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    OPERATIONAL FEASIBILITY

    Project inputs

    Proposed Capacity

    We will produce 60,000 bottles of soft drinks per day. Our machinery capacity is more than that

    but we will reduce the production at initial stage. According to the market when we gain

    market share and brand loyalty than we will increase our production according to the customer

    demand.It is proposed to produce following flavor

    Orange flavor

    cola flavor

    Lemon flavor

    Peach flavor

    Apple flavor

    Land

    The total land requirement would be of 30 kenal or 135,000 sq ft to install various facilities ofthe project, inclusive of machinery, office building, two warehouses and one hotel.

    Suitable Locations

    We will select Gujar Khan industrial state because of following reason;

    Raw material such as water easily available.

    Technical and skilled labors are easily available.

    We will get sugar from Punjab province and also easily from KPK province because Gujar

    Khan is situated in middle in time of shortage we will easily move from one province toanother.

    We will easily distribute our products in big cities such as Rawalpindi, Islamabad,

    chakwal Lahour, Peshawar so on because they are nearly to Gujar khan city.

    Gujar Khan industrial area is attach with GT Road so we will get raw material in time and

    provide goods to the market in time and earn profit.

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    So because of the above reason we select Gujar khan industrial state for starting of our

    business.

    Related Building:

    After the selection of location and land required the next step will be to determine andinvestigate the requirement of building for running the operation of business in efficient

    manner.

    We will need following building:

    Office building:

    We need office for different departments for the running of activities in efficient

    manners. Our total Office building will be consisting of 6,750 square feet.

    Warehouse for raw material:

    Basically we need two Warehouses one for raw material and second for finish goods so

    our raw material warehouse will be consisting of 31,500 square feet.

    Warehouse for finish goods:

    Our second warehouse for finish good will is consisting of 31,500 square feet.

    Hotel:

    Hotel is necessary to meet the food needs of worker so hotel building will be consisting

    2,250 square feet.

    Equipment Required:

    We will need following office equipment to run the operation in efficient manners:

    Computers

    Printers

    Telephones

    Fax machines

    Fans

    Air condition

    Furniture and fixture

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    Machinery Required:

    Supplier:

    Following machinery we will import from china because the price of machinery in china is lessas compared to Japan and other countries.

    Following machinery is possible to require for the purpose of running of our business in

    efficient manners.

    Water treatment machine:

    Follow are the characteristics of such machine;

    Producing process of machine:

    Raw

    water

    Quartz

    sand filter

    Active

    carbon filt

    Sodium

    filter

    Ozone

    sterilizer

    Precise

    filter

    UV

    sterilizer

    Reverse

    osmosis

    Pure

    water

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    With the quartz sand filter, active carbon filter, sodium filter, the hydronium, organic

    substance, colloid, bacteria and other impurity will be cleared from the water.

    with the high precise membrane, any substance in the water more than 0.001 micron

    will be rejected, and also the salt species material, bacteria and heat source can be get

    rid. Make sure the water absolutely health.

    The control system in the machine can be with automatically style and manual style. The

    self-set program control system can implement the automatic running mode, and the

    working speed can be adjusted by transducer.

    The manual mode can be use while the device is debugging and maintaining;

    Capacity:

    Water purification machine capacity is 2000 liter per hour.

    Automatic Carbonated Drink Glass Bottling Machine

    The washing machine is rotating rinsing system, which is with self-locking structure

    which guarantees catching bottles steady.

    The filling part adopts high precision filling valves, which makes the filling fast and also

    with high precision of the liquid surface. The guidance on the use of leveraged to have

    pre-cover features, smooth and reliable access to bottles, the filling material level and

    back-pressure cylinder to achieve automatic control, working conditions and parameterscan be displayed in the control cabinet;

    The capping machine adopts the magnetic screw capper, and it has the function of

    overload protection, it makes capping more accurate and reliable.

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    The machine uses the frequency steeples speed regulation, and the main body adopts

    the PLC computer-controller, it has the function of filling with bottles, not filling without

    bottles.

    Positioning of the bottle mouse makes the filling, washing and capping more precise.

    The main body adopts the tooth-belt transmission and gear box combination of open

    transmission with high efficiency and low noise.

    Capacity:

    Glass Bottle Carbonated Drink Filling Machinery, capacity is in 3000-12000 bottles/hour.

    It is widely used in Juice Drink, Alcohol Drink, Wine, Carbonated Drink, and Beer...

    Carbonated Beverage Packing Machinery:

    Follow are the characteristics of such machine;

    The carbonated filling Mono-bloc is used to bottle carbonated beverage such as Coca

    cola, Pepsi, Sprite, soda water and so on. This machine is integrated with washing,

    filling and capping in one machine. It takes bottle handling technology, which makes

    changing different size bottle more easily. It can do the bottles from size 200ml to

    2000ml. And little spares are need when changing bottles. We suggest users to take

    same specification bottles, especially the same bottle neck. Our mono-bloc uses high

    quality stainless steel 304, which makes sure the quality of the products. The washing

    we take reversing bottle methods. It has so many washing heads which will spray the

    inside of the bottle after the bottle is reversed. After washing there will approximate 2

    seconds dropping water. The filling technology is named "Counter pressure filling", it

    means when bottle enter into the filler, the filling tank will firstly inputting enough

    pressure to the bottle. Just after the pressure in tank is same as the bottle, filling begins.

    Capping we use magnetic capper. And capping power can be adjusted. We equip the

    machine with "No-bottle, No-Cap" system. If there is no bottle, the caps feeding will be

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    stopped. The capper feeder is stand beside the mono-bloc, which is parallel to the

    machine

    Capacity:

    Carbonated Beverage Packing Machinery capacity is in 2000-24000 bottles/hour

    Automatic Bottle Labeling Machine:

    The Features of the equipment:

    The machine is made of stainless steel and high quality of aluminum alloy, the reasonabl

    e, intat frame, it is easy to adjust.

    The feet bolt is not needed, easy to move suitable for different place.

    The shrinkable film roll with adjustable locking gear, can be adjusted according to differe

    nt roll 5-10

    The applicable bottle is the machine square bottle and round bottle

    Without tools, the driven machinery can be adjusted to meet different bottle size

    Particular inserting label ways, i.e. inserting label, it is reasonable and convenient.

    Full automatic feeder, the flat shrinking and tension are adjusted together.

    It is assured to low error that there is inspection of rolling label cut.

    Particular blade design, blade base can be change by free, changing blade quickly and co

    nveniently.

    It is easy to change the central clamping device without any tools.

    Oriental rolling label device can be lifting synchronal.

    The separating bottle screw, oriental belt and conveyor are adjusted synchronal, it is eas

    y and quick to do.

    Adopting ANCHUAN servo motor made in JAPAN and sensitive photo electricity, to insur

    e the precision of cutting label.

    Stainless steel electric controller, adopting Mitsubishi PLC made in Japan

    Adopting advanced manmachine automatic controlling technology, main component adopts famous brand.

    Capacity:

    Automatic bottle labeling machine capacity is 8000-15000 bottles/hour

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    Our Company Manufacturing Process

    Clarify the

    water

    Filling

    Sterilizing

    process

    De-

    chlorinating

    Carbonating

    the beverages

    Filtration

    process

    Mixing the

    ingredients

    Packing Storage

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    Availability and Suitability of site:

    Raw material

    Labour Transportation

    Production inputs (electricity, natural gas)

    Analyze other environmental impacts

    Identify regulatory requirements

    Economic development

    Potential emissions problems

    Raw material required:

    Water

    Sugar

    Citric Acid (Taste like lemon)

    Carbon dioxide

    Essence

    Caustic Soda

    Liquid Glucose

    PROCESS:

    The main process steps are:

    Making concentrate of sugar, glucose, citric acid, essence and preservatives.

    Feeding the concentrate into dosing machine.

    Releasing the concentrate in each bottle in a required proportion.

    Filling the bottle with treated water.

    Placing crown-cork on the bottle and passing through a shaker for proper

    mixing.

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    Need of water:

    Water is very important for beverage industry. At least 86% of soft drinks are purified water.

    Water availability is good in Gujar khan industrial area. One most important factor must be

    considered and that is Doonngi dam. Such dam is nearly situated to the industrial area in Gujar

    khan so due to that reason it is easily determined underground water is available so we fulfill

    our need of water easily through tube wells.

    Need of sugar:

    Sugar is another important raw material for our company so we will fulfill our needs of sugar in

    future from following sugar mills in KPK.

    Sugar price:

    According to the price list of Peshawar Sugar price per Kg in KPK is Rs. 53 in open market andRs.48in Utility store Dated: 21/05/2014.

    Sugar Suppliers:

    Company Name Location

    Punjab Zone

    1. Ashraf Sugar Mills Limited Ashrafabad / Bahawalpur

    2. Adam Bahawalnagar / Bahawalnagar

    3. Pattoki Sugar Mills Limited Kasur

    4. Haq Bahu Sugar Mills Limited Jhang

    5. Kohinoor Sugar Mills Limited Khushab

    KPK Zone

    6. Premier Sugar Mills Takht-I-Bhai, Mardan

    7. Khazana Sugar Mills Mardan.

    8. Frontier Sugar Mills Khazana, Peshawar

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    Carbon Dioxide:

    Sparkle gives soft drinks their special sparkling appeal and is added during production by

    injecting CO2 into the product on the way to the filler .Carbon dioxide adds that special sparkle

    and bites to the beverage and also acts as a soft preservative. Carbon dioxide is a uniquely

    suitable gas for soft drinks because it is inert, harmless, and relatively inexpensive and easy to

    turn to liquid. Carbon dioxide easily available in open market.

    Electricity and Gas:

    All over the Pakistan all industries face the electricity and gas problem due to that problem they

    face difficulty to run their operation. In Gujar khan industrial area such problem also exist so to

    solve this problem for the purpose of running of our operation is efficient manner we us the

    Generator.

    Labour:

    In Gujar khan employment opportunities are not so much available for both skilled and

    unskilled people due to that reason they went to Rawalpindi and Islamabad for the purpose of

    employment. If we established a company in Gujar Khan we can get unskilled labour easily and

    cheaply because people are agreed to work on cheap rates. On other hand the education level

    is also good in Gujar khan as compared to other area and educated and technical people also

    available so we get skilled and unskilled labour easily and also provide employment

    opportunities to those people and improved living standard of Gujar khan people.

    Wage rate in Gujar Khan is Rs.400 per day.

    Government rule and regulation:

    We will follow the rule regulation for the purpose of establishing of our company. Gujar khan

    industrial area is free tax zone so it is beneficial for us to maximize our profit.

    Transportation Infrastructure:

    Gujar khan industrial area is attach with GT Road so this will be beneficial for us because

    transportation play a very important role in success of any business in this way we will get raw

    material in time and provide goods to the market in time and earn profit. We will hire the

    trucks and Shazur at rent for raw material and distribution of finish goods to the distributor and

    retail stores.

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    Analyze other environmental impacts:

    POLITICAL Environment:

    The governments stabilityplays a great role for any industry. In Pakistan, government faces

    a lot of difficulties from terrorism, clash with Supreme Court another political issues like

    corruption and Swiss bank accounts. These all activities effect badly on the industries and

    no one is ready to invest in the country. Recently the electricity shortage problem, caused

    due to mismanagement and negligence of government also created lot of problems to the

    operations of the industry.

    ECONOMICAL Environment:

    The economic conditions Pakistan are not very favorable and the economy is facing

    problems, Because of high inflation and low procurement power In Pakistan can affect our

    ability to capture many potential customer of the large Pakistani population but if thecountry is out of its current economic problems it can create stability and boost the

    beverages industry and also beneficial for us.

    SOCIAL Environment:

    Pakistani People are becoming more attractive towards the branded products. Today

    people are more health conscious. As the awareness in people is rising they are becoming

    more and more health conscious it is becoming fashion and young generations as well as thechildren are getting more attracted towards this industry so social condition is good for us

    in Pakistan. One major social movement of recent decades has been the trend towardgreater health consciousness so we must take care the environment and health of the

    people in this way we will can get competitive advantage.

    Economic development:

    In Gujar Khan we will be first to established such size of industry so we will provide

    employment opportunities to skilled and unskilled labour in this way it help the people of Gujar

    khan to improve their living standard in this way it will help the economic development of

    Pakistan.

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    Potential emissions problems:

    Following some problems are related all of beverages industry

    Water problem:

    Water plays a very important role in the manufacturing and processing of the beverages. The

    beverage industry could not function if it didnt have water for processes like cooling,

    condensation, steam production and the disposal of certain wastes. Some groundwater

    problems can arise because most of the beverage industries use groundwater as a source of

    water they need for the production of their drinks.

    Solid waste:

    Another important issue is of the solid wastes; according to estimation 1kg of produced

    beverages generates residues between 5kg to 50 kg. Organic residues are a significant part ofthe solid organic residues in the beverage industry.

    Emission of green house Gases:

    The other major environmental issue is the emission of green house gases (GHGs). They

    basically come from the burning operation of the plant i.e. the fossil fuel combustion which

    releases gases like (CO2, CH4 and N2O). Other gaseous emission comes from the processes

    themselves which contains particulate matter, volatile organic compounds, solvents, ammonia

    and halogens. The production of these green house gases harmful for environment so we will

    must take care to reduce such gases and protect the environment.

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    FINANCIAL FEASIBILITY

    Total cost of land:

    Description Area in kenal Price per kenal Total cost (Rs)

    Land 30 500,000 15,000,000

    Building Constructions Cost

    Description Area in sq.ft Cost / sq.ft Total cost (Rs)

    Office building 6750 (1.5 k) 1400 9,450,000

    Warehouse for raw material 31500 (7 k) 1200 37,800,000

    Warehouse for finish goods 31500 (7 k) 1200 37,800,000

    Hotel 2250 (0.5 k) 1200 2,700,000

    Total 87,750,000

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    Distribution of Land:

    Office Equipment required:

    Description Qty Cost/Unit Total Total cost (Rs)

    Computers 40 10,000 400,000

    Printers 10 6,000 600,000

    Telephones 40 1,800 72,000

    Fax machines 10 10,000 100,000

    Fans 40 4,000 160,000

    Air condition 14 60,000 840,000

    Furniture and fixture - - 1,000,000

    Total 3,172,000

    Warehouse for raw material

    (7 Kenal)

    Water treatment

    machine

    (2 Kenal)

    Bottling machine

    (2 Kenal)

    Bottle filling machine

    (2 Kenal)

    Packing machine

    (2 Kenal)

    Warehouse for

    finish goods

    (7 Kenal)

    Hotel

    0.5 k

    Office

    Building (1.5

    kenal)

    Main Gate

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    Machinery Required:

    Following machinery is possible to require for the purpose of running of our business in

    efficient manners.

    Description Qty Cost price in dollar Cost price in Rs

    Water treatment machine 1 $100,000 10,000,000

    Automatic Bottling machine 1 $21,500 2,150,000

    Automatic packing machine 1 $29,500 2,950,000

    Automatic labeling machine 1 $15,000 1500,000

    Total 16,600,000

    Human Resource Requirements

    The possible human resource requirements for the project are provided in the following table:

    Description Qty Per Month

    Salary

    Total Monthly

    Salary

    Annually Salary

    CEO 1 120,000 120,000 4,320,000

    Department managers 6 60,000 360,000 1,440,000Assistant managers 12 40,000 480,000 5,760,000

    Supervisors 12 30,000 360,000 4,320,000

    Procurement Dept staff 30 15,000 450,000 5,400,000

    Production Dept staff 80 15,000 1200,000 14,400,000

    Marketing Dept staff 30 15,000 450,000 5,400,000

    R&D Dept staff 10 15,000 150,000 1,800,000

    HR Dept staff 20 15,000 300,000 3,600,000

    Accounting and Finance staff 20 15,000 300,000 3,600,000

    Security Gourds 6 8,000 48,000 960,000

    Office boys 4 8,000 32,000 1,440,000

    Sweepers 15 8,000 120,000

    Total 246 4,370,000 52,440,000

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    Note:The staff salaries are estimated according to the market trends; however, the investor may

    set different pay scales.

    Total Cost of Project:

    Description Amount in (Rs)

    Land 15,000,000Building Construction cost 102,750,000

    Furniture & fixture 1,000,000

    Office equipment 3,172,000

    Machinery Cost 16,600,000

    Human resource 52440000 (Annually salary)

    Total Capital cost 163,762,000 *1/4 (working capital)

    Working capital 40,940,500

    Total project cost 204,702,500

    Project Financing

    Description Percentage Amount in (Rs)

    Equity financing 60% 122,821,500

    Debt financing 40% 81,881,000

    Total 20,470,2500