Behind the Screen - Nokia's success story in an industry of navel ...
Transcript of Behind the Screen - Nokia's success story in an industry of navel ...
-
Behind the Screen
Nokia's succes story inan industry of navel-gazing executives
and crazy frogs
Ari Hakkarainen
Klaava
-
Contents1. Nokias Secret Code 62. Jorma Ollilas Bet on Mobile Phones 253. A Crisis That Shaped Nokias Strategy 394. Inventing the Ultimate Network Computer 545. Beeping Birth of a BillionDollar Business 786. Wireless Internet Filled with Unwanted Bits 987. Survival of the Smartest 1198. Battle for the Soul of the Mobile Phone 1489. Theres No Business like Game Business 16710. Whos the Customer Carrier or Consumer? 18211. The Most Trusted Brand is a Desirable Employer 20412. Nokia Networks Was Positioned for Success with GSM
Technology 22213. Marketing Mobile Phones in Remote Villages 25114. The Greenest Electronics Company 26715. Its About Real People and Real Places 285Sources 309About the Author 322
-
1 Nokias Secret Code
-
Behind the Screen 7
-
Behind the Screen 8
-
Behind the Screen 9
-
Behind the Screen 10
-
Behind the Screen 11
-
Behind the Screen 12
-
Behind the Screen 13
-
Behind the Screen 14
-
Behind the Screen 15
-
Behind the Screen 16
-
Behind the Screen 17
-
Behind the Screen 18
-
Behind the Screen 19
-
Behind the Screen 20
-
Behind the Screen 21
-
Behind the Screen 22
-
Behind the Screen 23
-
Behind the Screen 24
-
4 Inventing the Ultimate NetworkComputer
-
Behind the Screen 26
-
Behind the Screen 27The Making of a Smartphone
-
Behind the Screen 28
-
Behind the Screen 29
-
Behind the Screen 30
-
Behind the Screen 31
-
Behind the Screen 32
-
Behind the Screen 33
-
Behind the Screen 34
-
Behind the Screen 35
-
Behind the Screen 36
-
Behind the Screen 37
Silent Electronic Revolution at the Parliament
-
Behind the Screen 38
-
Behind the Screen 39
-
Behind the Screen 40
-
Behind the Screen 41
-
Behind the Screen 42
-
Behind the Screen 43
After 9/11, Blackberry Conquered Capitol Hill
-
Behind the Screen 44
-
Behind the Screen 45
-
Behind the Screen 46
-
Behind the Screen 47
-
Behind the Screen 48
-
Behind the Screen 49
Sample
-
Sources
Chapter 1
Chapter 2
-
Behind the Screen 51
Chapter 3
-
Behind the Screen 52
Chapter 4
-
Behind the Screen 53Chapter 5
Chapter 6
-
Behind the Screen 54
Chapter 7
-
Behind the Screen 55
Chapter 8
-
Behind the Screen 56
Chapter 9
-
Behind the Screen 57
Chapter 10
-
Behind the Screen 58
Chapter 11
Chapter 12
-
Behind the Screen 59
-
Behind the Screen 60
Chapter 13
-
Behind the Screen 61
Chapter 14
-
Behind the Screen 62
Chapter 15
-
About the Author
Photo: Juhani Anjala
-
Klaava