about about

Apple is more than just a Apple is more than just a company for many it has company for many it has

become a representation of become a representation of a lifestyle or culturea lifestyle or culture !!!!!!

Apple.com is in the top 50 Apple.com is in the top 50 websites visited worldwide websites visited worldwide and in the top 30 visited in and in the top 30 visited in

the United States.the United States.

*Apple wasn’t started in a *Apple wasn’t started in a garage, it was started in a garage, it was started in a

bedroom.bedroom.

*The first Apple retail stores *The first Apple retail stores opened in Virginia and opened in Virginia and

California.California.

First slogan: First slogan: “Byte into an “Byte into an Apple.”Apple.”

Apple was the first company Apple was the first company that introduce the mouse that introduce the mouse

and the trackpad.and the trackpad.

The first Apple logo was The first Apple logo was designed by Ron Wayne, co-designed by Ron Wayne, co-

founder of Apple Computer. It founder of Apple Computer. It was rather a picture than a was rather a picture than a

logo. It showed Sir Isaac logo. It showed Sir Isaac Newton sitting beneath the Newton sitting beneath the famous Apple tree thinking famous Apple tree thinking

about gravity.about gravity.

Therefore, in 1977 Jobs asked the Therefore, in 1977 Jobs asked the art designer Rob Janoff to design art designer Rob Janoff to design the new Apple logo. The new logo the new Apple logo. The new logo had a simple shape of an Apple, had a simple shape of an Apple, bitten into, with the colors of the bitten into, with the colors of the

rainbow in the wrong order. rainbow in the wrong order.

In 1997, Steve Jobs decided In 1997, Steve Jobs decided to drop the multi-colored to drop the multi-colored

Apple logo and replace it by Apple logo and replace it by a solid-colored logo.a solid-colored logo.