Apresentação Cogito Pop 2014

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Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014 connected fashion

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Apresentação Cogito Pop 2014

Transcript of Apresentação Cogito Pop 2014

Page 1: Apresentação Cogito Pop 2014

Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014

connected fashion

Page 2: Apresentação Cogito Pop 2014

Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014

….. these new generation products will provide more

sophisticated software and more fashion thanprevious models. Analysts describe "glanceableinformation, integration across sensors andhooks into web services" as being key features.And we believe watches should not need to berecharged.

“Once consumers recognize that

Smartwatches combine functionality and style

the market for traditional watches will quickly be disrupted".

Canalys July 2013

Smartwatches will disrupt the 1.1Bpcs watch market

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Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014

Smartwatch : significant growth ahead

• Juniper forecasts 36 million

annual unit sales by 2018.

• Credit Suisse, in their most

recent wearable computing

report, estimates smartwatch

sales of 114 million units by 2015.

• Canalys sees over 5 million units

sold in 2014.

• ABI forecasts 30 million

smartwatch units sold in 2015.

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Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014

X150 times a

day

How many times a day do you check your phone?

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Our vision of the smartwatch market

great design

affordable price for mainstream appeal

no recharge required

extra long battery life

standard cell

button battery

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Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014

connected fashion

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Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014

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Unisex Social Affordable

Light Fashion Colorful

4 vivid icons

Bezel 42 mm - Thickness 15 mm

One of the thinnest smartwatches on the market

COGITO POP helps you focus on what really matters to you, RIGHT NOW!

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Discreet notifications

Notifications : The watch vibrates and beeps (optional) and the illuminated icons blink every 2s.

• Incoming & missed calls

• Alarm notification *• Find watch• Find phone *

TEXT

MAIL

SOCIAL

INFO

SMS, MMS

As many email accounts set

Social media post like Facebook, Twitter & message like

Skype, Line, Viber, WhatsApp, WeChat etc…

Other info such as calendar events, alarms, etc.

* Currently available for iOS only. Android support will be announced in coming app release.

All icons blink & vibrate for urgent alerts such as

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SET TIMEPull ½ way and turn to set the time

Power on/off: press and hold for > 3 secCheck connection: 1 sec

Easy & simple operations

Mute/Un-mute watch: press and hold for 9 sec

When the CONNECTED WATCH camera is active : tap to trigger the camera shutter

When playing music on the phone:

tap to play/ pause the music press and hold for 3 seconds to skip songs

To find your phone*: press and hold for 3 sec

Initial pairingPress and hold the COMMAND+POWER buttons until 1st beep (approx. 3 sec).

All icons will blink in every 2 sec during the pairing mode.

ResetPress and hold the COMMAND+POWER buttons until 2nd beep (approx. 6 sec)

to reset the watch.

* Currently available for iOS only. Android support will be announced in coming app release.

POWER

COMMAND

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SOCIAL NO CHARGE

NOTIFICATIONS

Low Phone Battery

Phone finder

Remote music control

Camera control

Calendar

Incoming call

Missed call

Email

SMS

No recharge required

Extra long life

REMOTE CONTROL

Social media messageIncluding:

And more…

Features

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or upwards

Galaxy S4, S4 mini, S4 active,

Note 4 & Note 3

Featuring Bluetooth® Smart technology — Compatible with mobile and tablet labeled Bluetooth Smart Ready

More devices will be announced in the near future. Visit our website for latest compatibility.

Some features may vary depending on version of OS and device.

LG

Nexus 5

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Specifications

•Size bezel 42 mm - thickness 15 mm

•Materials Polycarbonate casing with acrylic glass, silicone strap

•Water Resistance 10 ATM (100 Meter Water Resistance)

•Notifications by icons on watch dial, buzzer, vibrations

•Embedded technologies Bluetooth® Smart technology

•Watch movement 3 analog hands Japanese quartz movement

•Battery life* No charge required. Extra long life with self replaceable standard CR2032 button-cell battery. SR626SW for analog which last about

3 years

*based on standard daily usage

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Batteries and Certification

Battery Spec:

SR626SW Silver-Oxide, output 1.55V, capacity 28mAh

CR2032 Lithium Manganese Dioxide, output 3V, capacity 220mAh

Related certification:

SR626SW MSDS

CR2032 MSDS, UN38.3

Certification

•BQB • FCC • CE • C-Tick • RoHS • WEEE

2 batteries for operation

no AC charge required. SR626SW for analog movement

CR2032 for Bluetooth connectivity

SR626SW

CR2032

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$

1 day 1 year 3 days

10ATM

100 Meters

N/ASplash resistance

IP67 only

299 USD From 129 USD 199 USD

Samsung

devices onlyAndroid only

iOS &

Android

5-7 days

5 ATM

50 Meter

149 USD

iOS &

Android

Smartwatches Competition

N/ASplash resistance

IP67 only

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Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014

COGITO POP helps you focus on what really matters to you,

Right Now!

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Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014

Simplifies & de-clutters the increasingly connected life

Helps you stay socially connected

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Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014

Enables you to enjoy the

moment while remaining

connected

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Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014

Reduces the stress of missing a call or message

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Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014

Know your phone battery is low before it’s too late and your phone dies

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Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014

What if your phone is nearby but your can’t find it?

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Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014

Remotely trigger the camera

shutter of your phone so that

everyone is in the picture!

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Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014

REMOTE

music control

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Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014

COGITO POPTarget Audience

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Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014

FreedomFree your time - Organize your free time - You have the choice.

EnjoyEnjoy every moment of your life. Be here and now.

Relax- ZenNo need to check your phone every minute – disconnect.

SimplicityThe watch displays alerts only. It's not a duplication of your phone (unlike competitors). No recharge required.

Beauty, Fashion, Style, EleganceSleek design. High-end at an affordable price. Combining the power of a smartwatch with the sophistication of a conventional timepiece.

ActiveDo things on the go - Don't be stuck to your phone.Get the right message at the right time.

target audience

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Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014

COGITO POPcollection

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Playful colorsSpring Collection 2014

Available in Feb US $129.95 onlySKU

: CW

3.0

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1

SKU

: CW

3.0

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1

SKU

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3.0

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1

SKU

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1

SKU

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3.0

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1

SKU

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1

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Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014

COGITO POPPackaging & Merchandising

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Retail Packaging

Packaging size : 270 x 60 x 25mmWeight : 0.13kg per pack

Qty per carton : 20pcs

Carton dimension approx. : 37.5 x 30 x 15.5cm

G.W.: 2.3 kgN.W.: 1.3 kg

HS Code : 8525.60.2000(US)

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Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014

MerchandisingOutstanding countertop POS

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Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014

CONNECTED FASHION

FOR EVERYONE