Hans Willem Cortenraad, directeur22 november 2012

Being the Control PanelDigital Distribution at CB

2nd European Digital Distributors MeetingMadrid - 10th and 11th June

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Susan Breeuwsma - Business Development and Digital Services

Integrale logistieke oplossingenOndertitel van de presentatie

About CB

• Established in 1871 • Owned by both booksellers and publishers • What we do in a nutshell:

• warehousing • distribution • order processing • billing • reporting • ISBN registration office • Management of title information and metadata

• From all Publishers to all booksellers and consumers (webshopfullfilment)

• Both for print and digital books, including POD • Since 2012 diversification strategy to new markets: CB fashion

en healthcare

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Integrale logistieke oplossingenOndertitel van de presentatie

en vele anderen…

plat

form

libra

ryBo

oksh

elf

web

shop

+w

ebsh

op

3

publisher consumer

Digital Distribution by CB

stre

amin

g

Integrale logistieke oplossingenOndertitel van de presentatie

Retailers who sell e-books

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198retailers

and many more…

Integrale logistieke oplossingenOndertitel van de presentatie

Publishers who offer e-books

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315Publishers

and many more…

Integrale logistieke oplossingenOndertitel van de presentatie

Available e-book titles

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40.000titles

average of 500 new titles each month

Integrale logistieke oplossingenOndertitel van de presentatie

Marketshare evolution in the Netherlands

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1,5%

3%

4,5%

6%

5,2%5%

4,2%

2,6%

1,4%

0,7%

2010 2011 2012 2013 2014 Q1 2015

Integrale logistieke oplossingenOndertitel van de presentatie

Current marketshare

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total e-commerce

94,8%5,2%

73,3%

26,7%e-book

salese-book sales

print sales

print sales

Integrale logistieke oplossingenOndertitel van de presentatie

E-book sales vs loan (Library)

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E-book sales and e-book loans from the Library show big differences: • Amount of titles is limited (7.000 vs 40.000) • Top ten list of most loaned e-books differs completely to

the best selling e-books • On average an e-book title from the Library is three years

old

Despite of the limited amount of titles and their average age, the amount of loans via the Library has been a succes until now: • 840.000 vs 2,2 mln sales in 2014 • 2,5 mln vs. 2,8 mln sales in 2015 (expected)

Loans Sales

2014 2015

Integrale logistieke oplossingenOndertitel van de presentatie

Data - Information - Interpretation

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CB publishes it’s e-book infographic each quarter, with the latest state of affairs on digital reading for both the Netherlands and Flanders.

Integrale logistieke oplossingenOndertitel van de presentatie

In development: Analytics for business intelligence and benchmarking

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Hans Willem Cortenraad, directeur22 november 2012www.slideshare.net/sbreeuwsma