Being digital
-
Upload
gustavo-dore -
Category
Education
-
view
691 -
download
2
description
Transcript of Being digital
![Page 1: Being digital](https://reader033.fdocuments.net/reader033/viewer/2022061118/54624c92b1af9f86228b4f79/html5/thumbnails/1.jpg)
BEING DIGITAL
![Page 2: Being digital](https://reader033.fdocuments.net/reader033/viewer/2022061118/54624c92b1af9f86228b4f79/html5/thumbnails/2.jpg)
Ambition
• To ensure that everyone can share in the benefits of a Digital Britain
• Universal Broadband service
![Page 3: Being digital](https://reader033.fdocuments.net/reader033/viewer/2022061118/54624c92b1af9f86228b4f79/html5/thumbnails/3.jpg)
Case Studies
• Young people and family • Education • Health care delivery• Small business • Bigger business• Families and Older people
![Page 4: Being digital](https://reader033.fdocuments.net/reader033/viewer/2022061118/54624c92b1af9f86228b4f79/html5/thumbnails/4.jpg)
Benefits
• Social Mobility
• Financial savings
• Educational attainment
![Page 5: Being digital](https://reader033.fdocuments.net/reader033/viewer/2022061118/54624c92b1af9f86228b4f79/html5/thumbnails/5.jpg)
Benefits
• Improved salary prospects
• Democratic engagement
• Increase satisfaction with public services
![Page 6: Being digital](https://reader033.fdocuments.net/reader033/viewer/2022061118/54624c92b1af9f86228b4f79/html5/thumbnails/6.jpg)
Benefits
• Broadband as essential for democratic life
• Highly skilled workforce
![Page 7: Being digital](https://reader033.fdocuments.net/reader033/viewer/2022061118/54624c92b1af9f86228b4f79/html5/thumbnails/7.jpg)
Digital Exclusion
• Self-exclusion
• Fighting exclusion by putting internet access in libraries, schools, cultural and leisure centers, community centers
![Page 8: Being digital](https://reader033.fdocuments.net/reader033/viewer/2022061118/54624c92b1af9f86228b4f79/html5/thumbnails/8.jpg)
Affordability
• The lowest communication bills in EU
• Home access programme
• UK online centers - classes and guidance
![Page 9: Being digital](https://reader033.fdocuments.net/reader033/viewer/2022061118/54624c92b1af9f86228b4f79/html5/thumbnails/9.jpg)
Affordability
• Personal computers for individuals - unsure how to recycle old computers
• Milton Keynes and Microsoft http://www.connectmk.com/
![Page 10: Being digital](https://reader033.fdocuments.net/reader033/viewer/2022061118/54624c92b1af9f86228b4f79/html5/thumbnails/10.jpg)
Ambition
• To ensure that everyone can share in the benefits of a Digital Britain
Connect
![Page 11: Being digital](https://reader033.fdocuments.net/reader033/viewer/2022061118/54624c92b1af9f86228b4f79/html5/thumbnails/11.jpg)
Capability
• Skill, motivation and confidence
• New school curriculum with ICT
• Basic digital life skills
• User with disabilities
![Page 12: Being digital](https://reader033.fdocuments.net/reader033/viewer/2022061118/54624c92b1af9f86228b4f79/html5/thumbnails/12.jpg)
Capability
• Underpins the strategy for digital media literacy
• Citizen and community empowerment
• Effective public services
• Intelligence and focus
![Page 13: Being digital](https://reader033.fdocuments.net/reader033/viewer/2022061118/54624c92b1af9f86228b4f79/html5/thumbnails/13.jpg)
Capability
• The efforts are fragmented and lack a higher strategic vision
• Media Literacy term should change to Digital Participation
![Page 14: Being digital](https://reader033.fdocuments.net/reader033/viewer/2022061118/54624c92b1af9f86228b4f79/html5/thumbnails/14.jpg)
Availability
• Getting Britain online programme
• Digital UK program (TV) they used a simple strategy that consumers could understand to change to digital
![Page 15: Being digital](https://reader033.fdocuments.net/reader033/viewer/2022061118/54624c92b1af9f86228b4f79/html5/thumbnails/15.jpg)
Strategies
• Consortium of stakeholders, led by Ofcom to drive digital participation
• A communications campaign to convince people to get on-line
![Page 16: Being digital](https://reader033.fdocuments.net/reader033/viewer/2022061118/54624c92b1af9f86228b4f79/html5/thumbnails/16.jpg)
Strategies
• Targeted Outreach to engage those who need more support
• Digital Switchover of Public services
![Page 17: Being digital](https://reader033.fdocuments.net/reader033/viewer/2022061118/54624c92b1af9f86228b4f79/html5/thumbnails/17.jpg)
Strategies
• BBC and Channel 4 part as public TV stations in the development of the interest by the internet.
![Page 18: Being digital](https://reader033.fdocuments.net/reader033/viewer/2022061118/54624c92b1af9f86228b4f79/html5/thumbnails/18.jpg)
In the Nations
• Wales: strategies for school to use ICT in the normal curriculum
• Scotland: published a paper on the opportunities for teaching media literacy
• Northern Ireland: program to provide high skilled ICT workforce till 2011
![Page 19: Being digital](https://reader033.fdocuments.net/reader033/viewer/2022061118/54624c92b1af9f86228b4f79/html5/thumbnails/19.jpg)
Case Study
• Adam Cunnington is a 21 year old guy graduating in business and uses only a laptop and a iphone.
• He access all the class material from everywhere and also use Facebook to interact with classmates.