8/8/2019 Ba9210 Iiyr Mba

1/14

BA9210 - STRATEGIC MANAGEMENT

Semester: III Department: MBA

UNIT - I

PART-A (2 MARK QUESTIONS)

Sl. No Topic No Questions

1 1 What is strategy?

2 1 What are the different levels of strategy?

3 1 Define Strategic decision making?

4 1 What are the issues in Strategic Decision Making?

5 1 Define strategic Management?

6 1 What are the phases in strategic management?

7 1 What are the elements in strategic management process?

8 1 Models of strategic management process

9 1 What are the elements in strategy formulation?

10 1 What are the elements in strategy implementation?

11 1 What is strategy evaluation &control?

12 1 What are the Characteristic of strategic decision?

13 1 What are the importances of strategic management?

14 1 What are the Components of strategic management?

15 1 What are the modes of strategic Decision making?16 1 Limitations in strategic management model

17 1 What is Strategy decision making?

18 1 What is Ethical Decision making?

19 1 What is Conventional Decision making?

20 1 What is business ethics?

21 1 Working model of Strategic management process?

22 1 Conventional model of Strategic management process?

23 1

What are the different types of criteria could be used to judge the

efficacy of strategic decision making?

24 1 How can a strategic decision making be formal or structured?

25 1 What is meant by muddling through in strategic decision making?

26 1 What person related factors play a role in strategic decision making?

27 1

In what manner the organisation use the adaptive approach to strategic

decision making?

28 1 What is ad hoc management?

29 1 What are the criteria for decision making?

8/8/2019 Ba9210 Iiyr Mba

2/14

30 1 Differentiate clearly between strategy, policy and tactics?

31 1 What is business policy?

32 1 What are SBA and SBU?

33 1 What is corporate level strategy?

34 1 What is functional level strategy?

35 1 What is business level strategy?

36 2 Define business37 2 What are the dimensions of business?

38 2 Who are Stakeholders?

39 2 What are the responsibilities in different Environment?

40 3 What is vision?

41 3 What is Mission?

42 3 Define purpose

43 3 What are the Characteristics of mission statement?

44 3 What are the elements of mission formulation?

45 4 Define Objective

46 4 Describe the role of objective

47 4 What are the characteristics of objectives?

48 4 What are the issues in objective setting?

49 4 How the objectives formulated?

50 4 What are Critical success factors?

51 4 Define Goals

52 4 What are the Characteristics of goals?

53 4 Differentiate clearly between objectives, goals and targets?

54 5 What is Corporate Governance?

55 5

What is Corporate Social Responsibility?56 5 Shareholders in CSR

57 5 Employees in CSR

58 5 Customer in CSR

59 5 Community in CSR

60 5 Society in CSR

8/8/2019 Ba9210 Iiyr Mba

3/14

PART - B (16 MARK QUESTIONS)

Sl. No

Topic

No Questions Marks

11 (A)Explain in detail about the conceptual framework of StrategicManagement. 16

1 (B)Explain in detail about the strategic management process? 16

21

(A)What are the things to be considered while framing the strategy for

the new Organisation? 16

2 (B)Explain in detail about the Stakeholder in business? 16

33 (A)What is Mission? How the mission statement is formulated? 16

4 (B)Discuss briefly about the goals? 16

4

4(A)What are objectives? How the Objectives to be set for anorganization? 16

5 (B)Discuss in detail about the Corporate Social Responsibility? 16

5

5 (A)Discuss in detail about the Corporate Governance? 16

5

(B) Discuss about the Role of stakeholders in Corporate Social

Responsibility 16

8/8/2019 Ba9210 Iiyr Mba

4/14

UNIT II

PART - A (2 MARK QUESTIONS)

Sl. No Topic No Questions

1 1 What are the components in the external environment?

2 1 What is social environment?3 1 What is technological environment?

4 1 What is Political environment?

5 1 What is legal environment?

6 1 What are the characteristics of the environment?

7 1 What is environmental scanning?

8 1 What are the factors of the Environmental scanning?

9 1 What are the approaches of the Environmental scanning?

10 1 What are the sources of Environmental scanning?

11 1 What are the techniques involved in the Environmental scanning?

12 1 What is Supplier environment?13 1 What is market environment?

14 1 Differentiate external and internal environment components?

15 1 What are the methods of environmental scanning?

16 1 What are the factors affecting environmental appraisal?

17 2 What are the elements in the five forces model?

18 2 What are the threats of the substitute products?

19 2 What is bargaining power?

20 2 What is the bargaining power of supplier?

21 2 What is competitor analysis?

22 2 What are the barriers for the new entrants?

23 3 What is Benchmarking?

24 3 What is Globalization?

25 3 What are the competitive changes during industrial evolution?

26 3 What are the driving forces of industry evolution?

27 3 What is the shakeout industry environment?

28 3 What is pioneering industry environment?

29 3 What is growth industry environment?

30 3 What are the rivalries among competing firms in Industry?

31 4 What are capabilities?32 4 What are resources?

33 4 What are competencies?

34 4 What are the building blocks of the Competitive advantage?

35 4

How distinctive competency related with the competitive

advantage?

36 4 What is competitive advantage?

8/8/2019 Ba9210 Iiyr Mba

5/14

37 4 What is Value chain system?

38 4 What are the supporting activities in the value chain?

39 4 What are the primary activities in the value chain?

40 4 What is the efficiency in the building blocks?

41 4 What is the role of Quality in the building blocks?

42 4 What is the innovation in the building blocks?

43 4 What is the responsiveness in the building blocks?44 4 Value creation cycle

45 4 What is the durability in the competitive advantage?

46 4 What are the barriers to imitation?

47 4 What is the capability of competitors in competitive Advantage?

48 4

What are the role of resources and capabilities in Distinctive

competencies?

49 4 What is value creation and profitability?

50 4 What is value creation per unit?

51 4 What are the measures of the profitability?

52 4 How the organization should sustain in competitive advantage?53 4 What is low cost generic building block?

54 4 What is the differentiation in competitive advantage?

55 4 What are the elements in the building blocks?

56 4 What is the profitability?

57 5 What are the reasons of the organization failure?

58 5 What is Inertia?

59 5 What is Icarus Paradox?

60 5 What are the steps to avoid organization failure?

PART - B (16 MARK QUESTIONS)

8/8/2019 Ba9210 Iiyr Mba

6/14

Sl. No

Topic

No

Questions

Marks

11 (A)Explain in detail about the external environment? 16

1 (B)Explain in detail about the social, political and market environment. 16

2 1

(A)Explain in detail about the technological, legal and supplier

environment. 16

2 (B)Explain in detail about Porters five forces model? 16

33 (A)Explain in detail about Globalisation and Industry Structure? 16

3 (B)What are the competitive changes during industry evolution? 16

4

4 (A)What are the Generic building blocks of Competitive Advantage? 16

4

(B)Explain about the resources and capabilities durability of the

competitive advantage? 16

5 4

(A)Explain in detail in the relationship of Competitive Advantage,

Value creation and Profitability? 16

5 (B)How to sustain competitive advantage by avoiding failures? 16

UNIT- III

PART - A (2 MARK QUESTIONS)

8/8/2019 Ba9210 Iiyr Mba

7/14

Sl. No

Topic

No Questions

1 1 Define Strategy.

2 1 What are generic Strategic alternatives?

3 1 What are the dimensions of grand strategy?

4 1 Define stability strategy5 1 Define Expansion strategy

6 1 Retrenchment

7 1 Combination strategy

8 1 What are Grand Strategies?

9 2 What are business level strategies?

10 3 Strategies in global environment

11 3 What are corporate strategies?

12 3 Define Mergers

13 3 Takeover strategy

14 3 Acquisition strategy15 3 Joint Ventures

16 3 Types of Mergers

17 3 Diversification strategies

18 3 Conglomerates

19 3 Vertical Integration

20 3 Types of Vertical Integration

21 3 Horizontal Integration

22 3 Concentric Diversification

23 3 Why Diversification strategies adopted?

24 3 Advantages of Diversification strategies?

25 3 What are the important issues in Mergers?

26 3 Pros and Cons of Takeover strategy.

27 3 Disadvantages of Diversification strategies

28 3 What is turnaround strategy?

29 3 Define divestment strategy?

30 3 Liquidation strategy

31 3 Types of Concentric Diversification?

32 3

What are the strategic issues involved in using a Joint Venture

Strategy?

33 4 What are the steps involved in Strategic Choice?

34 4 What is DPM?

35 4 SPACE - explain

36 4 What are the factors of the Strategic Choice?

37 5 ETOP-Define

38 6 What is OCP?

39 7 What is SAP?

8/8/2019 Ba9210 Iiyr Mba

8/14

40 8 What is Corporate Portfolio Analysis?

41 8 BCG Matrix

42 8 What are the techniques used in Corporate Portfolio Analysis?

43 8 What the term Question Marks refer in BCG Matrix?

44 8 What the term Question Marks refer in BCG Matrix?

45 8 What the term Stars refer in BCG Matrix?

46 8 What the term Cash cows refer in BCG Matrix?47 8 What the term Dogs refer in BCG Matrix?

48 9 SWOT- Define

49 9 What are the types of Strategies involved in SWOT Matrix?

50 9 What are the limitations of SWOT Analysis?

51 10 What is Gap analysis?

52 11 What are the 7 S frameworks?

53 11 What are Hard Ss?

54 11 What are Soft Ss?

55 12 GE 9 Cell Matrix

56 12 What are the weaknesses of GE Cell matrix?

57 13 What are distinctive Competitiveness?

58 14 What is the Selection of Matrix?

59 15 What are the uses of Balance Score Card?

60 15 What is Balance Score Card?

PART - B (16 MARK QUESTIONS)

Sl. No

Topic

No Questions Marks

8/8/2019 Ba9210 Iiyr Mba

9/14

1

1 (A)Explain in detail about grand strategies? 16

3 (B)(i)Diversification strategies 8

5 (B)(ii) Discuss about ETOP 8

24 (A)Explain in detail about strategic analysis and choice? 16

8 (B)Discuss in detail about Corporate Portfolio Analysis. 16

3

3

(A)Discuss in detail about the strategies in the global

environment? 168 (B)(i)Discuss about BCG Matrix 8

9 (B)(ii)Discuss about SWOT 8

4

6 (A) (i)Discuss elaborately about Organisation capability profile 8

7 (A) (ii)Discuss elaborately about Strategic Advantage Portfolio 8

10 (B)(i)Discuss about Gap analysis 8

12 (B)(ii)Discuss about GE 9 cell model 8

5

11 (A) (i)Discuss about MC Kinseys 7S framework 8

15 (A) (ii)Discuss about Balance score card 8

8

(B)Explain any two techniques of Corporate Portfolio

Analysis? 16

UNIT- IV

PART - A (2 MARK QUESTIONS)

Sl. No

Topic

No Questions

1 1 What is Strategy Implementation?

8/8/2019 Ba9210 Iiyr Mba

10/14

2 1 What is Procedural Implementation?

3 1 What is Project Implementation?

4 1 What is Functional Implementation?

5 1 What is Behavioral Implementation?

6 1 What is structural Implementation?

7 1 What is resource Allocation?

8 1 What are the phases of the project?9 1 What is definition phase of the project?

10 1 What are the elements in the Procedural Implementation?

11 1 What are the types of resources?

12 1 What are the different types of finances?

13 1 What are the approaches of Resource Allocation?

14 1 What is strategic Budgeting?

15 1 What is Parta System?

16 1 What is zero based budgeting?

17 1 What is Capital budgeting?

18 1 What is BCG- based budgeting?

19 1 What are the factors affecting Resource Allocation?

20 1 What are the difficulties in Resource Allocation?

21 2 What is structure?

22 2 What is entrepreneurial structure?

23 2 What is strategic change?

24 2 What is Functional structure?

25 2 What is the role of incentives in strategy implementation?

26 2 What is Divisional structure?

27 2

What is SBU?28 2 What is Matrix structure?

29 2 What is Process based structure?

30 2 Control cycle

31 2 How structural changes differ from behavioral change?

32 2 How product based structure differ from Customer based structure?

33 2

What are the Advantages and Disadvantages of Functionalstructure?

34 2

What are the Advantages and Disadvantages of Divisionalstructure?

35 2 What are the Advantages and Disadvantages of SBU?

36 2 What are the Advantages and Disadvantages of Matrix Structure?

37 3 What are the types of power?

38 3 What are the uses of power?

39 3 Define conflict management?

40 3 What are the scopes of the Social Responsibility?

41 3 What is CSR?

8/8/2019 Ba9210 Iiyr Mba

11/14

42 3 Define Politics.

43 3 Define Power

44 3 Define Conflict.45 4 What is Strategic Evaluation

46 4 What is Strategic control?

47 4 Process of strategic evaluation.

48 4 What are the different types of strategic control?49 4 What is Premise control?

50 4 What is Implementation control?

51 4 What is Strategic surveillance?

52 4 What is Special Alert control?

53 4 What are the evaluation techniques in Structural control?

54 4 What are the evaluation techniques in Operation control?

55 4 What is strategic momentum control?

56 4 What is strategic leap control?

57 4 What is MBO?

58 4 What is Memorandum of Understanding?59 4 What are the financial techniques in operation control?

60 4

What are the different techniques of Strategic evaluation and

control?

PART - B (16 MARK QUESTIONS)

Sl. No Topic No Questions Marks

11 (A)Explain in detail the strategic implementation process? 16

1

(B)How the resources allocated in the strategic

implementation? 16

21 (A)Explain in detail about various organization structures? 16

2 (B)Explain strategic control system? 16

32 (A)Explain the flow of control in organization structure? 16

3 (B)Briefly elaborate the strategic change? 16

43

(A)Explain in detail about the politics, power and conflict in

Strategic implementation? 16

4 (B)Explain in detail about the strategic evaluation techniques? 16

51 (A)Explain in details about Project implementation? 16

1 (B)Explain in detail about Behavioral implementation? 16

8/8/2019 Ba9210 Iiyr Mba

12/14

UNIT- V

PART - A (2 MARK QUESTIONS)

Sl. No

Topic

No Questions

1 1 What are strategic issues?

2 1 What is strategy?

3 1

What are the challenges to achieving the strategic aim and

objectives?

4 1 How to overcome strategic issue?

5 1 What is effective strategy?

6 1 What are the elements of the good strategy?

7 1 What is external consistent?

8 1 What is internal consistent?

9 1 What is dynamically consistent?

10 1 Strategic Vs management & Operation thinking.

11 1 List the difference between successful and unsuccessful innovation?

12 1 What is Market research?

13 1 What are the sources of new ideas?

14 1 When to innovate internally?

15 1 When to use alliances in innovation?

16 1 What is environmental scanning?

8/8/2019 Ba9210 Iiyr Mba

13/14

17 1 Define external scanning?

18 1 Impact of stakeholder on innovation?

19 1 What is internal scanning?

20 1 What are resource developments?

21 1 What is experimentation?

22 1 What are the issues in resource allocation?

23 1 What is outsourcing?24 1 How the technology is outsourced?

25 1 Intellectual property in technology

26 1 What is technological competence?

27 1 What are the categories of innovation?

28 1 What are the stages of product evolution?

29 1 What is the nature of innovative Organisation?

30 1 What are the innovative techniques?

31 1 What are the sources of innovation?

32 1 What are the impacts of the strategy formulation

33 2 What is non-profit organisation?

34 2 Limitations of non profit organisation

35 2 Benefits of non profit organisation

36 2 What are the strategies followed in non profit organisation?

37 2 What are the constraints in non profit organisation

38 2 Strategy development process in non profit organisation

39 2 Strategy issues related to non profit organisation

40 2 Give some examples for non profit organisation

41 2 Write the entrepreneurial characteristics

42 2

Usefulness of strategic management in non profit organisation43 3 What is E-commerce?

44 3 What is Internet economy?

45 3 Impact of internet and e-commerce?

46 3 Impact of external industry environment?

47 3 Impact of internal industry environment?

48 3 What is Internet Market structure?

49 3 What are the characteristics of the Internet Market structure?

50 3 Write briefly about the supply side of the internet economy?

51 3 Strategy shaping characteristics of e-commerce environment?

52 3 What are the effects of the Internet and E-commerce on strategy?53 3 E- Commerce business model.

54 3 E-commerce retailers.

55 3 Business model of the hardware.

56 3 Business model of the software

57 3 Business model of the communication equipments.

58 3 Business model of the Communication services.

8/8/2019 Ba9210 Iiyr Mba

14/14

59 3 What are the internet strategies used for traditional business

60 3 What are the key factors competing in E- Commerce environment

PART - B (16 MARK QUESTIONS)

Sl. No Topic No Questions Marks

11 (A)Explain in details about different strategic issues 16

1 (B)Managing Technology and innovation- Explain 16

22 (A)Explain about non profit organisation 16

3 (B)Explain the new business models of internet 16

33 (A)Strategic issues in the internet economy 16

1 (B)How technology helpful in strategic issues? 16

4

1 (A)How to manage the change? 16

2

(B)How non profit organisation helpful in strategic

issues? 16

5

1 (A)Explain in detail about managing the technology 16

3

(B)Explain about new business models and strategies

for internet economy? 16