B E R T G R E E N

P L A N O F A CT I O N

BERT GREEN

Bert Green, Realtor RE/MAX Associates, LLC (302) 477-3900 x392 3302 Concord Pike, Wilmington, DE 19803

For 30 years, a leader in both real estate and the community. Award winning performance, as a Broker and owner of a real estate firm. Consistently producing in the top 1% of Realtors in the nation, earning highest possible level recognition for sales volume. Real Estate Experience

Sold over 2,000 homes in virtually all of New Castle County and Southern Chester County

President New Castle County Board of Realtors, as well as other officer positions

Board of Directors for both NCCBOR and Delaware Association of Realtors

Director, chair or member of numerous committees and task forces, state and county

National Advisory Board Member (22 Brokers appointed from 1200 companies)

Author of NCCBOR Initial Strategic Plan

Education

B.A., M.B.A. University of Delaware

Broker in Delaware, Pennsylvania and Maryland

G.R.I. (Graduate REALTORS Institute)

C.R.B. (Certified Residential Broker - professional designation of NAR)

Service

Real estate expert, speaker, and representative of business community, serving on radio and television, in court,

and in public relations

Instructor, training director for various real estate and licensing programs

Member of numerous business/community organizations

Board member for several community organizations

Local school district, strategic planning and various committees

Consultant for inner-city housing rehabilitation project

Appointee to Housing Mortgage Assistance Program Advisory Committee

Founder and President of non-profit corporation for revitalization of distressed property

Awards

NCCBOR Hall of Fame

RE/MAX Platinum

Realtor of the year (the only person to receive this award twice)

RE/MAX International Hall of Fame

Lifetime Charter Member NCCBOR Million Dollar Club

National Recognition Award for Community Revitalization

RE/MAX Lifetime Achievement Award

RÉSUMÉ

BERT GREEN

“Bert Green is recognized and appreciated for his unselfish service and his outstanding contributions to this industry over his distinguished career.” -Hall of Fame Award Presentation

Grievance Committee

Community Revitalization Committee

Forms Committee

Showcase Committee

Finance & Budget Committee

Political Action Committee

REALTOR of the Year 1989

NCCBOR President 1989

REALTOR of the Year 1995

DAR Strategic Planning Committee

National Education Committee

Executive Committee

New Castle County Board of REALTORS Presents their 2007

Hall of Fame Award to Bert Green of RE/MAX Sunvest Realty

With over 30 years of experience and over 2,000 home sales, Bert has been the epitome of a

leader in the greater community as well as the Real Estate community. Not only did Bert serve

as NCCBOR President, he has spent 20 of his 36 years in real estate serving on the Board of

Directors. He received the coveted Realtor of the Year award in both 1989 and 1995 - a stellar

achievement! Bert owned the Greenville Company, and is now a member of the nationally

recognized RE/MAX team.

Bert Green, Realtor RE/MAX Associates, LLC (302) 477-3900 x392 3302 Concord Pike, Wilmington, DE 19803

BERT GREEN

The key to my marketing plan is the daily contacts I make to prospective buyers and to top agents in town who have buyers for

your home. Traditional methods of waiting for buyers to come to us (“Passive” marketing like open houses or advertising) are

not nearly as effective as physically contacting potential buyers or their agents and convincing them to look at your home.

“Active” marketing makes the difference and 6 days a week you can count on me to promote your home to buyers!

Once your home is sold, Connie Pratzner is your point of contact. She will coordinate everything with the buyer’s agent and

their attorney. (Arrange termite, physical and appraisal inspections, walk-through, settlement, and all paperwork, etc.) All you

need to do is tell us how and where you want the proceeds delivered!

**My staff is available 9am to 5pm, Monday - Friday, to help with your transaction.

MARKETING PLAN

Our Objectives are the following: 1. To assist in getting as many qualified buyers as possible into your home until it is sold.

2. To communicate to you weekly the results of our activities.

3. To assist you in negotiating the highest dollar value… between you and the buyer.

The Following are the steps WE take to get your home SOLD… “The Pro-Active Approach” 1. Submit your home to our TREND Multiple Listing Service immediately marketing your home to over 32,000

Realtors.

2. Price your home competitively… to open the market vs. narrowing the market.

3. Develop a list of features of your home for the Brokers to use with their potential buyers.

4. Personally call the top 25 agents in your marketplace for their potential buyers.

5. Suggest and advise as to any changes you may want to make in your property to make it more saleable.

6. Constantly update you as to any changes in the marketplace.

7. Prospect 3 hours per day and talk to 30 people per day looking for potential buyers.

8. Contact over the next 7 days… my buyer leads, sphere of influence, and past clients, or their referrals and

prospective buyers to find a buyer for your home.

9. Add additional exposure through a professional sign and lock box.

10. We provide the latest technology to market your property...800 Info Home Line. A specific recorded message

about your property will be available 24 hours a day in the United States and Canada. Anywhere and anytime

potential buyers and agents can hear about your property. Immediately we receive a text message and an email

of the caller identification and phone number of your potential buyer.

11. Whenever possible, pre-qualify the prospective buyers.

12. Keep you aware of the various methods of financing that a buyer might want to use.

13. Aggressively pursue getting the cooperating brokers in the area to tour your home.

14. Personally follow-up on the salespeople who have shown your home… For their feedback and response.

15. Assist you in arranging interim financing...if necessary.

16. Represent you on all offer presentations...to assure you in negotiating the best possible price and terms.

17. Handle all the follow-up upon a contract being accepted...all mortgage, title and other closing procedures.

18. Deliver your check at closing!

Bert Green, Realtor RE/MAX Associates, LLC (302) 477-3900 x392 3302 Concord Pike, Wilmington, DE 19803

BERT GREEN

After 30 Years of Training, Coaching and Selling, I Have Learned

That These Are The Skills That I Need To Help You!

Top Skills of a Successful Salesperson:

1. Managing time and following a schedule.

2. Looking for and finding buyers and sellers daily.

3. Converting leads into highly prequalified appointments.

4. Making an enthusiastic and energetic presentation.

5. Pricing property properly.

6. Showing property in a manner that causes it to sell.

7. Dealing with buyers questions and objections.

8. Bringing buyers and sellers together.

9. Delegating to a well trained staff.

10. Doing “it” daily.

11. Asking good questions to determine motivation.

12. Listening intensely to clients and prospects.

13. Skill of getting people and agents in my market to work with me.

14. Providing services that cause people to come back again and again.

15. Developing motivation in myself.

I work on these daily!

PLAN OF ACTION

Bert Green, Realtor RE/MAX Associates, LLC (302) 477-3900 x392 3302 Concord Pike, Wilmington, DE 19803

Ber

t G

reen

& A

sso

cia

tes

PR

OA

CT

IVE A

GEN

T V

S. P

ASSIV

E A

GEN

TS

PR

OA

CT

IVE

PA

SSIV

E

Subm

it y

our

hom

e into

the M

LS S

yste

m

Pers

onally

call t

he t

op 2

5 a

gents

in t

he m

ark

etp

lace t

o d

iscuss y

our

hom

e

Pro

spect

3 h

ours

per

day

to f

ind b

uye

rs f

or

your

hom

e

Conta

ct d

aily p

ers

onal buye

rs,

sphere

of

infl

uence

, past

clients

, &

refe

rrals

regard

ing y

our

hom

e

Pro

vid

e p

ers

onal 800# to

captu

re b

uye

rs

Agg

ressiv

ely

purs

ue c

oopera

ting b

rokers

in t

he a

rea t

o s

how

your

hom

e

Pers

onally

follow

up o

n t

he s

ale

speople

who h

ave s

ho

wn y

our

hom

e

M

ayb

e ?

Pla

ce a

n a

d in t

he local new

spaper

No

!

Off

er

Bro

ker's O

pens

No

Way!

Leave b

rochure

s in p

ropert

y

No

pe!

Ber

t G

reen

& A

ssoc

iate

s

Ber

t G

reen

& A

ssoc

iate

s Passiv

e M

ark

eti

ng (j

ust

sit

back a

nd w

ait

!)

Open H

ouses

An o

pen h

ouse

is w

here

an a

gent

puts

a s

ign in t

he y

ard

usually

on

a S

unday

aft

ern

oon f

rom

1:0

0 p

.m.

to 4

:00

p.m

. A

ll t

he a

gent

has

to d

o n

ow

is s

it b

ack a

nd w

ait

for

buye

rs t

o s

how

up.

The p

roble

m w

ith o

pen h

ouses i

s th

at

you d

on’t

know

who t

hese

buyers

are

. A

re t

hey q

ualifi

ed t

o b

uy y

our

house?

Are

they

nosey

neig

hbors

? A

re t

he b

urg

lars

casin

g t

he j

oin

t? I

t doesn’t

cost

anyt

hin

g f

or

a

buye

r to

work

wit

h a

n a

gent,

so b

e leery

of

peop

le w

ho just

show

up t

o a

n o

pen h

ouse e

specia

lly w

ithout

an a

gent.

Open h

ouses a

re

consid

ered P

assiv

e M

arketi

ng.

New

s J

ournal A

ds

Befo

re t

he i

nte

rnet,

new

spaper

advert

isin

g w

as w

hat

set

the t

op a

gents

and t

he m

edio

cre

agents

apart

. A

dve

rtis

ing c

ost

s m

oney,

so

back in t

he 9

0’s

, only

the t

op a

gents

could

aff

ord

to p

ut

an a

d in t

he p

aper.

Well w

elc

om

e t

o t

he 2

1st

Centu

ry,

where

now

adays,

only

a h

andfu

l of

agents

pla

ce a

ds.

Wh

y? B

ecause n

ow

we h

ave

the inte

rnet!

In 2

01

0,

84

% o

f buyers

sta

rted t

heir

hom

e b

uyin

g p

rocess o

n

the inte

rnet.

A

cro

ss t

he b

oard

, new

spaper

readers

hip

and n

ew

spaper

advert

isin

g h

as d

ram

ati

cally r

educed o

ver

the y

ears

due t

o t

he

inte

rnet.

The N

ati

onal A

ssocia

tion o

f R

ealt

ors

has s

tate

d t

hat

advert

isin

g in t

he n

ew

spaper

is t

he least

pro

duct

ive f

orm

of

advert

isin

g.

The a

gents

who a

re s

till a

dvert

isin

g i

n t

he S

und

ay p

aper

are

the a

gents

who h

ave

done i

t fo

r years

and y

ears

and h

aven’t

changed

their

min

dset

and s

ale

s a

bilit

ies t

o t

oday’

s 2

01

1 m

ark

eti

ng s

trate

gie

s.

New

spaper

ads a

re c

onsid

ered P

assiv

e M

ark

eti

ng.

Bro

ker’s

Opens

Som

e s

ellers

may

be

convin

ced t

hat

a b

roker’

s o

pen h

ouse i

s p

roof

that

their

agent

is w

ork

ing h

ard

. Bro

ker’

s O

pens a

re r

are

ly

at-

tended b

y a

cti

ve a

gents

. A

pro

act

ive,

aggre

ssiv

e a

gent

sees m

any h

om

es i

n t

he c

ours

e o

f th

eir

day,

an

d c

ert

ain

ly t

hey d

o n

ot

have

tim

e t

o w

ait

unti

l th

at

pro

pert

y has a

Bro

ker’

s o

pen.

Believe i

t or

not,

som

e a

gents

make t

heir

rounds d

ependin

g o

n w

hat

food i

s b

e-

ing s

erv

ed! Bro

kers

opens d

o n

ot

sell y

our h

om

e,

they j

ust

dir

ty u

p y

our k

itchen a

nd a

re c

onsid

ered P

assiv

e M

ark

eti

ng.

Bro

chures

Years

ago,

befo

re w

e h

ad o

ur

curr

ent

MLS s

yste

m,

we h

ad s

om

eth

ing c

alled B

ori

s t

hat

all R

ealt

ors

use

d t

o f

ind o

ut

whic

h h

om

es w

ere

on t

he

m

ark

et.

Bori

s w

as a

DO

S p

rogra

m t

hat

had v

ery

lit

tle info

rmati

on a

nd <

gasp>

it

did

n’t

even a

llow

pic

ture

s!

It

was t

he 9

0’s

, not

that

long a

go r

eally.

But

then t

he r

eal

est

ate

indust

ry m

ove

d i

nto

the 2

1st

centu

ry,

we a

dvan

ced t

o o

ur

curr

ent

TR

EN

D s

yst

em

and t

hin

gs r

eally s

tart

ed r

ollin

g.

Not

only

does T

REN

D a

llow

pic

ture

s,

25

of

them

to b

e e

xact

, but

it a

lso a

llow

s f

or

us t

o u

plo

ad o

ur

floor

pla

ns,

dis

closure

s,

etc

… W

e d

on’t

leave b

rochure

s i

n t

he h

ouse b

ecause i

t giv

es u

s a

n o

pport

unit

y t

o c

all t

he b

uyer’

s a

gents

pers

onally t

o p

rese

nt

the q

ualiti

es o

f yo

ur

hom

e,

so t

hat

we t

ake c

ontr

ol, a

nd s

peak d

irect

ly t

o t

he b

uyer’

s a

gent.

Last

but

not

least

...p

rinti

ng o

ut

that

much p

aper

is n

ot

envir

on

menta

lly c

on

scio

us!

It’s

tim

e t

o g

o G

REEN

! Bro

chures are

consid

ere

d Passiv

e

Mark

eti

ng.

In m

y c

are

er I h

ave d

one m

any, m

any o

pen h

ouses,

bro

ker’s

opens,

New

s Jo

urnal ads

and b

rochures.

If

they w

orked, I w

ould

sti

ll b

e d

oin

g t

hem

today.

BERT GREEN

BERT GREEN & ASSOCIATES

Sometimes people ask me when they work with me, do they get me? The answer is emphatically...yes! All the marketing, pricing strategy, networking, and ultimate sale of each home is my responsibility. With that said, over 30 years of selling Real Estate has convinced me that the public demands a high level of service that is impossible for a single agent to give. That’s why I have two other full-time licensed Realtors assisting me daily so that I can give my clients the best customer service they deserve.

Bert is a leader in both real estate and in the community. His award winning performance consistently lands Bert in the top 1% of Realtors in the nation earning him the highest possible level recognition for sales volume. Bert has sold over 2,000 homes in his 36 year career in real estate. He served as NCCBOR President, he has spent 20 years on the Board of Directors, and he received the coveted Realtor of the Year award in both 1989 and 1995. Bert was honored by being inducted into the New Castle County Hall of Fame in 2007.

Bert Green, Realtor

While being involved in Bert’s real estate business for over 30 years, Marilyn has been selling real estate full time for the last 9 years. Marilyn holds a master’s degree in Public Administration and worked on her PhD in Urban Development at the University of Delaware. She has also been actively involved in numerous community capacities.

Marilyn Green, Realtor

Connie has been a licensed Realtor for the past 18 years. She handles all of the aspects of running Bert Green & Associate’s successful organization, from tracking buyers to marketing our listings to assisting clients through each step of the transaction. Connie values every relationship, delivering outstanding customer service to all of Bert Green & Associate’s clients. Connie currently lives in Wilmington with her husband and children.

Connie Pratzner, Realtor

Simply stated, we meet daily

to make sure our clients are getting the highest level of service,

and we are always striving to improve!

MEET MY TEAM

Bert Green, Realtor RE/MAX Associates, LLC (302) 477-3900 x392 3302 Concord Pike, Wilmington, DE 19803

BERT GREEN

INTERNET MARKETING

A s technology improves, it is of ever-increasing importance that I stay right along with it in terms of new ways

to get your home exposure. That is why I not only have a full-scale website with all my listings, along with access to

thousands of MLS’s across the nation, but also use a variety of other websites to generate exposure for your home.

With a little help from Realtor.com, Trulia.com, Yahoo Real estate our TREND MLS, and IDX technology, I can

insure that your home can be viewed from over 350 websites all across the world!

I n 2000, 28% of people said that they used the Internet as an important part of their home-buying and selection

process. In 2006, 70% said they did; In 2010, 84% start their home buying process on the internet. In these days

almost everyone uses the Internet during the home search process. 90% used the Internet at some point and 76%

said they did so frequently. Just seven years ago only 41% of buyers indicated any Internet use at all.

Bert Green, Realtor RE/MAX Associates, LLC (302) 477-3900 x392 3302 Concord Pike, Wilmington, DE 19803

BERT GREEN

TRACK RECORD

MORE THAN 2,000 HOMES SOLD BY BERT Providing Stellar Results for Over 30 Years!

342 Stonebridge Blvd. 2102 N. Washington St. 135 Whitburn Place 1004 E. Willow Run

1123 Webster Drive 6 E. Aldine Drive 1306 W. 13th Street 901 W. 13th Street

1202 Crestover Road 3114 W. 3rd Street 38 Ashkirk Place 900 N. Broom Street

318 Helen Drive 138 N. Hunter Forge Road 519 Mansion Road 1325 Maple Avenue

2416 McCawber Drive 12 Cognac Drive 125 Emery Court 4 Fols Crescent Avenue

125 Emery Court 25 S. Gabriel Drive 16 Guenever Drive 9 Malvina Lane

583 Old State Road 30 Osage Road 244 Weldin Road 224 Weldin Road

301 Rolling Green Avenue 1 Wollaston Road 6 Rexburg Court 401 Stanley Plaza Blvd.

1804 Dumas Place 147 Darling Street 5009 Diana Drive 35 Dale Court

2379 Riverview Drive 2010 Naamans Road 19 Reubens Circle 302 Rockmeade Drive

405 Shipley Road 7 St. Tropez Court 1410 Stapler Place 412 Winston Avenue

103 Woodhill Road 104 Timberline Drive 1201 Governor Circle 21 Forsythia Lane

8 Crompton Court 618 Old Harmony Road 851 Stockbridge Drive 205 Karins Blvd.

3 Osprey Lane 1326 Richards Alley 67 Helios Court 27 Barberry Court

1082 Old Lancaster Pike 2302 N. Franklin Street 3308 Golfview Drive 1904 Inglewood Road

6 Westmeadow Lane 43 Somerset Lane 2016 Naamans Road 47 Dale Court

1704 N. Park Drive 8 Heather Place 3230 Brookline Road 916 Naudain Avenue

1282 Newark Road 30 Barberry Court 173 S. Dupont Highway 2807 W. Oakland Avenue

18 Graybridge Drive 1021 N. Monroe Avenue 206 Megan Court 402 Suwannee Court

510 New Road 419 W. Hanna Drive 9 Malvina Lane 1115 Donovan Way

204 Pennsylvania Avenue 220 Christiana Road 813 Kirkwood Street 1306 N. Bancroft Pkwy

16 Bristlecone Court 254 E. 2nd Street 583 Old State Road 1 Sorrel Drive

6 Rexburge Court 210 N. Spring Valley Rd. 1804 Dumas Place 3 Gershwin Circle

442 Wynthorpe Road 193 Christiana Landing 5204 Wesley Avenue 134 Megan Drive

336 Amoroso Way 101 Beech Hill Drive 7 Gladstone Court 16 Beacon Lane

1516 Sycamore Street 6 Heather Place 209 S. Appoquin Drive 3206 Ruby Drive

37 Mowery Road 3230 Crist Avenue 333 Pennewill Drive 35 Dale Court

With a full-time staff of highly trained professionals to help the seller, and highly skilled agents ready to assist a buyer - we make selling your property our first priority!

Bert Green, Realtor RE/MAX Associates, LLC (302) 477-3900 x392 3302 Concord Pike, Wilmington, DE 19803

BERT GREEN

PHILOSOPHY

I feel I have a duty to my customers to provide the very best service possible. To this end I am constantly studying the business

both locally and nationally. This enables me to address virtually any real estate concern my customers may have. While I am a

residential agent, I have a strong connection to commercial real estate experts.

I am licensed in Delaware & Pennsylvania, but because I talk daily to top producing agents all across North America, I can

help my customers real estate needs anywhere by connecting them not just to someone on a list, but to the top agents in any

particular market.

ADMINISTRATION

Providing “first-rate” service to my clients has always been my top priority. The amount of disclosures and paperwork has

tripled since I began my career in Real Estate. This requires the staffing of a full-time agent dedicated to following up on and

responding to the many requests, calls and emails generated by clients, cooperating agents and ancillary service providers.

Connie Pratzner, my full-time office manager, is outstanding in this capacity. Together, her effort allows me to dedicate more

time to what I do best - prospecting for buyers and sellers, networking with other top agents, negotiating contracts and market-

ing your home.

COMMITMENT

There are many factors that go into the successful sale of a home for top dollar. The home must be priced competitively, re-

ceive maximum market exposure, and be presented in a way that highlights its character and features. There is also much the

homeowner can do to improve the home’s salability and to create an appealing atmosphere during showings. Lastly, there’s the

effective negotiation of the sale price, followed by an organized completion of the transaction.

I know how to handle every aspect of the sales process, from strategically marketing the home to ensuring that everything’s

signed, sealed and delivered by the closing date - and I keep my clients fully informed every step of the way.

I do so because I really enjoy helping people with their real estate needs, and take great satisfaction in doing everything I can

to get them through the major transition that accompanies buying, selling and moving.

When you list your home with me, I promise to provide you with first-class real estate service so you get top market value for

your home and the whole experience is as enjoyable and inconvenience-free for you as possible.

This is my commitment to you and I look forward to being of service.

WHY HIRE BERT GREEN?

Bert Green, Realtor RE/MAX Associates, LLC (302) 477-3900 x392 3302 Concord Pike, Wilmington, DE 19803

BERT GREEN

TESTIMONIALS

PAST CLIENT TESTIMONIALS

“From the first day of listing my property until the day of settlement I always had a confident feeling that

my sale was of primary importance to Bert and his entire staff. I was very pleased with the extra assistance

I received from them in aspects other than just the sale of my house. All things combined, the entire

experience was relatively easy to get through. I doubt that any real estate sales group could have done

better.”

-John D. III

“Of all things endured in my life, this seemed to be the most painful, until I met you. You took my lemons

and made lemonade. Thank you for your time, your patience, your commitment and your honesty. You are

a prince among men.”

-Claudia B.

“We have another house to sell, and then one to buy, and we wouldn’t consider any one but Bert Green as

our agent!”

-Joe and Susan M.

“Bert Green & Associates was the best choice I made in choosing a Real Estate company to help sell my

property. They were very informative, professional and put my mind at ease during a very stressful time. I

felt they genuinely cared about my situation. I would definitely recommend them to anyone who is in the

market to sell their property and hope to have the opportunity to use their services in the future.”

-Melinda K.

“Green & Associates went Above & Beyond.”

- Adam F.

“My Fiancée Allison and I were very pleased with the service we got from Bert Green & Associates. They

stayed on top of things and stayed in contact with us through our first time home buying experience. We

are now enjoying our new home!”

- Shayne C. & Allison H.

***References available upon request***

Bert Green, Realtor RE/MAX Associates, LLC (302) 477-3900 x392 3302 Concord Pike, Wilmington, DE 19803