AVS MediaKit 2012

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    MEDIA KIT

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    EditorsLEttEr

    Dear Adertiser:

    Welcome to the 2012Avionics Magazine Media Kit!

    Aionics is the leading print and electronic pblishing brand

    ocsed on the ciil and militar aionics indstr. Throgh

    the monthl magazine, AionicsToda.com website and online

    Webinar series,Avionics is at the oreront o reporting on the

    Next Generation Air Transportation Sstem (NextGen) and

    Single Eropean Sk ATM Research (SESAR) programs.

    Entering its 36th ear, and aailable in both print and digital

    editions,Avionics Magazine is a trsted sorce o inormation

    on the technical, bsiness and reglator deelopments o

    importance to the indstr, inclding NextGen, SESAR, Air Trac

    Management and test and maintenance.

    Looking orward to a great 2012!

    Regards,

    Emily Feliz

    Editor in Chie

    Aionics Magazine

    avionicstoday.com

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    avionicstoday.com

    rEadErsh

    ipBrEakout

    AvionicsMagazi coers all segments o the worldwide aiation electronics indstr, inclding commercial transport, militar, corporate aircrat, helicopter and general aiation. The magazine reports o

    technical, bsiness and reglator deelopments in all areas o aionics, inclding satellite naigatio

    and positioning, airborne sstems, grond naigation aids, air trac control and management, and te

    and maintenance. Total Qalied Circlation o 19,000.

    OEM - 44% incldes Airrame

    Manactrers, Sstems Integrator

    Aionics Manactrers

    Corporate Management

    & Operations - 33.7%

    Military/Governmnet - 17%

    Air Trafc Control - 4%

    Consultants - 8.6%

    Commercial Airline Operators - 7.6% incldes maj

    regional, commterAionics Manactrers

    Avionics Directing/Engineering - 35.3%

    Business/Corporate - 8.6% incldes

    charter, time share, lease

    Avionics Project/Maintenance

    Management - 11.6%

    Avionics Technical/Mechanical - 6.9%

    Pilots/Chie Pilots - 5.2%

    Consultants - 7.3%

    Atermarket/Distribution - 10.2% Mod ctrs,

    maintenance Facilities, Dealers, Distribtors,

    FBOsshare, lease

    Bsiss & Idst

    Avionics

    Magazi Sbscib Pof

    Cassifcatio b Tit

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    avionicstoday.com

    EditoriaLCaLEndar AvionicsEditoriAl cAlEndAr 2012

    June

    AD CLOSING 4/23 MATERIALS DUE 4/27

    MILITARy Militar Maintenance

    INDuSTRy Women in Aerospace PRODuCT FOCuS Real-Time Operating Sst

    COLuMNS- AEEC Report

    - NextGen/SESAR

    JAnuAry

    INDuSTRy ERAM update

    AD CLOSING 11/22 MATERIALS DUE 12/5

    BuSINESS Bsiness Aionics Forecast

    PRODuCT FOCuS Cockpit Switches

    COLuMNS- General Aiation

    - Saet

    INDuSTRy EvENTSBahrain Air Show

    Jan. 19-21, Bahrain

    FeBruAry

    INDuSTRy New Satellite Constellations

    AD CLOSING 12/21 MATERIALS DUE 12/28

    COMMERCIAL Aerospace in Asia

    BuSINESS Corporate Helicopter Aionics

    PRODuCT FOCuS Connectors

    COLuMNS- Pilot Report

    - NextGen/SESAR

    INDuSTRy EvENTS

    Heli-Expo

    Feb. 11-14, Dallas

    ABACE

    Feb. 28-March 1, Shangh

    MAy

    AD CLOSING 3/22 MATERIALS DUE 3/29

    COMMERCIALHealth usage and

    Monitoring Sstems

    BuSINESS Bsiness Jet Cockpit upgrades

    PRODuCT FOCuS Snthetic vision Sstems

    COLuMNS- AEEC Report

    - NextGen/SESAR

    INDuSTRy EvENTSEBACE

    Ma 14-16, Genea

    MArCh

    INDuSTRyTrends in Air Trac

    Management

    AD CLOSING 1/23 MATERIALS DUE 1/27

    BuSINESS Cabin Interiors

    PRODuCT FOCuS Antennas

    COLuMNS- Sotware

    - Connectiit

    INDuSTRy EvENTS

    ATC Global

    March 6-8, Amsterdam

    Satellite 12

    March 12-15, Washington

    Aircrat Interiors Expo

    March 27-29, Hambrg,

    German

    APrIl

    INDuSTRy Aionics Edcation

    AD CLOSING 2/21 MATERIALS DUE 2/27

    MILITARy Naal Aircrat Aionics

    PRODuCT FOCuS Lighting

    COLuMNS - Saet- Aionics Maintenance

    INDuSTRy EvENTS

    Navy League

    April 15-18, Washington,

    AMC/AEEC

    April 30-Ma 3,

    Anchorage, Alaska

    AEA

    April 3-6, Washington, D.

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    avionicstoday.com

    EditoriaLCaLEndar

    July

    INDuSTRy The Ftre o GPS

    AD CLOSING 5/22 MATERIALS DUE 5/29

    BuSINESS Airborne Conter-measres

    PRODuCT FOCuS Electronic Flight Bags

    COLuMNS- General Aiation

    - Saet

    INDuSTRy EvENTS

    Farnborough

    Jl 9-15, Farnborogh

    ALEA

    Jl 11-14, Reno, Ne.

    AirVenture

    Jl 23-29, Oskkosh, Wis

    SePTeMBer

    COMMERCIAL Perormance-Based Naigation

    AD CLOSING 7/23 MATERIALS DUE 7/30

    MILITARy Micro uAvs

    PRODuCT FOCuS Test Eqipment

    COLuMNS- AEEC Report

    - Connectiit

    INDuSTRy EvENTS

    Autotestcon

    Sept. 10-13, Anaheim, C

    Berlin Air Show

    Sept. 11-16, Berlin

    APEX

    Sept. 18-20

    Long Beach, Cali.

    OCTOBer

    AD CLOSING 8/21 MATERIALS DUE 8/27

    MILITARy Managing Obsolescence

    BuSINESS Cabin Sstems

    PRODuCT FOCuS Displas

    COLuMNS- Sotware

    - Saet

    INDuSTRy EvENTS

    DASC

    Oct. 14-18, Williamsbrg

    AUSA

    Oct. 22-24, Washington,

    NBAA

    Oct. 30-No. 1, Orlando,

    nOveMB

    er

    INDuSTRy Airport Srace Management

    AD CLOSING 9/21 MATERIALS DUE 9/28

    BuSINESS Weather Radar Sstems

    PRODuCT FOCuS Wire & Cable

    COLuMNS- Aionics Maintenance

    - NextGen/SESAR

    DeCeMBer

    INDuSTRy Trends in Green Aiation

    AD CLOSING 10/22 MATERIALS DUE 10/29

    MILITARy Joint Strike Fighter

    DIGITAL FEATuRES Aerospace Acronm GiPRODuCT FOCuS Databs

    COLuMNS- Training and Simlation

    - Militar Aionics

    BuyerS GuIDe

    AuGuST INDuSTRy Indstr Leader Proles

    AD CLOSING 6/21 MATERIALS DUE 6/28

    MILITARy uAS Integration

    PRODuCT FOCuS Sensor Paloads

    COLuMNS- Pilot Report

    - NextGen/SESAR

    INDuSTRy EvENTSAUVSI

    Ag. 7-10, Las vegas

    STrATeGIC PlAnnInG AnD BuyerS GuIDe

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    avionicstoday.com

    digitaLEdition

    advErtising

    T Digita ditio o Avionics is an interactie magazine allowingreaders to easil naigate throgh pages with nctions inclding "table

    o content and ke word searches, actie links to all web sites and email

    addressed and more!

    Oiw

    For the added conenience o or readers,

    Avionics Magazine is aailable in digital ormat

    in addition to print. The digital ersion mirrors

    the print edition inclding all content and

    adertisements and is the onl digital pblication

    that is BPA certied.

    Avionics digital edition is emailed to more than

    18,000 Aionics sbscribers and iewable rom

    or Web site www.avionicstoday.com

    Digita Adtisig OptiosThe digital edition oAvionics Magazine

    allows o to maximize or exposre b

    incorporating ideo, fash, and other antastic

    mltimedia capabilities.

    Added Benefts as an advertiser in Avionics

    digital magazine:

    Hot-links to all uRLs in oerlas to desired

    homepage or prodct page.

    Enhanced mltimedia and interactie ads.

    Reinorces direct relationship with reader.

    Digita editio Pmim Positios

    Tab o CottsPmim Bock Ba

    Add vido adFas Aimatio to yo Ad

    The digital edition oAvionics Magazine oers two new

    premim positions.

    The leaderboard banner oers the highest isibilit w

    exposre on eer page o the magazine while driing

    trac to or website.

    Opposite Front Coer position is the new nmber on

    premim position or digital magazines. This page is most iewed page o each edition.

    Take adantage o the newl created ad

    position specicall designed or the digital

    edition oAvionics Magazine. Table o Contents

    pages 1 and 2 oer high isibilit throgh

    an IAB standard size block banner. With this

    ar orward position in the magazine, o can

    place or important marketing message directl

    in ront oAvionics Magazine readers while

    redirecting trac to or website!

    The goal o adertising is to increase the amont o time

    reader spends on or ader tisement, creating mindshar

    with or message and brand. video and fash animation

    are the perect wa to catch the attention o sbscribers

    make their eeballs stop on or page taking or market

    to a whole new leel!

    Leaderboard

    Opposite

    Front Cover

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    avionicstoday.com

    prin

    tanddigitaLE

    ditionratEs 2012 Pricing

    1x 3x 6x 9x 12x 18x

    Full page $8,970 $8,660 $8,070 $7,620 $7,180 $6,520

    2/3 page $6,900 $6,670 $6,220 $5,870 $5,530 $5,360

    Island 1/2 page $6,280 $6,070 $5,650 $5,340 $5,020 $4,870

    1/2 page $5,650 $5,450 $5,090 $4,810 $4,520 $4,380

    1/3 page $4,300 $4,150 $3,880 $3,660 $3,440 $3,340

    1/4 page $3,580 $3,460 $3,200 $3,050 $2,870 $2,790

    OPEN 3x 6x 9x 12x

    Leaderboard $4,100 $3,680 $3,360 $2,920 $2,600

    Opp. Front Cover $3,400 $3,120 $2,880 $2,480 $2,208

    Framed Site $3,400 $3,120 $2,880 $2,480 $2,208

    Full Page $3,100 $2,880 $2,720 $2,400 $2,080

    TOC Block Bnr $3,000 $2,800 $2,560 $2,240 $2,000

    Hal Page $1,950 $1,840 $1,680 $1,440 $1,280

    Masked Video $1,200 $1,100 $950 $800 $700

    Standard Video $1,000 $920 $800 $700 $600

    Flash $700 $650 $550 $450 $400

    OPEN 3x 6x 9x

    3.5 X 2 $805 $745 $650 $575

    3.5 X 3 $1,120 $1,025 $955 $790

    3.5 X 4 $1,345 $1,255 $1,175 $945

    OPEN 3x 6x 9x

    3.5 X 2 $870 $795 $705 $635

    3.5 X 3 $1,255 $1,140 $1,020 $910

    3.5 X 4 $1,595 $1,440 $1,255 $1,075

    AvionicsMagazi

    Digita editio Adtisig rats

    Cassifd Maktpac rats (nt)

    4-color $1,765

    2-color $935

    Dispa Adtis

    no-Dispa Adtis

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    avionicstoday.com

    printand

    digitaLEdition

    printspECs Ad Dimsios

    Mcaica rqimts:

    Ics Miimts

    Width Depth Width Depth

    Magazine trim 7 78/ 10 199 273

    2-Page spread w/bleed 16 11 405 280

    2-Page horizontal 16 4 405 120

    Full page w/bleed 8 1 8/ 11 206 280

    Full page live area 7 10 178 255

    2/3 Page 4 9 114 41

    1/2 Page h 7 4 178 120

    1/2 Page island 4 7 114 191

    1/3 Page sq 4 4 114 120

    1/3 Page h 7 3 5 8/ 178 92

    1/3 Page v 2 1 8/ 9 54 241

    1/4 Page 3 3 8/ 4 85 120

    Pblisher accepts onl digital adertising materials. Please ollow the instrctions otline below.

    Questions regarding specs? Contact: Sophie Chan-Wood, Prodction Manager

    Phone: +1-301-354-1671 Fax: +1-301-560-5914 E-mail: [email protected]

    ACCEPTED DIGITAL FORMATS

    TIFF Hi-resoltion (300 dpi minimm)

    PDF Hi-resoltion (300 dpi minimm) Press-/Print-

    Optimizedall onts embedded/all graphics hi-res

    and linked properl

    We can not accept native application les, such as InDesign

    or QuarkXPress. Film ads will incur a conversion charge.

    FILE PREP

    Set p docments to be nal ad size

    (same width and depth as mechanical size).

    Files or Fll Page Ads shold be set p or

    BLEED SIZE (8.00 wide x 11.00 deep).

    Do Not compress linked graphics when preparing

    TIFF or PDF.

    All les mst be conerted to CMyKnot RGB.

    2-Color ads mst be CMyK bilds.

    Trapping mst be completed prior to creating nal

    TIFF or PDF. Trap at .20 pt. and oerprint black.

    ACCEPTED MEDIA

    ZIP (100 MB)

    DvD

    CD-ROM

    FTP le transer pload

    Contact Production Manager or instructions.

    COLOR PROOFS

    yor digital sbmissions mst be accompanied b an

    accrate SWOP color proo. This proo is sed b or

    printer to match or ad on press. I o send an inacc-

    rate proo, the reprodction o or ad ma not match and

    Access Intelligence, LLC will not accept responsibilit.

    MEDIA LABELING/IDENTIFICATION

    Please inclde the ollowing with ad sbmissions:

    Magazine and Isse Date

    Adertiser and/or Agenc Name, Contact and

    Phone Nmber

    File Name

    Contact Prodction Manager or details and specs on

    spread ads.

    INSERTS

    Contact Prodction Manager or specs and shipping

    instrctions or all inserts.

    ADDRESS FOR SENDING E-MEDIA AD MATERIALS

    Aionics Magazine

    Access Intelligence, LLC

    4 Choke Cherr Road, 2nd Floor

    Rockille, MD 20850, uSA

    Attn: Tesha Blett

    E-mail: [email protected]

    Phone: +1-301-354-1476

    PRODUCTION CHARGES

    Ads that do not meet the specs listed aboe or reqe

    or changes to digital ads are sbject to prodction

    charges. Contact the Prodction Manager or details o

    prodction charges.

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    avionicstoday.com

    industryLEadErsprofiLEs

    uit siz

    Profle page only $6,265

    Podcast pgrade additional $1,200

    Profle Page & display ad page $11,880

    Podcast pgrade additional $1,200

    Split Page:

    page profle/ page ad $6,265

    Podcast pgrade additional $1,200

    Gidis: Wod Cots/Potogaps

    F Pag

    No Photographs 894 words

    One Photograph 698 words

    Two Photographs 614 words

    Pag hoizota

    No Photographs 325 words

    One Photograph 241 wordsTwo Photographs N/A

    Pag vtica

    No Photographs 471 words

    One Photograph 358 words

    Two Photographs N/A

    Isad pag

    No Photographs 322 words

    One Photograph 228 words

    Two Photographs N/A

    Wcom to t 2012 ditio oAvionicsMagazis Idst lad Pofs!

    Podctio Gidis

    Spread Profle

    Display Ad Company

    Prole

    Full Page Profle

    Prole

    Copy

    Page Profle

    Prole

    Copy

    Ad

    Copy

    Page Profle

    Prole

    Copy

    Ad

    Copy

    Page Profle

    Prole

    Copy

    Ad

    Copy

    Dimensions

    Magazine Trim 7 7 8/ x 10

    Bleed 8 x 11

    Lie Area 7 x 10

    page Island 4 x 7

    page Horizontal 7 x 4

    page vertical 3 3 8/ x 9

    Upgrades

    video $1,000

    Podcast $1,200

    Flash $700

    Closing Dates

    Pblication date: Agst Isse

    Insertion Orders De: Jne 27, 2012

    Ad Materials De: Jl 5, 2012

    Go beond standard adertising b combining or compans ll-color adertisment with a corporate prole

    that allows o to highlight or compans capabilities and strengths. Nowhere else can o control the

    message abot or compan while also showcasing the prodcts and serices o make aailable to the

    aiation commnit. In addition to being an eas-to-se, on-the-desk reerence tool, Indstr Leader Proles can

    be ond on www.aionicstoda.com where it will reside or one ear.

    This ear, we hae a nmber o was to increase reader engagement. Take adantage o these rich media

    opportnities in the digital edition.

    Proide s with or er own ideo and we will embed it into or ad or prole page. Work with or editors to prodce a 5 minte podcast

    which will pla when readers trn to or ad.

    Add fash animation to catch the ee o readers and highlight special prodcts.

    Here is how it works:

    yo choose rom the laot options, complete the orms proided and sbmit or editorial prole materials to

    the Aionics Magazine editors. yor editorial piece and ll-color adertisement are then paired in the nal

    laot. I o chose the podcast pgrade, or interiew will be schedled with an editor on receipt o or order.

    The Indstr Leaders Proles will be deliered in the Agst isse o Aionics Magazine to 19,000 aionics

    decision makers, an posted on or website, www.aionicstoda.com, or 12 months.

    Don't miss this once-a-ear opportnit to create a prole package that showcases the best or compan has to oer!

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    t

    EChrEports

    A simp, cti ad aodab wa to mak o sas otsmo podcti!

    Avionics Magazines Tech Focs Report is a collaboratie eort combining or compans technical

    knowledge with the editorial expertise and brand recognition oAvionics Magazine magazine.

    How It Works:

    In a ll-color 4-page report,Avionics Magazines editors will ocs on or prodcts technical capabilities and/

    or applications. This, in trn, will proide or cstomers with a better nderstanding o or prodct oering.

    The ront coer o the report will eatre an image o or prodct or compan logo, and the back coer will

    eatre or displa ad all designed to reinorce or marketing message.

    A Terrifc Value Not Available Elsewhere:

    Avionics Magazines Tech Focs Report gies or compan the niqe adantage o added credibilit throgh

    high-qalit editorial. Paired with or displa ad on the back coer, its a high-impact, mlti-prpose sales

    and marketing tool that can be sed eectiel in a ariet o was:

    As an insert inAvionics Magazine magazine

    For distribtion at indstr trade shows

    For or sales team to se as a leae-behind

    As a direct mail piece

    To post on or compans Web site

    Package Includes:

    4-page report

    Hal-page 4-color image o or prodct on the ront coer

    Fll-color displa ad on back coer

    PDF o Tech Focs Report

    500 copies or or internal sales and marketing needs

    Trade show distribtion aailable throghAvionics Magazine

    rats (t):

    19,000* copies $15,000

    Digital Only $9,500

    *inserted into the print and also included in the digital

    edition o Avionics Magazine plus 500 client copies

    avionicstoday.com

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    spECiaLEvEnts

    avionicstoday.com

    Avionicso nxtG Smposim

    The technologies o the global air transportation sstem are constantl being pdated to ensre the saest

    and most ecient transition into the tre o NextGen.Avionics or NextGen brings together hndreds o

    aiation proessionals responsible or driing the tre o NextGen technologies to discss their experiences,

    challenges and soltions with the implementation o these technologies.

    Sponsoring theAvionics or NextGen Conerence gies o the opportnit to position or compan as a Next-

    Gen leader in ront o a highl qalied adience inoled with NextGen implementation at their organization.

    Who attends Avionics or NextGen?

    66% o attendees can recommend or approe prodcts or serices

    27% attend the conerence to meet with clients or generate bsiness

    20% are rom the goernment or militar

    5 Contries and 26 States are represented at Aionics or NextGen

    47% think Aionics or NextGen is among the top 3 eents in the aiation commnit

    What companies are represented at Avionics or NextGen?

    For additional inormation go to www.avionicsornextgen.com

    Contact your sales executive or sponsorship opportunites.

    AMC/AeeC Joit Mtigs

    Join s in Anchorage, Alaska, at the co-located AMC Open Form and the AEEC General SessionApril 30-Ma 2!

    The AMC Form brings together aionics sperisors, directors and managers rom the worlds largest airlines

    to meet their conterparts on the spplier side to resole common problems, discss proprietar isses and

    make tre plans.

    At the AEEC General Session, aiation engineers and scientists discss standards and technical soltions or

    aionics sstems on board the aircrat.

    All together, these eents draw hndreds o the global aionics indstrs top execties and decision makers.

    Aionics Magazine is isible throghot both eents pblishing the exclsie conerence gide or the

    meetings and proiding mltimedia coerage at the eent, inclding a ideo blog on the web and a conerence

    wrap-p in the magazine.

    Sponsorship opportunities include:

    Pocket Gide

    Digital Pocket Gide

    In addition,Avionics Magazine will proide contining coerage o the eent ia the digital edition o the

    Pocket Gide, proiding additional mltimedia adertising opportnities.

    AMC Picig o F Pag $2,330

    Aionics Spport Grop, Inc.

    Delta Air Lines

    Department o Transportation

    Dncan Aiation

    Federal Aiation Administration

    Fedex Express

    Flightworks Inc.

    Joint Planning and Deelopment Oce (JPDO)

    NAvAIR

    Port Athorit o Ny & NJ

    Sothwest Airlines

    u.S. Air Force

    u.S. Air Force Research Laborator

    u.S. Arm

    u.S. Crest

    united Airlines

    uS Airwas

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    spECiaLEvEnts

    avionicstoday.com

    Aioics Wom i Tcoog AwadsAionics Magazine is prod to annonce the First Annal Aionics Women in Technolog Awards. These awards

    honor women or their work in aiation electronics engineering, research and deelopment in commercial,

    bsiness and militar aiation, and in air trac management. Additionall, these awards will highlight a com-

    pan that demonstrates ision and leadership in promoting women in aionics technolog roles.

    An adisor panel comprised o indstr leaders will select the recipients o these awards.

    The Awards include:

    Aionics Woman o the year

    Women in Technolog Corporate Award

    Emerging Leader Award

    To nominate someone or this prestigios award, go to AiationToda.com/a/WomenTechAwards/

    Enter toda and be a part o what promises to be the most coeted award in the indstr!

    Deadline or nominations is March 2, 2012

    Awards luncheon to be held June 4, 2012

    Contact your account executive or sponsorship inormation.

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    E-MEdia

    avionicstoday.com

    E-MEdiA Pricing

    www.aviationtoday.com

    The Aiation Toda website is or sorce or dail news and analsis on all aspects o the aiation market.

    Proiding o with the most p to date inormation on commercial airlines, bsiness aiation, manactrers,

    the FAA and more. We also link o to specic news romAvionics, Rotor & Wing, Air Saet Week and Aircrat

    vale News.

    For the latest statistics on ke metrics sch as isits and impressions, please contact or salesperson.

    Leaderboard (728X90) $175 CPM (impressions)

    Content Ad #1 (300x250) $150 CPM (impressions)

    Content Ad #2 (300X250) $160 CPM (impressions)

    The onl email o need to open each morning to know that o will see all the most important aiation news

    o the da rom sorces all oer the world. In addition to or own award winning aiation news coerage, the

    editors o Aiation Toda scor the web so that o dont hae to. We present o with a dail compendim o

    links to all the most important inormation o need at or ngertips in order to gie orsel the winning edge

    in or bsiness.

    Circulation: 110,000 aiation proessionals

    Content Box (300 x 250) Placement #1

    1-day $1900

    1-week $2400

    Content Box (300x250) Placement #2

    1-day $1600

    5-week $2100

    Text Ad/links1-day $1100

    5-week $1800

    Add-on Options

    Avionics Today e-newsletter 1-issue +$760

    www.avionicstoday.com

    Wit PapsThis is a great opportnit to generate high-qalit leads, increase market awareness and branding and

    edcation the indstr. Post or white paper on www.aionicstoda.com

    How it works:

    yor white paper is posted on or white papers page or one month

    Prospectie readers click on the link, complete a registration orm and then download the white paper.

    Pricing incldes 50 leads

    We will do one promotional email blast to 5,000 readers

    Cost is $1500

    Additional leads are $75 each

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    E-MEdia

    avionicstoday.com

    Digita Spcs

    Wbsit

    Ad Size: pixels.

    File Formats: FLASH, GIF or JPGPlease note: I a fash le is being provided, please

    make sure the ollowing action script coding is inserted

    in the le and the URL is NOT hard coded/embedded

    in the le. I will put the URL on the order. In addition

    please provided a backup gi/jpg le

    on (release) {

    getURL (_level0.clickTag, "_blank");

    }

    Animation: yes, I the ad is animated, it shold

    continosl loop

    File Size: The le size mst be 50K or less.

    e-ltt

    Flash Ads accepted: No

    File Formats: GIF or JPG

    Animation: yes, I the ad is animated, it shold

    continosl loop

    File Size: The le size mst be 40K or less.

    CONTACT: Please email all artwork with URLs to

    [email protected]

    Tesha Blett, Web Prodction Manager

    Tel: 301-354-1476 / eFax: 320-213-8017

    Access Intelligence, 4 Choke Cherr Road, 2nd foor,

    Rockille, MD 20850

    Aioics Toda e-nwstt

    Weekl news and insight broght to o bAvionics Magazine

    Deliered to oer 18,000 sbscribers, this e-letter pts or message in ront o proessionals inoled in an

    aionics commnit that seres commercial, bsiness and militar markets.

    Leaderboard (728X90)

    1-week $1050

    4-weeks $3150

    Text Ad

    1-week $850

    4-weeks $2550

    Content Box (300x250)

    1-week $950

    4-weeks $2850

    www.avionicstoday.com

    The Aionics Toda website seres as an extension orAvionics Magazine, a leading pblication in the aiation

    electronics market. Or editors proide o with dail news pdates, links to indstr resorces, edcational

    webcasts, in-depth technical articles and ideo coerage.

    For the latest statistics on ke metrics sch as isits and impressions, please contact or salesperson.Circulation 18,000

    Leaderboard (728X90) $175 CPM (impressions)

    Content Ad #1 (300x250) $150 CPM (impressions)

    Content Ad #2 (300X250) $160 CPM (impressions)

    Cstom e-mai basts

    Target selected sbscribers based on specic demographics or prchasing intentions with or cstomized

    email. Its the perect wa to commnicate or message to a er specic and qalied adience.

    Choose names rom Avionics subscriber list $450 CPM

    (Minimm is $2500)

    Choose names rom Avionics plan to purchase report list $600 CPM

    (Minimm is $1800)

    Aboe pricing is based on adertiser sppling artwork. To tilize or edit, design and prodction team, add $500.

  • 7/31/2019 AVS MediaKit 2012

    15/18

    produ

    CtspotLight

    avionicstoday.com

    lookig o sas ads?

    Avionics Prodct Spotlight e-newsletter dedicated to prodct inormation and the ONLy e-newsletter to proide

    o with detailed sales leads on a weekl basis.

    Deliered monthl to more than 20,000 global Avionics readers, this is the perect ehicle to promote or

    compans latest prodcts and technologies.

    Featre or prodct inormation with both a pictre and text. When a person clicks or more inormation, his

    or her inormation is matched throgh a readership database, and we will send o the detailed sales leads ina weekl report. yo will hae comprehensie inormation to se when ollowing p with each qalied lead.

    Prodct Spotlights and banner ader tising (skscraper and hal skscraper) are aailable.

    Reserve Your Product Spotlight Today and the Sales Leads Will Come To You!

    AvionicsPodct Spotigt Cada

    Deployment Wednesda, Jan. 19

    Ad material due 1/12/12

    Deployment Wednesda, Feb. 16

    Ad material due 2/9/12

    Deployment Wednesda, March 16Ad material due 3/9/12

    Deployment Thrsda, April 14

    Ad material due 4/7/12

    Deployment Tesda, Ma 17

    Ad material due 5/10/12

    Deployment Wednesda, Jne 15

    Ad material due 6/8/12

    Deployment Thrsda, Jl 14

    Ad material due 7/7/12

    Deployment Tesda, Ag. 16

    Ad material due 8/9/12

    Deployment Thrsda, Sept. 15

    Ad material due 9/8/12

    Deployment Thrsda, Oct. 13

    Ad material due 10/6/12

    Deployment Wednesda, No. 16

    Ad material due 11/9/12

    Deployment Thrsda, Dec. 15

    Ad material due 12/8/12

    Podct Spotigt rats

    AvionicsAdvertiser

    1x $1,075

    3x $1,010

    6x $920

    12x $855

    Non-AvionicsAdvertiser

    1x $1,125

    3x $1,040

    6x $975

    12x $900

    Ba Adtisig

    AvionicsAdvertiser

    Skyscraper

    1x $1,265

    3x $1,210

    6x $1,125

    12x $1,055

    Hal Skyscraper

    1x $1,200

    3x $1,140

    6x $1,055

    12x $985

    Non-AvionicsAdvertiser

    Skyscraper

    1x $1,325

    3x $1,245

    6x $1,175

    12x $1,100

    Hal Skyscraper

    1x $1,255

    3x $1,175

    6x $1,105

    12x $1,030

    Podct Spotigt Spcifcatios

    Prodct Image size 143 X 114 pixels

    Format JPEG or GIF

    (i JPEG, RGB only, not CMYK)

    Length o teaser text 40 words or ewer

    uRL prodct link

    Headline

    Full contact inormation required o person within your

    organization who will receive the leads.

    Ba Ad Spcifcatios

    Skscraper 120 x 600 pixels

    Hal Skscraper 120 x 300 pixels

    Format JPEG or GIF

    (i JPEG, RGB only, not CMYK)

  • 7/31/2019 AVS MediaKit 2012

    16/18

    WEBCasts

    avionicstoday.com

    Option I

    Set up, promotion and moderation $8,950

    Incldes 150 leads

    Additional leads $75 each

    Option II

    Set up, promotion and moderation $15,000

    Incldes 250 leads

    Additional leads $75 each

    Joi AvionicsMagazi in presenting leading-edge programs on emerging technologies and best practithrogh lie webcasts. As a webcast sponsor, o position or compan as a thoght leader b promo

    or expertise and soltions to a targeted adience.

    How it works:

    yo work in cooperation with or editors to select a topic, date/time, speaker and presentation materials.

    Avionics Magazine promotes the webcast, coordinates the logistics, registers and conrms the attendees and

    more. yo reap the benets o promoting or companies capabilities to or targeted adience o potential be

    Avionics Magazine webcast marketing program incldes:

    Pre- and post-eent email campaigns

    Banner adertisements on Aiation Toda

    Fll-page, 4-color adertisement, prodced b s, inAvionics Magazine (print and digital editions)

    Cstom polling qestions dring the webcast

    Moderated b anAvionics Magazine editor

    Picig:

  • 7/31/2019 AVS MediaKit 2012

    17/18

    ContaCts

    avionicstoday.com

    contActs

    Publisher Tish Drake

    East Coast and Canada

    [email protected]

    800-325-0156

    Sales Manager Susan Joyce

    West Coast and International

    [email protected]

    480-607-5040

    Editor in Chie Emily Feliz

    [email protected]

    301-354-1820

    Managing Editor Debra Richards

    [email protected]

    301-354-1877

    Conerences Jenn Heinold, CEM

    [email protected]

    301-354-1813

    Send ad materials to:

    Print Media Sophie Chan-WoodAccess Intelligence, LLC

    4 Choke Cherr Road,2nd Floor

    Rockille, MD 20850

    [email protected]

    Tel: 301-354-1671Fax: 301-560-5914

    E-Media Tesha BlettAccess Intelligence, LLC

    4 Choke Cherr Road,2nd Floor

    Rockille, MD 20850

    [email protected]

    Tel: 201-354-1476

  • 7/31/2019 AVS MediaKit 2012

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    tErMsandConditions

    This agreement sets ot the terms and conditions whereb Access Intelligence, LLC (Pblisher) will pblish adert

    ments ("ads") on the Aiation Toda website as reqested b the ndersigned Adertiser. Adertiser has designated

    ndersigned Agenc to act on its behal. unless Adertiser gies Pblisher written direction limiting the athorit

    Agenc, an commnication that Pblisher ma receie rom Agenc will be deemed to be gien on behal o, and bin

    on, Adertiser, and an commnication gien b Pblisher to Agenc will be deemed to hae been gien to, and wi

    binding on, Adertiser. Pblisher will not be bond b, and will disregard, terms and conditions appearing on inser

    orders or cop instrctions which confict with proisions o this rate card. No ad will be pblished nless a sig

    insertion order setting ot the ad terms to inclde start and end dates is receied b Pblisher. I Adertiser can

    dring the corse o a campaign, Adertiser will be billed or the entire month in which the cancellation is recei

    I the campaign is based on impressions, Adertiser will be billed or the impressions expected (based on a mon

    contract aerage) in the month in which the cancellation is receied. Ad cancellations will not be considered athor

    b Adertiser nless written conrmation thereo is receied b Pblisher. unless cop changes are specied

    Adertiser in writing prior to ad commencement date, Adertisers most recent ad will be inserted. Adertise

    responsible or checking the ad or corrections and proiding prompt written notice o errors or changes. Pblishe

    not responsible or correcting an error in an ad nless Adertiser has notied Pblisher in writing. I all necessar

    materials are not receied b Pblisher prior to the ad commencement date, Pblisher can not garantee incls

    o sch materials. All ads are sbject to approal b Pblisher. In its sole and absolte discretion, Pblisher

    rese an ad sbmitted and ma cancel an order or an ad. Althogh eorts will be made to compl with positio

    reqests, nal positioning o ads is at the sole discretion o the Pblisher. In no eent will adjstments or re

    be made becase o the position o an ad. The Adertiser or their Agenc will be billed a premim not less t

    15% o earned gross rate or adertising materials prodced b the Pblisher. Adertiser and Agenc agree, jo

    and seerall, to indemni and hold Pblisher harmless rom an loss, liabilit, damage, claim or expense, incl

    reasonable attornes ees and all other costs o litigation or settlement, arising ot o or attribtable to the Adertis

    ads. Pblishers right o indemnication extends, withot limitation, to an claims or libel, slander, inasion o pri

    nair trade practices, copright inringement or trademark inringement. Pblisher will not be responsible or an l

    or damage (inclding, withot limitation, conseqential damages) o an kind arising ot o, or attribtable to, er

    or omissions in ads except or Pblishers ailre to correct errors clearl commnicated in writing b Adertiser

    receied b Pblisher. In no eent will Pblishers liabilit or an ad exceed the amont charged b Pblisher or s

    ad. Pament b Adertiser is de in ll 30 das rom inoice date. I not paid within 30 das, a late charge eq

    to the greater o $5.00 or 1.5% o the npaid inoice will be atomaticall added to the inoice amont per mon

    Failre to pa as agreed ma reslt in the placement o the accont with a collection agenc or attorne. I so

    the extent permitted b law, Pblisher ma charge and collect rom Adertiser and Agenc, jointl and seerall,

    collection costs and expenses, inclding cort costs and reasonable attornes ees, in addition to all inoi

    amonts, late charges and interest. An inoice sbmitted to Adertiser will be deemed conclsie as to its correctn

    nless Adertiser proides a written, detailed objection to Pblisher within 30 das o inoice date.