B2B

WHAT ARE WE GOING TO SEE?

TRENDS and HISTORICAL CONTEXT

iBP and MARKET OPPORTUNITY

PLAN of ACTION

HISTORICAL

TRENDS

2011

2012

20142013

$3,254,021.87

$3,933,142.92

$3,960,492.95

$3,988,216.40*

20.9%

INTRODUCTION

*Forecasted sales based on existing data

$700,000.00

$600,000.00

$500,000.00

$400,000.00

$300,000.00

$200,000.00

$100,000.00

2011 2012 2013 2014

$185,015

$504,709

$538,985

$575,097*

PRO SERIES SALES

HISTORICAL

TRENDS

2011

2012

20142013

$3,254,021.87

$3,933,142.92

$3,960,492.95

$3,988,216.40*

20.9%

0.7%

0.6%

*Forecasted sales based on existing data

2011

2012

2013

2014

9.93%

9.77%

9.71%

*8.45%

% OF B2B SALES

55 perc

ent

of Dell’s annual revenue

29 perc

ent

Of HP’s annual revenue

MARKET OPPORTUNITY

SWOTANALYSIS

trengthsS

W

O

T

eaknesses

pportunity

hreats

- Customizable systems- Existing customer base- List of potential leads

- Lack of extensive prod. line

- Lack of product support and sales team for B2B

- B2B market is robust with steady growth despite declining PC market

- Growing our existing B2B revenue share and customers

- Rise of other market offerings like tablets and Chromebooks

- Growing B2B PC market share of other companies

B2B

{ Currently represents 9% of our total sales }

BUT{ We can possibly grow it to 20% of our total sales }

HOW?

91%

9%

85%

15%

80%

20%

PRESENT 2-3 YEARS 5 YEARS

B2C

B2B

SHORT-TERM ACTIONS

MEDIUM-TERM ACTIONS

LONG-TERM ACTIONS

WHAT’S OUR NEXT STEP?

PLAN OFACTION

ACTION PLANOUTLINE

SHORT

MEDIUM

LONG

WEBSITE

SALES

PROD. SUPPORT

ENGINEERING

SHORT-TERM

ACTION

WEBSITE

SALES

PROD. SUPPORT

ENGINEERING

B2B LANDING PAGE

“I am a graphic designer and can never find a off the shelf computer that

is configured properly for my work.”

Asignco Custom Signs3/23/2014

“I have a business and we only use iBuyPower computers. We are very

satisfied.”

KANE GeoTech, Inc.3/19/2014

“You offer a wide variety of options to build a system that is extremely

powerful for our needs at pricing that is equal or better than Dell or HP

can offer. ”

72 Express, Inc. 12/02/2011

“I’m a full time game developer, but I don’t have any time to build a PC.

I’m thrilled that iBP provides machines the way I want them while bigger

companies like DELL and HP limit my options.”

Zynga8/22/2012

SHORT-TERM

ACTION

WEBSITE

SALES

PROD. SUPPORT

ENGINEERING

B2B LANDING PAGE ENTERPRISE EMAIL

MANAGING EMAIL

NONE

MINIMAL - B2B ORIENTED CHASIS

MEDIUM-TERM

ACTION

WEBSITE

SALES

PROD. SUPPORT

ENGINEERING

2-3 INDUSTRYSPECIFIC PAGES

MEDIUM-TERM

ACTION

WEBSITE

SALES

PROD. SUPPORT

ENGINEERING

2-3 INDUSTRYSPECIFIC PAGES Case Studies

CASE STUDY

COMPANY OVERVIEW

HOW WE HELPED THEM

PRODUCTS

QUOTES AND SUMMARY

SKU’S AND BRIEF DESCRIP.LOGO AND WHAT THEY DO

EXAMPLE

MEDIUM-TERM

ACTION

WEBSITE

SALES

PROD. SUPPORT

ENGINEERING

2-3 INUDSTRYSPECIFIC PAGES Case Studies

FOLLOW-UP ON EXISTING

CUSTOMERS

PRODUCT DEVELOPMENT

Top 1% to 2% of Overall Orders

B2B SPECIALIST Limited Custom Solutions

Limited Dedicated Prod. Lines

DEDICATED PRODUCT LINES

LONG-TERM

ACTION

WEBSITE

SALES

7-8 INDUSTRYSPECIFIC PAGES

Specific Case Studies

DEDICATED SALES TEAM

Outbound Calling

5+ YEARS

In-Depth Testimonials

Video Content

Trade Shows Presence

LONG-TERM

ACTION

PROD. SUPPORT

ENGINEERING

LIVE SUPPORT

B2B Specialist to Customer Locations

COMPREHENSIVE PRODUCT

SOLUTIONS

Comprehensive Custom Solutions

5+ YEARS

Live Support Network

Comprehensive Prod. LinesServers, Blade Servers, Etc.

SUMMARY

SHORT-TERMACTIONS that can be implemented now

MEDIUM-TERM

BEGIN to implement B2B specialized action items

LONG-TERM

AFTER continued growth, we can justify a larger B2B program

B2B