Bands and Brews FMCS2100 Proposal

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BANDS AND BREWS Brooke Austin c3186771

Transcript of Bands and Brews FMCS2100 Proposal

Page 1: Bands and Brews FMCS2100 Proposal

BANDS AND BREWS

Brooke Austin c3186771

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NEWCASTLE’S MUSIC SCENE• Newcastle is a city with an abundance of

bands, all from varied genres. There is no overeaching scene or subculture, but the variety of music on offer has lead to people listening to multiple different genres of music.

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WHY LIVE MUSIC?• Live music can benefit the community as they

create a platform for social interaction. Increased social interaction engages the community to connect on the basis of shared music tastes. Having a good live music scene would not only engage exsisting community members, but attract others to engage based on similar interests.

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Introducing the Hunter’s newest music event…

BANDS AND BREWS• Get a taste of the Hunter’s diverse range of up

and coming bands as well as local brews. • Bands and Brews is a two day event held in

April at Newcastle’s only in-bar brewery, Foghorn.

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WHY BANDS AND BREWS?• Newcastle is well renowned for it’s range of artists.

Bands and Brews shows off a bunch of artists from all genres, ranging from acoustic to metal.

• Newcastle also has an emerging craft beer culture, with it’s newest addition being microbrewery Foghorn

• Beers and Brews combines these two defining aspects of Newcastle to create community engagement

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WHAT YOU’LL BE HEARING• Beers and Brews showcases 12 up and coming

bands from the Hunter. They are from various genres from metal to acoustic. This shows Newcastle’s diversity and that Newcastle doesn’t associate with a single genre or subculture.

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ARTIST SELECTIONArtists were sourced and selected through an online search of Newcastle bands. This shows the way technology is used to discover new bands easily, while still maintaining the demand for live music. Attendees will be sent an email with links to the artists performing prior to the event. Up and coming artists, rather than well established artists, were chosen for this event to invigorate the music community and uncover the hidden gems we have to offer.

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VENUEFoghorn Brewhouse on King street is an ideal location to showcase Newcastle musical and brewing talent. It is Newcastle’s first bar with an onsite brewery. It regularly has live music and has plenty of space for artists to play. It’s location is central to many other bars and Newcastle attraction and shows off Newcastle’s metropolitan side.

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NEWCASTLE IN AUTUMNBeers and Brews will be held on the 8th and 9th of April 2015. As Newcastle thrives in the summer months, Beers and Brews aims to promote Newcastle as an entertaining location all year around.

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BEER

Beers and Brews will showcase Newcastle’s growing craft beer culture. The music played at Foghorn during the festival not only is the main focus on the event, but can create an environment within the brewhouse that lends itself to social interaction and community engagement.

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WHO WILL BE THERE?

The intended audience is very widespread. As it is uncommon for people to affiliate with just one genre, we expect a wide range of people. We have targeted young adults as they are Newcastle’s biggest social group of live music consumers.

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PROMO POSTER

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THE BORING STUFF• Beers and Brews is an 18+ event due to the

venue and celebration of Newcastle’s craft beer culture.

• Doors will open at 6pm each evening. Foghorn has plenty of options if you work up an appetite

• Tickets will be $50 for both days, or $30 per day. • EFTPOS available

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SET TIMESFriday 8th April Saturday 9th April

11:00pm Trophy Eyes 11:00pm Yours Alone

10:10pm Spencer Scott 10:10pm Pasha Bulka

9:20pm Eleven Eleven 9:20pm Buoy oh Buoy

8:30pm Eat Your Heart Out 8:30pm dave.

7:50pm Chromatide 7:50pm Young Cardinals

7:00pm Auxfire 7:00pm Vacations

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ReferencesNorth, A. C., & Hargreaves, D. J., (2004). Uses of music in everyday life. Music Perception, 22(1), 41-77.Kahn-Harris, K. (2006). Extreme Metal: Music and Culture on the Edge, Oxford: Berg.Hayes, D. (2006). “Take those old records off the shelf”: Youth and music consumption in the postmodern age. Popular Music and Society, 29(1), 51-68.Bennett, L. (2012). Patterns of listening through social media: online fan engagement with the live music experience. Social Semiotics, 22(5), 1-26.Frith, S. (2007). Live music mattes. Scottish Music Review, 1(1).