“Oh,Brush…”

… beloved script emblem of plumbers, mechanics, bodegas, lunch counters, and other low-rent concerns. Since 1942, you have given faceless apartment buildings a name, brought life to the badges and banners of otherwise tedious trade conventions, and lent excitement to the post-cards of middle America’s unsung travel destinations. We have seen so much of you … but not enough! We need more weights: how about five? We want swash alternates, too, plus lively ligatures and sporty underline tails! Give us cleaner curves and smoother connections, but stay true to your frisky self ! Like a nail salon that offers cucumber water, the new ATF Brush is one step classier than the rest.

Robert E. Smith, American Type Founders, 1942American Type Founders Collection, 2015

… beloved script emblem of plumbers, mechanics, bodegas, lunch counters, and other low-rent concerns. Since 1942, you have given faceless apartment buildings a name, brought life to the badges and banners of otherwise tedious trade conventions, and lent excitement to the post-cards of middle America’s unsung travel destinations. We have seen so much of you … but not enough! We need more weights: how about five? We want swash alternates, too, plus lively ligatures and sporty underline tails! Give us cleaner curves and smoother connections, but stay true to your frisky self ! Like a nail salon that offers cucumber water, the new ATF Brush is one step classier than the rest.

Robert E. Smith, American Type Founders, 1942American Type Founders Collection, 2015

ATF Brush

A m e r i c A n T y p e F o u n d e r s ® c o l l e c T i o n A T F T y p e . c o m®

ATF Brush Black

A m e r i c A n T y p e F o u n d e r s ® c o l l e c T i o n A T F T y p e . c o m

c h a r a c t e r s e t i n f o r m at i o n a v a i l a b l e at at f t y p e . c o m

®

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������� ������������������������������������������ ���������� ������� ������������� ������ ��������������fi�� ��������� Pr�������Pr����� ���� ������ �������������th Wr��� �������� �����

ATF Brush Bold

A m e r i c A n T y p e F o u n d e r s ® c o l l e c T i o n A T F T y p e . c o m

c h a r a c t e r s e t i n f o r m at i o n a v a i l a b l e at at f t y p e . c o m

®

A B C � E F � � � � � � � � O � � R S T � � � � � � & 0 1 2 � 4 5 � � � 9 0 $ ¢ £ € ¥a b c d e � � h i � � � l m n o p � r s t u � � � y z � th e s t . , - ’ � � � ? @

ATF Brush regular

A m e r i c A n T y p e F o u n d e r s ® c o l l e c T i o n A T F T y p e . c o m

c h a r a c t e r s e t i n f o r m at i o n a v a i l a b l e at at f t y p e . c o m

®

� � � � � � � � � � � � � � � � � � � � � � � � � � & � � � � � � � � � 9 � $ ¢ £ € ¥� b c d e � � � i � � � l m � o p � r � t � v � � � z � th e s t � , - ’ � � � ? @

ATF Brush Book

A m e r i c A n T y p e F o u n d e r s ® c o l l e c T i o n A T F T y p e . c o m

c h a r a c t e r s e t i n f o r m at i o n a v a i l a b l e at at f t y p e . c o m

®

� � � � � � � � � � � � � � � � � � � � � � � � � � & � � � � � � � � � 9 � $ ¢ £ € ¥� � � � � � � � � � � � � � � � � � � � � � � � � � z � th e s t � , - ’ � � � ? @

ATF Brush light

A m e r i c A n T y p e F o u n d e r s ® c o l l e c T i o n A T F T y p e . c o m

c h a r a c t e r s e t i n f o r m at i o n a v a i l a b l e at at f t y p e . c o m

®

� � � � � � � � � � � � � � � � � � � � � � � � � � & � � � � � � � � � 9 � $ ¢ £ € ¥� � � � � � � � � � � � � � � � � � � � � � � � � � z � th e s t � , - ’ � � � ? @

creative: Justin flood | copy: stephen coles | photography: robbie augspurger, robbieaugspurger.com | model: charlotte deason

© 2015 typobrand llc | atf and american type founders are registered trademarks of typobrand llc

A m e r i c A n T y p e F o u n d e r s ® c o l l e c T i o n A T F T y p e . c o m®