Auto Dealer’s #1 Source For Merchandiseplanning

designproduct ioninstal lat ion

AUTO-MERCH Vehicle Body Side

Most effective as long distance visual, a Body Sidedisplays sale prices, monthly lease payment, highlighted feature, sale slogans, warranty highlightsand more. Perfect for front line, service drives, rasiedparkign surfaces, anywhere customers are passing by.

source - v12data.com

• 72% of customers would visit a dealership if the buyingprocess was improved.• 61% of customers make their intial contact with a dealership by walking in.• 54% of customers would be willing to pay more if the dealership experience was better than a competitive store.• 87% of shoppers dislike the car shopping experience at auto dealerships.

investing in your customer experienceCustomized Professional

Looking Products

Your merchandising should look

as professional as your vehicles.

It should add value to your offering not

detract from it.

Properly branded merchandise

reinforces your brand and strengthens

your message.

Car after car, row after row, of options. So many options. Where’s the

model I’m looking for? How many cylinders does this car have? What

year is that one? Which ones in this sea of cars has a manual

transmission? Why do they all look the same?

It’s a bit overwhelming out there.

The reality of the situation is that most customers want to spend some

time browsing on their own before they engage with a salesperson.

Wouldn’t it be great if there were a way to help shoppers navigate those

first steps?

There is. It’s called visual merchandising.

Why AUTO-MERCH?Put yoursel f in the customers’ shoes the f i rst t ime they step onto a car lot .

The bottom l ine: Helping your customers f ind

the r ight car quickly and easi ly is the f i rst step

in gett ing them to buy their next vehic le.

PlanningPlanning is the first critial step

in any well merchandised store.What cars should be merchandised

and with what content?What vehicles are focal points and

should have call-to-action messaging?

DesignMerchandise should always reflect

your brand and image.Our design team will create the

perfect visual look to speak toyour customers with outcompromising who you

are as a dealership.

Product ion & Instal lat ionAll of our production is done in house

for the ultimate in quality controland accuracy. Your merchandise

can be shipped out with in24 hours. In addition, we offer

full installation services. One of ourfield techs can be on his way within

48 hours for installation.Full service available in particiapting areas only.

This information is used toquickly identify contendersfor the customer.This valuable information is easily accessible whilemaintaing a professional lookand feel that is consistant with your brand.

AUTO-MERCH Addit ional Offer ings• Interior & Exterior Showroom Window Graphic• Wall Murals• Courtesy Loaner Vehicle Branding • Promotional Items

AUTO-MERCH Windshield Topper

Windshield Toppers’ sole purpose is to provide vehicleinformation to your customers and sales staff. Most oftendisplaying full vehicle information. Year, Make, Model, Trim and Miles.

Together, our team has nearly 30 years of hands-on experience in the automotive industry. We’re not just marketing people – we’re car guys, and we know how important it is to manage and move inventory. We know what works.

Our philosophy on marketing is simple: It’s all about the experience - the feeling people get when they walk into a store, or a dealership, or a car lot. We believe that if you can make the shopping process feel right, go smoothly, and radiate professionalism, the shopper will turn into a buyer.

31 Pecks Lane Unit 13Newtown, CT 064701-844-654-2530 ph www.auto-merch.com

a Goyette Marketing Company

PLANNINGDESIGNPRODUCTIONINSTALLATION

AUTO-MERCH understands the car business.

AUTO-MERCH, AMT - AUTO-MERCH Windshield Topper, AMC - AUTO-MERCH Windshield Comp, AMS - AUTO-MERCH Vehicle Bodyside are registered trademarks of AUTO-MERCH, LLC, a Goyette Market ing Company. Al l Rights Reserved