APIDAYS MEDITERRANEA

SKYROCKETING YOUR PLATFORM

Automatic video editing and generation to scale

@sezion · @josias · #apidaysBCN

SKYROCKETING YOUR PLATFORM · APIDAYS MEDITERRANEA

1| IT’S ALL ABOUT CONTENT

@sezion · @josias · #apidaysBCN

1| IT’S ALL ABOUT CONTENT

Today content is the key. In truth, it always has been. Now we have identified it.

SKYROCKETING YOUR PLATFORM · APIDAYS MEDITERRANEA

1| IT’S ALL ABOUT CONTENT

Most of our work every day is to create, process, share and receive content.

CONTENT= INFORMATION.

SKYROCKETING YOUR PLATFORM · APIDAYS MEDITERRANEA

2| APIS: NOTHING NEW, BUT...

@sezion · @josias · #apidaysBCN

2| APIS: NOTHING NEW, BUT...

The novelty lies in the ease with which we can connect services, experiences,

solutions... CONTENT.

SKYROCKETING YOUR PLATFORM · APIDAYS MEDITERRANEA

2| APIS: NOTHING NEW, BUT...

It’s getting easier for us to create, process, share and receive content.

SKYROCKETING YOUR PLATFORM · APIDAYS MEDITERRANEA

3| VIDEO= A PAIN

@sezion · @josias · #apidaysBCN

3| VIDEO= A PAIN

Video is one of the most used, demanded and profitable types of content.

SKYROCKETING YOUR PLATFORM · APIDAYS MEDITERRANEA

3| VIDEO= A PAIN

It’s the most difficult to create, edit and process, especially on a large scale.

SKYROCKETING YOUR PLATFORM · APIDAYS MEDITERRANEA

4| LET’S SEE THE STATS

@sezion · @josias · #apidaysBCN

4| LET’S SEE THE STATS

By having video, you are 53X more likely to show up on the first page of Google

search results (Forrester).

@sezion · @josias · #apidaysBCN

4| LET’S SEE THE STATS

Video is 12X more likely to be shared than text and links combined.

@sezion · @josias · #apidaysBCN

4| LET’S SEE THE STATS

Video has a 41% higher click through rate than plain text (aimClear).

@sezion · @josias · #apidaysBCN

4| LET’S SEE THE STATS

93% of marketers worldwide use video for online marketing (eMarketer).

76% plan to add video to their sites.

@sezion · @josias · #apidaysBCN

4| LET’S SEE THE STATS

50% of marketers described video as “difficult to create”. They are right!

SKYROCKETING YOUR PLATFORM · APIDAYS MEDITERRANEA

5| WE LOVE APIS

@sezion · @josias · #apidaysBCN

5| WE LOVE APIS

Sezion: Automatic video editing and generation to scale. Make videos from

any content, integrated in any platform.

@sezion · @josias · #apidaysBCN

5| WE LOVE APIS

Let’s see how.