Arvid Huisman, The Salvation Army in Des Moines How to get your news release... PUBLISHED BROADCAST...
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Transcript of Arvid Huisman, The Salvation Army in Des Moines How to get your news release... PUBLISHED BROADCAST...
![Page 1: Arvid Huisman, The Salvation Army in Des Moines How to get your news release... PUBLISHED BROADCAST ONLINE Arvid Huisman, The Salvation Army in Des Moines.](https://reader036.fdocuments.net/reader036/viewer/2022062412/5a4d1aeb7f8b9ab05997afba/html5/thumbnails/1.jpg)
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Arvid Huisman, The Salvation Army in Des Moines
![Page 3: Arvid Huisman, The Salvation Army in Des Moines How to get your news release... PUBLISHED BROADCAST ONLINE Arvid Huisman, The Salvation Army in Des Moines.](https://reader036.fdocuments.net/reader036/viewer/2022062412/5a4d1aeb7f8b9ab05997afba/html5/thumbnails/3.jpg)
How to get your news release...
PUBLISHEDBROADCAST
ONLINE
Arvid Huisman, The Salvation Army in Des Moines
![Page 4: Arvid Huisman, The Salvation Army in Des Moines How to get your news release... PUBLISHED BROADCAST ONLINE Arvid Huisman, The Salvation Army in Des Moines.](https://reader036.fdocuments.net/reader036/viewer/2022062412/5a4d1aeb7f8b9ab05997afba/html5/thumbnails/4.jpg)
How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Getacquainted
![Page 5: Arvid Huisman, The Salvation Army in Des Moines How to get your news release... PUBLISHED BROADCAST ONLINE Arvid Huisman, The Salvation Army in Des Moines.](https://reader036.fdocuments.net/reader036/viewer/2022062412/5a4d1aeb7f8b9ab05997afba/html5/thumbnails/5.jpg)
How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Getacquainted
Visit the editor andnews director of each news outlet in yourservice area.
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How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Think outside the box!
![Page 7: Arvid Huisman, The Salvation Army in Des Moines How to get your news release... PUBLISHED BROADCAST ONLINE Arvid Huisman, The Salvation Army in Des Moines.](https://reader036.fdocuments.net/reader036/viewer/2022062412/5a4d1aeb7f8b9ab05997afba/html5/thumbnails/7.jpg)
How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Think outside the box!Consider more than just the mainstream media.
![Page 8: Arvid Huisman, The Salvation Army in Des Moines How to get your news release... PUBLISHED BROADCAST ONLINE Arvid Huisman, The Salvation Army in Des Moines.](https://reader036.fdocuments.net/reader036/viewer/2022062412/5a4d1aeb7f8b9ab05997afba/html5/thumbnails/8.jpg)
How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Create a database
![Page 9: Arvid Huisman, The Salvation Army in Des Moines How to get your news release... PUBLISHED BROADCAST ONLINE Arvid Huisman, The Salvation Army in Des Moines.](https://reader036.fdocuments.net/reader036/viewer/2022062412/5a4d1aeb7f8b9ab05997afba/html5/thumbnails/9.jpg)
How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Create a databaseAnd keep it current!
![Page 10: Arvid Huisman, The Salvation Army in Des Moines How to get your news release... PUBLISHED BROADCAST ONLINE Arvid Huisman, The Salvation Army in Des Moines.](https://reader036.fdocuments.net/reader036/viewer/2022062412/5a4d1aeb7f8b9ab05997afba/html5/thumbnails/10.jpg)
How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Create a template
![Page 11: Arvid Huisman, The Salvation Army in Des Moines How to get your news release... PUBLISHED BROADCAST ONLINE Arvid Huisman, The Salvation Army in Des Moines.](https://reader036.fdocuments.net/reader036/viewer/2022062412/5a4d1aeb7f8b9ab05997afba/html5/thumbnails/11.jpg)
How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Create a templateCreate something that the media outlets will recognize and think of you each time they see one come across their desk!
![Page 12: Arvid Huisman, The Salvation Army in Des Moines How to get your news release... PUBLISHED BROADCAST ONLINE Arvid Huisman, The Salvation Army in Des Moines.](https://reader036.fdocuments.net/reader036/viewer/2022062412/5a4d1aeb7f8b9ab05997afba/html5/thumbnails/12.jpg)
How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Create a template
![Page 13: Arvid Huisman, The Salvation Army in Des Moines How to get your news release... PUBLISHED BROADCAST ONLINE Arvid Huisman, The Salvation Army in Des Moines.](https://reader036.fdocuments.net/reader036/viewer/2022062412/5a4d1aeb7f8b9ab05997afba/html5/thumbnails/13.jpg)
How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Is it newsworthy?
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How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Is it newsworthy?Five traditional types of news releases – Announcements Created news Spot news Responses Bad news
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How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Be newsfrugal...
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How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Be newsfrugal...
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How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
News vs. advertising
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How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
The Five Ws...WhoWhatWhenWhereWhy
...and sometimes How
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How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Journalisticstyle...
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How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Journalistic style...A good lead sentence...
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How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Journalistic style...
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How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Journalistic style...
Just the facts, ma’am...
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How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Journalisticstyle...
When possible, letit rest overnight!
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How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Sending your news release...
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How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Photographsand artwork...
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How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Photographsand artwork...
![Page 27: Arvid Huisman, The Salvation Army in Des Moines How to get your news release... PUBLISHED BROADCAST ONLINE Arvid Huisman, The Salvation Army in Des Moines.](https://reader036.fdocuments.net/reader036/viewer/2022062412/5a4d1aeb7f8b9ab05997afba/html5/thumbnails/27.jpg)
How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Photographs and artwork...
![Page 28: Arvid Huisman, The Salvation Army in Des Moines How to get your news release... PUBLISHED BROADCAST ONLINE Arvid Huisman, The Salvation Army in Des Moines.](https://reader036.fdocuments.net/reader036/viewer/2022062412/5a4d1aeb7f8b9ab05997afba/html5/thumbnails/28.jpg)
How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Photographs and artwork...
CUTLINESalvation Army Day Campvolunteer Sherry Larsonreads a book with JenniferHarris. Reading skills improvement is a dailyactivity at Salvation ArmyDay Camp.
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How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Follow-up...
Don’t be a bother
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How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Follow-up...
Say“thanks”
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How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Stay fresh...
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How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
Stay fresh... Writing workshops
TSA Conferences Community CollegesPublic Relations Society of America (PRSA)
Photography skills improvementwww.wikihow.com/Take-a-Good-Picturewww.easyphotography.info
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How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines
"Doing business without advertisingis like winking at a girl in the dark. You know what you are doing but
nobody else does."
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How to get your news release published, broadcast, online...
Arvid Huisman, The Salvation Army in Des Moines