1

Government of IndiaMinistry of Women and Child Development

18th September, 2017

Beti Bachao Beti Padhao

2001

Source: RGI

Declining Child Sex Ratio

2011

2

1991 1961 1971 1981 1991 2001 2011

976 964 962 945 927 918

3

Change in CSR(0-6 Years) -Census 1991, 2001 &

2011

NAMECensus

1991

Census

2001

Census

2011NAME

Census

1991

Census

2001

Census

2011

INDIA 945 927 918

HARYANA 879 819 834 ODISHA 967 953 941

PUNJAB 875 798 846 GOA 964 938 942

J&K N/A 941 862 NAGALAND 993 964 943

DELHI 915 868 871 TAMIL NADU 948 942 943

CHANDIGARH 899 845 880 JHARKHAND 979 965 948

RAJASTHAN 916 909 888 KARNATAKA 960 946 948

GUJARAT 928 883 890 WEST BENGAL 967 960 956

UTTARAKHAND 948 908 890 SIKKIM 965 963 957

MAHARASHTRA 946 913 894 TRIPURA 967 966 957

UTTAR PRADESH 927 916 902 ASSAM 975 965 962

DAMAN &DIU 958 926 904 KERALA 958 960 964

HIMACHAL PRADESH 951 896 909 PONDICHERRY 963 967 967

LAKSHADWEEP 941 959 911 A&N ISLANDS 973 957 968

MADHYA PRADESH 941 932 918 CHATTISGARH 984 975 969

D & N HAVELI 1013 979 926 MEGHALAYA 986 973 970

BIHAR 953 942 935 MIZORUM 969 964 970

MANIPUR 974 957 936 ARUNACHAL

PRADESH982 964 972

ANDHRA PRADESH 975 961 939

900 and Below 901 - 925 926 - 950 951 - 975 976 and above

Beti Bachao Beti Padhao

• Launched by Hon’ble P.M on 22nd January, 2015 to address the decline inChild Sex Ratio and related issues of disempowerment of Women

• Convergent, coordinated action, by GOI & the States, between Ministries ofHealth, HRD, WCD

• Objectives:

Prevention of gender biased sex selective elimination

Ensuring survival and protection of the girl child

Ensuring education and participation of the girl child

• Major Components:

Mindset changes - advocacy & awareness

Implementation of the Pre Conception and Pre Natal Diagnostic Techniques Act (PC&PNDT Act)

Enabling Girl Child’s Education

• Multi-sectoral action in 100 districts covering all States/UTs; Expanded to 61 additional districts across 11 States led by DCs/DMs

4

Multi-sectoral Action

MoWCD

MoHRDMoHFW

5

• Early Registration of pregnancies in first trimester

• Improved access to: ICDS, SABLA, MBP, Creches

• Effective implementation of POCSO & other Acts

• Monitor implementation of PC&PNDT act

• Strengthen PNDT Cells• Setting up Monitoring Committees • Increased institutional deliveries• Registration of births

• Universal enrolment of girls• Retention of girls in school• Decreased drop-out rate• Girl friendly schools• Implementation of RTE

• Training stakeholders• Community Mobilization• Gender Champions• Reward institutions &

frontline workers

Advocacy & Media Campaign

Radio - Series of radio spots/jingles were disseminated through AIR, FM and Community Radio Stations

Television - Series of Public Service TV Advertisements

SMS Campaign - Reached out to 4.5 Cr. subscribers

daily during a 6 day Campaign

Community Engagement –Mobile Exhibition Vans, District Level interventions

Social Media –MyGov, YouTube, G+, Facebook etc.

Field Publicity – Programmes by Song & Drama Division and Directorate of Field Publicity, MoIB

Advocacy and Media Campaign at PAN India level follows a 360 degree approach with messages on positive reinforcement of girl child

Special Campaigns /drives like slogan writing competition on MyGov, #SelfieWithDaughters, #SunoMaaKiKahaani

6

Gains by BBBP thus Far

• Positive trend observed in Sex Ratio at Birth in 104 BBBP Districts out of 161

• Institutional delivery improved in 146 districts

• First trimester ANC registration improved in 119 districts

104 Districts

Launched in 100 districts in January 2015 & expanded to 61 additional districts in April 2016

Captured National Consciousness

Political leadership owning it and driving it

Committed implementation at District levels

PAN INDIA Expansion proposed

Sex Ratio at Birth Source: HMIS data, MoHFW (April-March, 2015-16 & 2016-17)

8

• State Task Force Meeting to be held -at least twice in a year ; District TaskForce once in a quarter

• Revalidation request and UC & SOE for the GIA released during 2016-17• District Action Plan (DAP) for 2017-18 to be submitted by States/UTs;

Execution of DAPs- States to follow-up with Districts• Undertake Monitoring Visits to assess work being done on BBBP• States to report back on- Monthly Progress, Document Case

Studies/Success Stories/ Best practices, Local Champions Identified,Trainings held

• States to strengthen Civil Registration System for robust, authentic data onbirth registration and Sex Ratio at Birth

• Join BBBP Whatsapp Group and Share activities/ interventions in thegroup to enable inter-state, inter-district learning

Expectations from States/Districts

Issues & Challenges

9

Mindset Change is a slow process, tangible results/outcomes are difficult to demonstrate

Sustainable, long term interventions – Community Ownership

No dedicated manpower at State/Districts for BBBP

(Manpower proposed under Mahila Shakti Kendras-MSK in the EFC)

Way Forward3rd Meeting of the National Task Force- October, 2017

Regular Video Conferencing with DCs to review progress

Intensifying National Media Campaign

Capacity-building/ Sensitization Programmes on BBBP

Field Visits by Officers of GOI, Experts to select districts

Expansion of BBBP to as many districts in 2017-2020