Bancassurance MENA Summit

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GAIN INSIGHT INTO INTERNATIONAL BEST PRACTICE IN: 17 – 19 February 2014 The Address Hotel | Dubai Mall | Dubai | UAE Increasing Market Penetration Through Sustainable Partnerships, Greater Efficiencies And Customer Centric Strategies BOOK before 14 November and SAVE US$ 1,398 FEATURING LEADERS IN BANCASSURANCE INCLUDING: H.E. Ebrahim Obaid Al Zaabi Director General Insurance Authority UAE Syed Adil Rehman Head Wealth Management Dubai Islamic Bank UAE Ahmad Ali Al Mamari Director, Financial & Technical Regulations Capital Market Authority Oman George Beatty GM for Consumer & Elite Banking National Bank Of Abu Dhabi UAE D.J. Sengupta Regional Head Insurance, Europe, Middle East & Africa, Citibank UAE Gautam Duggal Regional Head, Wealth Management, Priority & International Banking - Africa, Standard Chartered Bank, UAE Emad Louis Vice President, Head of Barclays Direct Business Barclays Egypt Colin Harrison Regional Insurance, Retail Banking & Wealth Management HSBC Bank Middle East, UAE Nur Ain Ramli Vice President & Head of Wealth Management Department Bank Muamalat Malaysia Berhad Malaysia JG Shields Head, Bancassurance Absa Business Banking South Africa Jitender (Kumar) Nangia Vice President & Cluster Head HDFC Bank India Organised By Media Partners Headline Sponsor Developing bancatakaful Establishing a robust distribution channel Progressing bancassurance in corporate banking channel www.iirme.com/bancassurance Key Themes To Be Discussed IT’S ALL ABOUT THE CUSTOMERS Maintaining customer centricity in bancassurance schemes and needs-based selling Creating innovative products to remain competitive and attract new customers FUTURE OPPORTUNITIES Opportunities and trends in Bancatakaful Bancassurance for businesses Need and scope for private pension plans Next steps for affinity distribution channels Hospitality, retail, health, NBF and others CREATING SEAMLESS OPERATIONS AND COMMUNICATIONS Manpower planning to ensure talented personnel Leveraging technology as a key driver profitable growth Achieving efficiencies throughout the bancassurance chain MACRO-ECONOMIC OUTLOOK: REGIONAL REGULATIONS AND TRENDS Regional trends in insurance and bancassurance Regulatory considerations to improve penetration Attractiveness of bancassurance in the Middle Eastern economic and regulatory environment BUILDING SUCCESSFUL BUSINESS MODELS AND PARTNERSHIPS Successful partnership creation and execution Aligning bancassurance with corporate strategy Ensuring bancassurance is a major revenue source

Transcript of Bancassurance MENA Summit

GAIN INSIGHT INTO INTERNATIONAL BEST PRACTICE IN:

17 – 19 February 2014 • The Address Hotel | Dubai Mall | Dubai | UAE

Increasing Market Penetration Through Sustainable Partnerships, Greater Efficiencies And Customer Centric Strategies

BOOK before 14 November and SAVE US$ 1,398

FEATURING LEADERS IN BANCASSURANCE INCLUDING:

H.E. Ebrahim Obaid Al ZaabiDirector General Insurance Authority UAE

Syed Adil RehmanHead Wealth ManagementDubai Islamic BankUAE

Ahmad Ali Al MamariDirector, Financial & Technical Regulations Capital Market Authority Oman

George BeattyGM for Consumer & Elite BankingNational Bank Of Abu DhabiUAE

D.J. SenguptaRegional Head Insurance, Europe, Middle East & Africa, CitibankUAE

Gautam DuggalRegional Head, Wealth Management, Priority & International Banking - Africa, Standard Chartered Bank, UAE

Emad LouisVice President, Head of Barclays Direct BusinessBarclaysEgypt

Colin HarrisonRegional Insurance, Retail Banking & Wealth ManagementHSBC Bank Middle East, UAE

Nur Ain RamliVice President & Head of Wealth Management Department Bank Muamalat Malaysia BerhadMalaysia

JG ShieldsHead, Bancassurance Absa Business Banking South Africa

Jitender (Kumar) Nangia Vice President & Cluster HeadHDFC BankIndia

Organised ByMedia PartnersHeadline Sponsor

Developing bancatakaful Establishing a robust distribution channel

Progressing bancassurance in corporate banking channel

www.iirme.com/bancassurance

Key Themes To Be Discussed

IT’S ALL ABOUT THE CUSTOMERS• Maintaining customer centricity in bancassurance schemes and needs-based selling• Creating innovative products to remain competitive and attract new customersFUTURE OPPORTUNITIES

• Opportunities and trends in Bancatakaful• Bancassurance for businesses• Need and scope for private pension plans• Next steps for affinity distribution channels Hospitality, retail, health, NBF and others

CREATING SEAMLESS OPERATIONS AND COMMUNICATIONS• Manpower planning to ensure talented personnel• Leveraging technology as a key driver profitable growth • Achieving efficiencies throughout the bancassurance chain

MACRO-ECONOMIC OUTLOOK: REGIONAL REGULATIONS AND TRENDS• Regional trends in insurance and bancassurance • Regulatory considerations to improve penetration• Attractiveness of bancassurance in the Middle Eastern economic and regulatory environment

BUILDING SUCCESSFUL BUSINESS MODELS AND PARTNERSHIPS• Successful partnership creation and execution• Aligning bancassurance with corporate strategy • Ensuring bancassurance is a major revenue source

Successfully leverage bancassurance to increase profitability, market density and customer satisfactionWith insurance penetration at a mere 3-4% across the region compared to 30% in developed economies and often exceeding 50% in Scandinavian economies, “Bancassurance has the potential to produce a quantum jump in the penetration of long term insurance markets in all MENA countries.”*

Bancassurance MENA brings together leading regulators, insurers, banks, consultants and IT providers, to identify market growth strategies as well as models to improve the returns and profitability of this growing channel.

WHAT’S HAPPENING AT THE BANCASSURANCE MENA SUMMIT?

WHO WILL YOU MEET?

Banks

45%

Reinsurers

5%

4%Regulators

4%Brokers

30% Life and General Insurers

IT/Solutions Providers

7%5%Professional Service Providers

INTERACTIVE FORMATAn ideal forum to meet and exchange views with leading figures from the banking and insurance sectors through dynamic roundtable discussions, panel debates and workshops.

THE IMPACT OF BANCASSURANCE ON GROWTH Business critical updates from the region’s top bankers on the strategic importance of bancasurance to the banking community, including current provisions for bancassurance, its growth trajectory and the measures that need to be addressed to improve its profitability.

FOCUS ON MAXIMISING PROFITSSpend an afternoon dedicated to evaluating the viable models to increase the profitability of bancassurance with focus on developing strategic partnerships, customer centricity and sustainable bancassurance models. Gain in-depth knowledge of how the major players in the region are ensuring that bancassurance is a major source of revenue and understand how to evaluate strategies for market growth.

PRACTICAL TOOLS FOR OVERCOMING CHALLENGES IN GROWTHHear regional and international best practices to ensure effectiveness and growth with an emphasis on the region’s most prominent challenges, including establishing a robust distribution strategy, developing product innovation, training manpower, leveraging technology and creating effective working relations to create a seamless customer experience.

FOCUS ON CUSTOMER CENTRICITYAppreciate how to make bancassurance successful and increase market density by supporting customer needs, developing products and processes with the customer in mind, as well as training bancassurance personnel on needs-based selling.

EXAMINATION OF OPPORTUNITIES IN BANCASSURANCEConsider other real opportunities in bancassurance including bancatakaful, pensions and corporate bancassurance through regional and international case studies.

HOSTED NETWORKINGThis exclusive opportunity will enable you to gain valuable face-to-face time with leading regulators, bankers and insurers. This is a quick and effective way to expand your business network and generate key contacts in the industry.

REGULATORY PARTICIPATIONUnderstand current and future bancassurance policies from regional regulators on bancassurance and examine how they will impact your growth strategies.

BANKERS’ PARTICIPATIONRecognise how the most influential bankers are penetrating the market to help strategise your own business model.

INSURERS’ PARTICIPATIONGet critical updates from MENA’s biggest insurers on current and forecasted trends and opportunities that you can profit from.

Why BANKERS should attend.1. Learn proven strategies for

maximising growth and profitability in bancassurance from the region’s largest banks

2. Overcome challenges in growing market density to ensure increased effectiveness including manpower training, product innovation, leveraging technology and developing a strong distribution strategy

3. Understand insurers’ perspectives on how to develop a successful strategic partnership and establish clear guidance on goals, expectations and processes

4. Discover how to evaluate and access profitable opportunities through regional and international case studies, with focus on: Bancatakaful, Pensions and Corporate Bancassurance

5. Examine current and future Government policies and their impact on bancassurance structures, alliances and models

Why INSURERS should attend.1. Discover how to fully harness

bancassurance to increase market density and profitability by understanding bankers’ requirements and constraints

2. Learn how to develop strategic long term alliances with banks and establish effective working relationships to become the preferred partner

3. Understand how to add value to your proposition for bankers by understanding what services they value most to ensure growth in market share

4. Identify how banks can help foster profitable opportunities with new products and segments, with focus on: Bancatakaful, Pensions and Corporate Bancassurance

5. Examine current and future Government policies and its impact on bancassurance structures, alliances and models

GEOGRAPHICAL BREAKDOWN

UAE 38Bahrain 24Qatar 13Oman 13KSA 4Kuwait 2Rest of MENA 6

* World Bank, The Insurance Sector in the Middle East and North Africa: Challenges and Development Agenda, November 2010

+971 4 335 2437 +971 4 335 2438 [email protected] www.iirme.com/bancassurance

SPONSORSHIP OPPORTUNITIES

The Bancassurance MENA Summit is a unique opportunity to raise your company’s profile in the largest gathering of decision makers in the banking and insurance communities. With the increasing popularity of bancassurance along with limited customer penetration, bankers are keen to create preferred partners in the region and learn about proven strategies and technologies that will enable them to capitalise on this growing channel.

How can you get involved and what is in it for you? 9 Chairing the summit to increase your visibility

9 Hosting closed door by-invitation-only meetings with VIP speakers and guests

9 Presenting specific content-driven sessions based on primary market research with bankers, insurers and regulators

9 Hosting panel sessions such as the regional regulators’ keynote panel, bankers’ market opportunity session or the head to head session between bankers and insurers

9 Leading in-depth workshops gives you the opportunity to spend an extended amount of time on solving critical problems and becoming the preferred thought leader in these areas

9 Moderating think tanks and round table discussions gives you the ability to gain first-hand market intelligence from your potential clients and to answer their most pressing questions

Increase your visibility in the market through: 9 Tailored speed networking: Ensure that you have plenty of time to meet and identify

the right people from the start of the event

9 Hosted daytime and evening receptions: An informal setting is a great way to meet and interact with your target market

9 Launching reports and tailored research: Position yourself as a market intelligence and strategy consultant by pre- at- and post-event

9 Focused branding pre- at- and post-event through established media partners as well as branding on event collateral

To find out more please contact Claire Ledward on +971 (0)4 407 2792 or [email protected]

PLUS!

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TWO Post-Event Seminars Dedicated To Improving Bancassurance Market Penetration In MENA:

Building competencies to increase service quality, customer satisfaction and growth

Conducting segmentation and assessing consumer behavior to drive customer satisfaction and product innovation ventures

Wednesday, 19 February 2014

� Understand how to maximise growth and profitability from the region’s most successful banks and insurance companies

� Develop a rigorous plan for market penetration, growth and success by developing a customer centric approach and ensuring service quality

� Get critical updates on insurance and bancassurance in the region including products, volumes, rates and other trends to identify new market opportunities

� Examine the impact of current and future policy on your bancassurance partnerships, structures and models

� Discover the key elements to the success of strategic and sustainable alliances between banks and insurance companies

� Gain valuable face-to-face time with leading regulators, bankers and insurers to expand your business network and generate key contacts in the industry

Top Benefits Of Attending:

BOOK BEFORE 1 4 NOVE M B E R 2 0 1 3 AND SAVE UPTO US$1,398WWW.IIRME.COM/BANCASSURANCE

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08:30 Registration and morning refreshments

08:50 Chairman’s opening remarks

Evaluating The Business Case For Bancassurance

09:00 Regulatory Update: Developing robust regulatory frameworks to improve bancassurance penetration and customer protection across the Middle East

• How has bancassurance regulation changed over the last few years and how do these changes impact bankers and insurers?

• Understanding how regulators are developing a framework that will support the sustainable growth of bancassurance

• Assessing the differences in regulations across the GCC countries including legislation on market entry, pricing models, commissions, licensing, qualification and training, customer protection, transparency as well as process mapping

• Evaluating future policy development in the region

H.E. Ebrahim Obaid Al Zaabi, Director General, Insurance Authority, UAE

Ahmad Ali Al Mamari, Director, Financial & Technical Regulations, Capital Market Authority, Oman

09:40 Market Analysis: Reviewing products, volumes, rates, density and other trends in the insurance sector and distribution channels to identify new market opportunities

• How is the insurance sector in the Middle East faring when compared to international markets?

• What volumes are being insured and how is the market set to grow?

• Evaluating product movements in the region for life, non-life and corporate insurance

• Assessing key developing trends in insurance distribution: Are some channels progressing better than others for certain products?

• Focus on bancassurance: Market share, premium volumes, takaful, insurance density and insurance penetration

10:05 The Bancassurance Opportunity: Creating the business case for bancassurance in the Middle Eastern economic and regulatory environment

The financial crisis and more stringent regulations have driven many banks to refocus their strategy away from credit-based products to other incremental growth areas such as insurance. Bancassurance has therefore become of more strategic importance to the banking community globally. This session will examine current provisions for bancassurance, the potential growth trajectory of the channel, and the measures that need to be addressed to improve its profitability, directly from the region’s biggest players.• Evaluating the impact of the financial crisis and increasing global financial

regulations on bancassurance worldwide

• Is bancassurance an attractive a revenue stream for the region’s biggest players?

• Calculating the price of bancasurance: Potential revenue gains vs. resources deployed

• What regulatory, strategic and operational improvements are required to improve the financial performance of bancassurance in the region?

George Beatty, GM for Consumer & Elite Banking, National Bank Of Abu Dhabi, UAE

Gautam Duggal, Regional Head, Wealth Management, Priority & International Banking - Africa, Standard Chartered Bank, UAE

Ashish Sood, Deputy CEO, Retail & Private Banking, Ahli Bank, Oman

Syed Adil Rehman, Head Wealth Management, Dubai Islamic Bank, UAE

10:50 Speed-Networking: Expand your business network and create a competitive edge

This exclusive opportunity is a quick and effective way to expand your business network, generate key contacts and win new deals in this critical sector.

11:20 Morning refreshments and networking break

Maximising Profit: Strategic Models And Partnerships

11:50 Arm’s-Length Vs. Strategic Alliances: Is there a need to evolve from simple cross-selling agreements to strategic alliances in order to successfully work together and increase profitability?

Bankers and insurers go ‘head to head’ outlining their key criteria for successful partnerships.• Understanding the key success factors in creating a strong bancassurance

partnership

• Evaluating banks’ criteria for a good venture and partnership

• Examining the vision and distribution strategies of insurers and benchmarks for a beneficial collaboration

• Creating a mutually beneficial relationship: Establishing effective governance strategies to provide clear guidance on goals, expectations and responsibilities

• Optimising the execution of the bancassurance partnership

D.J. Sengupta, Regional Head Insurance, Europe, Middle East & Africa, Citibank, UAE

Colin Harrison, Regional Insurance, Retail Banking & Wealth Management, HSBC Bank Middle East, UAE

12:30 Corporate Strategy: Aligning bancassurance with overall corporate strategy and creating a sustainable bancassurance structure to harness growth• Identifying key building blocks required for successful bancassurance

growth: People, products and processes

• Key factors in creating a sustainable model for bancassurance in a bank in an under regulated market: Customer centricity, segmentation, product innovation, training, transparency, checks and relationships

• Not just a stand-alone department: Strategies for ensuring complete integration of bancassurance with the wider banking team

• Building efficiencies in product innovations, sales, processes and communications to ensure a seamless experience for customers

Colin Harrison, Regional Insurance, Retail Banking & Wealth Management, HSBC Bank Middle East, UAE

13:10 Lunch and networking break

14:10 Paradigm Shift: Developing a customer centric ethos to increase competitiveness, market share and penetration

Is it preferable to act as a simple distributor of insurance products and gain commissions, or to take on the role of an advisor and support consumer needs?• Building the business case: Evaluating the potential gains of shifting to a

customer centric approach

• Gaining competitiveness in the market through customer centric strategies in the Middle East

• Building long term value: Understanding your customers’ needs and creating customer-centric approaches

• Creating a holistic value proposition and optimising the bank/insurance partnership by putting the client at the centre

STANDARD CHARTERED CASE STUDY

Vimalendra Singh, Director, Priority Banking, Standard Chartered Bank, Bahrain

CITIBANK CASE STUDY D.J. Sengupta, Regional Head Insurance, Europe, Middle East &

Africa, Citibank, UAE

Monday | 17 February 2014 CONFERENCE DAY ONE

+971 4 335 2437 +971 4 335 2438 [email protected] www.iirme.com/bancassurance

15:10 Through interactive discussions these roundtables will enable you to gain in-depth knowledge of creating sustainable business models and partnerships for bancassurance in the region. This will enable bankers and insurers to share partnership criteria, align business models to ensure integration, and create strategies to increase market share and penetration in bancassurance.

ChooseONEofthefollowingroundtables:

1. Developing long-term strategic partnerships

2. Creating sustainable bancassurance models

3. Optimising customer centricity

15:40 Afternoon refreshments and networking break

Evaluating The Potential For Bancatakaful In The Middle East

16:10 Bancatakaful: Analysing the trends, acceptance and potential of bancatakaful in the region

• Evaluating the evolution and performance of bancatakaful in the region

• Why does bancatakaful remain a comparatively modest segment and what can be done to increase customer uptake?

• Identifying and overcoming the biggest challenges in bancatakaful: Lack of knowledge, customer acceptance, product innovation, differentiation and distribution capabilities

• Which segments, geographies, channels and business lines have and will deliver the greatest success?

16:50 Developing bancatakaful into a dynamic distribution channel to gain competitive advantage

Learn how to eliminate challenges in bancatakaful to establish it as a profitable and sustainable programme from a global leader in bancatakaful.• Comparing and contrasting conventional and takaful bancassurance

models, as well as where synergies can be created

• Understanding how the Malaysian regulatory frameworks have impacted the growth of Bancatakaful in Malaysia and what the international community can learn from their example

• Assessing the volumes and critical mass required in creating profitable bankatakaful channels

• Which business lines are doing well and why? Which lines will perform best in the future?

• Improving product innovation through customer segmentation as well as ensuring proper training for effective service quality

Nur Ain Ramli, Vice President & Head of Wealth Management Department, Bank Muamalat Malaysia Berhad, Malaysia

17:30 Closing remarks and end of day one

Tuesday | 18 February 2014 CONFERENCE DAY TWO

+971 4 335 2437 +971 4 335 2438 [email protected] www.iirme.com/bancassurance +971 4 335 2437 +971 4 335 2438 [email protected] www.iirme.com/bancassurance

08:30 Registration and morning refreshments

08:50 Chairman’s opening remarks

Practical Tools In Overcoming Challenges To Growth

09:00 Working Together: Developing efficient and effective working relationships between bankers and insurers to ensure profitable growth

This panel will highlight how insurers and banks can co-operate more actively by aligning their business strategies and day-to-day workings to make bancassurance more efficient, effective and successful.

• Uncovering how banks and insurance companies are different in their vision and operating processes, as well as how they can create mutually beneficial relationships

• Developing robust training programmes to empower personnel and improve working relationships

• Ensuring a customer first focus across all aspects of the banker-insurer relationship

• Developing winning strategies for bancassurance schemes, determining product ranges as well as creating successful sales and marketing approaches

• Delivering a seamless experience for customers: Leveraging technology, improving turnaround times as well as refining communications and servicing in bacassurance processes

Frederic de Melker, Head of Retail Banking Egypt, Emirates NBD, UAE

Sreenath Manghat, Head, Bancassurance Products & Services - Consumer Banking, Bank Muscat, Oman

Amol Shah, Business Head Bancassurance, First Gulf Bank, UAE

09:50 Profit Improvement: Establishing a robust distribution channel to ensure that bancassurance is a major revenue source

• Examining the key elements for building a strong distribution framework: People, product and channels

• Aligning sales channels to bring in increased returns

• Distribution mix: Targeting the right segments through the right channels with the right products

• Developing needs-based selling and distribution in India

• Reinforcing quality rather than volumes: Incorporating governance and checks to ensure that there is no mis-selling of products

Jitender (Kumar) Nangia, Vice President & Cluster Head, HDFC Bank, India

10:30 Morning refreshments and networking break

11:00 Product Innovation: Creating innovative bancassurance products to maintain competitiveness, attract new customers and build customer loyalty

Non-traditional distribution approaches require special products and servicing

• Understanding how banks can help insurers to detect customer needs and gain their trust

• Assessing how customer requirements and criteria differ from the products already on offer

• Evaluating which models can be used for customising and streamlining products to suit customer requirements and increase penetration

• Ensuring further development to increase volumes and availability of suitable and timely products

• Implementing and modifying global experiences in product development and delivery to suit the Middle East

BANK MUSCAT CASE STUDY Sreenath Manghat, Head, Bancassurance Products & Services -

Consumer Banking, Bank Muscat, Oman FIRST GULF BANK CASE STUDY Amol Shah, Business Head Bancassurance, First Gulf Bank, UAE

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BOOK BEFORE 1 4 NOVE M B E R 2 0 1 3 AND SAVE UPTO US$1,398WWW.IIRME.COM/BANCASSURANCE

12:10 Leveraging Technology: Utilising technology as a key enabler for driving profitable growth in bancassurance

This session will examine how ICT can drive up efficiencies in processes, create seamless communications between banks, insurers and customers as well as increase product innovation and support.

• Integrating bancassurance to processes and operations within banks and insurance companies to increase profitability

• Creating a seamless flow of information between existing banking and insurance technologies such as CRM, internet banking, financial planning as well as other applications and bancassurance channels

• Building reconciliation between banks and insurers and generating transparency

• Achieving multichannel support and analysis including customer intelligence, analysis and segmentation, product development speed, along with information security

12:50 Lunch and networking break

13:50 Manpower Planning: Building competency and effectively managing your talent to increase bancassurance activities

With the lack of regulations on qualifications and training, it is extremely important to build competency within bancassurance professionals to ensure service quality, customer satisfaction and profitability.

• Building competency: Developing a training programme to address technical topics, product specific knowledge, segmentation and sales techniques

• Incorporating knowledge management models including providing periodic updates on global advancement in bancassurance

• Making sure staff know what you expect of them: Accurately communicating cultural and social norms, reporting lines, relationships with insurers, allocation of responsibility and compliance processes

• Employing easy-to-understand systems to ensure root causes of turnover are addressed

• Customising competitive benefits that fit your target staff’s needs and reinforce service quality

Emad Louis, Vice President, Head of Barclays Direct Business, Barclays, Egypt

Assessing The Viability Of Future Opportunities In The Middle Eastern Bancassurance Market

14:30 Introducing Pensions: Evaluating the need and scope for delivering private pension plans in the Middle East to drive customer satisfaction

Pensions are not mandatory for most in the region. Is there a need to introduce pension products; will it help increase market penetration; is it viable; and how it will work?

• Evaluating whether private pensions have been successful globally and understanding their potential in the region

• Assessing evolving customer behavior and which segments pensions would appeal to

• Assessing whether introducing private pension plans will increase market share without additional distribution costs

• Are insurers looking to modify current products or introduce new ones that suit the region to benefit from this untapped market?

15:10 Corporate Bancassurance: Assessing the advantage of developing bancassurance in the corporate banking arena for strategic growth

• Understanding the difference in the value proposition of corporate and personal bancassurance

• Assessing the advantages of offering corporate bancassurance for the growth of a bank by increasing the value proposition being offered

• Evaluating key elements in developing a successful business bancassurance: Processes, products and people

• Assessing why bancassurace for corporate clients is yet to become commonly available in the market and what will make regional banks offer this in the future

JG Shields, Head, Bancassurance, Absa Business Banking, South Africa

15:50 Afternoon refreshments and networking break

16:20 Thinking Ahead: Evaluating the scope and opportunities across bancassurance and other alternative distribution channels

These roundtables are a critical chance for bankers to discuss future opportunities to increase growth through bancassurance, and for insurers to discuss how to create more affinity channels to increase insurance penetration in MENA.

ChooseONEofthefollowingroundtables:

1. A View To The Future Of Bancassurance: What works, what doesn’t, what can be changed and where are the opportunities?

2. The World Of Alternative Distribution Beyond Bancassurance: What is the scope of hospitality, retail, health, NBF and other affinity channels in the region?

17:00 Chairman’s closing remarks and end of Bancassurance MENA Summit

Tuesday | 18 February 2014 CONFERENCE DAY TWO

+971 4 335 2437 +971 4 335 2438 [email protected] www.iirme.com/bancassurance

Do you provide technology solutions that can improve bancassurance processes?If so, contact Claire Ledward on

[email protected]

SEMINAR A:

Practical tools for building competencies to increase service quality, customer satisfaction and growth

Seminar A runs from 08.30 – 12.30, with lunch served afterwards. Registration begins at 08.00

Due to the lack of regulations on required qualifications for bancassurance sales staff, there is a dearth of high-calibre sales people with adequate training in the MENA region. This shortage inevitably leads to the sale of unsuitable products, which has a significant long-term impact on both reputation and revenue streams for banks.

To ensure an adequately skilled sales staff and safeguard long-term customer loyalty, banks must deliver structured development programmes for staff in order to empower employees and reward professional development.

This half day workshop designed specifically for banks will provide proven strategies and programmes for developing exceptional sales staff including:

9 Setting expectations: Accurately communicating culture, reporting lines, relationship with insurers and allocation of responsibility

9 Communicating compliance frameworks, checks and priority

9 Developing skill: Training on technical topics, product specific knowledge, segmentation, sales management and sales techniques

9 Training Bancassurance staff to improve operations between the insurance and banking arms

9 Customising competitive benefits that fit your target staff’s needs and reinforce service quality

SEMINAR B:

Practical strategies for conducting segmentation and assessing consumer behavior in the current market to drive customer satisfaction and product innovation

Seminar B runs from 13.30 – 17.30. Registration begins at 13.00

The key to success in bancassurance is to be able to identify the opportunities available in a bank’s customer base by offering the right financial planning solution to suit the customer’s needs. A robust segmentation model is imperative to get a better understanding of the customers, anticipate their needs and thereby offer the right solutions to them to generate more profit for your organisation.

This workshop will provide banks and insurers with tools to conduct effective customer segmentation by:

9 Evaluating the role of segmentation for product delivery 9 Examining possible approaches to segmentation such as slicing, life

stage and event trigger approach as well as understanding what works well in the Middle East

9 Tools to identify which segments to target with which products and through which channels

9 Identifying a range of innovative customer propositions for profitable segments to ensure differentiation

9 Assessing how segmentation can be a powerful tool for creating customisation and product innovation

9 Incorporating segmentation into future distribution strategies to provide a common understanding of the key needs and wants of customers

Workshop LeaderManoj Kumar, President & Managing Director, Bancassurance Consultants Worldwide Limited, UK Manoj is the President & Managing Director of BCWL, i.e. “Bancassurance Consultants Worldwide Limited” headquartered in UK and specializing in Bancassurance Products design with equal emphasis on protection as well as wealth management. His career spanning 26 years includes working as Head of Insurance Company, Head of Bancassurance and Head of Product Development with Banks and Insurance Companies across Europe, Middle East and India. He is also the CEO of MNK Re, a reinsurance broking firm based in London which complements by providing reinsurance support to various Bancassurance protection products.

Wednesday | 19 February 2014POST CONFERENCE SEMINARS

Our in-depth post-conference workshops are designed for both bankers and insurers to learn in-depth strategies on how to create incremental growth and improve market density in the Middle East

+971 4 335 2437 +971 4 335 2438 [email protected] www.iirme.com/bancassurance +971 4 335 2437 +971 4 335 2438 [email protected] www.iirme.com/bancassurance

Despite some of the insurance markets maturing in GCC, bancassurance distribution is still in its nascent stages. In some of the markets like Oman, bancassurance is the way forward as it’s not sustainable for any insurers to build its captive distribution considering the huge landscape. I foresee insurers taking a more holistic approach in the Middle East. Insurers would move away from a pure distributor model to integrated holistic bancassurance models that manage the relationships effectively. Bancassurance will also expand from the traditional branch banking model to multi-channel/multi product distributions like telemarketing, digital and other alternate channels.

Sreenath ManghatHead, Bancassurance Products & Services - Consumer Banking BankMuscat, Oman

Bancassurance is practically a new concept within the region and the potential for growth over the next five years is immense. The Bancassurance market in the GCC is estimated to grow to US$ 1.2 billion by 2016. The key to this growth will be to offer customers a whole range of insurance solutions to suit their diverse needs.

Syed Adil RehmanHead Wealth Management Dubai Islamic BankUAE

Africa is one of the world’s fastest growing economies. We have to acknowledge the role risk mitigation programs will play to support a sustainable growth profile. Bancassurance will be a core instrument in this program and will subsequently grow equally fast.

JG ShieldsHead, BancassuranceAbsa Business Banking South Africa

Bancassurance is the backbone of any bank from the perspective of an additional revenue source. It is usually a stable and scalable model, which grows with both organic and inorganic growth of the bank.It gives insurance companies a large institution to work with, which reposes faith in masses and enhances sales/reach further.

Jitender (Kumar) NangiaVice President & Cluster Head HDFC BankIndia

LEAD THIS WORKSHOPIf you are interested in leading this workshop, please contact

Claire Ledward on +971 (0) 4 407 2792

or [email protected]

INDUSTRY INSIGHT FROM OUR SPEAKERS

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PAYMENTS

A confirmation letter and invoice will be sent upon receipt of your registration. Please note that full payment must be received prior to the event. Only those delegates whose fees have been paid in full will be admitted to the event.

CANCELLATION

If you are unable to attend, a substitute delegate will be welcome in your place. Registrations cancelled more than 7 days before the Event are subject to a $200 administration charge. Registration fees for registrations cancelled 7 days or less before the Event must be paid in full. Substitutions are welcome at any time.

All registrations are subject to acceptance by IIR which will be confirmed to you in writing. Due to unforeseen circumstances, the programme may change and IIR reserves the right to alter the venue and/or speakers or topics.

AVOID VISA DELAYS – BOOK NOW

Delegates requiring visas should contact the hotel they wish to stay at directly, as soon as possible. Visas for non-GCC nationals may take several weeks to process.

Five Easy Ways to Register

+971 4 335 2437 +971 4 335 2438

[email protected] IIR Holdings Ltd.P.O Box 9428, Dubai, UAE

www.iirme.com/bancassurance

CALL: +971 4 335 2483E-MAIL: [email protected]

GROUP DISCOUNTS AVAILABLE

ND

AZ3032

EVENT VENUE:

The Address Hotel, Dubai Mall, Dubai, UAETel: +971 4 438 8888

ACCOMMODATION DETAILS

We highly recommend you secure your room reservation at the earliest to avoid last minute inconvenience. You can contact the IIR Hospitality Desk for assistance on:Tel: +971 4 407 2693 Fax: +971 4 407 2517Email: [email protected]

FN INVESTMENTMR/AS

Conference fees include documentation, luncheon and refreshments. Delegates who attend all sessions will receive a Certificate of Attendance by email.

All registrations are subject to our terms and conditions which are available at www.iirme.com/terms. Please read them as they include important information. By submitting your registration you agree to be bound by the terms and conditions in full.

Super Early Bird Book by

14 November 2013

Early Bird 1 Book by

5 December 2013

Early Bird 2 Book by

16 January 2014

Final Price Book from

16 January 2014 onwards

Conference & 2 Seminars $3,099 $3,299 $3,499 $3,699

Conference & 1 Seminar $2,499 $2,699 $2,899 $3,099

Conference Only $1,899 $2,099 $2,299 $2,499

Seminar Only $699 $799 $899 $999

17-18 February 19 February

¨ Conference ¨ Seminar A – AM ¨ Seminar B - PM

17 – 19 February 2014The Address Hotel | Dubai Mall | Dubai | UAE