APR Strategic Planning Kit

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    Strategic Planning:Strategic Planning:

    The Seven StrategicThe Seven Strategic

    PrioritiesPriorities

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    The Seven Strategic PrioritiesThe Seven Strategic Priorities

    Youth Involvement-Revitalising the ScoutYouth Involvement-Revitalising the Scout

    MethodMethodThis strategic priority aims at assisting NSOsThis strategic priority aims at assisting NSOs

    in revitalising this fundamental element of ourin revitalising this fundamental element of our

    Movement, which is crucial to itsMovement, which is crucial to its

    effectiveness and its ability to achieve itseffectiveness and its ability to achieve its

    missionmission

    Strategic Priority 1:Strategic Priority 1:

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    The Seven Strategic PrioritiesThe Seven Strategic Priorities

    Adolescents-Supporting their transition toAdolescents-Supporting their transition to

    adulthoodadulthood

    This strategic priority aims at supportingThis strategic priority aims at supporting

    NSOs in responding effectively to the needsNSOs in responding effectively to the needs

    and expectations of adolescents. This willand expectations of adolescents. This will

    result in an increase in membership in thisresult in an increase in membership in thisage-range and enhance Scoutings reputationage-range and enhance Scoutings reputation

    as an organisation which helps young peopleas an organisation which helps young people

    in their transition to adulthood.in their transition to adulthood.

    Strategic Priority 2:Strategic Priority 2:

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    The Seven Strategic PrioritiesThe Seven Strategic Priorities

    Girls and Boys, Women and Men-RespectingGirls and Boys, Women and Men-Respecting

    differences, promoting equality and sharingdifferences, promoting equality and sharingresponsibilityresponsibility

    The aim of this priority is to identify the support andThe aim of this priority is to identify the support and

    tools required to help NSOs offer equality oftools required to help NSOs offer equality of

    opportunity to girls and boys, women and men at allopportunity to girls and boys, women and men at alllevels in Scouting. This should offer new opportunitieslevels in Scouting. This should offer new opportunities

    for everyone and, through an increase in youthfor everyone and, through an increase in youth

    membership and adult leadership, result in a more evenmembership and adult leadership, result in a more even

    balance in the male: female ratio in associations.balance in the male: female ratio in associations.

    Strategic Priority 3:Strategic Priority 3:

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    The Seven Strategic PrioritiesThe Seven Strategic Priorities

    Reaching Out-Breaking down barriers andReaching Out-Breaking down barriers and

    working with broader segments of society.working with broader segments of society.

    The aim of this strategic priority is to support NSOs inThe aim of this strategic priority is to support NSOs in

    identifying and responding to the needs of youngidentifying and responding to the needs of young

    people, adults and society where Scouting is currentlypeople, adults and society where Scouting is currentlynot having an impact. This should result in an increasenot having an impact. This should result in an increase

    in membership and increase Scoutings impact in thein membership and increase Scoutings impact in the

    world today.world today.

    Strategic Priority 4:Strategic Priority 4:

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    The Seven Strategic PrioritiesThe Seven Strategic Priorities

    Volunteers in Scouting-Developing newVolunteers in Scouting-Developing new

    approaches to broaden the base of adultapproaches to broaden the base of adultsupport.support.

    This strategic priority aims at redefining the conceptThis strategic priority aims at redefining the concept

    of volunteering as applied to Scouting and reviewingof volunteering as applied to Scouting and reviewing

    policies and practices to help NSOs recruit and retainpolicies and practices to help NSOs recruit and retaina newa new group of adults in Scouting.group of adults in Scouting.

    Strategic Priority 5:Strategic Priority 5:

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    The Seven Strategic PrioritiesThe Seven Strategic Priorities

    An Organisation for the 21An Organisation for the 21stst Century-BecomingCentury-Becoming

    flexible, lean, innovative, and participatory.flexible, lean, innovative, and participatory.

    This strategic priority aims at assisting NSOs as well asThis strategic priority aims at assisting NSOs as well as

    WOSM itself at world and regional levels, to adopt aWOSM itself at world and regional levels, to adopt a

    strategic approach, reviewing their structures, systemsstrategic approach, reviewing their structures, systems

    and management to enable them to be sensitive to theand management to enable them to be sensitive to the

    changing needs of society and to respond quickly andchanging needs of society and to respond quickly and

    effectively.effectively.

    Strategic Priority 6:Strategic Priority 6:

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    The Seven Strategic PrioritiesThe Seven Strategic Priorities

    Scoutings Profile-StrengtheningScoutings Profile-Strengthening

    communications, partnerships and resources.communications, partnerships and resources.

    This strategic priority aims at strengtheningThis strategic priority aims at strengthening

    Scoutings communications, partnerships andScoutings communications, partnerships and

    resources at all levels as these are vital in supportingresources at all levels as these are vital in supportingthe work to achieve the mission.the work to achieve the mission.

    Strategic Priority 7:Strategic Priority 7:

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    SYSTEMS THINKINGSYSTEMS THINKINGSystems thinking is a framework for seeing theSystems thinking is a framework for seeing the

    interrelationships rather than things or linear cause-effectinterrelationships rather than things or linear cause-effect

    changechange

    System thinking refocuses the mind from seeing the parts toSystem thinking refocuses the mind from seeing the parts to

    seeing the wholeseeing the whole

    System thinking allows a clearer way to see, understand and assess what isSystem thinking allows a clearer way to see, understand and assess what ishappening in the organisation or in any system where the interrelationshipshappening in the organisation or in any system where the interrelationships

    among the parts can be analysed to determine the multiple causes andamong the parts can be analysed to determine the multiple causes and

    effectseffects

    System thinking provides the framework to think criticallySystem thinking provides the framework to think critically

    System thinking makes complex problems easier to understandSystem thinking makes complex problems easier to understand

    STRATEGIC PLANNINGSTRATEGIC PLANNING

    Terms used:Terms used:

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    WHAT IS STRATEGIC PLANNING?WHAT IS STRATEGIC PLANNING?Strategic planning is aStrategic planning is a continuous interactive processcontinuous interactive process aimed at keepingaimed at keeping

    an organisation as a whole appropriately matched to its environmentan organisation as a whole appropriately matched to its environment

    Strategic planning is therefore aStrategic planning is therefore a management toolmanagement tool to help anto help an

    organisation perform better.organisation perform better.

    Strategic planning is aStrategic planning is a processprocess by which the guiding members of anby which the guiding members of an

    organisation envision its future and develop the necessary proceduresorganisation envision its future and develop the necessary procedures

    and operations to achieve that futureand operations to achieve that future

    Strategic planning isStrategic planning is about analysisabout analysis, breaking down a goal into steps, breaking down a goal into steps

    Strategic planning isStrategic planning is an ongoing processan ongoing process requiring the gathering ofrequiring the gathering of

    information, discussion of the present and future state of theinformation, discussion of the present and future state of the

    organisation and determining a plan of action which includesorganisation and determining a plan of action which includes

    negotiations and decision making thatnegotiations and decision making that becomes a document called abecomes a document called a

    strategic planstrategic plan

    STRATEGIC PLANNINGSTRATEGIC PLANNING

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    ValuesValuesValues are principles, standards or qualities whichValues are principles, standards or qualities which

    represent the belief systems and convictions ofrepresent the belief systems and convictions of

    the individuals and the organisations. Theythe individuals and the organisations. They

    may not be visible or they maybe stated openly,may not be visible or they maybe stated openly,such as the fundamental principles of Scoutingsuch as the fundamental principles of Scouting

    Examples:Examples:

    Scouting principlesScouting principlesDuty to GodDuty to God

    Duty to selfDuty to self

    Duty to othersDuty to others

    Trust, honesty, etc.Trust, honesty, etc.

    STRATEGIC PLANNINGSTRATEGIC PLANNING

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    STRATEGIC PLANNINGSTRATEGIC PLANNING

    The mission statement describes theThe mission statement describes the

    organisations purpose of existence. Anorganisations purpose of existence. An

    effective mission statement answers threeeffective mission statement answers three

    questions:questions:

    What is the business of the organisation?What is the business of the organisation?

    Whom is the organisation in business for?Whom is the organisation in business for? How does the organisation fulfil its function?How does the organisation fulfil its function?

    MISSIONMISSION

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    STRATEGIC PLANNINGSTRATEGIC PLANNING

    To contribute to the education of youngTo contribute to the education of young

    people, through a value system basedpeople, through a value system basedon the Scout Promise and Law, to helpon the Scout Promise and Law, to help

    build a better world where people arebuild a better world where people are

    self-fulfilled as individuals and play aself-fulfilled as individuals and play a

    constructive role in societyconstructive role in society..

    OUR MISSIONOUR MISSION

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    The mission of Scouting is to

    contribute to the education of

    young people , through a

    value system based on the

    Scout

    Promise and Law , to help

    build a

    better world where people

    are self-fulfilled as

    individuals and play a

    constructive role in society.Local, national & international

    A social dimension:

    active and supportive

    Apersonaldimension:

    havingachieved onesfullpotentia

    l

    Better people =a better world Autonomous, supportive,

    responsible, committed

    Expressingthe valueson whichScouting

    is based

    Together withothers

    Whatwebelieveandstandfor

    Open toall = boysand girls

    We are not theonly influence onyoung people

    What wearetrying to

    do

    Not justacademic; Alife longprocess

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    STRATEGIC PLANNINGSTRATEGIC PLANNING

    The vision of an organisation is developed based on theThe vision of an organisation is developed based on the

    fundamental values and principles as expressed in thefundamental values and principles as expressed in the

    mission statement.mission statement.

    Vision describes the desirable, preferred future state of anVision describes the desirable, preferred future state of anorganisation. It answers to the question What do we reallyorganisation. It answers to the question What do we really

    want?want?

    ExamplesExamples

    We see Scouting as attractive to adults, women and men in all cultures aWe see Scouting as attractive to adults, women and men in all cultures a

    Movement through which they can make a significant contribution to societyMovement through which they can make a significant contribution to society

    by working with young peopleby working with young people

    We see Scouting as a dynamic, innovative Movement with adequate resources,We see Scouting as a dynamic, innovative Movement with adequate resources,

    simple structures and democratic decision making processes wheresimple structures and democratic decision making processes where

    organisation, management and communication are effective at all levelsorganisation, management and communication are effective at all levels

    VISIONVISION

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    Presents where we want to goPresents where we want to go

    Is easy to read and understandIs easy to read and understand

    Captures the desired spirit of the organisationCaptures the desired spirit of the organisation

    Is compact can be used to guide decision makingIs compact can be used to guide decision making

    Gets peoples attentionGets peoples attention

    Describes a preferred, meaningful better and future stateDescribes a preferred, meaningful better and future state

    Can be felt / experienced and gives people goose bumps when they hear itCan be felt / experienced and gives people goose bumps when they hear it

    Gives people a better understanding of how their individual purpose couldGives people a better understanding of how their individual purpose could

    be realised in the group or organisationbe realised in the group or organisation

    Provides a motivating force, even in hard timesProvides a motivating force, even in hard times

    Is perceived as achievableIs perceived as achievable

    Is challenging and compelling, stretching beyond what is comfortableIs challenging and compelling, stretching beyond what is comfortable

    STRATEGIC PLANNINGSTRATEGIC PLANNING

    Characteristics of a powerful Vision StatementCharacteristics of a powerful Vision Statement

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    Threats (T)Threats (T) Political instability that might result in newPolitical instability that might result in newgovernment not supportive of scoutinggovernment not supportive of scouting

    Threats (T)Threats (T) Political instability that might result in newPolitical instability that might result in new

    government not supportive of scoutinggovernment not supportive of scouting

    Strengths (S)Strengths (S) Annual Government GrantAnnual Government GrantGood income from sale of scout suppliesGood income from sale of scout supplies

    Strengths (S)Strengths (S) Annual Government GrantAnnual Government GrantGood income from sale of scout suppliesGood income from sale of scout supplies

    Weaknesses (W)Weaknesses (W) Too much reliance on government fundingToo much reliance on government funding

    No clear guideline or procedure on approvingNo clear guideline or procedure on approvingauthority, may lead to financial abuseauthority, may lead to financial abuse

    Weaknesses (W)Weaknesses (W) Too much reliance on government fundingToo much reliance on government fundingNo clear guideline or procedure on approvingNo clear guideline or procedure on approving

    authority, may lead to financial abuseauthority, may lead to financial abuse

    Opportunities (O)Opportunities (O) Corporate sponsorshipCorporate sponsorshipOpportunities (O)Opportunities (O) Corporate sponsorshipCorporate sponsorship

    Swot analysis is a management tool for analysing theSwot analysis is a management tool for analysing the

    organisations overall situation. SWOT stands fororganisations overall situation. SWOT stands for

    strengths, weakness, opportunities and threats.strengths, weakness, opportunities and threats.

    Focus: For example, FINANCIAL RESOURCESFocus: For example, FINANCIAL RESOURCES

    SWOT AnalysisSWOT Analysis

    STRATEGIC PLANNINGSTRATEGIC PLANNING

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    STRATEGIC PLANNINGSTRATEGIC PLANNING

    Strategic priorities are broad statements, which defineStrategic priorities are broad statements, which define

    attainable accomplishments. These bridge the gapattainable accomplishments. These bridge the gapbetween the present and the preferred future of thebetween the present and the preferred future of the

    organisation. Each priority may have one ororganisation. Each priority may have one or

    several objectives.several objectives.

    Example: To broaden the base for the recruitmentExample: To broaden the base for the recruitment

    and retention of Volunteers inand retention of Volunteers in ScoutingScouting

    Strategic PrioritiesStrategic Priorities

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    STRATEGIC PLANNINGSTRATEGIC PLANNING

    Objectives should be stated in such a way that theirObjectives should be stated in such a way that their

    performance can be clearly measured. Theyperformance can be clearly measured. They

    should include both the quantitative (how much?)should include both the quantitative (how much?)

    and qualitative (how well?) aspects.and qualitative (how well?) aspects.

    Objectives therefore express the optimistic goals ofObjectives therefore express the optimistic goals of

    the organisation that are,the organisation that are, sspecific,pecific, mmeasurable,easurable,

    aachievable,chievable, rrealistic and within the givenealistic and within the given ttimeimeframe (SMART).frame (SMART).

    Example: By the year 2005, a document on theExample: By the year 2005, a document on the

    definition of volunteers in Scoutingdefinition of volunteers in Scouting will bewill beproduced.produced.

    ObjectivesObjectives

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    STRATEGIC PLANNINGSTRATEGIC PLANNING

    Action plans are written lists of concrete steps for eachAction plans are written lists of concrete steps for each

    objectiveobjective

    Example of an action planExample of an action plan

    Action PlansAction Plans

    STRATEGIC PRIORITY: Involving young people in decision making process for their development so that they

    can play a constructive role in society.

    Objective 1 WHAT (TASK) & by WHEN WHO RESOURCES

    To review the existingyouth programme soas to be in line withthe relevant WOSM

    policies on youthinvolvement by 4th quarter of 2004 andimplementation by 2nd quarter of 2005

    1) Form a task force at National level by1st quarter of 2003 to review theprogramme. Membership to includerepresentatives of young people

    ChiefCommissioner (CC)

    Relevant Policies,literature,Expertise, etc

    2) Organise National Youth Forum by endof 2003 to get feedback on ways andmeans of involving young people indecision making process

    NationalProgrammeCommissioner(NPC)

    Funds, Expertise,etc.

    3) Adoption of the revised programme bythe National Council by 3rd quarter 2004

    CC & NPC

    4) Organise seminars at local levels by 1st

    quarter of 2005 to explain anddisseminate the revised programme

    NPC &

    localCommissioners

    Funds, printed

    literature,expertise, etc

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    STRATEGIC PLANNINGSTRATEGIC PLANNING

    Scouting Principles

    CLARIFY VALUES

    UNDERSTANDING THE MISSION

    ENVISIONING

    SITUATION ANALYSIS

    STRATEGIC PRIORITIES

    OBJECTIVES

    ACTION PLAN

    MONITOR / REVIEW

    EVALUATE

    RENEW / REINVENT

    What we stand for?(What)

    What do we really want?Desirable future state

    Where are we now?

    Focus / emphasisGap Now vs Future

    What to achieve?

    Concrete Steps (How)

    Follow-up / Revise

    Measure impact

    Innovate

    Purpose of Scouting(Why)

    Step 1

    Step 2

    Step 3

    Step 4

    Step 5

    Step 6

    Step 7

    Strategic

    level

    Operational

    level

    Phase 1

    Planning

    Phase 2

    Implementation

    Phase 3

    Evaluation & Renewal

    Flowchart ofFlowchart ofStrategic PlanningStrategic Planningprocessprocess

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    STRATEGIC PLANNINGSTRATEGIC PLANNING

    Kotter and Schlesinger (1979) identified four mainKotter and Schlesinger (1979) identified four main

    reasons as follows:reasons as follows:

    1. Parochial self-interest1. Parochial self-interest

    2. Misunderstanding and lack of trust2. Misunderstanding and lack of trust

    3. Low tolerance for change3. Low tolerance for change

    4. Different assessments of the need for the4. Different assessments of the need for the

    changechange

    WHY DO PEOPLE RESIST CHANGE ?WHY DO PEOPLE RESIST CHANGE ?

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    STRATEGIC PLANNINGSTRATEGIC PLANNING

    Strategies for dealing with resistance to change (Kotter and Schlesinger, 1979)Strategies for dealing with resistance to change (Kotter and Schlesinger, 1979)

    Approaches When to use Advantages Disadvantages

    Education and Communication When there is a lack of

    information or inaccurate

    information and analysis.

    Once persuaded, people will

    often help implement the

    change.

    Can be time- consuming if

    many people are involved.

    Participation and Involvement When the initiators do not

    have all the information theyneed to design the change,

    and others have considerable

    power to resist.

    People who participate will be

    committed to implementingthe change and any relevant

    information they have will be

    integrated into the plan.

    Can be time consuming if

    participators design aninappropriate change.

    Facilitation and Support When people are resisting

    because of adjustment

    problems.

    No other approach works as

    well with adjustment

    problems.

    Can be time consuming.

    Negotiation and agreement When some people or grouphave considerable power to

    resist the change.

    Sometime it is a relativelyeasy way to avoid major

    resistance.

    Can be too expensive if italerts others to negotiate for

    compliance.

    Manipulation and co-option When other tactics will not

    work or are too expensive.

    Can be a relatively quick and

    inexpensive solution to resist

    problems.

    Can lead to future problems if

    people feel manipulated.

    Explicit and Implicit coercion When speed is essential and

    the change initiators possessconsiderable power.

    It is fast and can overcome

    any kind of resistance.

    Can be risky if it leaves people

    angry with the initiators andthe change.