Audience Research

Survey Questions – part 1

This is some research I have collected from a bunch of people where I asked them a few questions that I feel like I

need to know in order to help me create a magazine that will attract my

audience so that they will chose to buy my magazine in particular. These are some of the responses that I had

got.

Do you read music magazines?why/why not?

No, I don’t read music magazines anymore because now I find out things about singers and bands on twitter, Facebook and other social media’s. – Cheyenne

No, I don’t read them because I

don’t really find magazines that

interesting to read and I don’t really

read either - Alana

No, anything I want to find out about any artists or music I find out online – Joanne

No, because I use social media to find out anything - Adrianne

No, because I listen rather than read about it - Eemaan

No, I don't read magazines as most of the information is online - Nidhi

Yes, I occasionally read music magazines as I find them quite interesting and helpful to me as I can find new artists and music – Courtney

Yes, I do I find them fun to read - Marianna

Yes, its quite entertaining and passes time – Azzura

No, it doesn't interest me – Hursh

No, because i do not have time anymore – sophia

No, because I don't read – Shivani

What feature of a magazine stands out to you most?

Probably the artist on the cover

as it attracts the viewers quickly

with a familiar and “famous”

face on the cover – Alana

The feature that most stands out to me on a magazine is the artist on the front cover –Cheyenne

Coverlines because makes you want to find out more about what's happened and makes me want to buy the magazine and read it - Joanne

The Coverlines because I know what is going to be in the magazine and can see whether it is worth buying or not - Adrianne

The artist and headlines because that is what I see first – Eemaan

The artist – Nidhi

What stands out for me mostly is the artists and the colours used as well as the cover lines – Courtney

The features on a music magazine that stand out most to me is if it has a popular of my favourite artist on the front cover which would appeal to a target audience like myself, and perhaps a colour theme throughout the whole magazine – Marianna

The cover lines stand out to me most – Pooja

The artist – Sophia

How much are you willing to spend on a music magazine?

About £3 – whatever

the normal price is

for a music magazine Roughly about £1-£2

£1-£2 no more than that

£3£1.50 at the most

£2.50

I will be willing to spend around £3

£2

If it is a popular magazine I will spend around £2+ this also depends on the content of the magazine for example if it’s basic and thin magazine then I would most likely pay £1-£2

£1 - £2 £2

What would you like to see in a music magazine/expect to see?

The newest music of all genres and

maybe like the background stories to

peoples music careers, musicians or

youth artists that are trying to become

something more etc - Alana

A lot of Information about artist and their music – Joanne

I would like to see the latest news and gossip in a music magazine and id expect to see some competitions in there aswell - Cheyenne

Lots of new releases – Adrianne

The latest and hottest tracks - Eemaan

Exclusive artist information, posters, necessary dates(concerts or tour dates) - Nidhi

In a music magazine I expect new and different artists as well as different features like a spread about the artists background etc – Courtney

Updates on artists/bands – Azzura

In a music magazine I would like to see information/news of upcoming artists, comebacks of other artists and little gossip to break it up a bit – Marianna

What's common in the music industry at the moment – Sophia

Information about the artist - Shivani

Are you more likely to read a magazine with loads of text/Coverlines on the front

cover or less?

An average amount of words.

Mainly a small amount of text

that gets to the point - Alana

I will be more likely to read a music magazine with loads of text and Coverlines on the front because it will be more appealing and eye catching to me – Cheyenne

More likely to read a music magazine with loads of text/Coverlines because its shows that there's a lot of good stuff to read inside where as if there's only a little shows that there not that much to read and I'm wasting my money – Joanne

More text because then I know that it is worth the cost – Adrianne

Less writing on the cover because I don't like reading too much and it shouldn't give the whole magazine away – Eemaan

Not too much writing but not too little either – Nidhi

I would be more likely to read a magazine without much text and cover lines – Courtney

I am most likely to buy/look for a music magazine with little text but with enough information to get a gist of what is happening, I wouldn't be interested in buying a magazine that has a lot of text which would take me some time to read - Marianna

My end thoughts

From gathering all this information It has really helped me to get a rough idea of what my target audience would like to see/ get from a music magazine. This will defiantly help me to ensure that I create a successful magazine worth reading. For example I now know that majority people had said they would spend around £1-£2 on a music magazine therefore I will most probably make my magazine this price.