Art in the Box - The creative dynamics of corrugated cardboard.pdf

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ournal In-Out Design Section Digital Print Date: July 2013 Art in the Box The creative dynamics of corrugated cardboard C orrugated cardboard sheets are big business. Leading the pack, with 47 years of experience, is Corrugated Supplies Company (CSC). Based in Bedford Park, Illinois, their name has become one of quality recognition in performance and technology. 2005 brought opportunity to CSC with the expansion of a second plant, located in New Haven, Indiana. Six years later, in 2011, a third plant burst into life, in Cullman, Alabama. Highprecision machine lines take different grades of paper and mold into perfect corrugated form, engineered for stability. With the assistance of highpressure steam, pressure and starchbased adhesive, no less than a scientific measure of balance is used. Software that can do everything, from reading pressure gauges to formulating qualitycontrol reports, ensures millions of corrugated cardboard sections. Continued next page Most people give little thought to corrugated cardboard that makes cardboard boxes, providing a protective structure for everyday supplies or more delicate wares. Starting with a simple pine tree, the transformation is fascinating to watch. Any creative venture that begins with a raw, natural source, and then made into a strong and functional product, earns the honor of being called a magnificent work of art. The intuition is uncanny, and the evolution, remarkable.

description

Corrugated cardboard sheets are big business.  Leading the pack, with 47 years of experience, is Corrugated Supplies Company (CSC).  Based in Bedford Park, Illinois, their name has become one of quality recognition in performance and technology.

Transcript of Art in the Box - The creative dynamics of corrugated cardboard.pdf

Page 1: Art in the Box - The creative dynamics of corrugated cardboard.pdf

ournal

In-Out Design Section Digital Print Date: July 2013

Art in the Box The creative dynamics of corrugated cardboard

C orrugated cardboard sheets are big business.  Leading the 

pack, with 47 years of 

experience, is Corrugated Supplies 

Company (CSC).  Based in Bedford 

Park, Illinois, their name has 

become one of quality recognition 

in performance and technology. 

2005 brought opportunity to CSC 

with the expansion of a second 

plant, located in New Haven, 

Indiana.  Six years later, in 2011, a third plant burst into 

life, in Cullman, Alabama. 

     High‐precision machine lines take different grades of 

paper and mold into perfect corrugated form, 

engineered for stability. With the assistance of high‐

pressure steam, pressure and starch‐based adhesive, no 

less than a scientific measure of balance is 

used.  Software that can do everything, from reading 

pressure gauges to formulating quality‐control reports, 

ensures millions of corrugated cardboard sections. 

                                                                                               Continued next page → 

Most people give little thought to corrugated cardboard that makes cardboard boxes, providing a protective structure for everyday supplies or more delicate wares. Starting with a simple pine tree, the transformation is fascinating to watch. Any creative venture that begins with a raw, natural source, and then made into a strong and functional product, earns the honor of being called a magnificent work of art. The intuition is uncanny, and the evolution, remarkable.

Page 2: Art in the Box - The creative dynamics of corrugated cardboard.pdf

Art in the Box Continued from cover page 

      CSC offers the beginning of a miraculous flow of products 

that are taken for granted in our society.  Companies like 

Welch Packaging, take corrugated sections and artfully weave 

into boxes, containers and colorful displays.     

     Welch is headquartered in Elkhart, Indiana, with                                                                                          

operating divisions in Chicago, Detroit, Indianapolis, 

Cleveland, Dayton, Cincinnati, Toledo and Columbus. 

Everything from stock boxes for shipping and custom made‐to

‐fit designer boxes to colorful stand‐up displays, are created 

through a host of artisans, designers and skilled technicians.  

     Then there is Indianapolis, Indiana based Arrow Container 

(arrowcontainer.com), which is another fine example of how 

designing and manufacturing corrugated containers and 

cartons are leaving a footprint of quality and longevity to the 

much‐needed industry.  

     With a combined experience of over 100 years in consumer‐

oriented service, Arrow is an invaluable fixture to the area. 

Growing up with corrugated cardboard, they have been able 

to add variety to 

the business for a 

one stop shop.  In 

addition to 

designing and 

creating custom 

forms, they also 

carry foams, tapes, 

stretch films, 

plastics, kits and 

assemblies. 

     Corrugated 

cardboard has been 

a defining method 

in proving that 

creativeness can be 

very resourceful. 

Over 40 years ago, 

Architect Frank 

Gehry designed 

the Wiggle Chair, which was made completely out of 

cardboard.  Always known for being ahead of his time, artists 

are finally catching up with dramatic sculptures and furniture 

pieces, using corrugated cardboard. 

     “Cardboard Shoes” has become a classic 

of Mike Leavitt 

(intuitionkitchenproductions.com), a 

whimsical, multi‐talented artist and 

sculptor. His ʹbig kid toysʹ has taken the 

hip‐hop world by storm, using functional 

corrugated cardboard as a creative tool.   

     This Seattle‐based artist is guaranteed 

to leave an impression on your playful 

side.  From Nike President Mark Parker 

to London galleries, taking a bit 

of reality and transforming into 

a frozen era, Leavittʹs creations 

are memorable. 

     Sculptor Jozef Sumichrast, 

Lake Forest, Illinois, discovered 

corrugated cardboard to be the 

perfect media for taking one 

dimension to as many as three 

dimensions.  Layers, that are 

flexible enough to work with, 

enable him to create curvature 

and a sense of movement in 

dimension.  Further encased in 

wax or bronze, Sumichrast has 

presented several natural 

sculptures in Chicago area parks; in fact, his “Narrow Horse” 

was selected to be placed in Lincoln Park at West Webster 

Avenue and North Lincoln Park West.  

     Another fine example is Ivan Parati’s SandPaper modular 

sofa that is constructed from corrugated cardboard and 

recycled 

paper.  This green 

building design is 

just one of 

hundreds of ideas 

now taking 

shape, by using 

an old idea. 

     Since 1884, 

when a Swedish 

chemist, by the 

name of Carl F. 

Dahl, first discovered the simplistic art form of pulping wood 

chips into a strong, tear resistant material. Since then, the 

world has been transformed into a more productive place. By 

using three layers of brown Kraft paper and weaving into a 

corrugated texture, paper can be changed into a lightweight, 

tear resistant and substantially firm material. 

     As corrugated cardboard becomes even more dynamic in 

form and perfection, those entrepreneurial thoughts by the 

technological and artistic minds produce an endless array of 

many more creative and practical uses for this material, 

including the vision of CSC’s CEO John Potocsnak of a near 

future of 10 manufacturing plants, as I see 

it, is not his ‘Impossible Dream’ – 

moreover those reachable stars. 

      With driven companies like Corrugated 

Supplies Company, Welch Packaging and 

Arrow Container, they are able to expand 

on natural resources in a positive 

way.  Just imagine the future ideas that 

are possible, with corrugated cardboard, 

as we continue to grow toward a greener 

way of life.