BeFine - Elder Caregivers Digital Platform
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Transcript of BeFine - Elder Caregivers Digital Platform
Hello
WE ARE
Scenario summaryGrowth of the elderly population in Brazil
Source: IBGE
YEARS
YEARS
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Men Woman
Scenario summaryGrowth of the elderly population in Brazil
Source: IBGE
YEARS
YEARS
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Men Woman
Scenario summary% of people in need of help in at
least one daily activity
Source: Joint Center of Housing Studies of Harvard University
Age
The Problems
The Problems
Increased demandfor quality
Difficult to find caregivers
High fees charged bycaregivers agencies
The Solution
The Solution
Hi-tech digital platform
Match accuracy
Service rating
A Solução
Increased professional income
Partnerships with educational institutions
Qualifiedprofessionals
The Market
Elders represent
34%(about U$ 320 Billion)
of all Brazilian consumption
The Market
Source: Consultoria Paulista de Geomarketing Escopo
... In 2018 the proportion will be
44%of all Brazilian consumption
The Market
Source: Consultoria Paulista de Geomarketing Escopo
The elder population in Sao Paulo cityis higher than
1,5 million
The Market
Source: IBGE
The Market/Potential
The Business Model
The Business Model
Monitoring System subscription
Pay per hour
Resumeacquisition
The Product
Video Interviews
Digital resumes
Competitors and competitive advantages
Competitors
Offlinetransaction
Onlinetransaction
Low costs
High costs
Our Team
Our Team
Computer engineerat POLI-USP
Marketing and Advertising at ESPM
Computer engineerat POLI-USP
www.sejaBeFine.com.brfacebook.com/sejaBeFine