d!conomy

Strategies for the

digital world.

Deutsche MesseMessegelände30521 HannoverGermany

Tel. +49 511 89-0Fax +49 511 89-32626info@messe.dewww.messe.de

GB

Prin

ted

in G

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any

03/2

015

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Partner

At a glanceWhereHannover Exhibition CenterConference Hall (Hall 8)GPS destination: Hermesallee, 30521 Hannover

TicketsTicket Sale in Conference Hall 8 or/and at www.cebit.de/en/get-tickets/

Conference languageEnglish & German (simultaneous translation at Center Stage)

ContactIf you need to contact the CeBIT Global Conferences team, please go the registration counter or drop us a line at cgc@messe.de.

Sponsored by

03/2015 ▪ Änderungen vorbehalten / Modifications reserved ▪ 150306

Haus der NationenHouse of Nations

EingangEntranceInformations-CentrumInformation Center

Convention Center

Central ChinesePavilion (Halle/Hall 6)

Aussteller Service CenterExhibitor Service Center

Presse-CentrumPress Center

NORD/LB forum CeBIT Global Conferences (Halle/Hall 8)

CeBIT Executive Club(Halle/Hall 8)

CeBIT Global Conferences –Program16 – 20 March 2015www.cebit.de/en/cgc#CGC15

Conference Hall 8

CGC OnlineCeBIT App

iOS Store

Android Play Store

Get the up-to date agenda and background information on speakers and sessions.

fb.com/cebit.global.conferences

@cgc_keynote #cgc15

Connect with Spotbird Share opinions, get inspired or find an audience for your ideas. Participate registration free or get connected with other attendees by signing onto your LinkedIn account. cebit.spotbird.net

Wi-Fi Password: cebit032015Network Name: cgccec2015

If you need any help, please go to the registration counter.

Guided Tours

Join our Guided Tours and explore the CeBIT show!Time: Each tour takes place twice daily,

at 10 a.m. and 2 p.m.Tour length: Around two hoursStarting point: Information Center (IC),

in the middle of the showground

Tour themes:1. d!conomy: The Digital Transformation2. Cloud - Everything as a Service3. Enterprise Communications4. Enterprise Mobility5. Future Trends

www.cebit.de/en/guidedtours

20 March 2015 www.rock-the-blog.com #RTB15

Day 4:

19 March 2015

weclash FestivalTransformer Meetup ‘Modern Brand Advocacy’ with Special Guest Neal SchafferLocation: neuwaerts/Transformationswerk,

Vahrenwalder Straße 269, HannoverTime: 7 – 10 p.m.Tickets: free, reservation requiredinfo@neuwaerts.dewww.neuwaerts.de

ROCK THE BLOG The blogging conference

#CGCRADIO

&

100 %

nwfm_CGCRADIO_Banner_Printfassung_105x55.indd 110.03.15 09:04www.neuwaerts.fm/en/cgcradio/

Discover Art on the CGCMeet Albrecht Klink here in Conference Hall 8 – one of the foremost sculptors in Germany.

www.albrecht-klink.de

CeB

IT_C

GC

_Pro

gram

m_M

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o.in

dd

112

.03.

15

09:1

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d!conomy

Strategies for the

digital world.

Deutsche MesseMessegelände30521 HannoverGermany

Tel. +49 511 89-0Fax +49 511 89-32626info@messe.dewww.messe.de

GB

Printed in Germ

any 03/2015 ▪ Subject to change

Partner

At a glanceWhereHannover Exhibition CenterConference Hall (Hall 8)GPS destination: Hermesallee, 30521 Hannover

TicketsTicket Sale in Conference Hall 8 or/and at www.cebit.de/en/get-tickets/

Conference languageEnglish & German (simultaneous translation at Center Stage)

ContactIf you need to contact the CeBIT Global Conferences team, please go the registration counter or drop us a line at cgc@messe.de.

Sponsored by

03/2015 ▪ Änderungen vorbehalten / Modifications reserved ▪ 150306

Haus der NationenHouse of Nations

EingangEntranceInformations-CentrumInformation Center

Convention Center

Central ChinesePavilion (Halle/Hall 6)

Aussteller Service CenterExhibitor Service Center

Presse-CentrumPress Center

NORD/LB forumCeBIT Global Conferences (Halle/Hall 8)

CeBIT Executive Club(Halle/Hall 8)

CeBIT Global Conferences –Program16 – 20 March 2015www.cebit.de/en/cgc#CGC15

Conference Hall 8

CGC OnlineCeBIT App

iOS Store

Android Play Store

Get the up-to date agenda and background information on speakers and sessions.

fb.com/cebit.global.conferences

@cgc_keynote #cgc15

Connect with Spotbird Share opinions, get inspired or find an audience for your ideas. Participate registration free or get connected with other attendees by signing onto your LinkedIn account. cebit.spotbird.net

Wi-Fi Password: cebit032015Network Name: cgccec2015

If you need any help, please go to the registration counter.

Guided Tours

Join our Guided Tours and explore the CeBIT show!Time: Each tour takes place twice daily,

at 10 a.m. and 2 p.m.Tour length: Around two hoursStarting point: Information Center (IC),

in the middle of the showground

Tour themes:1. d!conomy: The Digital Transformation2. Cloud - Everything as a Service3. Enterprise Communications4. Enterprise Mobility5. Future Trends

www.cebit.de/en/guidedtours

20 March 2015 www.rock-the-blog.com #RTB15

Day 4:

19 March 2015

weclash FestivalTransformer Meetup ‘Modern Brand Advocacy’ with Special Guest Neal SchafferLocation: neuwaerts/Transformationswerk,

Vahrenwalder Straße 269, HannoverTime: 7 – 10 p.m.Tickets: free, reservation requiredinfo@neuwaerts.dewww.neuwaerts.de

ROCK THE BLOG The blogging conference

#CGCRADIO

&

100 %

nwfm_CGCRADIO_Banner_Printfassung_105x55.indd 1 10.03.15 09:04www.neuwaerts.fm/en/cgcradio/

Discover Art on the CGCMeet Albrecht Klink here in Conference Hall 8 – one of the foremost sculptors in Germany.

www.albrecht-klink.de

CeBIT_C

GC

_Programm

_Mo_D

o.indd 112.03.15 09:17

Center Stage Expert Stage Open Stage

Subject to change

Strategies for the

digital world.

9:00 Registration opens

10:00 – 10:45 “Securing Our Future”Mikko Hypponen, Chief Research Officer, F-Secure

10:45 – 11:15 “Intelligence at the edge”Jennifer Healey, Sr. Research Scientist & IoT Analytics Lead, Intel

11:15 – 12:00 “Power to the people through disruptive technologies” ■ Brent Goff, main news anchor for Deutsche Welle (Moderation) ■ Jürgen M. Kopelke, Managing Director DACH & Member of the

Executive Board, Mynewsdesk ■ Moritz Kork, General Manager, Europe TransferWise ■ Olivier Grémillon, Managing Director Europe, AirBnB

12:00 – 12:30 “Creative Disruption: How Content and Context create new Commerce Leaders!”Gerrit Kolb, CEO, CoreMedia

12:30 – 01:00 “Manufacturing the Future”Cathy Lewis, Executive Vice President & CMO, 3D Systems

01:00 – 01:45 Lunch & Networking Break

01:50 – 02:00 Live Perfomance – Jonathan Mann, Singer-Songwriter

02:00 – 02:15 “Cloud Service Commerce: The Next Wave of IT Innovation”Roger Gosine, Senior Director Business Development, EMEA, AppDirect

02:15 – 02:45 „Wie die digitale Revolution alles verändern wird – und wieso das gut sein kann“Daniel Domscheit-Berg, Founder OpenLeaks

02:45 – 03:30 “The world goes mobile – challenges and opportunties” ■ Brent Goff, main news anchor for Deutsche Welle (Moderation) ■ Stefan Auerbach, Executive Vice President Airline Solutions,

Lufthansa Systems ■ Timo von Lepel, Director B2B, Telefónica Germany

03:30 – 03:45 “Innovation: a mobile app that makes training more accessible”Jérôme Bruet, General Manager, e-doceo

03:45 – 04:15 „Industrie 4.0 oder wie transportiert man einen Elefanten?“ Prof. Dr. Dr. h. c. mult. August-Wilhelm Scheer, Founder & CEO, Scheer Group

04:15 – 05:15 SPECIAL GUEST Shai Agassi, Founder, Better Place

05:15 – 06:30 “One-on-One with Kevin Mitnick – The World’s Most Famous Hacker – With Real Live Hacks!”Special guest:Kevin Mitnick, The world’s most famous hacker

06:30 Closing

9:00 Registration opens

10:30 – 10:45 Welcome

10:45 – 11:15 “Mobile behaviorism”Roman Beloded, CEO, e-Legion

11:15 – 11:45 „Monolog über: Apps, B2B, Bitcoins, …“Roman Engel, CEO, Daubit Programmierung Service

11:45 – 12:15 “Mobile”

12:15 – 12:45 “Rethinking communication – reducing complexity & changing the way of work with newsroom technology”Jürgen Kopelke, Managing Director DACH and Member of the Executive Board, Mynewsdesk

12:45 – 01:15 “The IoT and Smart Street Lighting: 300,000 nodes and counting”Richard Sims, Project Manager, The Technology Partnership

01:15 – 02:00 Lunch & Networking Break

02:00 – 02:45 „Securing the digital economy“ ■ Oliver Winzenried, Founder and CEO, WIBU-SYSTEMS ■ Lukas Rasegi, Managing Director, Unicept ■ Sergej Schlotthauer, CEO and Member of the Board of Directors,

EgoSecure ■ Helge Scherff, Managing Diector Germany and Board Member,

Wick Hill Kommunikationstechnik ■ Georg Holzach (Moderation), Freelance Journalist

02:45 – 03:15 “IT Innovation Readiness Index”Manfred Stein, Director Marketing & Corporate Communications, Freudenberg IT

03:15 – 03:45 “d!conomy” ■ Wing Kin Leung, Chief Technology Officer, Marketing & Solution

Sales Department,Huawei Technologies ■ Eric Léandri, Co-Founder and CEO, Qwant

03:45 – 03:55 Closing

9:00 Registration opens

10:15 – 10:30 Welcome

10:30 – 10:45 “Master your data – and not vice versa! Advanced analytics in times of digitization”Benjamin Schulte, Business Unit Manager INFONEA®, Comma Soft

10:45 – 11:00 “Taming the Beast – Integrated Marketing Solutions for Multi Channel Marketing”Carsten Petzold, Co-Founder, Applicata

11:00 – 11:15 “BI for anyone: C8 Snack – Instant BI Reporting through enterprise-grade messenger gateway”Martin Lehofer, Territory Sales Manager, Cubeware

11:45 – 12:30 “Crowdsourcing & Crowdfunding: Pros, Cons, and More” ■ Travis J. Todd (Moderation), Serial Entrepreneur and Startup

Advisor, One Spark Berlin ■ Erik Vonk, Crowdfunding Consultant, Scintilla ■ Eva Missling, General Manager Europe, 99designs ■ Philipp Baumgaertel, Community Development Manager,

Protonet ■ Konrad Lauten, Crowd Consultant, GET YOUR CROWD

12:30 – 01:00 “The Evolution of Social Media in 2015 – How to Future-Proof Your Social Media”Neal Schaffer, Author and Social Business Expert, Maximize Your Social

01:00 – 01:45 Product Pitch – Best of everything

01:00 – 01:15 “An app which enables you to have video chats with anybody, including celebs”Sang Choi, Founder and CEO, eTalk

01:15 – 01:25 “Sclable. Business Application Development. Accelerated.”Roland Rust, Co-Founder, CVO and Head of Developer Relations, Sclable Business Solutions

01:25 – 01:35 “Internet of Things – The enabler for new business models”Simon Noggler, Product Manager and Business Consultant, doubleSlash Net-Business

01:35 – 01:45 “Vikings – A Crossmedia Experience Docu-Drama (2x52‘/43‘), Serious Game (Web), Exhibition App”

■ Christian Beetz, Executive Director, Gebrüder Beetz Filmproduktion Berlin

■ Tanja Schmoller, Producer Cross-media, Gebrüder Beetz Filmproduktion Berlin

01:45 – 02:15 “Superclock – From idea to product” ■ Emanuele Libralato, Co-Founder, Superclock ■ José Ernesto Rodríguez, Co-Founder, Superclock

02:15 – 02:45 “How Keydock built its scalable product at no cost”Julie Berg, Co-Founder, Keydock

02:45 – 03:15 “Video Management – 5 rules for successful Video Management”Dennis Beste, CEO, nexx.tv

03:15 – 04:15 “Kitchen Talk – Let’s talk about J. Rifkin, G. Greenwald and the digital age”Frank Sonder, Founder and CEO, foreseeRoommates:

■ Lena Schiller Clausen, Entrepreneur, Speaker and Author ■ Ingo Stoll, CEO, neuwaerts

Special Guest: Daniel Domscheit-Berg, Internet-Activist and Author

04:15 – 04:25 Closing

Find the latest program at www.cebit.de/en/cgc or in the CeBIT App (see details above)