BI - A Practical Perspective -TBSL
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Transcript of BI - A Practical Perspective -TBSL
Team Computers & MAIA Intelligence
beyond the boxTEAM
April 10, 2023
Business Intelligence -A Practical Perspective
Team Computers & MAIA Intelligence
April 10, 2023 Team Computers & MAIA Intelligence
Gartner: BI is #1 priority for CIOs
April 10, 2023 Team Computers & MAIA Intelligence
Business Intelligence Software Market in India
• Indian market for Business Intelligence (BI) is growing at a CAGR of 27 percent and is expected to be $ 17 million market by end-2007 – An IDC Report
BI Software Investment Contribution
35%
21%15%
10%
19%
BFSI Telecom Manufacturing Services (Majorly ITES) Others
April 10, 2023 Team Computers & MAIA Intelligence
• Business Intelligence is a Business Management term!- Wikipedia
• BI : Info on factors affecting business – – Metrics on Sales, Production, Internal operations– Trends of Metrics
• This Info helps makes better decisions
What is Business Intelligence?
BI => BI Tools and Techniques!
April 10, 2023 Team Computers & MAIA Intelligence
What does Business Intelligence Software Actually include?
• Data mining Software
• End-User Query
• Reporting Software
• Analytics Software
• Packaged Data Mart / Datawarehouse
• ETL Tools
April 10, 2023 Team Computers & MAIA Intelligence
What Tool / Technology is good?
• What tools are available?
• What works for us?
• What is required for us?
• How much of D.A.R can be handled by various tools?
The Maze!
April 10, 2023 Team Computers & MAIA Intelligence
The Maze!
Business AnalysisBusiness AnalysisEnterprise Application IntegrationEnterprise Application Integration
ERPERP
Isolated Point SolutionsIsolated Point Solutions
Web EnablingWeb Enabling
BI ToolsBI Tools
TrainingTraining
Distributed Data IntegrationDistributed Data Integration
CRMCRM
Data AccuracyData AccuracyReportingReporting
Ad Hoc ReportingAd Hoc Reporting
Predictive ModelingPredictive Modeling
Work FlowWork Flow
April 10, 2023 Team Computers & MAIA Intelligence
Any Map for the Territory?
• A model for understanding the IT and BI Space would help
• Data Collection from Transactions and Reporting requirements are two axes of the IT initiatives
• Budget, Time, Business Needs, Technology Available and Skilled Manpower all influence decisions taken
April 10, 2023 Team Computers & MAIA Intelligence
The IT-BI Space
Operational
Interactive Adhoc Visual reporting
Data Collection
Rep
ortin
gM
ore
Flex
ible
and
Str
ateg
ic
More Accurate, More Cleaner and Internally Consistent
Accurate BusinessInsight forDecisionMaking and Improvement
InitialStages ofOperationalEstablishment
Statutory
Accounting
Data Warehouse
Full Fledged ERP
Data Integration
Business Intelligence
Isolated SystemsFor Few Areas
April 10, 2023 Team Computers & MAIA Intelligence
The BI Audience
Requires Analytics
RequiresReporting
Requires Dashboards
April 10, 2023 Team Computers & MAIA Intelligence
Incre
asin
g V
alu
e
Generational Step
TransactionalReporting
Slice/DiceAd-hoc Query,
BI Tools
PerformanceManagement (KPI, Guided
Analytics)
Fact-Based Actions (OLAP/In-Memory,
Statistics )
IntelligentInteractions
(Data Mining)
How are my export and domestic sales doing
Can I understand my gross margin return on space?
How is the business doing compared to last year? Compared
to plan?
Are there any potential out-of-stock situations region warehouse wise?
Reporting
Analysis
Forecasting
Predictive
The BI Value Proposition
April 10, 2023 Team Computers & MAIA Intelligence
BI – Traditional Models
Non-OLAPData Models
(Programming, Visual Query
Tools,In-Memory, etc)
Real timeReporting
April 10, 2023 Team Computers & MAIA Intelligence
BI – User Perspective
• Reporting – Regular Mass Information Dissemination in a standard format
• Analytics – Slicing and Dicing with visual feedback and interactivity. – Mainly for the Middle Management – for Tactical Decisions and to
guide Strategic Decisions
• Dashboards – Quick Distilled Snapshots, highlighting the key Indices, for Instant
Decision Making
• D.A.R. - Perfect combination of Data Distribution and Understanding of Information
April 10, 2023 Team Computers & MAIA Intelligence
Today’s Reporting facts…
• Limited standard reports in applications like ERP, CRM, SCM etc – Time consuming scripting for additional reports
• Availability of only Static reports – No analysis possible
• For analysis & intelligence, export to Excel – Chances of data corruption and data manipulation
April 10, 2023 Team Computers & MAIA Intelligence
Today’s Reporting FactsContd…
• Multiple Data sources – Single view not possible
• Tactical & Strategic Business Intelligence for top management – After-the-fact reports and analysis
• Adhoc and enhancement requests from business users – Productivity loss of IT resources
Solution : Operational Business Intelligence & Reporting
April 10, 2023 Team Computers & MAIA Intelligence
Reporting – Considerations
• Reporting technologies– Designed for information distribution
• Ad-Hoc or Pre-Defined?
• During-The-Fact (Real-Time) or After-The-Fact– Transactional (or) Past Data
• Presentation– Graphical or Tabular / Textual
• Navigability Across Reports– Drill Through, Drill Across
April 10, 2023 Team Computers & MAIA Intelligence
Operational Business Intelligence
Easy-to-use Front-end for
Business users
BI – Next Generation BI Flow
Supporting Business Activity Monitoring (BAM)
April 10, 2023 Team Computers & MAIA Intelligence
Navigable Reports - Interactive
April 10, 2023 Team Computers & MAIA Intelligence
Navigable Reports – Slice & Dice
April 10, 2023 Team Computers & MAIA Intelligence
AnalyticsDesigned for Understanding
• Analytics needs to facilitate: – Inspection– Exploration and – Question/Answer Probing that coincide with the human process of assimilating data.
• Explore Freely– Observe – Identify new relationships/dependencies/patterns – New
Understanding – New Decisions/Actions
• Swim Freely in the Multi-Dimensional DataSpace: – Customer ->Products -> Sales Person -> Other Products -> Other
Customers -> Geography -> Best Selling Product -> …
• Think-as-you-analyse and Analyse-as-you-think
Benefits of Navigable Reports
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Graphical AnalyticsNon-hierarchical Slice & Dice
April 10, 2023 Team Computers & MAIA Intelligence
Dashboards – Interactive
April 10, 2023 Team Computers & MAIA Intelligence
Advanced Analytics – Mining & Models
• Modeling– Descriptive and Predictive Models
• Famous Examples– Beer and Nappies – Market Basket Analysis– Chrysler – Identification of new patterns
• Typical Requirements– Model to predict Attrition– Model to decide credit limits for a credit card applicant
• Needed for a small percentage of Research users
• Models developed here are used in Operation Control– Risk Models– Cash Flow Models– Queuing Models– Stochastic Models … etc
April 10, 2023 Team Computers & MAIA Intelligence
So What is Business Intelligence?
• It includes everything :
– Ad Hoc, Interactive, Visual Reporting– Interactive Analysis– What-if Analysis– Descriptive and Predictive Modeling
• Need to define ways of inducting BI
• Every company needs a customized approach
Well where BI can help?
April 10, 2023 Team Computers & MAIA Intelligence
TECHNOLOGY
Business Challenges
Transaction Volume
Market Volatility
Consolidation
SuppliersGovernment Reforms
CustomerManagement
Manpower
Competition
April 10, 2023 Team Computers & MAIA Intelligence
Today’s Business Pressures
Rapidly Changing Conditions• How can I accelerate my planning
and decision cycles?
• How do I monitor conditions and take early corrective action?
Accountability, Transparency• How do I comply with corporate
governance requirements?
• How can I ensure accurate, timely reporting?
Ineffective Decision Support• How do I filter extraneous data
and focus on relevant information?
• How can I access and rationalize disparate, fragmented data?
Efficiency & Cost Control• How can I sustain / improve
profitability?
• How do I keep information current?
Marketing
Risk
Service
Sales
Project MgmtHuman
Resources
Credit
Finance
Plan &ModelPlan &Model
ExecuteExecute
Report &Analyze
Report &Analyze
April 10, 2023 Team Computers & MAIA Intelligence
Corporate Performance Management
‘Corporate Performance Management (CPM)
is using right tools of
Business Intelligence (BI)
for monitoring and managing
an
organization's performance, using appropriate
Key Performance Indicators (KPIs)
April 10, 2023 Team Computers & MAIA Intelligence
CPM Framework
C3 : Communication, Comprehension, Control
April 10, 2023 Team Computers & MAIA Intelligence
Initiating CPM
• Integrate and take advantage of existing IT assets
• Identify the data integration strategy
• Identify a Business Intelligence strategy (Operational + Tactical)
• Blending Business Intelligence with elements of planning, budgeting and appropriate-time monitoring
• Identify measurable Business Performance Parameters (BPP)
• Peg operational data with BPP
• Improve and simplify pegging continuously
April 10, 2023 Team Computers & MAIA Intelligence
White Space Applications
Unification of Data from Multiple Systems (ETL and Common Data Model)
Unified or Disparate Transaction Systems
SCM CRM HR FAERP SFAOther Industry Specific
Transaction SystemTransaction &OperationalReporting for Line Managers
ComplianceReporting
PerformanceAnalysis
BusinessAnalysis
MarketAnalysis
TacticalReporting& Unified View for All
Unified View of Enterprise
Dashboards(KRA/KPI)
BalancedScorecards
Strategy Map
ReviewActions
PerformanceManagementFor All Users
Tasks, Workflow, Common Calendar & Issue Log
Enterprise Activity Synchronization and MonitoringEveryday CollaborativeFor Managers
New Process Creation
External Data
Live FeedsPeer Data
Market DataResearch Reports
External Data
Pro
pelle
rDisclosure, Compliance, Guidance, Profitability, Corporate Affairs
Board, Investor and Shareholder View of EnterpriseExternal GuidanceUsers
Ru
dd
er
Enterprise Information The Framework
Extranet
April 10, 2023 Team Computers & MAIA Intelligence
Business Intelligence
Is the Purpose of IT.