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    PREFACEPreparing a project of this nature is an arduous task and I was

    fortunate enough to get support from a large number o persons. I wish

    to express my deep sense of gratitude to all those who generously helped

    in successful completion of this report by sharing their invaluable time

    and knowledge.

    It is my proud and previledge to express my deep regards to

    Respected HODDr. Pramesh Gautam,Head of Department of Business

    Management, SVNIT, SAGAR for allowing me to undertake this

    project.I feel extremely exhilarated to have completed this project under

    the able and inspiring guidance of MR. CHAITANYA KAUSHAKIYA

    she rendered me all possible help me guidance while reviewing the

    manuscript in finalising the report.

    I also extend my deep regards to my teachers, family members,

    friends and all those whose encouragement has infused courage in me to

    complete to work successfully.

    SAMEER SAHU

    MBA 2nd SEM .

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    ACKNOWLEDGEMENTPreparing a project of this nature is an arduous task and I was fortunate

    enough to get support from a large number o persons. I wish to express my deep

    sense of gratitude to all those who generously helped in successful completion of

    this report by sharing their invaluable time and knowledge.

    It is my proud and previledge to express my deep regards to Respected ,

    Head of Department Dr. Pramesh Gautam, Department of Business

    Management , SWAMI VIVEKANAND UNI VERSI TY SAGARfor allowing me

    to undertake this project.

    I feel extremely exhilarated to have completed this project under the able

    and inspiring guidance of He rendered me all possible help me guidance while

    reviewing the manuscript in finalising the report.

    I also extend my deep regards to my teachers , family members , friends and

    all those whose encouragement has infused courage in me to complete to work

    successfully.

    SAMEER SAHU

    MBA 2nd SEM .

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    DELCLARATION BY THE CANDIDATEDate :

    I declare that the project report titled " A STUDY OF BRAND PERSONALI TY OF

    A.P.J. ABDUL KALAM " on Market Segmentation is nay own work conducted under the

    supervision of MR. CHAITANYA KAUSHAKI YA Department of Business Management ,

    SWAMI VI VEKANAND UNIVERSITY SAGAR To the best of my knowledge the

    report does not contain any work , which has been submitted for the award of any degree ,

    anywhere.

    SAMEER SAHU

    MBA 2nd SEM .

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    CERTIFICATEThe project report titled " A STUDY OF BRAND PERSONALI TY OF

    A.P.J. ABDUL KALAM " been prepared by SAMEER SAHU MBA 2nd

    Semester,

    under the guidance and supervision of MR. CHAI TANYA KAUSHAKIYA for

    the partial fulfillment of the Degree of M.B.A.

    Signature of the Signature of the Signature of the

    Supervisor Head of the Department Examiner

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    CONTENTS

    PREFACE

    ACKNOWLEDGEMENT

    CERTIFICATE

    DECLARATION

    CHAPTERI INTRODUCTION

    CHAPTER

    II HISTORY

    CHAPTERIII ACHIEVEMENT

    CHAPTERIV AWARD

    CHAPTERV PRICE

    CHAPTER

    VI WORK

    CHAPTERVII DEVELOPMENT

    CHAPTERVIII BIBLIOGRAPHY

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    A. P. J. Abdul Kalam

    A. P. J. Abdul Kalam

    11th President of India

    In office25 July 200225 July 2007

    Prime Minister Atal Bihari Vajpayee

    Manmohan Singh

    Vice President Bhairon Singh Shekhawat

    Preceded by K. R. Narayanan

    Succeeded by Pratibha Devisingh Patil

    Personal details

    Born Avul Pakir Jainulabdeen Abdul Kalam

    15 October 1931 (age 81)

    Rameswaram, Madras Presidency, British India(now in Tamil Nadu, India)

    Alma mater St. Joseph's College, Tiruchirappalli

    Madras Institute of TechnologyProfession Professor, Author, scientist, president

    Aerospace engineer

    Religion Islam

    Website abdulkalam.com

    http://en.wikipedia.org/wiki/List_of_Presidents_of_Indiahttp://en.wikipedia.org/wiki/President_of_Indiahttp://en.wikipedia.org/wiki/Atal_Bihari_Vajpayeehttp://en.wikipedia.org/wiki/Manmohan_Singhhttp://en.wikipedia.org/wiki/Bhairon_Singh_Shekhawathttp://en.wikipedia.org/wiki/Bhairon_Singh_Shekhawathttp://en.wikipedia.org/wiki/K._R._Narayananhttp://en.wikipedia.org/wiki/K._R._Narayananhttp://en.wikipedia.org/wiki/Pratibha_Patilhttp://en.wikipedia.org/wiki/Pratibha_Patilhttp://en.wikipedia.org/wiki/Rameswaramhttp://en.wikipedia.org/wiki/Madras_Presidencyhttp://en.wikipedia.org/wiki/British_Rajhttp://en.wikipedia.org/wiki/Tamil_Naduhttp://en.wikipedia.org/wiki/Indiahttp://en.wikipedia.org/wiki/Alma_materhttp://en.wikipedia.org/wiki/Alma_materhttp://en.wikipedia.org/wiki/St._Joseph%27s_College,_Tiruchirappallihttp://en.wikipedia.org/wiki/Madras_Institute_of_Technologyhttp://en.wikipedia.org/wiki/Aerospace_engineeringhttp://en.wikipedia.org/wiki/Islamhttp://en.wikipedia.org/wiki/Islamhttp://www.abdulkalam.com/http://www.abdulkalam.com/http://en.wikipedia.org/wiki/File:AbdulKalam.JPGhttp://www.abdulkalam.com/http://en.wikipedia.org/wiki/Islamhttp://en.wikipedia.org/wiki/Aerospace_engineeringhttp://en.wikipedia.org/wiki/Madras_Institute_of_Technologyhttp://en.wikipedia.org/wiki/St._Joseph%27s_College,_Tiruchirappallihttp://en.wikipedia.org/wiki/Alma_materhttp://en.wikipedia.org/wiki/Indiahttp://en.wikipedia.org/wiki/Tamil_Naduhttp://en.wikipedia.org/wiki/British_Rajhttp://en.wikipedia.org/wiki/Madras_Presidencyhttp://en.wikipedia.org/wiki/Rameswaramhttp://en.wikipedia.org/wiki/Pratibha_Patilhttp://en.wikipedia.org/wiki/K._R._Narayananhttp://en.wikipedia.org/wiki/Bhairon_Singh_Shekhawathttp://en.wikipedia.org/wiki/Manmohan_Singhhttp://en.wikipedia.org/wiki/Atal_Bihari_Vajpayeehttp://en.wikipedia.org/wiki/President_of_Indiahttp://en.wikipedia.org/wiki/List_of_Presidents_of_India
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    Avul Pakir Jainulabdeen Abdul Kalam pronunction (helpinfo) (born 15

    October 1931) usually referred to as Dr. A. P. J. Abdul Kalam, is an Indian

    scientist and administrator who served as the 11th President of India from

    2002 to 2007. Kalam was born and raised in Rameswaram, Tamil Nadu,

    studied physics at the St. Joseph's College, Tiruchirappalli, and aerospace

    engineering at the Madras Institute of Technology (MIT), Chennai.

    Before his term as President, he worked as an aerospace engineer with

    Defence Research and Development Organisation (DRDO) and Indian Space

    Research Organisation (ISRO). Kalam is popularly known as the Missile Man of

    India for his work on the development ofballistic missile and launch vehicletechnology. He played a pivotal organizational, technical and political role in

    India'sPokhran-IInuclear tests in 1998, the first since the original nuclear test

    by India in 1974. Some scientific experts have however called Kalam a man

    with no authority over nuclear physics but who just carried on the works of

    Homi J. Bhabha and Vikram Sarabhai.

    Kalam was elected the President of India in 2002, defeating Lakshmi Sahgal

    and was supported by both the Indian National Congress and the Bharatiya

    Janata Party, the major political parties of India. He is currently a visiting

    professor atIndian Institute of Management Ahmedabad and Indian Institute

    of Management Indore, Chancellor of the Indian Institute of Space Science and

    Technology Thiruvananthapuram, a professor of Aerospace Engineering at

    Anna University (Chennai), JSS University (Mysore) and an adjunct/visiting

    faculty at many other academic and research institutions across India.

    Kalam advocated plans to develop India into a developed nation by 2020 in

    his book India 2020. Books authored by him have received considerable

    demands in South Korea for the translated versions. He has received several

    http://en.wikipedia.org/wiki/File:En-us-A.p.j._Abdul_Kalam_from_India_pronunciation_%28Voice_of_America%29.ogghttp://en.wikipedia.org/wiki/Wikipedia:Media_helphttp://en.wikipedia.org/wiki/File:En-us-A.p.j._Abdul_Kalam_from_India_pronunciation_%28Voice_of_America%29.ogghttp://en.wikipedia.org/wiki/Scientisthttp://en.wikipedia.org/wiki/List_of_Presidents_of_Indiahttp://en.wikipedia.org/wiki/President_of_Indiahttp://en.wikipedia.org/wiki/Rameswaramhttp://en.wikipedia.org/wiki/Tamil_Naduhttp://en.wikipedia.org/wiki/St._Joseph%27s_College,_Tiruchirappallihttp://en.wikipedia.org/wiki/Aerospace_engineeringhttp://en.wikipedia.org/wiki/Aerospace_engineeringhttp://en.wikipedia.org/wiki/Madras_Institute_of_Technologyhttp://en.wikipedia.org/wiki/Chennaihttp://en.wikipedia.org/wiki/Defence_Research_and_Development_Organisationhttp://en.wikipedia.org/wiki/Indian_Space_Research_Organisationhttp://en.wikipedia.org/wiki/Indian_Space_Research_Organisationhttp://en.wikipedia.org/wiki/Ballistic_missilehttp://en.wikipedia.org/wiki/Launch_vehiclehttp://en.wikipedia.org/wiki/Pokhran-IIhttp://en.wikipedia.org/wiki/Pokhran-IIhttp://en.wikipedia.org/wiki/Pokhran-IIhttp://en.wikipedia.org/wiki/Smiling_Buddhahttp://en.wikipedia.org/wiki/Smiling_Buddhahttp://en.wikipedia.org/wiki/Homi_J._Bhabhahttp://en.wikipedia.org/wiki/Vikram_Sarabhaihttp://en.wikipedia.org/wiki/Lakshmi_Sahgalhttp://en.wikipedia.org/wiki/Indian_National_Congresshttp://en.wikipedia.org/wiki/Bharatiya_Janata_Partyhttp://en.wikipedia.org/wiki/Bharatiya_Janata_Partyhttp://en.wikipedia.org/wiki/Indiahttp://en.wikipedia.org/wiki/Indian_Institute_of_Management_Ahmedabadhttp://en.wikipedia.org/wiki/Indian_Institute_of_Management_Indorehttp://en.wikipedia.org/wiki/Indian_Institute_of_Management_Indorehttp://en.wikipedia.org/wiki/University_Chancellorhttp://en.wikipedia.org/wiki/Indian_Institute_of_Space_Science_and_Technology_Thiruvananthapuramhttp://en.wikipedia.org/wiki/Indian_Institute_of_Space_Science_and_Technology_Thiruvananthapuramhttp://en.wikipedia.org/wiki/Professorhttp://en.wikipedia.org/wiki/Anna_Universityhttp://en.wikipedia.org/wiki/India_2020http://en.wikipedia.org/wiki/India_2020http://en.wikipedia.org/wiki/South_Koreahttp://en.wikipedia.org/wiki/File:En-us-A.p.j._Abdul_Kalam_from_India_pronunciation_(Voice_of_America).ogghttp://en.wikipedia.org/wiki/South_Koreahttp://en.wikipedia.org/wiki/India_2020http://en.wikipedia.org/wiki/Anna_Universityhttp://en.wikipedia.org/wiki/Professorhttp://en.wikipedia.org/wiki/Indian_Institute_of_Space_Science_and_Technology_Thiruvananthapuramhttp://en.wikipedia.org/wiki/Indian_Institute_of_Space_Science_and_Technology_Thiruvananthapuramhttp://en.wikipedia.org/wiki/University_Chancellorhttp://en.wikipedia.org/wiki/Indian_Institute_of_Management_Indorehttp://en.wikipedia.org/wiki/Indian_Institute_of_Management_Indorehttp://en.wikipedia.org/wiki/Indian_Institute_of_Management_Ahmedabadhttp://en.wikipedia.org/wiki/Indiahttp://en.wikipedia.org/wiki/Bharatiya_Janata_Partyhttp://en.wikipedia.org/wiki/Bharatiya_Janata_Partyhttp://en.wikipedia.org/wiki/Indian_National_Congresshttp://en.wikipedia.org/wiki/Lakshmi_Sahgalhttp://en.wikipedia.org/wiki/Vikram_Sarabhaihttp://en.wikipedia.org/wiki/Homi_J._Bhabhahttp://en.wikipedia.org/wiki/Smiling_Buddhahttp://en.wikipedia.org/wiki/Smiling_Buddhahttp://en.wikipedia.org/wiki/Pokhran-IIhttp://en.wikipedia.org/wiki/Launch_vehiclehttp://en.wikipedia.org/wiki/Ballistic_missilehttp://en.wikipedia.org/wiki/Indian_Space_Research_Organisationhttp://en.wikipedia.org/wiki/Indian_Space_Research_Organisationhttp://en.wikipedia.org/wiki/Defence_Research_and_Development_Organisationhttp://en.wikipedia.org/wiki/Chennaihttp://en.wikipedia.org/wiki/Madras_Institute_of_Technologyhttp://en.wikipedia.org/wiki/Aerospace_engineeringhttp://en.wikipedia.org/wiki/Aerospace_engineeringhttp://en.wikipedia.org/wiki/St._Joseph%27s_College,_Tiruchirappallihttp://en.wikipedia.org/wiki/Tamil_Naduhttp://en.wikipedia.org/wiki/Rameswaramhttp://en.wikipedia.org/wiki/President_of_Indiahttp://en.wikipedia.org/wiki/List_of_Presidents_of_Indiahttp://en.wikipedia.org/wiki/Scientisthttp://en.wikipedia.org/wiki/File:En-us-A.p.j._Abdul_Kalam_from_India_pronunciation_%28Voice_of_America%29.ogghttp://en.wikipedia.org/wiki/Wikipedia:Media_helphttp://en.wikipedia.org/wiki/File:En-us-A.p.j._Abdul_Kalam_from_India_pronunciation_%28Voice_of_America%29.ogg
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    prestigious awards, including the Bharat Ratna, India's highest civilian

    honour. Kalam is known for his motivational speeches and interaction with

    the student community in India. He launched his mission for the youth of the

    nation in 2011 called the What Can I Give Movementwith a central theme to

    defeatcorruption in India.

    http://en.wikipedia.org/wiki/Bharat_Ratnahttp://en.wikipedia.org/wiki/Corruption_in_Indiahttp://en.wikipedia.org/wiki/Corruption_in_Indiahttp://en.wikipedia.org/wiki/Bharat_Ratna
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    Early life and Education

    A. P. J. Abdul Kalam was born on 15 October 1931 in a Tamil Muslim family to

    Jainulabdeen, a boat owner and Ashiamma, a housewife, at Rameswaram,

    located in the Indian state of Tamil Nadu. He came from a poor background

    and started working at an early age to supplement his family's income.[10]

    After completing school, Kalam distributed newspapers in order to financially

    contribute to his father's income. In his school years, he had average grades,

    but was described as a bright and hardworking student who had a strong

    desire to learn and spend hours on his studies, especially mathematics.

    "I inherited honesty and self-discipline from my father; from my mother, I

    inherited faith in goodness and deep kindness as did my three brothers and

    sisters."

    A quote from Kalam's autobiography

    After completing his school education at the Rameshwaram Elementary

    School, Kalam went on to attend Saint Joseph's College, Tiruchirappalli, then

    affiliated with the University of Madras, from where he graduated in physics

    in 1954. Towards the end of the course, he was not enthusiastic about the

    subject and would later regret the four years he studied it. He then moved to

    Madras in 1955 to study aerospace engineering. While Kalam was working on

    a senior class project, the Dean was dissatisfied with the lack of progress and

    threatened revoking his scholarship unless the project was finished within the

    next two days. He worked tirelessly on his project and met the deadline,impressing the Dean who later said, "I [Dean] was putting you [Kalam] under

    stress and asking you to meet a difficult deadline".

    http://en.wikipedia.org/wiki/Tamil_Muslimhttp://en.wikipedia.org/wiki/Rameswaramhttp://en.wikipedia.org/wiki/A._P._J._Abdul_Kalam#cite_note-SharmaDas2004-10http://en.wikipedia.org/wiki/A._P._J._Abdul_Kalam#cite_note-SharmaDas2004-10http://en.wikipedia.org/wiki/A._P._J._Abdul_Kalam#cite_note-SharmaDas2004-10http://en.wikipedia.org/wiki/St._Joseph%27s_College,_Tiruchirappallihttp://en.wikipedia.org/wiki/University_of_Madrashttp://en.wikipedia.org/wiki/Physicshttp://en.wikipedia.org/wiki/Madrashttp://en.wikipedia.org/wiki/Madrashttp://en.wikipedia.org/wiki/Physicshttp://en.wikipedia.org/wiki/University_of_Madrashttp://en.wikipedia.org/wiki/St._Joseph%27s_College,_Tiruchirappallihttp://en.wikipedia.org/wiki/A._P._J._Abdul_Kalam#cite_note-SharmaDas2004-10http://en.wikipedia.org/wiki/Rameswaramhttp://en.wikipedia.org/wiki/Tamil_Muslim
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    Career as scientist

    This was my first stage, in which I learnt leadership from three great

    teachersDr. Vikram Sarabhai, Prof. Satish Dhawan and Dr. Brahm Prakash.

    This was the time of learning and acquisition of knowledge for me.

    Kalam addresses engineering students atIIT Guwahati

    In 196364, he visited Nasa's Langley Research Center in Hampton Virginia,

    Goddard Space Flight Center in Greenbelt, Maryland and Wallops Flight

    Facility situated at Eastern Shore of Virginia. During the period between the

    1970s and 1990s, Kalam made an effort to develop the Polar SLV and SLV-III

    projects, both of which proved to be success.

    Kalam was invited by Raja Ramanna to witness the country's first nuclear test

    Smiling Buddha as the representative of TBRL, even though he had not

    participated in the development, test site preparation and weapon designing.

    In the 1970s, a landmark was achieved by ISRO when the locally builtRohini-1

    was launched into space, using the SLV rocket. In the 1970s, Kalam also

    directed two projects, namely,Project DevilandProject Valiant, which sought

    to develop ballistic missiles from the technology of the successful SLV

    programme. Despite the disapproval ofUnion Cabinet, Prime Minister Indira

    Gandhi allotted secret funds for these aerospace projects through her

    discretionary powers under Kalam's directorship. Kalam played an integral

    role convincing the Union Cabinet to conceal the true nature of these classified

    aerospace projects. His research and educational leadership brought him

    great laurels and prestige in 1980s, which prompted the government to

    initiate an advanced missile program under his directorship. Kalam and Dr. V.

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    S. Arunachalam, metallurgist and scientific adviser to the Defense Minister,

    worked on the suggestion by the then Defense Minister, R. Venkataraman on a

    proposal for simultaneous development of a quiver of missiles instead of

    taking planned missiles one by one. R Venkatraman was instrumental in

    getting the cabinet approval for allocating 388 crore rupees for the mission,

    named Integrated Guided Missile Development Program (I.G.M.D.P) and

    appointed Kalam as the Chief Executive. Kalam played a major part in

    developing many missiles under the mission including Agni, an intermediate

    range ballistic missile and Prithvi, the tactical surface-to-surface missile,

    although the projects have been criticised for mismanagement and cost andtime overruns. He was the Chief Scientific Adviser to the Prime Minister and

    the Secretary of Defence Research and Development Organisation from July

    1992 to December 1999. ThePokhran-IInuclear tests were conducted during

    this period where he played an intensive political and technological role.

    Kalam served as the Chief Project Coordinator, along with R. Chidambaram

    during the testing phase. Photos and snapshots of him taken by the media

    elevated Kalam as the country's top nuclear scientist.

    In 1998, along with cardiologist Dr.Soma Raju, Kalam developed a low cost

    Coronary stent. It was named as "Kalam-Raju Stent" honouring them. In 2012,

    the duo, designed a rugged tablet PC for health care in rural areas, which was

    named as "Kalam-Raju Tablet".

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    Books and documentaries

    Kalam's writings

    Developments in Fluid Mechanics and Space Technology by A. P. J. AbdulKalam and Roddam Narasimha; Indian Academy of Sciences, 1988

    India 2020: A Vision for the New Millenniumby A. P. J Abdul Kalam, Y. S.Rajan; New York, 1998.

    Wings of Fire: An Autobiography by A. P. J Abdul Kalam, Arun Tiwari;Universities Press, 1999.

    Ignited Minds: Unleashing the Power Within India by A. P. J. Abdul Kalam;Viking, 2002.

    The Luminous Sparks by A. P. J. Abdul Kalam; Punya Publishing Pvt Ltd,2004.

    Mission India by A. P. J. Abdul Kalam, Paintings by Manav Gupta; PenguinBooks, 2005

    Inspiring Thoughts by A. P. J. Abdul Kalam; Rajpal & Sons, 2007

    Indomitable Spiritby A. P. J. Abdul Kalam; Rajpal and Sons Publishing Envisioning an Empowered Nation by APJ Abdul Kalam with A. Sivathanu

    Pillai; Tata McGraw-Hill, New Delhi

    You Are Born To Blossom: Take My Journey Beyondby A. P. J Abdul Kalamand Arun Tiwari; Ocean Books, 2011.

    Turning Points: A journey through challenges by A. P. J Abdul Kalam;Harper Collins India, 2012.

    http://en.wikipedia.org/wiki/Roddam_Narasimhahttp://en.wikipedia.org/wiki/Indian_Academy_of_Scienceshttp://en.wikipedia.org/wiki/India_2020http://en.wikipedia.org/wiki/India_2020http://en.wikipedia.org/wiki/Wings_of_Firehttp://en.wikipedia.org/wiki/Ignited_Mindshttp://en.wikipedia.org/wiki/Manav_Guptahttp://en.wikipedia.org/wiki/Penguin_Bookshttp://en.wikipedia.org/wiki/Penguin_Bookshttp://en.wikipedia.org/wiki/Penguin_Bookshttp://en.wikipedia.org/wiki/Penguin_Bookshttp://en.wikipedia.org/wiki/Manav_Guptahttp://en.wikipedia.org/wiki/Ignited_Mindshttp://en.wikipedia.org/wiki/Wings_of_Firehttp://en.wikipedia.org/wiki/India_2020http://en.wikipedia.org/wiki/Indian_Academy_of_Scienceshttp://en.wikipedia.org/wiki/Roddam_Narasimha
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    Awards and honours

    A. P. J. Abdul Kalam's 79th birthday was recognised as World Students' Dayby

    United Nations. He has also received honorary doctorates from 40

    universities. The Government of India has honoured him with the Padma

    Bhushan in 1981 and the Padma Vibhushan in 1990 for his work with ISRO

    and DRDO and his role as a scientific advisor to the Government. In 1997,

    Kalam received India's highest civilian honour, the Bharat Ratna, for his

    immense and valuable contribution to the scientific research and

    modernisation of defence technology in India.

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    Year of award

    or honour

    Name of award or honour Awarding organisation

    2012 Doctor of Laws (Honoris

    Causa)

    Simon Fraser University

    2011 IEEE Honorary Membership IEEE

    2010 Doctor of Engineering University of Waterloo

    2009 Hoover Medal ASME Foundation, USA

    2009 International von Krmn

    Wings Award

    California Institute of

    Technology, U.S.A

    2008 Doctor of Engineering

    (Honoris Causa)

    Nanyang Technological

    University, Singapore

    2007 King Charles II Medal Royal Society, U.K

    2007 Honorary Doctorate of

    Science

    University of Wolverhampton,

    U.K

    2000 Ramanujan Award Alwars Research Centre,

    Chennai

    1998 Veer Savarkar Award Government of India

    1997 Indira Gandhi Award for

    National Integration

    Government of India

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    1997 Bharat Ratna Government of India

    1990 Padma Vibhushan Government of India

    1981 Padma Bhushan Government of India

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    The original specifications for the award called for a circular gold medal, 35

    mm in diameter, with the sun and the Hindi legend "Bharat Ratna" above and

    a floral wreath below. The reverse was to carry the state emblem and motto. Itwas to be worn around the neck from a white ribbon. This design was altered

    after a year.

    Bharat Ratna Award

    The provision of Bharat Ratna was introduced in 1954. The first ever Indian to

    receive this award was the famous scientist, Chandrasekhara Venkata Raman.

    Since then, many dignitaries, each a whiz in varied aspects of their career has

    received this coveted award.

    In fact, our former President, Shri A. P. J Abdul Kalam is also a recipient of this

    esteemed honour (1997). There is no written provision that Bharat Ratna

    should be awarded to Indian citizens only.

    Rajiv Gandhi Khel Ratna Award: It was instituted in 1991-92 by the

    government of India to honour individual sportsperson or a sports team

    giving the most spectacular and outstanding performance .

    Bhart Ratna : It was established by the President of India ,in 2nd january

    1954. It is India's highest civilian award ,awarded for the highest degrees of

    national service .This service includes artistic, literary scientific achievements

    and recognition of public service of the highest order. The Bharat Ratna was

    suspended from 19 july 1977 to 26 january 1980.

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    Padma Vibhushan: It is the second highest civilian honour of India is given for

    exceptional and distinguished service in any field including services rendered

    by government servants. It was established on the january 2,1954 by the

    president of India. It was suspended from july 13,1977 to january 26,1980.

    Padma Bhushan: It is a decoration established on 2 january 1954 by the

    president of India . It is the third highest civilian awards is given for

    distinguished service of high order in any field including services rendered by

    the government servants.

    PADMA SHRI: This is an award given by the government of India generally to

    Indian citizens to recognize their distinguished contribution in various

    spheres of activity including the Arts, Education ,Industry,Literature,

    Science,Sports,Social Service and public life. The words "Padna " and "shri" in

    Devanagari ,appear above and below the lotus flower.

    Nobel Prize: The Nobel Prize was established by 1895 by a Swedish Chemist

    Alfred Nobel .It was first awarded in Physics,Chemistry,Physiology or

    Medicine , Literature and peace in 1901.An associated prize,The Sveriges

    Riksbank Prize in Economic Sciences in Memory of Alfred Nobel was

    instituted by Sweden,s central Bank in 1968 and first awarded in 1969.

    Jawaharlal Nehru Award: Jawaharlal Nehru Award for International

    Understanding is an international award presented by the Government of

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    India founded in 1965. This award is presented for their outstanding

    contribution to the promotion of international understanding .goodwill and

    friendship among peoples of the World .The money for this award is 2.5

    million rupees .

    Pulitzer prize : The Pulitzer Prize is an american award established by Joseph

    Pulitzer and regraded as the highest national honour in Newspaper

    journalism ,literary achievements and musical composition .It is administered

    by Columbia University in New York City.

    Man Booker Prize : The Man Booker Prize for fiction also known in short as

    the Booker Prize . It is a literary prize awarded each year for the best original

    full-length novel,written in English Language by a citizen of either the

    Commonwealth of Nations or Ireland. The most recent recipient of the Booker

    Prize is Indian author Aravind Adiga ,for his debut novel The White Tiger.

    Dadasaheb Phalke Award: The Dadasaheb Phalke Award is one of the highest

    honours which is presented by the Indian Government at the annual National

    Film Awards to an artist who has over the years made a significant

    contribution to the field of Cinema in his/her field.It was instituted in 1969

    the birth centenary year of Dadasaheb Phalke, the father of Indian Cinema.

    Vyas Samman : The Vyas Samman is a literary award in India ,first awarded in

    1991.It is awarded annually by the K.K Birla Foundation and includes a cash

    payment of Rs. 2.5 lakh.

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    When Dr Kalam's first major project SLV 3-failed the first time he was almost

    shattered. Also, around this time, Kalam's childhood mentor, Jallaluddin, died.

    "A part of me too passed away..." said Dr Kalam. But he never thought ofquitting after SLV-3. "I knew that for success, we have to work hard and

    persevere." And so, SLV-3 was launched again, this time with success. He drew

    strength from philosophy, religion and literature to tide by his professional

    setbacks; also a life with few companions. In time, he also learnt to deal with

    professional jealousy and uncooperative team members.

    Kalam played a pivotal organisational, technical and political role in India's

    Pokhran-II nuclear test in 1998, the first since the original nuclear test by

    India in 1974. He is chancellor of Indian Institute of Space Science and

    Technology (Thiruvanthapuram), a professor at Anna University (Chennai)

    and adjunct/visiting faculty at many other academic and research institutions

    across India.

    Success followed Dr Kalam. Prithvi, Agni, Akash, Trishul and Nag missiles

    were huge successes. He was awarded the Padma Bhushan and Bharat Ratna,

    and then he became the President of India; one of the few presidents who

    have touched the hearts of so many poor children in the country. Because he

    also came from a poor background, he knew the power of education in

    changing one's future.

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    A P J Abdul Kalam also known as Missile Man of India is an Indian scientist

    and former president of India. He has developed the ballistic missile and

    launch vehicle technology in India and also has great responsibility in

    Pokhran 2 nuclear test.

    The full name of A P J Abdul Kalam is Avul Pakir Jainulabdeen AbdulKalam.

    Abdul Kalam was born in Tamil Nadu on 15 October 1931 in a Muslimfamily. His father was Jainulabdeen (a boat owner) and mother was

    Ashiamma (housewife).

    Though his grades were average during his school life, he had a greatdesire to learn and study. Belonging to a poor family sometimes he had

    to help his fathers and brothers to run the house.

    Abdul Kalam

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    Kalam was the chief scientist in Aeronautical DevelopmentEstablishment of Defense Research and Development Organization

    (DRDO). Later he joined ISRO in 1969. In 2002 he was selected as 11th

    president of India.

    Abdul Kalam is the first bachelor and scientist who occupied theRashtrapati Bhawan.

    He successfully developed project polar SLV (satellite launch vehicle)and SLV 3. Rohini satellite was successfully placed in the near orbit of

    earth using SLV 3.

    Kalam has a great role in developing missiles Agni and Prithvi. He alsoplayed critical role in Pokhran 2 nuclear test along with R.

    Chidambaram.

    Abdul Kalam is also known as Peoples President sometime.

    Kalam is also popular in youth and he loves to spent times with them. In2003 and 2006 he was nominated for the MTV youth icon of the year

    award.

    For his work in DRDO and ISRO he has received Padma Bhushan in1981 and the Padma Vibhushan in 1990.

    He received Bharat Ratna in 1997.He is the third president in India afterDr. Sarvapali Radhakrishnan (1954) and Dr. Zakir Hussain (1963) who

    received Bharat Ratna before becoming president of India.

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    In spite of his leading role in the development of Indian nuclear programme,

    Kalam has received criticism from many of his peers who claimed that he had

    "no authority" over nuclear science. Homi Sethna, a chemical engineer

    criticised Kalam claiming that Kalam had no background in publishing articles

    in nuclear science, even in nuclear physics. Sethna maintained that Kalam

    received his masters degree in aerospace engineering, which is a completely

    different discipline from nuclear engineering, and what various universities

    awarded him for his achievements had nothing to do with nuclear physics.

    Sethna, in his last interview, maintained that in the 1950s, Kalam had failed

    advanced physics courses during his college life and quoted "What does heknow (about [nuclear] physics)....?", on the national television. Homi Sethna

    also accused Kalam of using his presidency to gain a national stature of a

    nuclear scientist.

    Others felt that Kalam had never worked in any of the Indian nuclear power

    plants and had no role in developing the nuclear weapon which was

    completed under Raja Ramanna. Kalam worked as an aerospace engineer in a

    SLV project in the 1970s and from the 1980s onwards, as a project director

    before he moved to Defence Research and Development Organisation.

    In 2008, Indian media questioned his claims about his personal contributions

    to missile inventions while working in a classified missile programme. The

    media questioned Kalam taking credit of inventing the Agni, Prithvi and

    Aakash missile system, while all of these were developed, researched and

    designed by a group of scientists headed by Kalam and he was involved in

    getting the funds and other logistic tasks. R. N. Agarwal, former director,

    Advanced System Laboratory and former Program Director of Agni missile

    was considered to be the real architect behind the successful design of Agni

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    Missile.[61][62] In his own biography, Kalam credited the development of Agni

    missile to Dr. Ram Narayan Agarwal, an alumnus of MIT. For the Prithvi

    missile project, he named Col VJ Sundaram as the brain behind this project

    and for the Trishul missile, he gave credit to Commander SR Mohan. In 2006,

    senior media correspondent Praful Bidwai, in the The Daily Star, wrote that

    two aerospace projects, Project Valiant and Project Devil, which were

    authorised by former Premier Indira Gandhi under the directorship of A. P. J.

    Abdul Kalam, resulted in "total failure". In the 1980s, these projects were

    ultimately cancelled by the government under the pressure of the Indian

    Army.Kalam was also criticised by civil groups over his stand on the Koodankulam

    Nuclear Power Plant, where he supported setting up of the nuclear power

    plant and never spoke with the local people. The protesters were hostile to his

    visit as they perceived to him to be a pro-nuclear scientist and were

    unimpressed by the assurance provided by him on the safety features of the

    plant.

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    WEBSITE

    1.www. Google.com2.www.Abdulkalam.com3.www.Biography.com4.www.Abdulkalam.nic.com

    http://www.biography.com/http://www.biography.com/http://www.biography.com/