Recruitment and Team Building of Life Advisors in Bharti Axa Life Insurance
Bharti Axi Life Insurance Recruitment
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Transcript of Bharti Axi Life Insurance Recruitment
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Brief summary
Introduction:
A general term insurance is related to service sector. Insurance is
concerned with the protection of economic value of assets. For example in
case of a factory or a cow, the product generated by it is sold and income is
generated. In this project the Bharti AXA Life Insurance Company is
undertaken which is one of the popular sector insurance sectors. The
analysis of Bharti AXA Life Insurance is taken form different sectors.
For creating strong relationship and for a success full business every
insurance company required financial planner.
Objective of the study:
How to recruit agents for Bharti-AXA life insurance. To understand the process of recruitment and selection of agent in life
insurance.
Why people are not willing to work as an agent in life insurance sectorspecially with private companies.
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Need of the study:
The study is undertaken to know how many people are interested to work as
life insurance agent in Bharti AXA and their thinking about the Bharti AXA
Life Insurance Company or about private insurance company.
Conclusion:
In India, there is throat cut competition in the market of life insurance that
brand service which adopt new strategies for sales. I concluding the whole
story it can be said that people are much more aware about the aspects of life
insurance and also have knowledge about the role and act of agent but
mostly people unwilling to work as life insurance agent and mostly people
prefer to work with LIC because it is a semi government corporation.
Table of Contents
CHAPTER
NO.
PARTICULARS PAGE NO.
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BhartiAxa Life Insurance
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CHAPTER 1 INDUSTRY PROFILE 8-18
CHAPTER 2 COMPANY PROFILE 19-35
CHAPTER 3 INTRODUCTION OF RECRUITMENT
AND SELECTION PROCESS OF AGENT
36-51
CHAPTER 4 RESEARCH METHODOLOGY
OBJECTIVES OF THE STUDY
52-54
CHAPTER 5 DATA PRESENTATION AND
INTERPRETATION
55-60
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CHAPTER 6 LIMITATIONS AND FINDINGS 61
CHAPTER 7 CONCLUSION AND SUGGESTIONS 62
CHAPTER 8 BIBLIOGRAPHY 63
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Industry Profile
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WHAT IS INSURANCE
The business of insurance is related to the protection of the ECONOMIC
VALUES OF ASSETS. Every asset has a value. The asset would have been
created through the efforts of the owner. The asset would have been created
through the efforts of the owner. The asset is valuable to the owner, because
he expects to get some benefits form it. It is a benefit because it meets some
of his needs. The benefit may be an income or in some other form. In the
case of a factory or a cow, the product generated by it is sold and income is
generated. In the case of a motor car, it provides comfort and convenience in
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transportation. There is no direct income. Both are assets and provide
benefits.
Every asset is expected to last for a certain period of time during which it
will provide the benefits. After that, the benefit may not be available.
There is a life-time for a machine in factory or a cow or a motor car. None of
them will last for ever. The owner is aware of this and he can so manage his
affairs that by the end of that period or life-time, a substitute is made
available. Thus he makes sure that the benefit is not lost. However, the asset
may get lost earlier. An accident or some other unfortunate event may
destroy it or make it incapable of giving the benefits. An epidemic may kill
the cow suddenly. In that case, the owner and those enjoying the benefits
therefore, would be deprived of the benefits. The planned substitute would
not have been ready. There is an adverse or unpleasant situation. Insurance
is a mechanism that helps to reduce the effects of such adverse situations. It
promises to pay to the owner or beneficiary of the asset, a certain sum if the
loss occurs.
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HISTORY OF INSURANCE
Insurance has been known to exist in some form or other since 3000BC. The Chinese traders, traveling treacherous river rapids would
distribute their goods among several vessels, so that the loss form any
one vessel being lost, would be partial and shared, and not total. The
Babylonian traders would agree to pay additional sums to lenders, as
the price for writing off the loans, in case of the shipment being
stolen. The inhabitants of Rhodes adopted the principle of general
average of general average, whereby, if goods are shipped together,
the owners would bear the losses in proportion, if loss occurs, due to
jettisoning during distress. {Captains of ships caught in storms, would
throw away some of the cargo to reduce the weight and restore
balance. Such throwing away is called jettisoning} The Greeks had
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started benevolent societies in the late 7 th century AD, to take care of
the funeral and families of members ho died. The great fire of London
in 1666,in which more than 13000 house were lost, gave a boost to
insurance and the first fire insurance company, called the fire office,
was started in 1680.
The origins of insurance business as in vogue at present, is traced to
the Lloyds Coffee House in London. Traders, who used to gather in
the Lloyds coffee house in London, agreed to share the losses to their
goods while being carried by ships. The losses used to occur because
of pirates who robbed on the high seas of because of bad weather
spoiling the goods or sinking the ship. In India, insurance began in
1818 with life insurance being transacted by an English company, the
Oriental Life Insurance Co. in 1870 in Mumbai. This was followed by
the Bharat Insurance co. in 1896 in Delhi, the Empire of India in 1897
in Mumbai, The United India in Chennai, the National, the National
Indian and Hindustan Cooperative in Kolkata.
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Later, were established the cooperative Assurance in Lahore, theBombay Life (originally called the swadeshi life), the India
Mercantile, the new India and the Jupiter in Mumbai and the Lakshmi
in New Delhi. These were all Indian companies started as a result of
the swadeshi movement in the early 1900s. By the year 1956, when
life insurance business was nationalized and the life Insurance
Corporation of India (LIC) was formed on1st September 1956, there
were 170 companies and 75 provident fund societies transacting life
business in India. After the amendments to the relevant laws in 1999,
the L.I.C. did not have the exclusive privilege of doing life insurance
business in India. By 31.8.2007, sixteen new life insurers had been
registered and were transacting life insurance business in India.
The History of Insurance in India
Some of the important milestones in the life insurance business
in India are:
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1912 - The Indian Life Assurance Companies Act enacted as the firststatute to regulate the life insurance business.
1928 - The Indian Insurance Companies Act enacted to enable thegovernment to collect statistical information about both life and non-
life insurance businesses.
1938 - Earlier legislation consolidated and amended to by theInsurance Act with the objective of protecting the interests of the
insuring public.
1956 - 245 Indian and foreign insurers and provident societies takenover by the central government and nationalized. LIC formed by an
Act of Parliament, viz. LIC Act, 1956, with a capital contribution of
Rs. 5 crore from the Government of India.
The General insurance business in India, on the other hand, can trace
its roots to the Triton Insurance Company Ltd., the first general
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insurance company established in the year 1850 in Calcutta by the
British.
Life Insurance a Basic Need
Life insurance is a contract providing for payment of a sum of money to the
person assured or, failing him, to the person entitled to receive the same, on
the happening of certain event.
A family is generally dependent for its food, clothing and shelter on the
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income brought in at regular intervals by the bread winner of the family. So
long as the he lives and the income is received steadily, that family is secure;
but should death suddenly intervene the family may be left in a very difficult
situation and sometimes, in stark poverty.
Uncertainty of death is inherent in human life. It is this uncertainty that is
risk, which gives rise to the necessity for some form of protection against the
financial loss arising from death; insurance substitutes this uncertainty by
certainty.
Few Advantages of Life Insurance.
1. It is superior to an ordinary savings plans:
This is so because unlike other saving plans, it affords full protection against
risk of death. In case of death, the full sum assured is made available under a
life assurance policy; whereas under other savings schemes the total
accumulated savings alone will be available. The latter will be considerably
less than the sum assured, if death occurs during early years.
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6.Tax relief:
For computing income tax (especially in India the Indian income tax act)
follows deduction from income tax payable, a certain percentage of a portion
of the taxable income of individuals which is diverted to payment of
insurance premiums. When this tax relief is taken into account it will be
found that the assured is n effect paying a lower premium for his insurance.
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How Insurance Works
The mechanism of insurance is very simple. People who are exposed to the
same risks come together and agree that, if any one of the members suffers a
loss, the others will share the loss and make good to the person who lost. All
people who send goods by ship are exposed to the same risk related to water
damage, ship sinking, piracy, etc. those owning factories are not exposed to
these risks, but they are exposed to different kinds of risks like, fire,
hailstorms, earthquakes, lightening, burglary, etc. like this, different kinds of
risks can be identified and separate groups, made including those exposed to
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such risks. By this method, the risk is spread among the community and the
likely big impact on one is reduced to smaller manageable impacts on all.
Ifa Jumbo Jet with more than 350 passengers crashes, the loss would run
into several crores of rupees. No airline would be able to bear such a loss. It
is unlikely that many Jumbo Jets will crash at the same time. If 100 airline
companies flying Jumbo Jets, come together into an insurance pool,
whenever one of the jumbo jets in the pool crashes, the loss to be borne by
each airline would come down to a few lakhs of rupees. Thus, insurance is a
business sharing.
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Role of Insurance in Economic Development
For economic development, investments are necessary. Investmentsare made out of savings. A life insurance company is a major
instrument for the mobilization of savings of people, particularly from
the middle and lower income groups. These savings are channeled
into investments for economic growth.
An insurance companys strength lies in the fact that huge amountscome by way of premiums. Every premium represents a risk that is
covered by that premium. In effect, therefore, these vast amounts
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represent pooling of risks. The funds are collected and held in trust for
the benefit of the policyholders.
The management of insurance companies is required to keep thisaspect in mind and make all its decisions in ways that benefit the
community. This applies also to its investments. This is why
successful insurance companies would not be found investing in
speculative ventures. Their investments benefit the society at large.
The system of insurance provides numerous direct and indirectbenefits to the individual and his family as well as to industry and
commerce and to the community and the nation as a whole. Those
who insure, both individuals and corporate, are directly benefited
because they are protected from the consequences of the loss that may
be caused by the accident or fortuitous event. Insurance, thus, in a
sense protects the capital in industry and releases the capital for
further expansion and development of business and industry.
The every existence of risk that is, uncertainty concerning the future,is a severe handicaps in economic activities. Insurance removes the
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fear, worry and anxiety associated with this future uncertainty and
thus encourages free investment of capital in business enterprises and
promotes efficient use of existing resources.
Thus insurance encourages commercial and industrial developmentand there by contributes to a vigorous economy and increased national
productivity.
Present day organization of industry, commerce and trade dependentirely on insurance for their operation, banks and financial
institutions lend money to industrial and commercial undertakings
only on the basis of the collateral security of insurance. No bank or
financial institution would advance loans on property unless it is
insured against loss or damage by insurable perils.
Insurers are closely associated with several agencies and institutionsengaged in fire loss prevention, cargo loss prevention, cargo loss
prevention, industrial safety and road safety. Before acceptance of a
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List of Insurance Companies Listed in Different Years
List of Life Insurance Companies
S.No
.
Registrati
on
Number
Date of
Reg.
Name of the Company
1 101 23.10.2000 HDFC Standard Life Insurance Company Ltd.
2 104 15.11.2000 Max New York Life Insurance Co. Ltd.
3 105 24.11.2000 ICICI Prudential Life Insurance Company Ltd.
4 107 10.01.2001 Kotak Mahindra Old Mutual Life Insurance Limited
5 109 31.01.2001 Birla Sun Life Insurance Company Ltd.
6 110 12.02.2001 Tata AIG Life Insurance Company Ltd.
http://www.hdfcinsurance.com/http://www.maxnewyorklife.com/http://www.iciciprulife.com/http://www.omkotakmahindra.com/http://www.birlasunlife.com/http://www.tata-aig-life.com/http://www.tata-aig-life.com/http://www.birlasunlife.com/http://www.omkotakmahindra.com/http://www.iciciprulife.com/http://www.maxnewyorklife.com/http://www.hdfcinsurance.com/ -
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13 102 23.10.2000 Royal Sundaram Alliance Insurance Company Limited
14 103 23.10.2000 Reliance General Insurance Company Limited.
15 106 04.12.2000 IFFCO Tokio General Insurance Co. Ltd
16 108 22.01.2001 TATA AIG General Insurance Company Ltd.
17 113 02.05.2001 Bajaj Allianz General Insurance Company Limited
18 115 03.08.2001 ICICI Lombard General Insurance Company Limited.
19 131 03.08.2007 Apollo DKV Insurance Company Limited
20 132 04.09.2007 Future Generali India Insurance Company Limited
21 134 16.11.2007 Universal Sompo General Insurance Company Ltd.
7 111 30.03.2001 SBI Life Insurance Company Limited .
8 114 02.08.2001 ING Vysya Life Insurance Company Private Limited
9 116 03.08.2001 Bajaj Allianz Life Insurance Company Limited
10 117 06.08.2001 Metlife India Insurance Company Ltd.
11 133 04.09.2007 Future Generali India Life Insurance Company Limited
12 135 19.12.2007 IDBI Fortis Life Insurance Company Ltd.
http://www.irdaindia.org/www.royalsundaram.comhttp://www.reliancegeneral.co.in/http://www.itgi.co.in/http://www.irdaindia.org/www.tata-aiggeneral.comhttp://www.bajajallianz.co.in/http://www.icicilombard.com/http://www.apollodkv.co.in/http://www.irdaindia.org/www.fg-general.inhttp://www.universalsompo.com/http://www.sbilife.co.in/http://www.ingvysyalife.com/http://www.allianzbajaj.co.in/http://www.metlife.co.in/http://www.fg-life.in/http://www.idbifortis.com/http://www.idbifortis.com/http://www.fg-life.in/http://www.metlife.co.in/http://www.allianzbajaj.co.in/http://www.ingvysyalife.com/http://www.sbilife.co.in/http://www.universalsompo.com/http://www.irdaindia.org/www.fg-general.inhttp://www.apollodkv.co.in/http://www.icicilombard.com/http://www.bajajallianz.co.in/http://www.irdaindia.org/www.tata-aiggeneral.comhttp://www.itgi.co.in/http://www.reliancegeneral.co.in/http://www.irdaindia.org/www.royalsundaram.com -
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1 123 15.07.2002 Cholamandalam General Insurance Company Ltd.
2. 124 27.08.2002 Export Credit Guarantee Corporation Ltd.
3. 125 27.08.2002 HDFC-Chubb General Insurance Co. Ltd.
1 139 27.06.2008 Bharti Axa General Insurance Company Ltd.
2 141 15.12.2008 Raheja QBE General Insurance Co. Ltd
http://www.cholainsurance.com/http://www.irdaindia.org/http;/www.ecgcindia.comhttp://www.hdfcchubbindia.com/http://www.irdaindia.org/www.bharti-axagi.co.inhttp://www.irdaindia.org/www.bharti-axagi.co.inhttp://www.hdfcchubbindia.com/http://www.irdaindia.org/http;/www.ecgcindia.comhttp://www.cholainsurance.com/ -
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BhartiAxa Life Insurance
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Company
profile
History of Bharti AXA Life Insurance
Bharti AXA Life Insurance is a joint venture between Bharti, one of
Indias leading business groups with interests in telecom, agri business and
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retail, and AXA, world leader in financial protection and wealth
management. The joint venture company has a 74% stake from Bharti and
26%stake of AXA.
The company launched national operations in December 2006. Today,
company have over 8000 employees across over 12 states in the country and
a national footprint of distributors trained to provide quality financial advice
and insurance solutions to the large Indian customer base. Open first branch
office in Hyderabad. Introduces 2 unit linked products- future confident
and wealth confident
As we further expand our presence across the country with a large network
of distributors, we continue to provide innovative product and service
offerings to cater to specific insurance and wealth management needs of
customers. Whatever your plans in life, you can be confident that Bharti
AXA Life will offer the right financial solutions to help you achieve them.
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Bharti-AXA perform over following cities
Hyderabad Mumbai Delhi Bangalore Kolkata Chennai Ahmedabad Ludhiana Lucknow Surat
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Vision
To be a leader and the preferred company for financial protection and wealth
management in India
values
professionalism
InnovationTeam Spirit
Pragmatism Integrity
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To be the employer of choice to attract and retain the best talent inIndia
To be recognised as being close and qualified by our customers
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Bharti Group
Bharti Airtel Ltd
Bharti Airtel Ltd is one of Asia's leading telecommunications service
provider. The Company is Indias largest integrated telecom company in
terms of customer base and offers Mobile Services, Fixed Line services,
Broadband & IPTV, DTH, Long Distance and Enterprise services. Airtel
also offers mobile services in Sri Lanka on a state-of-the art 3.5 G network.
Bharti TeleTech Ltd
Bharti Teletech is Indias leading telecom & allied products company. It is
one of the largest manufacturers of landline telephones in the world. With a
strong distribution network across the country, the company is also the
primary distributor of IT and Telecom products from interntional brands
such as Motorola, Blackberry, Thomson, Polycom, Transcend, and
Logitech.
http://www.airtel.in/http://www.airtel.in/http://www.bharti-teletech.net/http://www.bharti-teletech.net/http://www.bharti-teletech.net/http://www.airtel.in/http://www.bharti-teletech.net/http://www.airtel.in/http://www.bharti-teletech.net/http://www.airtel.in/ -
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Telecom Seychelles Ltd
A subsidiary of Bharti, Telecom Seychelles Ltd provides comprehensive
telecom services including 3G mobile services in Seychelles, under the
Airtel brand.
Comviva Technologies Ltd
Comviva is the leading provider of integrated VAS solutions for mobile
operators in emerging markets. Among the top 3 global providers of
integrated VAS solutions in rapidly growing markets, Comviva has
deployed solutions for over 100 mobile operator customers in over 80
countries worldwide.
http://www.airtel.sc/http://www.airtel.sc/http://www.bhartitelesoft.com/http://www.bhartitelesoft.com/http://www.bhartitelesoft.com/http://www.airtel.sc/http://www.bhartitelesoft.com/http://www.airtel.sc/http://www.bhartitelesoft.com/http://www.airtel.sc/ -
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FieldFresh Foods Pvt. Ltd.
FieldFresh Foods Pvt. Ltd., is a venture between Bharti Enterprises and Del
Monte Pacific Limited, to offer fresh and processed fruits and vegetables in
the domestic as well as international markets, including Europe and the
Middle East.
Bharti Retail Pvt Ltd
Bharti Retail is a wholly owned subsidiary of Bharti Enterprises. Bharti
Retail operates a chain of multiple format stores that offer consumers
affordable prices, great quality and wider choice. The companys
neighbourhood format stores operate under the "Easyday" brand and the
compact hypermarket format under the Easyday market brand.
http://www.fieldfreshfoods.in/http://www.fieldfreshfoods.in/http://bharti.com/ourcompanies.html#bhartiretailhttp://bharti.com/ourcompanies.html#bhartiretailhttp://bharti.com/ourcompanies.htmlhttp://www.fieldfreshfoods.in/http://bharti.com/ourcompanies.htmlhttp://www.fieldfreshfoods.in/http://bharti.com/ourcompanies.html#bhartiretailhttp://www.fieldfreshfoods.in/ -
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Bharti AXA General Insurance Company
Bharti AXA General Insurance is a joint venture between Bharti Enterprises
and AXA, world leader in financial protection and wealth management. The
company was incorporated in July 2007 and offers a full suite of general
insurance solutions to meet the needs of businesses and individuals alike.
Bharti AXA Life Insurance Company
Bharti AXA Life Insurance Company Ltd is a joint venture between Bharti
Enterprises and AXA, world leader in financial protection and wealth
management. The company offers a range of life insurance and wealth
management products with an endeavour to help customers lead a confident
life.
http://www.bharti-axagi.co.in/http://www.bharti-axagi.co.in/http://www.bharti.com/http://www.bharti.com/http://www.bharti.com/http://www.bharti-axagi.co.in/http://www.bharti.com/http://www.bharti-axagi.co.in/http://www.bharti.com/http://www.bharti-axagi.co.in/ -
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Jersey Airtel Ltd
Jersey Airtel, a subsidiary of Bharti, offers world-class mobile services in
Jersey (Channel Islands) over its full 2G, 3G and HSDPA enhanced
network. The Company brings market-leading products and services to its
customers under Airtel-Vodafone brand.
Bharti Foundation
Bharti Foundation was set up in 2000, with the vision, To help
underprivileged children and young people of our country realize their
potential. It aims to create and support programs that bring about
sustainable changes through education and the use of technology and
information.
http://www.bharti.com/http://www.bharti.com/http://www.bhartifoundation.org/http://www.bhartifoundation.org/http://www.bhartirealty.com/http://www.bhartifoundation.org/http://www.bhartirealty.com/http://www.bhartifoundation.org/http://www.bhartifoundation.org/http://www.bharti.com/ -
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Bharti Realty
Bharti Realty Limited is a young, vibrant and dynamic realty company with
expanding interests in commercial, retail and residential real estate. Bharti
Realty aims to be amongst the most admired real estate players in India and
aspires to attain highest degree of customer trust through superior product
design and maintaining an uncompromising stand towards environmental
responsibility, ethics and safety
Bharti Infratel
Bharti Infratel, a wholly owned subsidiary of Bharti Airtel, provides passive
infrastructure services on a non-discriminatory basis to all telecom operators
in India. Bharti Infratel also holds approximately 42% stake in Indus
Towers, a joint venture between Bharti, Vodafone and Idea to offer passive
infrastructure services.
http://www.bhartirealty.com/http://www.bhartirealty.com/https://www.bharti-infratel.com/https://www.bharti-infratel.com/https://www.bharti-infratel.com/https://www.bharti-infratel.com/http://www.bhartirealty.com/ -
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Bharti Teletech Ltd manufactures and exports world-class telecom
equipment under the brand Beetel.
Telecom Seychelles Ltd
Telecom Seychelles ltd provides telecom services in Seychelles, under the
brand Airtel.
Bharti AXA Life Insurance
Bharti AXA Life Insurance is a joint venture between Bharti, one of Indias
leading business groups with interests in telecom, agri business and retail,
and AXA, world leader in financial protection and wealth management. The
joint venture company has a 74% stake from Bharti and 26%stake of AXA.
Bharti Telesoft Ltd
Bharti Telesoft Ltd delivers best-in-class,
Revenue-critical Vas products and service to telecom carriers,
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Tele Tech Service Ltd
Tele Tech Service (India) Ltd is Joint venture with Tele Tech Inc., U.S.A. It
offers a range of Customer Management Services.
Field Fresh Foods Pvt Ltd
Field Fresh Foods Pvt Ltd is Bhartis Venture with EL Rothschild Group
owned ELRO holding India Ltd., to export fresh Agricltural products
exclusively to markets in Europe and USA.
AXAAXA Group is a worldwide leader in Financial Protection. AXA's
operations are diverse geographically, with major operations in Western
Europe, North America and the Asia/Pacific area. AXA had Euro 1,315
billion in assets under management as of December 31, 2006. For full year
2006, IFRS revenues amounted to Euro 79 billion, IFRS underlying earnings
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amounted to Euro 4,010 million and IFRS adjusted earnings to Euro 5,140
million.
The AXA ordinary share is listed and trades under the symbol AXA on the
Paris Stock Exchange. The AXA American Depository Share is also listed
on the NYSE under the ticker symbol AXA.
AXA Asia Pacific Holdings
AXA Asia Pacific Holdings Ltd (AXA APH) is listed on the Australian
stock exchange and is 52.3% owned by AXA SA. AXA APH is responsible
for AXA SAs life insurance and wealth management businesses in the Asia-
Pacific region. It has operations in Australia, New Zealand, Hong Kong,
Singapore, Indonesia, Philippines, Thailand, China, India and Malaysia.
AXA APH had A$106.4 billion in total funds under management and
administration at 30 June 2007 and reported a profit after tax before non-
recurring items of A$374.0 million for the six months ended 30 June 2007.
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Products of Bharti-AXA Life Insurance
Bright stars
This is a regular premium unit-linked insurance policy, which, whichoffers you the twin benefits of protecting your loved ones and creating
wealth for them over the desired period.
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As a caring parent, you want only the best for your child. As your childgrows, his aspirations will grow too and so will your responsibilities.
Whether its higher studies abroad, a grand wedding or a comfortable
home you can now ensure that your child is always one step ahead
You can fulfill all the dreams you have for your child, and give him whathe deserves. A bright future!
The plan also offers the flexibility to make modifications, depending onthe changing needs of your child. As his dreams grow, the plan will grow
too so financial hurdles will never come in the way of his growing
dreams! With Bharti AXA Life Bright Stars,
Parameter Eligibility
Minimum age at entry 18 years
Maximum age at entry 70 years minus policy benefit period chosen.
E.G: for policy benefit period of 17 years,
the maximum age at entry is 53 years.
Maximum age at maturity 70 years
Minimum premium Rs.15,000 p.a. for annual & semi-annual
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Spot suraksha
Introduction
Spot Suraksha is a unit liked insurance product, which offers you an instant
insurance protection and benefit of wealth creation in the long-term.
Main Advantages of Spot Suraksha
Understand the product:(Read and understand the product brochure)
Answering the simple health related questions, Sign up the simpleapplication form, submit photograph, proofs for identity, address and age.
modes Rs18,000 p.a for monthly mode
Premium modes Annual, semi-annual and monthly
Policy benefit periods
available
7 years,10 years,15 years, 17 years and 20
years
Minimum top-up premium Rs. 2,500
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A cover note is issued to policy holder and insurance cover startsinstantly.
100% allocation of premium- Full allocation of premium to theInvestment Fund, according to policy holder choice from 2nd year
onwards.
A guaranteed special addition equal to 130% of annualized premium in
the first policy year is added in the policy fund at maturity or death, which
is earlier.
PARAMETER ELIGIBILITY
Minimum age at entry 5 years
Maximum age at entry 55 years
Maximum age at maturity 70 years
Minimum premium Rs. 12,000 p.a
Premium Modes Annual, Semi-annual and monthly
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PARAMETER ELIGIBILITY
Minimum age at entry 18 years
Maximum age at entry 70 years
Minimum age at vesting
Maximum age at vesting
45 years
80 years
Premium modes Single pay, yearly, Half-yearly
,Quarterly and monthly
Minimum premium Annual Regular Premium:
Rs.12, 000p.a.
Minimum policy term 10 years
Minimum top-up premium Rs.2, 500 and no maximum limit on
top-up premium and top up
allowed only after first policy year.
MERIT PLUS
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Future confident is a suitable product for you, if your objective is long-term
targeted wealth creation over 15-20 year, either for your own retirement or
for your childrens future, while at the same time providing your family
enhance financial protection.
PARAMETER ELIGIBILITY
Minimum age at entry 0 year
Maximum age at entry 60 years
Maturity age 70 years
Policy benefit period 70 year less age at entry
Premium payable period Yearly, Half-Yearly, quarterly and
Monthly
Minimum premium Rs.10,000 for yearly, 5,000 for half-
yearly 2,500 for quarterly and
Rs.834 for monthly premium
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Minimum Top-up premium 500
Secure Confidence
Provide complete financial protection to your family, even when you are not
there.
Secure confident is suitable to you if your objective is to protect your family
against any financial loss caused due to unfortunate death, disability due to
an accident or critical illnesses which may deprive them of a secured future.
Parameter Eligibility
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Introduction of the process of recruitment and selection of agent
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Objectives of the study
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To understand the process of recruitment and selection of agent in BhartiAXA life insurance.
How to recruits agent for Bharti-AXA life insurance
To know about the view of general public about the job of agent
Why people are not willing to work with as an agent, especially with
private player.
Meaning of Recruitment
Finding the right people is a make-or-break factor for success in business
today. Recruiting the top talent for a job takes time and you have to attract
quality candidates who have the knowledge and skills needed to help your
company grow.
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The fact is, your success with recruitment depends on how well you prepare
your job ad, and use source of recruitment, and your interviewing skills.
Prepare a job ad that works to start, you want to be sure that your potential
candidate truly understands the job. The clearer you are with the task
description, working conditions and advantages, the less time you will waste
examining and rejecting applications
The essentials of any job description are:
A brief description of your company Detailed outline of the tasks involved Qualifications and experience required Equipment and resources used to do the work Skills required using them.However, you should also include work benefits (e.g., vacation, travel and
perks), general working conditions (e.g., scheduling, outside work) and the
specific traits required (e.g.,
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teambuilding and communications skills). Ultimately, you want to be
perceived as an attractive employer in a competitive market.
Find the right recruitment vehicle choose the vehicle that best works for
your company, depending on your budget and resources.
Word of mouth, or simply telling your employees, friends and colleagues
about a job opening, is a less expensive strategy but generates fewer
candidates. The advantage is that you already know something about your
recruiters and their skills, knowledge and achievements. This is a preferred
method with companies that have a finder's fee program for their employees.
Advertising is a toss of the dice. If it goes well, it can help you find ideal
candidates in a regional, national, or international pool. If not, it's a costly
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investment yielding few results. Make sure to factor in the time it takes to go
through
a large number of resumes.
Employment agencies cost more but generally provide a good range of
candidates. The employment advisors look at your needs, screen a number of
candidates, and only send you the applications that meet your requirements.
Bear in mind that the largest employment agencies do not necessarily offer
the best choice of candidates. There are numerous agencies that specialize in
recruitment in specific sectors.
Recruiting online such as monster.ca, workopolis.com, and jobboom.com.
These can provide inexpensive, worldwide access to employees. In fact,
65% of job seekers now have access to these types of services.
Using the Internet for recruiting usually involves regular visits to specialized
recruitment sites, joining newsgroups, and posting your job openings on
recruitment sites, electronic publications and on your own Web site.
http://www.monster.ca/http://www.monster.ca/http://www.workopolis.com/http://www.workopolis.com/http://www.jobboom.com/http://www.jobboom.com/http://www.jobboom.com/http://www.workopolis.com/http://www.monster.ca/ -
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After recruitment the next part is selection of best candidates.
Make the interview deliver
Since the purpose of an interview is to identify and verify the candidate's
potential, it should be structured to bring out all the desired competencies
and aptitudes. Remember that you have to decide between the candidates:
you could create a point system or analysis grid for comparing their
strengths and weaknesses.
Here are a few points to consider when structuring an interview:
Make a list in advance of the points for discussion and correspondingquestions.
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Present the candidates with a situation they could face on the job and askthem how they would react. This will enable you to evaluate the
candidates' knowledge, skills and work methods.
Ask the candidates to describe some difficult situations encountered inprevious jobs and to explain the way in which they were resolved. This
will give you the chance to gauge the candidates' self-confidence,
creativity and problem-solving skills.
Ask the candidates to describe a difficult situation involving colleaguesand how it was resolved. This will enable you to test their aptitude for
teamwork.
Ask the candidates about their ambitions and plans to ensure they fit yourcompany profile.
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Beware of asking questions about personal interests. They can get the
interview off track or annoy people who want to keep their work and private
lives separate.
Definition of Agent
According to section 182 of Indian contracts Act, an agent is a personemployed to do any act for another or to represent another in dealing with
a third person. In the insurance industry, the term agent is ordinarily
applied to a person engaged by the insurer to procure new business. The
insurance Act definers and insurance agent as one who is licensed under
Section 42 of that Act and is paid by way of commission or otherwise, in
consideration of his soliciting of procuring insurance business, including
business relating to the continuance, renewal or revival of policies of
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insurance. He is, for all purposes, an authorized salesman for insurance
and needs a license.
An agent is one who acts on behalf of another. The another on whosebehalf the agent acts, is called the principal in this case. The insurance
company is the principal in this case. The lawyer is the agent of the client,
when he argues the case in court. An ambassador is an agent of his
country. The agent represents the principal and acts on his behalf. Some
insurers designate their agents as advisers, consultants etc. as if they
are independent advisor or consultant would not be appointed by an
insurance company. He would be knowledgeable enough as a person to be
approached for advice or consultation. Some insurance agents may
acquire that status. All insurance agents should strive to attain that status.
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Procedure for becoming an Agent
The insurance Act, 1938 lays down that an insurance agent must possess alicence under Section 42 of that Act. The licence is to be issued by the
IRDA. The IRDA has authorized designated persons, in each insurance
company, to issue the licences on behalf of the IRDA.
In terms of the Insurance Act, a licences will not be given if the person is
(a) minor,(b) found to be of unsound mind,(c) found guilty of criminal misappropriation or criminal
misappropriation or criminal breach of trust or cheating or forgery
or an abetment of or attempt to commit any such offence
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(b) Have passed at least the 12th standard or equivalent examination, ifhe is to be appointed in a place with a population of 5,000 or more.
(10th standard otherwise.)
(c) Have undergone practical training for at least 50 hours in life orgeneral insurance business, as the case may be, form an institution,
approved and notified by the IRDA. IN the case of a person
wanting to become a composite insurance agent, the applicant
should have completed at least 75 hours practical training in life
and general insurance business, which may be spread over six to
eight weeks.
d) Have passed the pre-recruitment examination conducted by the
insurance institute of India or any other examination body
authorized by the IRDA.
The licence once issued, can be cancelled whenever the person acquires a
disqualification. Applications for renewal have to make at least thirty days
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before the expiry of the licence, along either the renewal fee of Rs.250. If the
application is not made at least thirty days before the expiry, but is made
before the date of expiry of licence, an additional fee of Rs.100 is payable .
If the application is made after the date of expiry, it would be normally being
refused.
Prior to renewal of the licence, the agent should have completed at least 25
hours practical training in life or general insurance business or at least 50
hours practical training in life and general insurance business in the case of a
composite insurance agent.
Insures who select agents for appointment, make arrangements for training,
for appearing in the prescribed examinations, and obtaining the licence.
NOTE
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The insurance Act provides, In Section 44, for payment of commission on
renewal premium even after termination of the agency. The commission will
be limited to a rate not exceeding 4%, to be eligible for this; the agent should
have been an agent with that insurer for at least
(1) five years and policies for at least Rs50,000 are in force one yearbefore termination of agency or,
(2)
10 year.
This commission will be payable to the heirs of the agent after the agents
death.
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FUNCTION OF AN AGENT
Understanding the prospects needs and persuade him to buy a plan of
life insurance that suits his interests best.
Complete the formalities:- paper work, medical examination, whichare necessary to get the policy expeditiously.
Keep in touch to ensure that changing circumstances are reflected inthe arrangements relating to premium payments, nomination and other
necessary alterations.
Facilitate quick settlement of claims.
Be totally honest with both the prospect and the insurer.
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Not to induce prospects to submit wrong information.
Career with Bharti AXA
Opportunity to earn unlimited income.
Career Growth.
Be your own boss.
High quality training & Support to improve productivity.
Compensation amongst the best.
Club member benefits.
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Payout structured to facilitate your cash flows better.
Best in class & competitive products.
Pension for life.
Recruitment Process
Develop a Profile
Develop sources ofrecruitment
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Approaching theTargeted recruits
Initial screening andInterviews
Reality check
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Sources of Recruitment
Controlled Uncontrolled
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MOA can recruit a placement consultant or register him self in internet job
search sites to get list of prospects.
Seminars/job fairs
Manager of agency can also organized seminars at
management institutes and colleges.
OR
Bharti AXA life insurance company participate in the job fairs and then
short list
prospects and then look for further opportunities for them.
Cold Prospecting
MOA can use the telephone directory. MOA and telecaller can use the directories of various business and social
organizations.
Database
Primary data: Direct collection of data of from the source ofinformation, technology including personal interviewing, survey etc.
Secondary Data: Indirect collection of data from sources can bepurchased from the open market and various kind of database are
available such as telephone databases of various surveys.
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Number of family member. Household income.
Occupation of parent.If selected then the senior manager/MOA approve the application.
The managers take the help of scoring Mechanism. Scoring Mechanism was
filled at the time of apply.
Age Below 25
years
Between 25-
40
More than
40
Score
Scoring
mechanism
0 2 1
Marital status Unmarried married
1 2
Education 10th
standard
or 12th
standard
graduate Post graduate
1 2 2
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Tenor of stay
in city/town
Less than 3
years
3-5 years More than 5
years
0 1 2
Household
income
Less than 2
lakhs
2-5 lakhs More than 5
lakhs
Total score
Q Score:
Acceptable Range of Score Greater than or equal to 7
Additional Approvals 5 or 6
Rejected application if 4 or less
If the Q score is less than 7 then BSM/ARSM comments and signatures are
required.
Step 3. Training
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Life Insurance products Underwriting Insurance Documents Policy conditions Claims Linked life insurance products Insurance agency
Laws and Regulations
IRDA Regulation 2000. IRDA Regulation 2002.
Step 5. Examination and Code
Examination is the second last part of the recruitment and selection process.
It include one hour test under, which contain 50 objective questions, one
marks each,
Pass marks are 25.
There are two method of examination.
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OBJECTIVES
AND
RESEARCH METHODOLGY
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The next step is to extract the pertinent finding from the collected data. I
have tabulated the collected data & developed frequency distributions.
Thus the whole data was grouped aspect wise and was presented in tabular
from. Thus, frequencies & percentages were to reder impact of the study.
Presentations of Findings
This was the last stop of the survey.
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Mr. Sunil Bharti mittal is introducing insurance to Punjab and
Chandigarh retailers and would like to give you an opportunity to earn
and setup a new income which can give you 15-20% margin on an
average.
In this business you only have to contact your known people or
regular customers and their references to introduce Bhartis product
and get an appointment.
Post this, manager form Bharti-AXA will go, explain the product &
close he sale for you. You will in turn receive 15-20 % margin on
sale. E.g. if a policy is sold by Bharti-AXA manager for 10,000 you
will receive 2,000.
We are here to understand your interest in this proposal specially
designed by Mr. Sunil Bharti Mittal for Punjab and Chandigar
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Only 20% shopkeepers were interested in taking up this businessopportunity with Bharti.(8 shopkeeper were interested in this activity)
2) How much time can you dedicate per day for this activity?(For gettingAppointments)
hr 1-2 hrs 3-h hrs 5 hrs or more
From the above 8 people , 6 people said that they can spend hourfor this activity daily.
2 said that they can spent to 2 hours for this activity.
6,75%
2,25%
0% 0%
half hour
1/2 to 2
2 to 4
4 to 5
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Yes No
15% of shopkeepers have experience in the field of life insurance. 85% of shopkeepers have no experience in the field of life insurance.
If yes, then please specify the name of the company.
6, 15%
34, 85%
0, 0% 0, 0%
yes
no
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Out of 6 people 33%(3) of shopkeeper working with LIC 33% (2) of shopkeeper working with HDFC Standard Life insurance 33% (1) of shopkeeper working with ICICI Prudential Life Insurance
Co. Ltd.
5) Can you spare 1/2 day on training to understand to product and how canintroduce it to your customer?
Yes NO
3,50%
2, 33%
1, 17%
0, 0%
LIC
HDFC
ICICI
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QUESTIONNAIRE
1) Would you be interested in taking up this business opportunity withBharti?
Yes
No
2) How much time can you dedicate per day for this activity? (Forgetting
Appointments)
hr
1-2 hrs
Shop Type:- (Mobile stores, General store, Chemist etc. Please specify
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Limitation
I didnt get complete feed from the shopkeepers about the question asthey are busy in there work and had less time to fill questioned.
Sincerity of answering the questions cannot be judged.
Time was the major constraint for me to understand the long process ofrecruitment and selection.
Limited money available for project.
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Finding
Why people are not ready to work with private players in life
insurance?
Or
Why people are not ready to work as an agent in any company?
In these days LIC created a very well image in the mind of General
public because it is semi Government Company and also an oldest
company. In short most people of Indian believe upon the LIC only.
During the training period we felt that most of people who are alreadyworking in insurance sector think that it is easy to sell the product of LIC
than to sell the product of other life insurance company.
Most of people say that this job affects upon there social relation withother and also effect upon there business.
Most of people believe that private insurance companies carried out fraudactivity thats why they never believe upon the private players.
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insurance and also have knowledge about the role and act of agent but
mostly people unwilling to work as life insurance agent and mostly people
prefer to work with LIC because it is a semi government corporation.
Suggestions
Bharti-AXA life insurance company must give more advertisements on
electronic media and print media, as it help in enhance its goodwill and more
people are willing to work with reputed companies, through proper
advertisement it become easy to sell the product.
An insurance company must work with honesty to win the confident of its
agent and general public.
Duration of training must be reducing as in these day people have no extra
time.
Fees charged by companies from candidate for IRDA exam and training
should reduce.
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www.ibef.org
The opportunity
About 2/3 of the Indian population is insurable
High % of population is uninsured or underinsurance.
We Indian are natural savers
Indians save the maximum in the world.
Those insured are underinsured.
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