BCN DIGITAL/ Disrupting the Mobile Phone Industry through Values

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07 Feb. 2017 #WeAreFairphone Jan-Willem Loggers Disrupting the Mobile Phone Industry through Values

Transcript of BCN DIGITAL/ Disrupting the Mobile Phone Industry through Values

07 Feb. 2017 #WeAreFairphone

Jan-Willem Loggers

Disrupting the Mobile Phone Industry through Values

Fairphone started in 2010 as an awareness campaign about conflict minerals

In 2013, Fairphone became a social enterprise that is building a movement for fairer electronics

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Fairphone makes smartphones to change the industry from the inside out

By making a phone, we want to create impact in four key areas

Fair Materials

Long-Lasting Design

Good working conditions

Reuse and Recycling

We’re using transparency to expand the market for ethical products and

inspire the rest of the industry

Electronics supply chains are complex and span the globe

Follow the journey of conflict-free tungsten from Rwanda - just one of 40 minerals in a mobile phone

Meet the Fairphone 2: It’s ethical, repairable and built to last

The  Fairphone  2  is  designed  to  extend  the  use  phase    Robust  &  replaceable  hardware      -­‐  30  sec  screen  repair      -­‐  2  min  camera,  headphone  &          speaker  module  repair    -­‐  Upgradeable  cases  &  cameras    -­‐  Drop  safe  integrated  back    cover  (1,80m)    -­‐  Lower  TCO  (3-­‐5yrs)    

Fairphone’s community makes lasting change possible

Fairphone at a glance

2010: Started as an awareness campaign about conflict minerals

Amsterdam-based on the river IJ

50+ employees from 25 countries speaking 17

different languages

125,000+ Fairphone owners

2013: Became an independent company

250,000 community members on Facebook, Twitter and the

Fairphone forum combined

Independent recognition for our social and environmental ambitions

Over the past two years, Fairphone has won an array of prestigious awards, including:

   German Environmental Award 2016 (for Fairphone founder Bas van Abel)

   Lovie Award 2016

   The European Business Awards for the Environment 2016

   The Next Web fastest growing European tech startup award 2015

   UN Momentum for Change Award 2015

   GreenTec Award 2015 Accelerator Startup Prize

Certified for sustainability and social entrepreneurship

   Fairphone 2 is the first smartphone to receive Blue Angel Certification.

   Rank a Brand gave Fairphone the highest sustainability

ranking in the electronics sector.

   In 2014, Deutsche Umwelthilfe awarded Fairphone 4.7 out of 5 based on the question “How sustainable is the Fairphone?”

   Fairphone is a certified Benefit Corporation. The B Corp certification is given out by B Lab which certifies for-profit companies on a rigorous standard of social and environmental performance, accountability, and transparency.

Creating a demand for fairer electronics

Jan-Willem Loggers [email protected] #WeAreFairphone Meet us at Mobile World Congress from 27 Feb to 2 March: Hall 8.1 Stand J34