ASurveyonTemporalWeb SearchExperience · A"Survey"on"Temporal"Web" Search"Experience...

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A Survey on Temporal Web Search Experience Hideo Joho 1 , Adam Jatowt 2 , and Roi Blanco 3 1 University of Tsukuba, Japan 2 Kyoto University, Japan 3 Yahoo! Research, Barcelona, Spain 2013/05/13 TempWeb 2013

Transcript of ASurveyonTemporalWeb SearchExperience · A"Survey"on"Temporal"Web" Search"Experience...

Page 1: ASurveyonTemporalWeb SearchExperience · A"Survey"on"Temporal"Web" Search"Experience Hideo"Joho1,"Adam"Jatowt2,"and"Roi"Blanco3" 1University"of"Tsukuba,"Japan" 2Kyoto"University,"Japan"

A"Survey"on"Temporal"Web"Search"Experience�

Hideo"Joho1,"Adam"Jatowt2,"and"Roi"Blanco3"1University"of"Tsukuba,"Japan"

2Kyoto"University,"Japan"3Yahoo!"Research,"Barcelona,"Spain�

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Outline�

•  MoNvaNon"•  Data"CollecNon"Method"•  Gross"StaNsNcs"•  CorrelaNon"→"Breakdown"•  "(Some)"QualitaNve"Results"•  Discussion"•  Summary�

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MoNvaNon�

•  Much"of"research"on"temporal"search"focuses"on"log"analyses"or"system"development"

•  A"broader"and"deeper"understanding"of"people’s"temporal"informaNon"seeking"behaviour"can"facilitate"the"community"– Morris"[11]"for"collaboraNve"search"– Ed"and"Chi"[5]"for"social"search"

•  Let’s"ask"people!"

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Data"CollecNon"Method"1�

•  CriNcal"Incident"Analysis"– Asking"people"to"describe"a"prominent"experience"– Usually"carried"out"via"interviews"– Evans"&"Chi"[5]"applied"to"quesNonnaires"

•  18"QuesNons"– Most"recent"web"search"experience"– 15"closed"and"3"open"quesNons"(Broad"scope)"– Contexts,"InformaNon"Needs,"Process,"Outcomes�

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Data"CollecNon"Method"2�

•  110"ParNcipants"in"Japan"– 11"Females"+"11"Males"/"20s"–"60s"Blocks"– Filtered"by"a"search"experience"within"3"days"– 48%"single,"52%"married"– Selfgreported"occupaNons"

•  Office"Workers"(36),"Homemakers"(21)"PartgNme"workers"(15),"University"Students"(8),"Others"(16),"Managers"(2)"

•  Mostly"quanNtaNve"analyses"so"far"

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Context:"When�

43%"

38%"

15%"

3%" 1%"

<"1"hour"<"1"day"Yesterday"<"2"days">"2"days"

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Mostly"fresh"memories�

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Context:"Where�

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79%"

17%"

2%" 2%"

Home"Office"Transport"Outdoor"

Very"indoor�

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Context:"How�

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35%"

50%"

15%"

Desktop"PC"Laptop"/"Tablet"Mobile"

Mixed"devices�

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Info"Needs:"Target"Time�

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9"

0"5"

2" 2"

9" 9"

53"

1"5"

0" 1" 1" 0" 1"

12"

0"

10"

20"

30"

40"

50"

60"

Recency"is"important�

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Info"Needs:"Seasonal"Interests�

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24%"

21%"41%"

14%"Long"Term"Seasonal"Recent"Other"

76%"is"some"kind"of"temporal"needs�

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Info"Needs:"Fresh,"Regfind,"Tech�

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Process:"Search"Time�

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45%"

31%"

14%"

3%" 3%" 4%"

<"5"min"5"g"10"min"10"g"30"min"30"min"g"1h">"1h"N/A"

Nothing"unusual?�

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Process:"Difficulty�

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9%"

24%"

35%"

32%" Website"Query"Search"Results"None"

2/3"sNll"have"a"difficulty"(in"general)�

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Outcome:"Found?�

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75%"

23%"

2%"

Yes"ParNally"No"

Yet"managed"to"find"relevant"informaNon�

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Outcome:"SaNsfacNon�

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13%"

70%"

15%"

2%"

Very"SaNsfied"SaNsfied"Either"Not"SaNsfied"

SNll"17%"are"not"happy�

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Outcome:"InformaNon"Use�

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28"

18"

26"

2"

9"

2" 2"1" 1"

21"

0"

5"

10"

15"

20"

25"

30"

0"(Now)" <"1D" <"nD" <"1W" <"nW" <"1M" <"nM" <"1Y" <"nY" No"Plan"

35%"was"not"used"within"a"day�

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CorrelaNon�

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Focusing"on"some"of"significant"pairs�

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LocaNon"vs."Target"Time�

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Recent"informaNon"when"outside"or"stops�

No"future"informaNon"sought"from"offices�

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Technicality"vs."Seasonal�

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Technical"informaNon"tends"to"be"longgterm"or"recent"interests�

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Freshness"vs."Technicality�

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Freshness"is"important"for"general"not"technical�

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Regfinding"vs."Freshness�

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Regfinding"is"likely"to"prefer"fresh"informaNon�

Cannot"tell"for"firstgNme"search�

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Regfinding"vs."Seasonal�

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Cannot"tell"for"regfinding"search�

First"Nme"search"is"likely"to"prefer"recent"info�

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Technicality"vs."Target"Time�

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No"future"informaNon"sought"by"technical"needs�

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QualitaNve"analyses�

•  A"lot"of"TV"is"going"on"•  A"lot"of"Internet"browsing"is"going"on"•  Weak"informaNon"needs"•  Future"temporal"expression"can"be"difficult"– Project"X"is"supposed"to"complete"by"the"end"of"January"2015."

– Temporal"incidents"in"ficNons�

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Summary�•  QuesNonnairegbased"CIA"was"carried"out"to"gain"broader"&"deeper"understanding"of"temporal"informaNon"seeking"behaviour"

•  Results"reinforcing"the"importance"of"recency"needs"•  "Seasonal"interests,"technicality,"target"Nme,"regfinding,"and"freshness"can"all"interplay"to"affect"people’s"temporal"search"behaviour."

•  How"can"we"deal"with"the"gap"between"search"and"use?"

•  Smaller"proporNon"of"future"informaNon"search"is"natural"cause"or"lack"of"advancement?"

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References�1.  O."Alonso,"R."BaezagYates,"J."Strötgen,"M."and"

Gertz."Temporal"informaNon"retrieval:"Challanges"and"opportuniNes."In"TWAW$2011$Workshop,$2011.""

2.  K."Berberich,"S."Bedathur,"O."Alonso,"and"G."Weikum."A"Language"Modeling"Approach"for"Temporal"InformaNon"Needs."In"ECIR$2010,$pages"13–25,"2012.""

3.  K."Berberich,"S."Bedathur,"T."Neumann,"and"G."Weikum."A"Time"Machine"for"Text"Search."In"SIGIR$2007,$pages"519–526,"2007.""

4.  R."Campos,"G."Dias,"and"A.M."Jorge."An"Exploratory"Study"on"the"impact"of"Temporal"Features"on"the"ClassificaNon"and"Clustering"of"FuturegRelated"Web"Documents."In"EPIA$2011."

5.  B."M."Evans"and"E."H."Chi."An"elaborated"model"of"social"search."Inf.$Process.$Manage.,$46(6):656–678,"2010.""

6.  R."Jones"and"F."Diaz."Temporal"profiles"of"queries."ACM$Transac?ons$on$Informa?on$Systems,$25(3):656–678,"2007.""

7.  N."Kanhabua,"and"K."Nørvåg."Determining"Time"of"Queries"for"RegRanking"Search"Results."In"ECDL$2010..""

8.  A."Khodaei,"and"O."Alonso."TemporallygAware"Signals"for"Social"Search."In"TAIA$2012$Workshop,$2012.""

9.  A."Kulkarni,"J."Teevan,"K.M."Svore"and"S.T."Dumais."Understanding"temporal"query"dynamics."In"WSDM$2011,$pages"167–176."

10.  D."Metzler,"R."Jones,"F."Peng,"and"R."Zhang."Improving"search"relevance"for"implicitly"temporal"queries."In"SIGIR$2009,$2009."

11.  Morris,"M.R."A"survey"of"collaboraNve"web"search"pracNces."In"SIGCHI$2008,$pages"1657–1660,"2008."

12.  S."Nunes,"C."Ribeiro"and"G."David."Use"of"temporal"expressions"in"web"search."In"ECIR$2008,$pages"580–584,"2008."

13.  M."Shokouhi."DetecNng"seasonal"queries"by"Nmegseries"analysis."In"SIGIR$2011,$pages"1171–1172,"2011."

14.  J."Teevan"and"E."Adar."InformaNon"regretrieval:"repeat"queries"in"yahoo’s"logs."In"SIGIR$2007,$pages"151–158,"2007.""

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