Bepanthen Activity Activity Screen Shots Mums Say Group.
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Transcript of Bepanthen Activity Activity Screen Shots Mums Say Group.
Bepanthen Activity
Activity Screen Shots
Mums Say Group
Bepanthen ActivityMums Say GroupBepanthen Mums Say Group
Bepanthen ActivityMums Say GroupHomepage Scrolling Article
Bepanthen ActivityMums Say GroupPregnancy Scrolling Article
Bepanthen ActivityMums Say GroupFamily Life Scrolling Article
Bepanthen ActivityMums Say GroupFacebook
Bepanthen ActivityMums Say GroupFacebook
Bepanthen Activity
Post - Recruitment
Mums Say Group
Bepanthen ActivityMums Say GroupHomepage Scrolling Article
Bepanthen ActivityMums Say GroupPregnancy Scrolling Article
Bepanthen ActivityMums Say GroupPregnancy Takeover
Bepanthen ActivityMums Say GroupNewborn and Baby Takeover
Bepanthen ActivityMums Say GroupROS Banners Ads
Bepanthen ActivityMums Say GroupFacebook
Bepanthen Activity
Performance vs. KPIs
Mums Say Group
Bepanthen Activity
The activity has performed very well• Stronger than expected user views of the group• Actual user views of 43,124 vs. KPI of 35,000 (123% vs. KPI)
Reach of activity (the number of users that saw the activity, performed well too:• Actual site reach of 184,460 vs KPI of 170,000 (109% vs KPI)• Actual Facebook reach of 63,510 vs. KPI of 61,000 (104% vs KPI)
Frequency of messaging performed better too:• Actual site frequency of 3.1 vs KPI of 3 (slightly ahead on KPI)• Actual Facebook frequency of 4.3 vs. KPI of 4 (106% vs KPI)
Mums Say Group
Bepanthen Activity
User feedback• The 30 mums selected to give their feedback did so and each one endorsed the
product (i.e. would use again/effective/it worked/buy again/recommend) after the trial
• Product awarded our ‘As loved by MummyPages mums’ endorsement • Full permission to use the claim and badge for 2 years from July 2014
Mums Say Group
Bepanthen Activity
User feedback
Mums Say Group
Bepanthen ActivityMums Say Group
Bepanthen ActivityMums Say Group
Bepanthen ActivityMums Say Group
Bepanthen ActivityMums Say Group
Bepanthen ActivityMums Say Group
Bepanthen ActivityMums Say Group
Bepanthen ActivityMums Say Group
Bepanthen ActivityMums Say Group
Bepanthen ActivityMums Say Group
Bepanthen ActivityMums Say Group
Bepanthen ActivityMums Say Group
Bepanthen ActivityMums Say Group
Bepanthen ActivityMums Say Group
Bepanthen ActivityMums Say Group
Bepanthen ActivityMums Say Group
Bepanthen ActivityMums Say Group
Bepanthen ActivityMums Say Group
Bepanthen ActivityMums Say Group
Bepanthen ActivityMums Say Group