Bachelor of Tourism Management & Bachelor of Hospitality Management

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Bachelor of Tourism Management & Bachelor of Hospitality Management SMC_BTM and BHM brochure A5.indd 1 16/02/2011 14:22:30

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Bachelor of Tourism Management & Bachelor of Hospitality Management

Transcript of Bachelor of Tourism Management & Bachelor of Hospitality Management

Page 1: Bachelor of Tourism Management & Bachelor of Hospitality Management

Bachelor of Tourism Management & Bachelor of Hospitality Management

SMC_BTM and BHM brochure A5.indd 1 16/02/2011 14:22:30

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The Tourism and Hospitality industry is the fastest growing sector of the world’s economy. It requires sharp business minds, creative management and innovative intellects to fully explore and utilise its socio-economic prospects.

transform the challenges of the 21st century into business opportunities and socially responsible enterprises in the field of travel and tourism. You will be exposed to various tourism, travel and destination concepts, planning, operation and development.

Our CurriCulumYou will go through compulsory humanity units that include philosophy, ethics, communication skills and foreign languages every semester, which enable you to attain a holistic development. In addition to the core subjects of specialisation, you will also do common units shared by both hospitality and tourism programmes such as management subjects, accounting, marketing, business management and entrepreneurship, statistics and research methods.

Hospitality Management (BHM) has the following core subjects:• FoodandBeverageProductionI,IIandIII• FoodandBeverageServiceIandII• FoodandBeverageManagement• HousekeepingandLaundryTechniques• HousekeepingandLaundrySupervision• FrontOfficeandCustomerService• HotelInformationSystems• AccommodationManagement• EssentialsofMenuPlanningandCosting• HospitalityOperationsManagement• BarOperationsManagement• FoodRelatedMicroorganismsandDiseases• HospitalityFacilitiesManagement• ManagementAccountingforHospitality

Tourism Management (BTM) has the following core subjects:• WildlifeTourismIandII• TravelandTourismIndustryOperations• SustainableTourismandEcotourism

Strathmore School of Tourism and Hospitality(SSTH)bringsyouthisopportunitytobepartofthe global leadership in hospitality and tourism. The SSTHfocusistoexertapositivetransformationalchange in the tourism and hospitality education, as well as in the industry practice standards, so as to achieve world class excellence in service with an entrepreneurial spirit.

Our Academic ProgrammeSSTH offers two globally benchmarked degreeprogrammes: Bachelor of Science in HospitalityManagement (BHM) and Bachelor of Science inTourism Management (BTM). These programmes are designed to provide you with the requisite knowledge and skills to become a professional of industry’s global standards in service, operations, management, and research and technology, founded on firm academic, moral and professional ethics.Ourcorebusiness istodevelophospitalityand tourism management leaders through sound theoretical coursework, innovative learning activities and mentoring opportunities so as to expose you to premier hospitality organisations and interaction with dynamic industry professionals.

The Hospitality Management Programme goesbeyond the confines of kitchen and dining room by exposing you to an environment oriented to both business and hotel industry operations and management. You will develop not only production and operations management skills, but also business management skills and the necessary soft skills (i.e. emotional and professional maturity, integrity, personal responsibility and ability to work in a team).

TheTourismManagementProgrammeequipsyouwith the knowledge, skills and attitude needed to

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• CrossCulturalManagement• EnvironmentalManagement• EastAfricanSocieties• TourismResourcesinEastAfrica• TravelandTourismAutomation• SportsandRecreationalTourism• CulturalandRuralTourism• TravelAgencyManagement• DestinationManagement• MediaRelationsforTourism• TravelandTourismManagementIssues• TourismPolicyPlanning• InternationalTourism

EntryIn order to qualify for our fulltime degree programme either in BHM or BTM:• YoumusthaveaminimummeangradeofC+inKCSEwithCinMathematicsandEnglishandaminimumofCinanytwoofthefollowingsubjects:Geography,Biology,ChemistryorHomeScience.

• IfyouareaKACEgraduate,youshouldhave a minimum of two principal passes and onesubsidiarypassandKCEcreditpassesinMathematicsandEnglishandinoneofthe following subjects: Geography, Biology, ChemistryorHomeScience.

Exemptions: 2-Year BHM and BTM ProgrammeIf you are already working in the industry and are a holder of a professional diploma in hospitality or tourism from an accredited institution, you may be exempted for a maximum of 50% of the units offered in the evening course degree programme. This programme enables you to bridge the diploma to a degree within a period of two years. Classesrunintheeveningfrom5.30pmto8.30pm

Monday to Friday, and Saturdays from 8.30am to2.30pmfor threesemestersperyear(January-April,May-August,andSeptember-December).

CarEErsAs a BHM graduate, you will be better equippedthan most graduates to work for hotels as well as for various service organisations such as resorts, healthcare institutions, airlines and schools, in a supervisory and managerial level. You will be able to plan for and manage food and beverage operations, hotel accommodation, front office operations, events and conventions as well as customer relations. You can also venture into business start-ups of your own restaurant or lodging house.

As aBTMgraduate, you can secure jobs in leadingtravel operations, tour companies, airlines, and in tourism marketing organisations, or you can operate and manage your own tour and travel company.

Our Industry-Academic PartnershipIn nurturing our graduates with substantial human and professional qualities, SSTHworks closely withkey players in the hospitality and tourism industry. This collaboration and partnership with the industry will equip our graduates with the relevant professional and entrepreneurial skills as well as innovative hands-on training.

Our BHM and BTM programmes incorporateinternship training for three months in top hotels, resorts, and travel and tour organisations in your second year and third year of study. This internship gives you the chance to apply the tools you learn in the classroom to the actual hospitality and tourism setting where you get the unique opportunity to develop your knowledge, skills and talents as you work closely and under the supervision of professionals in the field.

EduCatiOn FinanCing

To help you manage your education financing, Strathmore has partnered with CommercialBankofAfrica and theWorld Bank’s InternationalFinanceCorporationtoofferlow-interestloanstostudents pursuing degrees and diplomas at the University.Studentscanalsoget loansfromtheHigherEducationLoansBoard(HELB).

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For more details contact: AdmissionsOffice,StrathmoreUniversityPOBox59857-00200CitySquare,Nairobi,KenyaTel (020) 6006155 Mobile0733618135,0722205428Fax(020)6007498Email [email protected]

How to reacH us

TheUniversityislocatedonOleSangaleRoad(offLangataRoad)accessiblebyprivatemeansorpublictransportfromtheCentralBusStationwithsignboard14A–Strathmore.

AtStrathmoreUniversity,weareopentoeveryone,asfelt in our warm family atmosphere and the simplicity and confidencewithwhichweengageoneanother.Weencourageopen, lively and responsible interaction based on the respect forthefreedomandopinionofothers.Ourcultureandreputationforoutstandingexcellencehasdeeproots.Wearedriven by the desire to enable you recognise the dignity and worth of self and of others and to make that fact propel you to achieve the greatest possible excellence in what you do and todoitfortheserviceofothers.StrathmoreUniversityisforthose seeking to be that peerless professional, revolutionary entrepreneur, inspirational manager or exemplary leader who wants to make an impact and transform our society.

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