Beintoo overview.v3
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Transcript of Beintoo overview.v3
![Page 1: Beintoo overview.v3](https://reader033.fdocuments.net/reader033/viewer/2022060202/559c7e241a28ab92288b47c3/html5/thumbnails/1.jpg)
Mobile Advertising Market Challenges Today
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1. Most mobile ads are not mobile optimized 2. Poor consumer experience
3. Accidental clicks
4. Forced out of app
![Page 2: Beintoo overview.v3](https://reader033.fdocuments.net/reader033/viewer/2022060202/559c7e241a28ab92288b47c3/html5/thumbnails/2.jpg)
As a result of this challenges.
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1. Ridiculously low consumer engagement. 2. No emotional attraction / engagement.
3. Low value delivered to advertisers.
![Page 3: Beintoo overview.v3](https://reader033.fdocuments.net/reader033/viewer/2022060202/559c7e241a28ab92288b47c3/html5/thumbnails/3.jpg)
Imagine if mobile advertising was as engaging as mobile content?
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![Page 4: Beintoo overview.v3](https://reader033.fdocuments.net/reader033/viewer/2022060202/559c7e241a28ab92288b47c3/html5/thumbnails/4.jpg)
Introducing Hyper-Rich Media Mobile Ad Units from Beintoo & InGame Reward Unit
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An engagement-first strategy.
![Page 5: Beintoo overview.v3](https://reader033.fdocuments.net/reader033/viewer/2022060202/559c7e241a28ab92288b47c3/html5/thumbnails/5.jpg)
InGame Rewards Target capabilities: • Age • Gender • SDK integration feels just like the game itself • CTR – 4-7% on average
h*p://www.youtube.com/watch?v=OqZtVlflv2I
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![Page 6: Beintoo overview.v3](https://reader033.fdocuments.net/reader033/viewer/2022060202/559c7e241a28ab92288b47c3/html5/thumbnails/6.jpg)
GAMEDROP Users interact with the ad unit, achieving goals, without ever leaving the app they were initially using Target capabilities per rate card attached: (more specific targeting will become much more expensive • Age • Gender • 13.4 Min of engagement • 4% CTR • The worlds first playable ad unit
http://www.youtube.com/watch?v=ELIV2jY_SHU&feature=youtu.be
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![Page 7: Beintoo overview.v3](https://reader033.fdocuments.net/reader033/viewer/2022060202/559c7e241a28ab92288b47c3/html5/thumbnails/7.jpg)
NAVME Challenge users to reach a specific place to unlock a reward. Nav.Me increases not only user store location awareness but also in-store activity. • Location aware ad unit • Gamified mission from mobile to in-store • Average order of $70 for leading retail / department stores
h*p://www.youtube.com/watch?v=5H4-‐rE9PmJU
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