Orby TechnologiesOrby Technologies

Automating Customer Journeys in the

Motor Industry

Orby Technologies

Orby Technologies

Five Stages in the Customer Journey

Lead Capture

Nurturing

Vehicle Sales

Customer Care

Customer Loyalty

Orby Technologies

Lead Capture

Face to FaceDealershipNational and Local Events

Web formsBrochure RequestTest Drive Request

Lead Capture

Nurturing

Vehicle Sales

Customer Care

Customer Loyalty

Orby Technologies

Nurturing

Outbound CampaignsElectronic

EmailSocialSMS

LetterBrochure Cover letterSpecial Offer

Follow-upOutbound calls from the Call CentreAssign to Dealership

Lead Capture

Nurturing

Vehicle Sales

Customer Care

Customer Loyalty

Orby Technologies

Vehicle Sales

Test DriveQuoteContractsPost-Sale Follow-up Call

Lead Capture

Nurturing

Vehicle Sales

Customer Care

Customer Loyalty

Orby Technologies

Customer Care

EnquiryWarranty and Legal CasesRecall Communication Lead

Capture

Nurturing

Vehicle Sales

Customer Care

Customer Loyalty

Orby Technologies

Customer Loyalty

Service Reminders Based on customer behaviour

Trigger sales follow-upAnalyse customer buying habits

Lead Capture

Nurturing

Vehicle Sales

Customer Care

Customer Loyalty

Orby Technologies

Automating Customer Journeys

Lead Capture•Face to Face•Events•Dealership

•Web Forms

Nurturing•Mass Personalisation•Electronic•Letter

•Follow-Up Call

Vehicle Sales•Test Drive•Quote•Contracts•Post-Sale Call

Customer Care•Enquiry•Warranty and Legal

•Recall

Customer Loyalty•Service Reminders

•Trigger Sales Follow-Up