Association of University Research Parks, 2012 © Creating and Retaining Start-up Companies...
Transcript of Association of University Research Parks, 2012 © Creating and Retaining Start-up Companies...
Association of University Research Parks, 2012 ©
Creating and Retaining Start-up Companies
Association of University Research Parks, 2012 ©
Association of University Research Parks, 2012 ©
Outline• Professional Park Services & Client
Funding• Client Funding Matters• Park Employees and Staffing• Recruit Well / Retain Well – Care of
Clients• Discussion
Association of University Research Parks, 2012 ©
Equipment AccessProfessional Conference Facilities
& Management with 2-Way Video
Specialized LaboratoryFacilities
High-Speed Internet & University Connections
Job Fairs
Professional Park Services
Association of University Research Parks, 2012 ©
Professional Park ServicesMedia Relations / Marketing
New Release Preparation / Placement Video Production / Commercials Branding – Logo and Collateral Materials Journalism Interns for PR and News Articles Job Placements / Job Fairs
Human Resources / Employment Assistance Recruitment – Full time/ interns/ PT Legal Issues – Legal Network HR Roundtable CEO Roundtable Training – Workforce and Mgt
Flexible Space and Leases 6 - month to 1 - year leasing program Student Incubator Facility Affiliate Program / Co-Space Program
Association of University Research Parks, 2012 ©
Professional Park Services• Business Assistance Program (through
incubator or networks)• Business Plan• Market Strategy• Financing: Venture / Seed / Debt / Coaching• Management• Intellectual Property• Accounting/ Auditing Controls
• Conference & Gathering Areas• Incubator as Park Headquarters• Professional Conference Management
• Networking Opportunities• BBQ/Crawfish Boils/ Social Events• Seminars
Association of University Research Parks, 2012 ©
Professional Park Services• Two-Way Video, access to conference and training rooms
through the National Guard Training Center at the Park• High Speed/High Capacity Bandwidth & Wireless Hot
Spots• Business Plan Competitions (Recruitment / Community
Involvement) • Access to Faculty & University Linkages
(Collaboration)• Equipment & Facilities Access• Technical Assistance Program – SBIR/STTR• Prototyping Center through the College of Engineering• Reception and Administrative / Clerical Support• Fortune 500 Atmosphere – Prestigious Brand • Access to Technical Library • Amenities (Day Care, Health Club,
Restaurants and Services –
Association of University Research Parks, 2012 ©
Professional Park Services• Procurement Programs, Vendor Fairs, Wellness Fairs• Small Business Development Center and State
Economic Development Services• Industry Cluster Management through LED• Mail & Shipping• Security – 24 / 7 Campus Police and local sheriff• Shared Lab Equipment – tenants & engineering• Intellectual Property Assistance – Legal Network• Customized Educational Offerings – Executive Education
and MBA, PMBA, and EMBA• Custodial (Grounds and Buildings)
Association of University Research Parks, 2012 ©
Client Funding Access• Development of Funding Streams for Clients is
Critical!• Angel Investors / Venture Capital
• Technology Road Shows• Pitch Night / VC Forums• Alumni Outreach
• Seed Funds• University Related • Economic Development Corporation
• Debt Financing - Banks• Public Funding – New Market Tax Credit• Grants – SBIR /STTR
Association of University Research Parks, 2012 ©
Park Employees and Staffing
AURP Research Park Director Needed Skills:• Professional Networker – well connected• Public Relations and Good Speaker• Business and Financial Understanding• Economic Development• Academia / Science• Public Sector / Political Experience• Legal• Real Estate / Property Management
Goal: Finding leaders with deep experiences in one or two areas with an aptitude to gain functional skills in all areas.
Research Park Management
In House:• Facility Management• Financial Management
– Financing
– Accounting
• Real Estate Management – Covenant Enforcement
– Joint Venture Projects
– Leasing
Contract or Hire:• Legal• Accounting / Auditing• Business Coaching
(Incubator / SBDC)• Master Planning &
Architecture• Facility Construction
Association of University Research Parks, 2012 ©
Recruit, Retain and CreateClients• Brand and Prestigious Location• Comprehensive Facility and Service Offerings• Amenities (convenience / gathering / culture)• Network Capital of the Community• Entrepreneurial Capital of the Community• Place to be to Succeed• Campus-like setting• Parking and Access• Safety and Security• Part of the Business Ecosystem• Part of University Environment
– For academics– For Sports– For Culture
Make it hard for clients to
imagine working elsewhere!
Association of University Research Parks, 2012 ©
Live. Work. Play.
AND Educate.
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Questions
Association of University Research Parks, 2012©