


JCC Association Staff: Dori Denelle and Andy Paller


Track 12 – Innovation & Entrepreneurship:

Innovative Ideas for your JCC

In the business industry, many innovations are based on market research that maps client behaviors. And as successful businesses know well, innovation can involve expanding on existing strengths just as often as it leads to new products or services. With the recent Pew Research Center's "Portrait of Jewish Americans" and Jumpstart's "Connected to Give," along with other recent surveys, our JCCs have a timely opportunity to leverage new knowledge to pinpoint areas of opportunity for new and existing programs, and innovative ways to reach out to traditional and unconventional populations. Join Shawn Landres, Prof. Steven M. Cohen and other experts in this area as we explore how you can innovate and create your next big program idea for your JCC.

Chair: Ronald Leibow, Los Angeles, CA

Presenters: Shawn Landres, CEO, Jewish Jumpstart Prof. Steven M. Cohen, Research Professor of Jewish Social Policy at Hebrew Union College-Jewish Institute of Religion Jonathan Lev, executive director, Boulder JCC

Toby Rubin, CEO & founder Upstart Bat Area, San Francisco, CA


2:30 P.M. – 4:00 P.M. Aqua 313 Level 3

Track Elective – The Four Essential Steps in Creating Your JCC Strategic Plan Strategic plans are essential for every JCC. This session will share the key elements in creating a successful strategic plan. The plan will be data-driven and actionable. The process will efficiently utilize staff and board member time, and can easily be modified based on the needs of your organization. This session will share a proven methodology and includes the review of an example and lessons learned from the strategic plan created and successfully implemented by the Indianapolis JCC.

Chair: Howard Jacobson, Overland Park, KS

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Presenter: Sandra J. Zeckel, Management Consultant

Ira Jaffee, CEO, JCC of Indianapolis

JCC Association Staff:

2:30 p.m. – 4:00 p.m. Aqua 311A Level 3

JWB Breakouts by Branch of Service - Army JWB Delegates serving in the Army will meet with Army Chief of Chaplains

Presenter: Chaplain (MG) Donald L. Rutherford, USA


2:30 p.m. – 4:00 p.m. Aqua 311B Level 3

JWB Breakouts by Branch of Service - Navy JWB Delegates serving in the Navy will meet with Navy Chief of Chaplains Presenter: RADM Mark L. Tidd, CHC, USN



JWB Breakouts by Branch of Service – Air Force JWB Delegates serving in the Air Force will meet with Air Force Chief of Chaplains

Presenter: Chaplain, Maj. Gen. Howard Stendahl, USAF



JWB Breakouts by Branch of Service – VA JWB Delegates serving in VA Hospitals will meet with Director of National Chaplain Center (VA).

Presenter: Chaplain Michael Pollitt, Director of National

Chaplain Center (VA)


4:15 P.M. – 5:45 P.M. Aqua 300A Level 3

Track 1 – Jewish Leadership: Inspiration & Innovation: Jewish Perspectives on Leadership If you are Jewish and a leader, does that make you a Jewish leader? How do/can Jewish values inform your leadership? Explore interesting, exciting, and accessible ways to take your leadership to the next level.

Chair: Lisa Brill, Atlanta, GA

Presenter: Dr. Yehuda Kurtzer, President, Shalom Hartman


JCC Association Staff: Matt Abrams Gerber Book signing following session: Shuva: The Future of the Jewish Past, by Yehuda Kurtzer


Track 2 – Financial Resource Development:

Building Your JCC Endowment: Recipe for Success All successful endowment programs are the product of the right ingredients. In this session you will learn what those ingredients are and how to put them together.

Chair: Michael Gildenhorn, Bethesda, MD Presenters: Joel M. Breitstein, J.D., attorney and planned

giving consultant to the JCC Association

Marjory Kaplan, President & CEO, Miriam Jerome Katzin

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President’s Chair, Jewish Community Foundation of San Diego

JCC Association Staff: Barbara Lerman Golomb


Track 3 – Wellness: Discover @ the JCC

Integrating Membership and Sports & Wellness at your JCC. Membership is the entry point for most members at your JCC, but membership is not only about monthly drafts and guest passes. Learn how your JCC should be selling value and relationship memberships and strategizing around engagement to compete in a volatile fitness market. Join in the discussion about how we conquer the buzz word of “member retention” through new member on-boarding, better inter-departmental collaboration, and more beneficial user touch points.

Chair: Jeff Tuvlin, Louisville, KY

Presenter: Brian Soileau, consultant for Sports &

Wellness/Membership, JCC Association

JCC Association Staff: Steve Becker


Track 4 – Professional Development: Maximizing

the Lay- Pro Relationship You get along great with your Executive Director, but there’s a large number of staff who work at the JCC who could gain from your knowledge and mentorship. What is the appropriate Lay-Pro relationship? What can you do as a Lay Leader to enhance the professional’s work? What do you have to offer to staff at your JCC that will help staff grow? This session will offer concrete information and some secret tips to making the Lay-Pro relationship work.

Book signing will follow session: From Sanctuary to

Boardroom: A Jewish Approach to Leadership, by Dr. Hal M.

Lewis

Chair: Mary Rita Weissman, Dayton, OH

Presenter: Dr. Hal M Lewis, President and CEO Spertus Institute for Jewish Learning and Leadership | Professor of Contemporary Jewish Studies | Professor of Contemporary Jewish Studies

JCC Association Staff: Joy Brand-Richardson and Alan

Goldberg


Track 5 – Israel / Jewish Peoplehood: Is there more to Israel than just politics and the peace process? Israel, the Start Up Nation Discuss the sociological, military and economic implications of Israel's success. Delve into some of the great technological breakthroughs that Israeli entrepreneurs are currently developing and marketing. Chair: Ken Steinberg, Memphis, TN

Presenter: Nadav Kidron, Chief Executive Officer & Director,

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Oramed Pharmaceuticals

JCC Association Staff: Leah Garber


Track 6 – ECE: Creative Ways of Engaging Interfaith & Unaffiliated Families through your ECE Department Overall our JCC’s are seeing more families who are coming from interfaith or unaffiliated families. The percentage of US adults who say that they are Jewish when asked about their religion has declined by about half since the late 1950s and currently is less than 2% (Pew Research Religion & Public Life Project, 2013). JCC Early Childhood departments provide one of the lowest barrier points of entry in the community. The challenge for our institutions is how to attract these interfaith and unaffiliated families while still keeping the Jewish core of our programming. Please join us for a session giving both instruction and real life examples of how to achieve these very lofty goals.

Chair: Stephen Dorsky, Birmingham, AL

Presenters: Jeanne Lovy, Assistant VP, Young Children and

Their Families, Jewish Community Centers of Greater Boston

Todd Rockoff, Chief Executive Officer / President, Tucson

Jewish Community Center, Tucson, AZ

Steve Tepper, CEO/Executive Director, East Valley JCC,

Chandler, AZ



Track 7 – Engagement: Engagement is the New

Relationship

Membership as the primary mode and measure of a community’s relationship with its JCC has limits, as JCC Association’s 2012 report, Monetizing Engagement in the 21st Century, demonstrated. In this session, we will release the next report on the topic. Engagement is the New Relationship, with its implications for JCCs for building community. We will also hear about two exceptional practices, on the engagement of Hebrew speakers and with young families.

Chair: Marc Merklin, Akron, OH

Presenters: David Posner, Vice President, Strategic Performance, JCC Association

Orli Rinat, Vice President, Oshman Family JCC, Palo Alto, CA Beth Grafman, Program Officer, Harold Grinspoon Foundation JCC Association Staff: Janet S. Elam


Track 8 – Brand Development / Marketing: Brand

Engagement JCCs have a lot to say, but our audience is busier and more critical than ever. Beyond the hype of social media, let’s explore new ways of real engagement.

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Chair: Annette Saxon, Baltimore, MD

Presenter: Jonathan Baskin, Baskin Brand

JCC Association Staff: Michael Rowland and Peter Shevenell

4:15 P.M. – 5:45 P.M. Aqua 310 Level 3

Track 9 – Camp: Positioned For Excellence: JCC Day Camp Done Right JCC Camps of Medford is a giant in camping, setting the bar for JCCs in excellence, profitability, and impact. As JCC Association’s Day Camp Initiative is working toward raising the bar for the field, learn about their business model and bring home practical strategies to position your camp for even greater success.


Presenters: Les Cohen, Executive Director, Katz JCC, Cherry

Hill, NJ

Aaron Greenberg, Camp Director, JCC Camps at Medford, Katz

JCC, Cherry Hill, NJ



Track 10 – Digital Media: Think Mobile First: JCC Mobile Marketing Strategies Benchmarking shows over two-thirds of JCC members have smartphones. Learn how your JCC can put these devices at the core of your JCC’s marketing strategy.

Chair: Gary Jacobs, San Diego, CA

Presenter: Chris Strom, Director of New Media and Social

Networking, JCC Association

Alan Blank, Marketing Director at Guidebook, Inc.

Jonathan Lev, executive director, Boulder JCC

JCC Association Staff: Alexandra White


Track 11 – Governance

Transformation of an Iconic Culture – the New 92Y Learn about the dynamic transformation taking place at 92Y, a 140 year old iconic institution on New York’s Upper East Side. 92Y’s Head of Human Resources, Eric Lange will share a story of what it’s like taking a 140 year old institution through a cultural transformation that touches all aspects of the Y. Eric will begin with the transformation of the board itself, which required a deep rethinking of their role and engagement. From there, he speaks to the implications of this transformation from talent management to technology, policies to people, history to innovation. With an invested and engaged board, Eric, along with a number of other new executives at the Y, is taking 92Y through one of the biggest shifts in its storied history, bringing their best practices from successful corporate careers into the organization. Learn how you can take an organization through an innovative approach to doing business while preserving and honoring its mission and significant historical perspective.

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Chair: Ronald Leibow, Los Angeles, CA

Presenter: Eric J. Lange, Director, Human Resources, 92Y

JCC Association Staff: Dori Denelle and Andy Paller


Track 12 – Innovation & Entrepreneurship: You’ve

Read the PEW Study, Now Let’s Innovate

In the business industry, many innovations are based on market research that maps client behaviors. With the recent Pew Study of the American Jewish community and other recent surveys, our JCC’s have the chance to pinpoint areas of opportunity for new programs, and innovative ways to reach out to new populations.


Presenter: Shawn Landres, CEO of Jewish Jumpstart


4:15 P.M. – 5:45 P.M. Aqua 313 Level 3

Track Elective: Creating a Culture of Safety

As JCCs/Camps, we are entrusted with the lives of our members and guests (from newborns to seniors) and our employees. It is our responsibility to provide for the safety and security of those who entrust their lives to us (Achrayut is responsibility and Amoon is trust). Learn about how to focus on child sexual abuse prevention, avoiding trips and falls, aquatics safety and transportation safety.

Chair: Michael Segal, North Miami Beach, FL

Presenters: Kevin Trapani, CEO, The Redwoods Group

Josh Heimowitz, Program Director, The Redwoods Group


5:45 P.M. – 6:15P.M.


5:45 P.M. – 6:15 P.M.

Non-Mechitza Mincha/Maariv Services Led by JWB Jewish Chaplains Council


5:15 P.M. – 7:30 P.M.)

Meet Ups / Networking / Biennial Bonanza and

Raffle

Join us for a nosh and a drink (cash bar) and connect with your

new and old friends. This is your LAST opportunity to visit our

vendors who help to support our Biennial.

Solutions Bar (Cash bar, JCCA.me, consultants,

Photo Ops, etc.)


Consultation

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Consultation

5:45 P.M. – 7:15P.M. SAPPHIRE 400

JCC Global (formerly World Confederation of JCCS/WCJCC) Board Meeting (by invitation) Chair: Jane Gellman

JCC Global Staff: Smadar Bar-Akiva

6:30 P.M. Exhibit Hall Level 4

Biennial Bonanza Raffle - Last Chance to Visit the

Vendors

Visit our vendors and win great raffle prizes. You must be present to win.

6:30 P.M. Off-site

JWB Jewish Chaplains Council Dinner and

Screening of “The Invisible War” “The Invisible War” is

a 2012 documentary film about sexual assault in the military and recipient of the U.S. Documentary Audience Award at the 2012 Sundance Film Festival. JCC Association Staff: Rabbi Abbi Sharofsky

7:30 P.M.

Dinner on Your Own

9:45 P.M. - MIDNIGHT Sapphire 410 Level 4

JCC Karaoke Have some fun, a drink, a nosh and connect with your old and new friends. (Cash bar) Karaoke led by Mobile Music JCC Association Staff: Yael Lubofsky

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Early Morning FUNctional Fitness This high energy group fitness class will leave you energized for the rest of the conference! You will use kettle bells, medicine balls, battle ropes, TRX, resistance bands, and more. You will never have more fun exercising than in this modified boot camp session. Regardless of your fitness level, you will come away from this session with a new appreciation of functional fitness training.

Instructor: Aaron Moser – Perform Better

JCC Association Staff: Steve Becker and/or Brian Soileau

6:00 A.M. – 7:00 A.M. MEET IN LOBBY

Early Morning Fitness – Run Around San Diego

Participants will go on a run of 3-5 miles at a moderate pace (if enough runners are present, we will have an easy and less easy pace) around beautiful San Diego. All are welcome. Instructor: JCC Association Staff: Steve Becker and/or Brian

Soileau

7:00 A.M. – 7:30 A.M. Aqua 311A Level 3


7:00 A.M. – 7:30 A.M. Aqua 311B Level 3


7:00 A.M. – 8:30 A.M. Sapphire Foyer and Terrace, Level 4 and at Aqua Meeting Rooms, Level 3

Continental Breakfast Photo ops & testimonial booths open. Take a photo with your delegation; pick up your awards certificates.


FRD Cohort 3 Breakfast: Great Campaigns Begin with a Campaign Feasibility Study Session will focus on core elements of a comprehensive feasibility study which should position your JCC for conducting a transformative and wildly successful campaign.

Chair: Jack Baum, Dallas, TX

Presenter: David Valinsky, president, David Valinsky Associates LLC


7:15 A.M. – 8:30 A.M. Aqua 300A Level 3

Fiscal Cohort 3 Breakfast: Dashboard: A Tool for

Effective Financial Communication Communicating financial information to all JCC board members and key stakeholders is a balancing act between data and the time to interpret it. Thoughtfully developed dashboard reports can provide an effective solution.


Presenter: Hilda Polanco, CPA, CCSA®, founder & managing director, Fiscal Management Associates, LLC JCC Association Staff: Bob Kimsal

7:15 A.M. – 8:30 A.M. Aqua Salon C

Marketing Cohort 3 Breakfast: From Reactive to

Proactive

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Level 3 Too many marketing departments are in a busy trap, constantly reacting to outside demands. A marketing plan can make order out of chaos. Where do you start?

Chair: Carol Weintraub Fogel, West Bloomfield, MI

Presenters: Michael Rowland. Peter Shevenell


7:15 a.m. – 8:30 a.m. Aqua Salon EF Level 3

PEW Findings Response Session In this session, Dr. Steven M Cohen, one of the foremost sociologists on the Jewish community today, will offer an approach to the Pew study that offers an exciting opportunity for JCCs. In that approach, Dr. Cohen will argue that JCCs are uniquely situated to provide the social networking needs that much of the Pew study points to as lacking within today’s American Jewish population Presenter: Prof. Steven M. Cohen, Research Professor of Jewish Social Policy at HUC-JIR JCC Association Staff: David Posner

7:15 a.m. – 8:30 a.m. Aqua 310 Level 3

JCC Global (formerly WCJCC)/JCC Association "Amitim- Fellows: A Global Leadership Network" breakfast (by invitation) Chair: Jane Gellman, MI JCC Global Staff: Smadar Bar Akiva


Biennial Registration & Information Desk Open Host Community Hospitality

7:45 A.M. – 8:45 A.M. Aqua 314 Level 3

JWB Jewish Chaplains Council “Outreach to

Jewish Military Families” Presentation on PJ Library,

the PJ Library for Military Families program, and discussion on ways to engage Jewish Military Families

Presenter: Beth Grafman, Program Officer, Harold Grinspoon

Foundation


8:45 A.M. – 10:00 A.M. Sapphire Ballroom Level 4

J-TALKS PLENARY: YOUNG LEADERS SHARE INSIGHTS ON THE CHALLENGES FACING THE JEWISH COMMUNITY OVER THE NEXT 5-10 YEARS J-talks, similar to TED talks, are 10 minute, compelling and inspiring presentations given by some of the best and brightest young minds in the Jewish community. Chair: Robin Frederick, Biennial Chair Moderator: Mark Shapiro | Executive Director at the Harry & Rose Samson Family JCC

Mark Shapiro is the executive director at the Harry & Rose Samson Family JCC in Milwaukee, Wisconsin. A Chicago native, he moved to Milwaukee in 2004. He was the assistant director at JCC Camp Chi from 1993 – 2002, and then became director of the Perlstein Resort and Conference Center.

Before entering the JCC field, Mark owned a transportation brokerage company called Cool Runnings. Mark studied psychology at Indiana University. SPEAKERS

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Adrienne Kort | President of the Ashevil le JCC Beth Cousens | Principal of Imagine: Jewish Education Consulting

Beth Cousens serves as principal of Imagine: Jewish Education Consulting, working with leaders in Jewish education and in Jewish life to help organizations create impact. Her focus on strategic thinking, collaboration, and creative and relevant Jewish educational ideas have helped her to be a respected voice in this field.

For almost two decades, Beth has helped to lead Jewish educational organizations in program and policy development. At Hillel: The Foundation for Jewish Campus Life, she launched the department of organizational learning and invigorated the Meyerhoff Center for Jewish Experience, creating new initiatives and setting new priorities within Hillel. At the Jewish Federation of Greater Washington, she was responsible for launching change projects in congregational education, Jewish overnight camping, and teen participation in Jewish life. Beth has a Ph.D. in Jewish education from Brandeis University and was the recipient of a Wexner Graduate Fellowship. She is the author of numerous articles and research publications about Jewish life and living and is a specialist in emerging adulthood, Millennials, and Generation X. She lives in San Francisco with her husband.

Barry Finestone | Executive Director of the JCC of

San Francisco Barry Finestone joined the JCC of San Francisco as executive director in June 2010. Previously, he served as executive director of the two-campus Isaac M. Wise Temple from 1999 through 2005, transforming its information technology systems and earning the Harris K. and Alice F. Weston Award for

outstanding leadership. Barry then joined national retailer Jones the Florist/Sweets in Bloom as an executive vice-president. Previously, he was the national associate director of Hadassah/Young Judaea, a national youth movement with camps, conventions and college study programs throughout the United States and Israel. Barry holds a B.S. in community education from Jordanhill College of Education in his native Glasgow, Scotland. He and his wife, Ellen, have three children: Gabrielle, Ethan and Mia.

Liz Fisher | Managing Director at NEXT: A Division of

Birthright Israel Foundation Elizabeth (Liz) Fisher is managing director at NEXT: A Division of Birthright Israel Foundation. Liz comes to NEXT from The Jewish Education Project, where she served as director of development and institutional advancement. Prior to that, she spent eight years in the

Federation system, first at the Jewish Federation of St. Louis and then at UJA-Federation of New York. For much of her time at UJA-Federation, Liz focused on team-building, strategy, and operations with the emerging leaders and philanthropists department, which re-envisioned outreach to donors in their 20′s and 30′s. Liz has a M.S.W. degree from Washington University in St. Louis. She’s a fan of Brooklyn (where she lives with her husband and two children), an amateur runner, and an avid reader of periodicals.

Yehuda Kurtzer | President of the Shalom Hartman Institute of North America

Yehuda Kurtzer is president of the Shalom

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Hartman Institute of North America, overseeing the Institute’s many educational initiatives for the leadership of the North American Jewish community. He previously served as the inaugural chair of Jewish Communal Innovation at Brandeis University, where he taught courses in Jewish studies and in the Hornstein Jewish Professional Leadership Program. He has also taught at the Hebrew College Rabbinical School and in adult and academic settings across the country. Yehuda is the author of Shuva: The Future of the Jewish Past, which deals with many of the central challenges facing contemporary Jewry, and offers new thinking on how contemporary Jews can and should relate to our past. Yehuda received his doctorate in Jewish studies from Harvard University and is an alumnus of both the Wexner Graduate and Bronfman Youth Fellowships. Yehuda also helped co-found Brookline’s Washington Square Minyan, and co-organized the first two Independent Minyan Conferences. He lives in New York with his wife, Stephanie Ives, and their three children. JCC Association Staff: Dan Deutsch and Chris Strom

9:00 A.M. – 9:50 A.M. Aqua 311A Level 3

JWB Jewish Chaplains Council: Preventing Military

Sexual Violence and Abuse Discussion on the documentary film “The Invisible War”

Presenter: Professor Elizabeth Hillman, Professor of Law,

Provost and Academic Dean of University of California

Hastings College of the Law


10:00 A.M. – 10:50 A.M. Aqua 311A Level 3

JWB Jewish Chaplains Council: Jewish Learning

Session for Chaplains and Lay Leaders

Presenter: David Ackerman, Sr. Vice President and

Director, Mandel Center for Jewish Education, JCC

Association



J-Talks Breakout: Q & A with Barry Finestone Continue the conversation with Barry Finestone about his J-Talk and his vision for the future of the Jewish community.

Chair:

Presenter: Barry Finestone, Executive Director, Jewish

Community Center of San Francisco

10:15 A.M. – 11:00 A.M. AQUA SALON D Level 3

J-Talks Breakout: Q & A with Beth Cousens Continue the conversation with Beth Cousens about her J-Talk and her vision for the future of the Jewish community.

Chair: Cheryl Fishbein, New York, NY

Presenter: Beth Cousens, Imagine: Jewish Education

Consulting

10:15 A.M. – 11:00 A.M. AQUA SALON EF

J-Talks Breakout: Q & A with Yehuda Kurtzer Continue the conversation with Dr. Yehuda Kurtzer about his

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Level 3 J-Talks and his vision for the future of the Jewish community.

Chair: Jack Levy, Birmingham, AL

Presenter: Dr. Yehuda Kurtzer, President, The Shalom Hartman


Book signing following session: Shuva: The Future of

the Jewish Past, by Yehuda Kurtzer

10:15 A.M. – 11:00 A.M. AQUA SALON AB Level 3

J-Talks Breakout: Q & A with Liz Fisher Continue the conversation with Liz Fisher about her J-Talk and her vision for the future of the Jewish community.

Chair: Brian Kriftcher, Stamford, CT

Presenter: Liz Fisher, Managing Director, Birthright Israel NEXT

10:15 A.M. – 11:00 A.M. AQUA 300A Level 3

J-Talks Breakout: Q & A with Adrienne Kort Continue the conversation with Adrienne Kort about her J-Talk and her vision for the future of the Jewish community.

Chair: Larry Magid, Searingtown, NY

Presenter: Adrienne Kort, President, Ashville, North Carolina

JCC

10:15 A.M. – 11:00 A.M. AQUA 311B Level 3

J-Talks Breakout: Q & A with Mark Shapiro Continue the conversation with Mark Shapiro about his vision for the future of the Jewish community and an opportunity to share yours.

Chair: Andrew Eisenberg, Boston, MA

Presenter: Mark Shapiro, Executive Director, Harry & Rose

Samson Family JCC, Milwaukee, WI

11:00 A.M. – 12:00 P.M. Aqua 311A Level 3

JWB Jewish Chaplains Council Conference Wrap Up


JCC Program and Excellence Workshops We are adding a new component to the Biennial this year. 13 Zahav Award winning programs will be featured in 12 JCC Excellence Workshops, with JCC leaders sharing the details of their initiatives and how they can be adapted for your JCC.

11:10 A.M. – 12:00 P.M. Aqua 300A Level 3

JCC Program and Excellence Workshop 1: Day Camp Excellence Edith & Carl Marks JCH of Bensonhurst:

For 86 years, the Edith & Carl Marks JCH of Bensonhurst has provided an enriching summer day camp experience for each

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child entering the doors. The day camp is a crucial aspect of the lives of over 500 children each summer, a place where growth and development is a constant process, and identity and character are built. Their day camp program, which actually operates year-round. Exemplifies excellence in camp design, implementation and staffing.

Chair: Steve Wishnia, Memphis, TN

Presenters: TBA, Edith & Carl Marks JCH of Bensonhurst,

Brooklyn, NY

JCC Association Staff: Shara Perlman

11:10 A.M. – 12:00 P.M. AQUA SALON AB Level 3

JCC Program and Excellence Workshop 2: Summer

Nights Outdoor Concert Series

Osher Marin JCC : Learn from this JCC’s creation of an affordable performance series that engages families and adults, strengthens their overall performing arts reputation in the general community through live music, local restaurant booths, children’s’ arts area, dancing and fun. Chair: Steve Rubin, St. Paul, MN

Presenters: Linda Bolt, Kanbar Director, Center for the Performing Arts

Marty Friedman, President, Osher Marin JCC, San Rafael, CA

Judy Wolff-Bolton, Executive Director, Osher Marin JCC, San Rafael, CA

JCC Association Staff: David Ackerman

11:10 A.M. – 12:00 P.M. Aqua Salon C Level 3

JCC Program and Excellence Workshop 3: A

Strategic Planning Process to Boost Your Fitness

Program

Rose & Max Rady JCC:

Faced with increasing competition, and the early warning signs of a decline in membership, the Rady JCC undertook a 6 month strategic planning process of its fitness programs, and developed a 5 point plan that revitalized the fitness facility, renewed interest among existing and new members and reoriented the JCC to appeal to a younger demographic.

Chair: Phil Shiekman, Philadelphia, PA Presenters: TBA, Rose & Max Rady JCC, Winnipeg, MB


11:10 A.M. – 12:00 P.M. Aqua Salon D Level 3

JCC Program and Excellence Workshop 4: Under

One Roof: Be Part of the Art

Mayerson JCC, Cincinnati, OH:

Designed to celebrate community by transforming an outdoor courtyard into a stunning exhibition, the JCC involved nearly 50 organizations, with each creating a panel for the country's largest community-driven art installation sukkah.

Chair: Lisa Brill, Atlanta, GA Presenters: Marc Fisher, CEO, Mayerson JCC, Cincinnati, OH

Pamela Saeks, Director of Innovation and Engagement, Mayerson JCC, Cincinnati, OH

JCC Association Staff: Randy Lutterman

11:10 A.M. – 12:00 P.M. JCC Program and Excellence Workshop 5:

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Aqua Salon EF Level 3

Mishpacha and Me Evelyn Rubenstein Jewish Community Center:

Mishpacha and Me was created to quench the thirst for community and connection among unaffiliated young Jewish families who reside in neighborhoods that the ERJCC is not currently servicing. This program was designed to provide opportunities to foster relationships and a sense of Jewish belonging for families who may not have identified with or are not currently involved in the Jewish community. Chair: Lisie Gottdenker, Bethesda, MD

Presenters: TBA, Evelyn Rubenstein Jewish Community Center, Houston, TX

JCC Association Staff: Brian Soileau

11:10 A.M. – 12:00 P.M. Aqua 310 Level 3

JCC Program and Excellence Workshop 6: Marketing: Social Media Guidelines Schwartz/Reisman Centre :

The JCC developed guidelines for JCC employees and/or contractors who contribute to any online social media. All employees are participating in social media and should adhere to these guidelines when representing the JCC. The goal is simple: everyone who participates complies with the overall branding and privacy standards of the JCC.

Chair: Ken Steinberg, Memphis, TN

Presenters:

JCC Association Staff: Chris Strom

11:10 A.M. – 12:00 P.M. Aqua 313 Level 3

JCC Program and Excellence Workshop 7: SukkahCity Austin

Jewish Community Center of Austin : SukkahCity Austin was adapted from an original concept from Reboot, an organization that engages both the Jewish and Non-Jewish worlds, and resulted in local, State-wide and Israeli collaborations with very strong impacts. The goal was to create a competition to create inspiring Sukkah’s that followed Halacha-Talmudic law- reimagined through the eyes of architects and designers within the State of Texas and schools of architecture and design in Israel, while incorporating shelter, environment, sustainability and creativity as key elements. Come learn how you can easily adapt this idea for your home community. Chair: Kara Bierman, Memphis, TN Presenters: Aliza Orent, Director, Jewish Life and Learning &

the Florence Melton School of Adult Jewish Learning, Jewish Community Center of Austin

JCC Association Staff: Matt Abrams Gerber


JCC Program and Excellence Workshop 8: The Art

of Aging Gracefully Resource Fair: Developing a

Successful Large Event for the 50+ Audience

JCC San Francisco : This annual daylong health & wellness

event, co-sponsored by UCSF Medical Center, provides expert speakers, a resource fair, classes and screenings, and socialization opportunities for Baby Boomers and older adults. Learn how you can replicate this free program in your JCC.

Chair: Sid Miller, Columbus, OH

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Presenters: Todd Braman, Chief Operating Officer, JCC of San Francisco JCC Association Staff: Steve Becker


JCC Program and Excellence Workshop 9: Developing a Positioning Strategy and Marketing Plan for your Camp

Learn how well-designed and effectively executed marketing, built around a compelling positioning strategy, helped generate immediate and substantial growth in enrollment and revenues for JCC Chicago’s overnight Camp Chi and JCC of Central New Jersey’s Camp Yachad day camp.

JCC Chicago: JCC Chicago established a new positioning strategy designed to attract first time younger Jewish campers, fourth and fifth graders specifically, to choose JCC Camp Chi overnight camp. They strategically targeted the thousands of JCC Chicago day campers, other JCC program users approaching overnight camp age, and non-JCC families more aggressively. New messages were utilized in a multi-staged, fully integrated marketing campaign among multiple communication platforms to reach these participants. JCC Central NJ: The objective was to create a marketing plan to drive both retention in camp as well acquisition of new campers. Based on a rigorous SWOT analsysis and informed by Benchmarking data, the JCC developed a marketing and media plan based on postiioning relative to local completition, communicating both tnaglible and emotional benefits, and resuling in significant increases in campers, camper weeks and net income. Chair: Michael Segal, North Miami Beach, FL Presenters: Jennifer Mamlet, executive director, JCC of Central NJ Alan Sataloff, executive director/CEO, JCC Chicago JCC Association Staff: Jodi Sperling

11:10 A.M. – 12:00 P.M. Cobalt 500 Level 5

JCC Program and Excellence Workshop 10:

Responding to the Crisis of SuperStorm Sandy:

Shorefront YM-YWHA's Call to Action Continues to this Day Shorefront YM-YWHA of Brighton

Manhattan Beach : After SuperStorm Sandy ravaged New York City's southern Brooklyn coastal communities, the Shorefront YM-YWHA stepped up to become the epicenter of emergency support and recovery assistance, volunteer coordination, disaster coordination and planning leadership. The impact of ongoing efforts in disaster recovery has improved lives of tens of thousands of local residents and business owners from diverse backgrounds and socioeconomic levels. The community rebuilding work will continue for months, if not years, to come. Chair: Phil Schatten, New York, NY

Presenter: Susan Fox, executive director, Shorefront YM-YWHA of Brighton Manhattan Beach, Brooklyn, NY


11:10 A.M. – 12:00 P.M. Cobalt 501C Level 5

JCC Program and Excellence Workshop 11: Sheva Guided Conversations – Linking Values and Theory with Practice JCCs of Greater Boston:

Created as a professional development tool to build bridges for

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teachers and school leadership between Sheva concepts and classroom practice, Sheva Guided Conversations effectively engaged over 100 early childhood teachers, connecting JCC values and visions with what actually happens in the classroom. Chair: Judith Lieberman, West Orange, NJ Presenter: Jeanne Lovy, Assistant VP, Young Children and

Their Families, JCCs of Greater Boston JCC Association Staff: Mark Horowitz

11:10 A.M. – 12:00 P.M. Cobalt 520 Level 5

JCC Program and Excellence Workshop 12: Do Justice Garden and Mural Project

The Peninsula Jewish Community Center: A powerful justice initiative, the Grow Justice: Fight Hunger 3 Year Project involved planting an organic, 500+ square foot Justice Garden [Gan Tzedek] in April, 2013 to grow organic produce to help feed local homeless families and involve the community in Tikkun Olam. Families, children and seniors help work on the garden and bring the food to the local shelter, and a Jewish muralist involved the entire community [all ages] in the design and painting of a social justice mural alongside the garden. Funded by grants, in less than a year, close to 1000 volunteers are involved with this effort.

Chair: Jane Rubin, St. Louis, MO

Presenters: Deborah Pinsky, executive director, Peninsula JCC,

Foster City, CA

Barbara Lerman-Golomb, JCC Association, Director, Research,

Grants and Foundations

JCC Association Staff: Barbara Lerman-Golomb


Biennial Conference-Wide Luncheon

Chair: Robin Frederick, Stamford, CT

Ha’Motzi (blessing over bread) Led by Merrin Fellows:

2014 Recipient for Distinguished Contribution to the Jewish Community Center Field Recipient: J. Victor Samuels, Houston, TX

Recipient of the 2014 Weil Award for service to the JCC field, J. Victor Samuels has served as JCC Association’s treasurer, member of the executive committee, member of the national JCC Maccabi Games committee, and is currently the chair of the financial resource development committee. Samuels is the

founder and owner of Victory Packaging, which is now run by his son Ben. His numerous philanthropic activities in Houston and nationally have spanned almost forty years and extend from the Jewish community to the world at large. A graduate of Brandeis University and Reed College, Samuels worked to integrate the Houston school system in the 1970s. He hired the first Jewish educator when he was president of the Evelyn Rubenstein Jewish Community Center in Houston, Texas. He also chaired Houston’s first Jewish demographic study. “Vic Samuels has been involved with JCCs since childhood and has been an exemplary lay leader, committed to our mission of strengthening Jewish life, an advocate for engagement, leadership development, and a supporter of innovative programs that transform members and the community at large. His life’s volunteer work reflects the highest ideals for which the Frank L. Weil Award was established,” said Jerry

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Wische, former executive director of the Evelyn Rubenstein Jewish Community Center. Wische is currently chief operations officer at JCC Association.

Birkat Hamazon (blessing at the conclusion of a meal) Led by JCC Association Graduate Scholars:

Ethan Bortnick | Pianist, Composer, Singer, Entertainer

Twelve year old Ethan Bortnick has moved audiences nationally and internationally as a pianist, composer, singer, entertainer, dedicated to combining his musical pursuits with his charity work. At three years of age, the Hollywood, Florida native begged his parents for piano

lessons and discovered an uncanny ability to hear a song once and play it back note for note, the musical equivalent of a photographic memory. Ethan has been featured on many national television shows, including multiple appearances on The Tonight Show with Jay Leno, Good Morning America and Oprah, where he was named one of Oprah’s All Time Smartest, Most Talented Kids. In 2010, Ethan made history as the youngest musician to create and host his own award-winning, nationally-televised concert special on PBS. Also in 2010, Bortnick released his debut CD & DVD, Ethan Bortnick & His Musical Time Machine (Razor & Tie), a diverse collection of imaginatively interpreted covers of well-known pop songs and impressive original compositions.

2:15 P.M. – 3:45 P.M. Size of City Sessions


So What and Now What? – Intermediate Discuss how to put ideas into action in your own JCC and community. Share plans to actualize your experiences with fellow Executive Directors and Board Members from similar size JCCs.

Chair: Mary Rita Weissman, Dayton, OH


2:15 P.M. – 3:45 P.M. Aqua 310 Level 3

So What and Now What? – Large-Intermediate 1

Discuss how to put ideas into action in your own JCC and community. Share plans to actualize your experiences with fellow Executive Directors and Board Members from similar size JCCs.

Chair: Maxine Freilich, Stamford, CT


2:15 P.M. – 3:45 P.M. Aqua 300A Level 3

So What and Now What? – Large-Intermediate 2 Discuss how to put ideas into action in your own JCC and community. Share plans to actualize your experiences with fellow Executive Directors and Board Members from similar size JCCs.

Chair: Arlene Fickler, Philadelphia, PA


2:15 P.M. – 3:45 P.M. So What and Now What? – Large

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Sapphire 400 Level 4


Chair: Sid Miller, Columbus, OH

JCC Association Staff: Janet S. Elam


So What and Now What? – Metropolitan 1


Chair: Meryl Ainsman, Pittsburgh, PA

JCC Association Staff: Jerry Wische


So What and Now What? – Metropolitan 2


Chair: Brian Schreiber, Pittsburgh, PA JCC Association Staff: Jordan Shenker

2:15 P.M. – 3:45 P.M. Aqua Salon EF Level 3

JCC Association Board Meeting

Chair: Stephen Seiden, MetroWest, NJ


2:15 P.M. – 3:45 P.M. Aqua 311A Level 3

JWB Jewish Chaplains Movements: Reform


2:15 P.M. – 3:45 P.M. Aqua 311B Level 3

JWB Jewish Chaplains Movements: Conservative


2:15 P.M. – 3:45 P.M. Aqua 313 Level 3

JWB Jewish Chaplains Movements: Orthodox


2:15 P.M. – 3:45 P.M. Aqua Salon AB Level 3

JWB Jewish Chaplains Movements: Lay Leaders



JCC Association Graduate Scholars: So What? Now

What? Group discussion about the Biennial experience and learning and how it relates to your school work and the work at a JCC.

Presenter: Joy Brand-Richardson, Associate Vice President,

Director of Training, JCC Association

JCC Association Staff: Joy Brand-Richardson

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KEYNOTE PLENARY: WE ARE ALL RESPONSIBLE

FOR EACH OTHER

Stephen Seiden, chair JCC Association

Linda Russin, Chair, 2016 Biennial

Invitation to 2016 JCCs of North America Biennial, Baltimore, MD

Keynote Address

Panel presentation on building community through arts and culture, philanthropy and leadership.

Moderator: Gary Jacobs, La Jolla, CA Presenters: Arna Poupko Fisher, Faculty of the Judaic studies department of the University of Cincinnati Joan Jacobs: Philanthropist and community volunteer Irwin Jacobs: founding Chairman and CEO Emeritus of Qualcomm Craig Taubman: singer, songwriter and music producer Irwin Mark Jacobs | Founding Chairman and CEO Emeritus of Qualcomm

Irwin Mark Jacobs is founding chairman and CEO emeritus of Qualcomm, a company he co-founded in 1985. As CEO through 2005 and chairman through 2009, he led the growth from startup to Fortune 500 company, now with over 22,000 employees worldwide. Qualcomm pioneered the

development and commercialization of CDMA wireless technology, the basis for all third-generation cellular networks, which now provide voice and broadband Internet access for over 1.6 billion customers. Qualcomm is the world’s largest semiconductor supplier for wireless products and a leader in introducing fourth-generation technology. For 15 consecutive years, QUALCOMM has been named to Fortune’s list of The 100 Best Companies to Work For. From 1959 to 1966, Irwin Jacobs was an assistant, then associate professor of electrical engineering at Massachusetts Institute of Technology. From 1966 to 1972, he served as professor of computer science and engineering at the University of California, San Diego. While at MIT, Irwin co-authored with Jack Wozencraft a textbook in digital communications Principles of Communication Engineering. First published in 1965, the book remains in use today. Irwin was named chair of the Board of Trustees of the Salk Institute In November 2006 and served as chair of the National Academy of Engineering from 2008-2012. He has served on the UCSD Foundation Board of Trustees, the UC San Diego Health System Advisory Board and is past chairman of the University of California President’s Engineering Advisory Council. In June 2011, he was appointed by the Secretary of Education to serve on the Board of the National Center for Research in Advanced Information and Digital Technologies (aka, Digital Promise). Additionally, Irwin is a board member of Building Engineering & Science Talent (BEST) and has served on the Advisory Board of the Tsinghua University School of Economics and Management since the formation in 2000. He is the recipient of numerous industry, education and business awards, the author of many articles and books, and the holder of a multitude of patents.

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Joan Klein Jacobs Joan Klein Jacobs was born in New York City and received her B.S from Cornell University in 1954. She was trained as a dietician and worked for the Groton Central Schools outside of Ithaca and at Boston Lying-in Hospital (now Brigham and Women’s Hospital), one of the nation’s first maternity hospitals. In 2008, Joan received an

honorary doctorate in fine arts from the University of Massachusetts. In 1956, she moved to Boston, where her four sons were born between 1957 and 1966. While in Boston, Joan was extensively involved with the Boston Chapter of the League of Women Voters. She moved to La Jolla, California, in 1966 and has since played an integral part in shaping the community through her activism. As a leading member of the San Diego community, Joan has focused her energies on numerous community groups and committees. Among these were support organizations at the University of California-San Diego and the San Diego arts community. She has served on the board of the La Jolla Playhouse since 1996, and she has chaired several committees for the San Diego Symphony. Currently, she is the chair of the Board of the San Diego Symphony Endowment Foundation. Joan and her husband were the honorary co-chairs for the San Diego Symphony’s Centennial Celebrations throughout 2010. Joan also sits on the Accession’s Committee of the Museum of Contemporary Art San Diego. Joan is a dedicated member of a number of community boards and organizations, including the University Club, City National Bank, the President’s Advisory Council at San Diego Hospice, the San Diego Opera and the Globe Theatre. In 1995, she was the recipient of the David K. Kroll Leadership Award for exemplary service, dedication and commitment to the Lawrence Family Jewish Community Center of San Diego County. Arna Poupko Fisher, | Faculty of the Judaic studies department of the University of Cincinnati

Arna Poupko Fisher, who has lectured in over 130 North American communities, is on the faculty of the Judaic studies department of the University of Cincinnati, where she teaches Bible and Jewish thought. Arna has over twenty-five years of experience teaching and working in the Jewish community. She was recently chosen as one

of ten 2010 Women to Watch by Jewish Women’s International. After graduating from Yeshiva University with degrees in both Jewish education and medieval Jewish philosophy, Arna continued her graduate work in the doctoral programs of both the University of Toronto and McGill University. She is a frequent guest on national radio and television and has published on subjects pertaining to the relationship of Jewish law to contemporary society. Professor Fisher is on the core faculty for the Wexner Foundation, the Wexner Fellows program and is a frequent scholar in residence for JFNA Young Leadership Cabinet, and synagogues and Federations throughout North America.

Craig Reid Taubman | American Singer/Songwriter and Music Producer

Craig Reid Taubman is an American singer/songwriter and music producer based in Los Angeles, California. Through his independent label/production office, Craig ‘N Company, he has produced 11 albums. He is also the executive producer of the Celebrate Series, 12 Jewish-themed compilation albums

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with titles like Celebrate Hip Hop and Celebrate Passover. Taubman’s career initially launched with his popularity as a children’s recording artist in the early 1990s, during which he was prominently seen on the Disney Channel. In recent years, he has branched out into recording and performing more adult-oriented music, most of it Jewish in nature, although he continues to record and perform for children. Through Craig ‘N Co., Taubman regularly produces and performs at concert events across the country, most notably his regular Friday Night Live Shabbat evening services at Sinai Temple (Los Angeles, California), the Let My People Sing Passover Festival, and the Big Tent Event. In February 2013, Taubman bought the former Welsh Presbyterian Church on Valencia Street in downtown Los Angeles. Taubman announced plans to convert the building, which from 1909 to 1925 was the home of Sinai Temple and which was named a Los Angeles Historic-Cultural Monument in 1977, into a “a multicultural and interfaith performing arts center and house of worship.” 2014 Biennial Highlights Video


5:45 P.M. – 6:15 P.M. Aqua 311A Level 3


5:45 P.M. – 6:15 P.M. Aqua 311B Level 3

Non-mechitza Mincha/Maariv Services Led by JWB Jewish Chaplains Council

6:30 P.M. – 10:00 P.M. Off-site

Lawrence Family JCC Host Community Event: USS

Midway Museum Shuttle buses leave from side entrance on Promenade level, Gull St. Jewish Military Award Recipient: Rear Admiral Rabbi Harold L. Robinson, director, JWB

Jewish Chaplains Council

CONVENTION CONCLUDES

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6:30 A.M. – 7:30 A.M. Aqua 311A Level 3

Shacharit Services Led by JWB Chaplains Council

8:30 A.M. – 5:00 P.M.

Aqua 313 Level 3

Merrin Fellows Seminar and Luncheon

Mentors: Matt Abrams Gerber, Dori Denelle, Janet S. Elam,

Arnie Sohinki


7:00 A.M. – 11:00 A.M. Aqua 314 Level 3

JWB Jewish Chaplains Council Breakfast and

Plenum

JCC Association Staff: Rabbi Harold Robinson

Presenters and speakers do not necessarily represent the opinions of JCC Association.

*Your registration includes Shabbat dinner on Friday, March 28. Pre-registration

required for meals on Saturday, March 29. All meals will be Glatt kosher.”

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