Bandsintown Manager: Our Free Mobile App for Artists
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Transcript of Bandsintown Manager: Our Free Mobile App for Artists
1We Live for Live Music
Never miss another show
2
Concert-going is growing… and so are we!
Confidential. Copyright Bandsintown. All photos and marks are used for illustrative purposes only.
3We Live for Live Music
MUSIC’S RENAISSANCE
Global live entertainment (i.e., concerts and festivals) has been and will continue to be the bright spot in the music industry.
As recorded music sales have continued to decline, consumer spending on concerts actually grew at an annual rate of 2% since 2008.
Music sponsorship grew from $.5B to $1.5B, but it still has huge potential compared to sports marketing at $18B in the U.S. alone.
Music streaming is expected to grow dramatically from 20M to 100M paying subscribers in the next 5 years.
4We Live for Live Music Confidential. Copyright Bandsintown. All photos and marks are used for illustrative purposes only.
Adding about 450,000 new users per month!
ANOTHER GOOD YEAR FOR LIVE MUSIC
We continue to see the tremendous power of live events, with strong global consumer demand.
According to Live Nation, live events are a high priority for discretionary spending.
According to industry reports, this year has the potential to surpass 2013, the concert industry's highest-grossing year on record!
Ticket revenue generated by the top 20 world tours last year totaled $2.43 billion, up 24% from 2012, according to Pollstar.
5We Live for Live Music 5We Live for Live Music
HOW BANDSINTOWN PUTS MORE BUTTS IN SEATS
We match our registered users’ music DNA with relevant concerts around their location
Fans connect their music services or Track artists on Bandsintown to personalize their experience
We send them personalized concert alerts tailored to the fan’s music taste and location1 2 3
Mobile App Emails
Website + Facebook
Users RSVP, Buy Tickets and Share Concert info with Friends
We Live for Live Music 6
BANDSINTOWN BY THE NUMBERS
Confidential. Copyright Bandsintown. All photos and marks are used for illustrative purposes only.
• 60% of our users learn first about a show from BandsintownIt’s about timing
• Along with Facebook posts and email blasts from venues, ticketing companies and Bandsintown, push marketing incites fans to go to concerts more frequently
It’s about push
• Once they install the app, our users go to in average 4 more shows per year
It’s about personalization
• 20% of our users have been to concert of an artist we recommended and who they did not know before
It’s about discovery
12 millionregistered
users
6 milliondaily story viewers
50 millionmonthly emails to fans
225,000artists served
3.5 millionmonthly ticket clicks
350k upcoming events
We Live for Live Music 7
BANDSINTOWN BY THE NUMBERS
Confidential. Copyright Bandsintown. All photos and marks are used for illustrative purposes only.
A new powerful tool in the palm of your hand
Confidential. Copyright Bandsintown. All photos and marks are used for illustrative purposes only. 8
9We Live for Live Music
NOW YOU CAN MANAGE YOUR TOUR DATES FROM ANYWHERE
• Easily install for all artists at once. Opt-out for individual artists
• Add, edit and delete tour dates from the road (Syncs with Facebook Tab)
• Approve pending events
• Auto Promote tour dates to your fans
• Email tour dates directly to your own mailing list
10We Live for Live Music
MESSAGE TO AND SHARE WITH FANS
• Venue change? Cancel a tour date? Directly message fans who have RSVP’d to your show with targeted push notifications
• Browse your fan’s concert photos and videos from Bandsintown and Instagram; repost your favorites to Facebook and Twitter
• Share your own photos from your camera roll
Confidential. Copyright Bandsintown. All photos and marks are used for illustrative purposes only.
11We Live for Live Music
GROW YOUR TRACKER AND FAN BASE
• View your fan Tracker and RSVP stats to gauge tour success
• Use the “Gain Trackers” button to share your Track URL, to promote and grow your Trackers
Confidential. Copyright Bandsintown. All photos and marks are used for illustrative purposes only.
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Best Practices
Confidential. Copyright Bandsintown. All photos and marks are used for illustrative purposes only.
13We Live for Live Music
THE INDUSTRY STANDARD FOR ONLINE TOUR PROMOTION AND SOCIAL MEDIA MARKETING
Bandsintown Manager Facebook App
Bandsintown Manager simplifies tour marketing by pushing event dates to Facebook, Twitter, Google, YouTube, and artist websites, allowing artists to cover their entire social and web presence.
The app also pushes tour data to Bandsintown, as well as partners like Squarespace, Nokia MixRadio, SoundHound, DeliRadio, and many more, helping musicians get discovered.
14We Live for Live Music
BEST PRACTICES
Bandsintown delivers a number of features that work automatically to help you grow your ticket sales. Alerts & Notifications- Automatically sends notifications to your Trackers via
email, mobile and Facebook. - If you use Auto Promote or Twitter sync, Bandsintown
also generates notifications through your social network whenever you announce a new concert date.
Social Recommendations A deep integration with Facebook shares the event amongst friends, and intelligent recommendations within Bandsintown help turn your fans into recommenders just by RSVPing.
15We Live for Live Music
FIVE WAYS ARTISTS WILL GET THE MOST OUT OF BANDSINTOWN MANAGER
1. Get your tour dates on Bandsintown Manager
• Add Bandsintown Manager on Facebook. You can also download Bandsintown Manager on iOS or Android.
• Upload in Bulk! Add your events using our template and send to us -- we'll upload them for you.
16We Live for Live Music
FIVE WAYS ARTISTS WILL GET THE MOST OUT OF BANDSINTOWN MANAGER
2. Sync your shows across the web
• Add the Bandsintown Tour Dates Plugin to your website or blog to automatically sync tour info across the web
• Add Bandsintown annotations to your YouTube
videos and descriptions to encourage your fans to Track you
• With Bandsintown on your website, your tour
dates will be indexed to auto-populate on Google Search
17We Live for Live Music
FIVE WAYS ARTISTS WILL GET THE MOST OUT OF BANDSINTOWN MANAGER
3. Tell your fans to Track you on BandsintownTrackers are the dedicated fans who opt-in to receive an artist’s tour/concert notifications.
Trackers will ALWAYS get your concert updates, unlike other social posts that can easily be missed.
4. Verify your artist page We automatically verify accounts with a minimum number of Trackers, to help concert-goers find authentic artist profiles.
We Live for Live Music
FIVE WAYS ARTISTS WILL GET THE MOST OUT OF BANDSINTOWN MANAGER
4. Share With Your FansYour fans want to hear from you and we can help. Your artist profile enables you to connect with them by sharing tour info, live videos and photos from your tour.
Not only is this rad, but it will help drive RSVP’s and ticket sales for upcoming shows.
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We Live for Live Music.