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BACHELOR OF FINE AND APPLIED ARTS

PROGRAM IN VISUAL COMMUNICATION DESIGN

GRADUATION REQUIREMENTS_____________________________________________________

Assumption University confers the degree of Bachelor of Fine and Applied Arts in Visual Communication Design upon students who meet all of the following requirements:• Have completed the total number of credits of the

curriculum • Have obtained accumulative grade point average

of at least 2.00• Have participated in 16 sessions of the Professional

Ethics Seminar• Have obtained library and financial clearance from

the University• Have demonstrated good behavior and discipline• Are obligated to meet the minimum English

proficiency requirement specified in one of thefollowing criteria:

Test Instruments Required Passing Score

AU English ProficiencyAssessment or

70%*

TOEFL (iBT) or 90

TOEFL (P) or 575

IELTS 6.5

*70% = Level B2 of Common European Framework of Reference for Language (CEFR)

OBJECTIVES OF CURRICULUM_____________________________________________________

To produce graduates who have the characteristics,knowledge and skills as follows:

We are committed to provide the local and globalcommunity with visual communication designers whoare aware of their role in society. An individual mustcarry out design conforming to business convention,realizing the sustainable approaches and upliftingsocial and cultural practice as well as personal visualexploration.

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COURSES

A. General Education Courses --------------------------------------------------------------------------------Language Courses 12 Credits--------------------------------------------------------------------------------BG 1001 English I 3 (2-3-6)BG 1002 English II 3 (2-3-6)BG 2000 English III 3 (2-3-6)BG 2001 English IV 3 (2-3-6)

Social Science Courses 7 Credits--------------------------------------------------------------------------------GE 1204 Physical Education 1 (1-0-2)GE 2202 Ethics 3 (3-0-6)MGT 1101 Introduction to Business 3 (3-0-6)

Humanities Courses 12 Credits--------------------------------------------------------------------------------ART 3014 Thai Art 3 (3-0-6)GE 2101 World Civilization 3 (3-0-6)ART 1507 History of Western Art I 3 (3-0-6) ART 2513 History of Western Art II 3 (3-0-6)

Science and Mathematics Course 3 Credits--------------------------------------------------------------------------------MA 1200 Mathematics for Business 3 (3-0-6)

CURRICULUM STRUCTURE

Total number of credits 133 Credits

A. General Education Courses 34 Credits

Language Courses 12 CreditsSocial Science Courses 7 CreditsHumanities Courses 12 CreditsScience and Mathematics Course 3 Credits

B. Specialized Courses 93 Credits

Core Courses 39 CreditsMajor Required Courses 45 CreditsMajor Elective Courses 9 Credits

C. Free Elective Courses 6 Credits

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B. Specialized Courses--------------------------------------------------------------------------------Core Courses 39 Credits--------------------------------------------------------------------------------ART 0011 Intensive Drawing Non-creditART 1002 2 Dimensional Foundation 3 (2-2-5) ART 1003 Color Theory 3 (2-2-5)ART 1006 3 Dimensional Foundation 3 (2-2-5) ART 1608 Computer Graphic 3 (2-2-5)ART 1604 Visual Art Media I 3 (2-2-5) ART 1605 Visual Art Media II 3 (2-2-5) ART 2010 Typography 3 (2-2-5) ART 2112 Illustration 3 (2-2-5) MKT 2280 Principles of Marketing 3 (3-0-6) ART 2311 Photography 3 (2-2-5) ART 2615 Visualization 3 (2-2-5) ART 3016 History of Modern Design 3 (3-0-6) ART 4019 Aesthetics 3 (3-0-6)

Major Required Courses 45 credits--------------------------------------------------------------------------------ART 1709 Digital Production 3 (2-2-5) VIS 2104 Advance Typography 3 (2-2-5) ART 3117 Internship 3 (160 hours)ART 3718 Folk Art in South East Asia 3 (3-0-6) ART 3720 Time Base Media 3 (2-2-5) ART 3721 Interactive Media 3 (2-2-5)VIS 1701 Visual Literacy 3 (2-2-5) VIS 2702 Composition 3 (2-2-5) VIS 2703 Mark & Symbol 3 (2-2-5) VIS 2705 Visual Marketing & Design 3 (2-2-5) VIS 3706 Information Graphic Design 3 (2-2-5) VIS 4115 Design Management 3 (3-0-6) VIS 4116 Art Thesis I 3 (3-0-6)VIS 4122 Art Thesis II 6 (1-10-11)

Major Elective Courses 9 creditsStudents must take major elective courses of at least 9 credits from the list.--------------------------------------------------------------------------------VIS 3111 Package Design 3 (2-2-5) VIS 3112 Typeface Design 3 (2-2-5) VIS 3807 Text in Space 3 (2-2-5) VIS 3808 Image Manipulation 3 (2-2-5) VIS 3809 Graphic Design System 3 (2-2-5) VIS 3810 Art Direction 3 (2-2-5) VIS 3813 Visual Merchandising Design 3 (2-2-5) VIS 4117 Signage System and Wayfinding 3 (2-2-5)

DesignVIS 4814 Exhibition Design 3 (2-2-5) VIS 4818 Campaign Design 3 (2-2-5) VIS 4819 Experimental Design 3 (2-2-5)

C. Free Elective Course 6 CreditsStudents can take free elective courses of 6 credits from any faculty in Assumption University upon completion of the prerequisites (if any).--------------------------------------------------------------------------------ART 3922 Basic Drawing 3 (2-2-5) ART 3923 Thai Painting 3 (2-2-5) ART 3924 Print Making 3 (2-2-5) ART 3925 Creative Photography 3 (2-2-5) ART 4926 History of Asian Art 3 (3-0-6) VIS 4124 Book Binding 3 (2-2-5) VIS 4920 Art Exposure 3 (3-0-6) VIS 4921 Sustainable Graphic Design 3 (2-2-5) VIS 4923 Design Discourse 3 (3-0-6)

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STUDY PLAN

FIRST YEARFirst Semester-------------------------------------------------------------------------------Code Subjects Credits-------------------------------------------------------------------------------ART 1002 2 Dimensional Foundation 3 (2-2-5) ART 1003 Color Theory 3 (2-2-5) ART 1608 Computer Graphic 3 (2-2-5) ART 1604 Visual Art Media I 3 (2-2-5) BG 1001 English I 3 (2-3-6) GE 2101 World Civilization 3 (3-0-6)

Total 18 (13-11-32)

Second Semester-------------------------------------------------------------------------------ART 1605 Visual Art Media II 3 (2-2-5) ART 1507 History of Western Art I 3 (3-0-6) ART 1709 Digital Production 3 (2-2-5) ART 2010 Typography 3 (2-2-5) BG 1002 English II 3 (2-3-6) VIS 1701 Visual Literacy 3 (2-2-5)

Total 18 (13-11-32)

SECOND YEARFirst Semester-------------------------------------------------------------------------------ART 1006 3 Dimensional Foundation 3 (2-2-5) ART 2112 Illustration 3 (2-2-5) ART 2513 History of Western Art II 3 (3-0-6) BG 2000 English III 3 (2-3-6) MGT 1101 Introduction to Business 3 (3-0-6) VIS 2702 Composition 3 (2-2-5)

Total 18 (14-9-33)

Second Semester-------------------------------------------------------------------------------ART 2311 Photography 3 (2-2-5) ART 2615 Visualization 3 (2-2-5) ART 3016 History of Modern Design 3 (3-0-6) BG 2001 English IV 3 (2-3-6) VIS 2703 Mark & Symbol 3 (2-2-5) VIS 2705 Visual Marketing & Design 3 (2-2-5)

Total 18 (13-11-32)

THIRD YEARFirst Semester--------------------------------------------------------------------------------ART 3014 Thai Art 3 (3-0-6) ART 3720 Time Base Media 3 (2-2-5) MKT 2280 Principles of Marketing 3 (3-0-6) VIS 2104 Advance Typography 3 (2-2-5) VIS 3706 Information Graphic Design 3 (2-2-5)

Major Elective Course 3 (2-2-5) Total 18 (14-8-32)

Second Semester--------------------------------------------------------------------------------ART 3718 Folk Art in South East Asia 3 (3-0-6) ART 3721 Interactive Media 3 (2-2-5) MA 1200 Mathematics for Business 3 (3-0-6) VIS 4115 Design Management 3 (3-0-6)

Major Elective Course 3 (2-2-5) Free Elective Course 3 ( - - ) Total 18 ( - - )

Summer Session--------------------------------------------------------------------------------ART 3117 Internship 3 (160 hrs)

Total 3 (160 hrs)

FOURTH YEARFirst Semester-------------------------------------------------------------------------------ART 4019 Aesthetics 3 (3-0-6) VIS 4116 Art Thesis I 3 (3-0-6)

Major Elective Course 3 (2-2-5) Free Elective Course 3 ( - - ) Total 12 ( - - )

Second Semester-------------------------------------------------------------------------------GE 2202 Ethics 3 (3-0-6) GE 1204 Physical Education 1 (1-0-2) VIS 4122 Art Thesis II 6 (1-10-11)

Total 10 (5-10-19)