“WELL LIVING” - Bonduelle · 2015. 12. 15. · 1 3 business activities: canned, frozen,...
Transcript of “WELL LIVING” - Bonduelle · 2015. 12. 15. · 1 3 business activities: canned, frozen,...
Rue Nicolas Appert – BP 3017359653 Villeneuve d’Ascq Cedex
France
www.bonduelle.com @Bonduelle_Group.com
Bonduelle group 2014-2015
THROUGH
VEGE-TABLEPRODUCTS
LIVING”“WELL
CONTENTS
ORGANIZATION & DEVELOPMENT
CORPORATE STRATEGY
FINANCE & KEY FIGURES
MARKETING & COMMUNICATION
HUMAN RESOURCES
CORPORATE SOCIAL RESPONSIBILITY
THE CONSUMER
Coming Together for Safetypage 11
Internal Climate Survey: a Driver of Progress
page 11
The VegeGo! Vision page 3
The New Sales Leads page 10
The Arctic Gardens Culinary Blog
page 9
The Cassegrain Rabbit is an Excellent Chef
page 9
The TOP Tweets 2014-2015
page 10
Product Trends for the Year? page 9
Bonduelle “is Committed to the Future”
page 9
First Participation in the International Agricultural Show page 8
Civil Society and Economic Indicators page 13
“Frugal Factory” Objective: Nine plants are ISO 50001 Certified page 11
Projects for Sustainable agriculture? page 8
The Year’s Key Numbers pages 12 and 13
Silver Trophy for Investor Relations page 10
Bonduelle’s Shareholder Structure page 2
Bonduelle Expands into Western Canada page 8
Four Business Units pages 6 and 7
Bonduelle on the International Scene pages 4 and 5
History and Governance page 2
Contents
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3 BUSINESS ACTIVITIES: canned, frozen, refrigerated (fresh and prepared).
BONDUELLE IS A FAMILY COMPANY CREATED IN 1853 AND HAS CHOSEN FOR ITS MISSION “TO BE THE WORLD REFERENCE
IN ‘WELL LIVING’ THROUGH VEGETABLE PRODUCTS”. PROMOTING INNOVATION AND A LONG-TERM VISION, THE GROUP
IS DIVERSIFYING ITS BUSINESS AND ITS GEOGRAPHICAL PRESENCE. BONDUELLE POSSESSES UNIQUE AGRO-INDUSTRIAL
EXPERTISE AND IS COMMITTED TO CORPORATE SOCIAL RESPONSIBILITY, ENVIRONMENTALLY-FRIENDLY AGRICULTURE
AND THE GROWTH OF ITS EMPLOYEES.
CURRENT OPERATING PROFIT
€112M*
REVENUE
€1,982M*
NET INCOME
€69M*
See the company video and much more on the group’s YouTube channel!
The world leaderin ready-to-use vegetables
The brands are present in
100 countries throughout the world
58 production facilities and agricultural own-production facilities
4 brands 3 distribution channels:
RETAIL FOODSERVICE B2B (sales to industry)
9,755 Employees
*Millions of euros
2 BONDUELLE GROUP • 2014-2015
1926Pierre and Benoît Bonduelle build
a vegetable canning plant
1862Bonduelle enters the agricultural sector
GOVERNANCEHISTORY
BONDUELLE’S SHAREHOLDER STRUCTURE
The Bonduelle Group has been listed since 1998 and has remained loyal to the family values that have shaped its economic and human successes since its creation 162 years ago. Bonduelle is listed on Euronext Paris – Compartment B.
Shareholder profile at 06/30/15
THE EXECUTIVE COMMITTEE
From left to right:
Christophe Bonduelle (Chairman)
Business units in EuropePascal Bredeloux (Chief Executive Officer Bonduelle Fresh Europe), Philippe Carreau (Chief Executive Officer Bonduelle Europe Long Life)
Business units in EuropeBenoît Bonduelle (Chief Executive Officer Bonduelle Development), Daniel Vielfaure (Chief Executive Officer Bonduelle Americas)
Corporate DepartmentsBruno Rauwel (Human Resources Director), Gregory Sanson (Chief Financial Officer)
THE BOARD OF DIRECTORS
From left to right: Benoît Bonduelle, Pierre Deloffre, Antoine Fiévet, Philippe Vasseur, François Bonduelle, Christophe Bonduelle (Chairman), Jean-Bernard Bonduelle, Miriam Fedida, Jérôme Bonduelle, Pierre Pâris, Marc Bonduelle, Guillaume Debrosse.
1853Creation of the Lesaffre and Bonduelle distillery
1968Launch of the frozen food business
1947Creation of the Bonduelle brand
1969-1989Bonduelle expands in Europe
1989Purchase of the Cassegrain brand
1990-1997Bonduelle expands into Eastern Europe
and South America
1997Entry into the fresh food sector
2003Creation of the prepared food business
2004Creation of the Louis Bonduelle
Foundation
2007Ongoing international growth
in North America
2010The Mushroom subsidiary is created
2013Launch of the vision for 2025,
VegeGo!
THE SUPERVISORY BOARD
From left to right: Matthieu Duriez, Daniel Bracquart (Vice Chairman), Isabelle
Danjou (Chairman), Élisabeth Minard, Laurent Bonduelle,
Yves Tack, Martin Ducroquet, Marie-France Tisseau.
Free float
General partners
Employees and treasury stock
Other families
39.47%
27.66%
8.29%
24.58%
ORGANIZATION & DEVELOPMENT
“TO BE THE WORLD REFERENCE IN ‘WELL LIVING’ THROUGH VEGETABLE PRODUCTS”
IN 2012, BONDUELLE MARKED A NEW STAGE IN ITS DEVELOPMENT WITH THE LAUNCH OF VEGEGO!
THIS GROUP-WIDE PROJECT EMBODIES ITS CORE PHILOSOPHY: IT WAS DEVELOPED JOINTLY BY EMPLOYEES,
EXECUTIVE MANAGEMENT AND FAMILY SHAREHOLDERS AND DEFINES BONDUELLE’S AMBITIONS FOR 2025.
EACH DAY, BONDUELLE EMPLOYEES WORK TOGETHER TO MAKE BONDUELLE THE WORLD REFERENCE
IN ‘WELL LIVING’ THROUGH VEGETABLE PRODUCTS.
The VegeGo! Vision
Now more than ever before, we seek to find the right
balance between performance and respect for the
environment: we are engaged in a proactive policy focusing on
six priority areas. These are people, agronomy, quality
and nutrition, natural resources, transport and commitment
to civil society.
A tailored international positioning strategy for our international brands is applied in each market, according
to the VegeGo! road map. Indeed, the core of our commitment is to offer vegetables in all forms, to expand our vegetable
line-up and to ensure all our products embody our aim of encouraging healthy living, in all segments and across
all distribution channels.
Our national and private label brands are tailored to the specific needs and requirements in all the areas of the world
in which we operate. Our belief in constant innovation and the design of our organization to meet our customers’ needs provide the best guarantee of Bonduelle’s long-term
and balanced growth.
WE RESPECTTHE PLANET
AND OUR SOCIAL COMMITMENTS
WE PROMOTEOUR BRANDS AND DEVELOP VEGETABLES IN ALL FORMS
CUSTOMER SERVICEIS THE FOCUS OF OUR ORGANIZATION
Our people make us what we are. They are central to our
corporate plans, in accordance with our founding values. From optimized working conditions to the inclusion of people with disabilities, we are committed
to doing our utmost to promote equal opportunities and
diversity, internal mobility, health and safety at work (our goal is zero accidents), professional and personal development,
diverse opportunities, training, and networking, etc.
WE PROMOTEEQUALITY AND
ENCOURAGE EVERYONE TO REALIZE THEIR FULL
POTENTIAL
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CORPORATE STRATEGY
São Paulo
Buenos Aires
Cristalina
Copenhague
Kortemark Straelen
Eindhoven
Reutlingen
Milagro (3)
Benimodo (4)
Torre-Pacheco
Santaella (3)
Santarém
MadridBattipaglia (2)
Budapest
Zagreb Bucarest
Kiev
Moscou
Novotitarovskaya
Békéscsaba
Nyiregyhaza
Prague
Varsovie
Nagykorös Timashevsk
Ruchocice
Gniewkowo
San Paolo d’Argon (2)
Rosporden
Falaise (1)
Montoire
Herm
Saint-Caradec (3)Loudéac (3)
Labenne (5) Bordères (5)
Genas
Saint-Benoistsur-Vanne
St-Mihiel
Ingersoll
BedfordSaint-Césaire
Tecumseh
Sainte-MartineMontréal
StrathroyFairwater
Oakfield Bergen
Saint-Denis
BrockportBagneux (Saumur)Doué-la-Fontaine (1)
L’Île-BouchardLongué-Jumelles (La Tourte)Longué-Jumelles (1)
LoudunMontreuil-Bellay (1)
Thouars (1)
Lethbridge
São Paulo
Buenos Aires
Cristalina
Copenhague
Kortemark Straelen
Eindhoven
Reutlingen
Milagro (3)
Benimodo (4)
Torre-Pacheco
Santaella (3)
Santarém
MadridBattipaglia (2)
Budapest
Zagreb Bucarest
Kiev
Moscou
Novotitarovskaya
Békéscsaba
Nyiregyhaza
Prague
Varsovie
Nagykorös Timashevsk
Ruchocice
Gniewkowo
San Paolo d’Argon (2)
Rosporden
Falaise (1)
Montoire
Herm
Saint-Caradec (3)Loudéac (3)
Labenne Bordères
Genas
Saint-Benoistsur-Vanne
St-Mihiel
Bagneux (Saumur)Doué-la-Fontaine (1)
L’Île-BouchardLongué-Jumelles (La Tourte)Longué-Jumelles (1)
LoudunMontreuil-Bellay (1)
Thouars (1)
Lethbridge
São Paulo
Buenos Aires
Cristalina
Copenhagen
Kortemark Straelen
Eindhoven
Reutlingen
Milagro (3)
Benimodo (4)
Torre-Pacheco
Santaella (3)
Santarém
MadridBattipaglia (2)
Budapest
Zagreb Bucharest
Kiev
Moscow
Novotitarovskaya
Békéscsaba
Nyiregyhaza
Prague
Warsaw
Nagykorös Timashevsk
Ruchocice
Gniewkowo
San Paolo d’Argon (2)
Rosporden
Falaise (1)
Montoire
Herm
Saint-Caradec (3)Loudéac (3)
Labenne (5) Bordères (5)
Genas
Saint-Benoistsur-Vanne
St-Mihiel
Ingersoll
BedfordSaint-Césaire
Tecumseh
Sainte-MartineMontreal
StrathroyFairwater
Oakfield Bergen
Saint-Denis
BrockportBagneux (Saumur)Doué-la-Fontaine (1)
L’Île-BouchardLongué-Jumelles (La Tourte)Longué-Jumelles (1)
LoudunMontreuil-Bellay (1)
Thouars (1)
Lethbridge
BONDUELLEAround the World
North America
4
Brazil
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ORGANIZATION & DEVELOPMENT
São Paulo
Buenos Aires
Cristalina
Copenhagen
Kortemark Straelen
Eindhoven
Reutlingen
Milagro (3)
Benimodo (4)
Torre-Pacheco
Santaella (3)
Santarém
MadridBattipaglia (2)
Budapest
Zagreb Bucharest
Kiev
Moscow
Novotitarovskaya
Békéscsaba
Nyiregyhaza
Prague
Warsaw
Nagykorös Timashevsk
Ruchocice
Gniewkowo
San Paolo d’Argon (2)
Rosporden
Falaise (1)
Montoire
Herm
Saint-Caradec (3)Loudéac (3)
Labenne (5) Bordères (5)
Genas
Saint-Benoistsur-Vanne
St-Mihiel
Ingersoll
BedfordSaint-Césaire
Tecumseh
Sainte-MartineMontreal
StrathroyFairwater
Oakfield Bergen
Saint-Denis
BrockportBagneux (Saumur)Doué-la-Fontaine (1)
L’Île-BouchardLongué-Jumelles (La Tourte)Longué-Jumelles (1)
LoudunMontreuil-Bellay (1)
Thouars (1)
Lethbridge
Main vegetables grown. (1) In association with the France Champignon Cooperative.(2) In partnership with OP OASI.(3) Gelagri joint-venture (35.5%).(4) UCR joint-venture (50%).(5) Soléal joint-venture (47.9%).
Renescure
Vaulx-Vraucourt
Flaucourt
Rosières
Russy-Bémont
Estrées-Mons
Villeneuve d’Ascq
Russia
Poland
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PortugalFresh Europe
Hungary
South-West France
SITESFresh-cutFrozenCannedPreparedAgricultural own-production facilitiesLogistic centersSales and marketing departments
North and PicardyFrance
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ORGANIZATION & DEVELOPMENT
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Bonduelle Europe Long Life Canned and frozen
EUROPE ZONE
Bonduelle Europe Long LifeCEO: Philippe Carreau
Bonduelle Europe Long Life encompasses all the group’s activities regarding canned and frozen vegetables in Europe, associated with national brands – Bonduelle and Cassegrain – as well as with retail brands for the retail and Food Service circuits.
Bonduelle Fresh EuropeCEO: Pascal Bredeloux
Bonduelle Fresh Europe encompasses all activities relating to fresh and ready-to-use vegetables, cut and washed packaged salads and prepared salads in Europe, associated with the Bonduelle brand and with retail brands for the retail and Food Service circuits.
Bonduelle AmericasCEO: Daniel Vielfaure
Bonduelle Americas encompasses all activities relating to canned and frozen vegetables in North and South America, associated with Bonduelle and Arctic Gardens brands as well as with retail brands in retail and Food Service circuits.
Bonduelle DevelopmentCEO: Benoît Bonduelle
Bonduelle Development encompasses group activities and developments in the rest of the world, in particular in Eastern Europe, associated with the Bonduelle and Globus brands as well as with retail brands for all technologies and in all distribution circuits.
SPAIN Benimodo (4)
Milagro (3)
Santaella (3)
HUNGARY BékéscsabaNagykorösNyiregyhaza
POLAND GniewkowoRuchocice
PORTUGAL Santarém
FRANCE Bordères (5)
Doué-la-Fontaine (1)
Estrées-Mons conserveEstrées-Mons surgeléFalaise (1)
HermLabenne (5)
Loudéac (3)
RenescureRussy-BémontSaint-Caradec (3)
Thouars (1)
Vaulx-Vraucourt
BELGIUM Kortemark
FRANCE FlaucourtLongué-Jumelles (1)
Montreuil-Bellay (1)
Rosières
FRANCE L’Île-BouchardLongué-Jumelles (La Tourte)
LoudunMontoire
Europe Zone
THE GROUP’SActivities
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ORGANIZATION & DEVELOPMENT
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Bonduelle Fresh Europe Refrigerated (fresh and prepared)
Bonduelle Americas Canned and frozen
Bonduelle Development Canned and frozen
(1) In association with the France Champignon Cooperative - (2) In partnership with OP OASI - (3) Gelagri joint-venture (35.5%) - (4) UCR joint-venture (50%) - (5) Soléal joint-venture (47.9%)
EUROPE ZONE
CENTRAL DEPARTMENTSCommunication & External Relations – Information Systems – Finance – Human Resources – Research & Development
GERMANY ReutlingenStraelen
FRANCE GenasRospordenSaint-MihielSt-Benoist-sur-Vanne
ITALY Battipaglia (2)
San Paolo d’Argon (2)
NON-EUROPE ZONE
RUSSIA NovotitarovskayaTimashevsk
RUSSIA NovotitarovskayaTimashevsk
CANADA Sainte-Martine
BRAZILCristalina
CANADA BedfordIngersollLethbridgeSaint-CésaireSaint-DenisSainte-MartineStrathroyTecumseh
UNITED STATES Bergen Fairwater Oakfield
UNITED STATES Brockport
SPAIN Torre-Pacheco
Europe Zone Americas Rest of the world
7
ORGANIZATION & DEVELOPMENT
154
NEW TEAM every day at our booth
EXPERTSon location to staff the booth including:23 partner farmers21 agronomists10 industry experts
250,000PEOPLE REACHEDthanks to the tweets posted during the show
“ Climate change, demographic growth, health and nutrition, loss of biodiversity and water resources: agriculture is at the center of global problems. The sector is
also faced with crucial questions about its own prospects as well as the future of humankind: how can we feed over nine billion people in 2050 without harming the planet and accounting for increasing urbanization that is consuming thousands of hectares of arable land each year? ”
Bonduelle and its partners are increasing the number of pilot projects to promote farming which favors natural regulation methods and mechanisms close to those found in nature.
In France, for example, the open field vegetable sustainable cultivation pilot program conducted its last harvest this year. This program was created with the goal of creating sustainability in the vegetable sector for canning or freezing, and accompanying changes in regulations related
SUSTAINABLE AGRICULTURE
to respect for the environment, while offering consumers healthy, accessible and high-quality products. Developed in eight pilot farms in Picardie, the process encourages the priority use of agronomical methods and highly-specialized mechanical weeding techniques. It aims to produce crops while significantly reducing the use of treatment products used to protect vegetables.
The pilot program should now be extended to an Economic and Environmental Interest Group (EEIG) approved by the Ministry of Agriculture, which will continue working to research and improve tools while bringing together all of the factors that have already been involved.
JEAN-BERNARD BONDUELLEDirector of External Relations and Corporate Social Responsibility
1ST TIME PARTICIPANT IN THE PARIS INTERNATIONAL AGRICULTURAL SHOW “FROM FARM TO TABLE”
30,000VISITORS TO THE BONDUELLE BOOTH(estimate)
BONDUELLE EXPANDS INTO WESTERN CANADAOn February 3, 2015, the Bonduelle Group and Sobeys, Canada’s second-largest distribution group, signed an asset purchase agreement for the acquisition by Bonduelle of a frozen vegetable plant in Lethbridge, Alberta, and a long-term exclusive supply agreement for several product lines in Canada.
Lethbridge Plant, Canada.
BONDUELLE’S PLANTS IN NORTH AMERICA:• Seven plants in Quebec and Ontario, Canada; • Three plants in New York State and Wisconsin (acquired in 2012), USA; • One plant in Alberta, Canada, to enable commercial expansion in western North America and create logistical synergies in this region; • the US plants have now reached the same level of productivity as the Bonduelle Group’s other plants; • even though Bonduelle started its operations in North America only recently, it is now the second-largest operating zone after France.
1,180TONS OF CO2 SAVED each year thanks to the facility in Alberta, Canada (forecast).
5 COUNTRIES GERMANY, CANADA, SPAIN, FRANCE, AND RUSSIA have developed a network of pilot farms.
Valérie Leborgne, Estrées-Mons conserve (canned) Quality Manager, France.
Vegetable hoeing machine.
See the video of the Show.
8 BONDUELLE GROUP • 2014-2015
THE YEAR IN REVIEW
9
“ARE THOSE REALLY VEGETABLES?”This is the question Canadian children ask their parents in three television ads that highlight the new Arctic Gardens line of easy-to-cook vegetables. This television and digital campaign won the Créa award in Quebec for advertising campaign of the year.
BONDUELLE IS “COMMITTED TO THE FUTURE”The Bonduelle Group is actively involved in the “Major Brands Committed to the Future!” campaign. This multi-brand television campaign aims to highlight the commitments made by major brands to their consumers. “Bonduelle is cultivating the delicious taste of its steamed green beans with local partner farmers […] so that tomorrow will be better than today”. As part of its CSR policy, the Bonduelle Group has chosen, in particular, to promote on its dedicated website: its commitments to upstream agricultural activities, the preservation of natural resources and the recycling of its
packaging and food waste. The goal of this multi-channel campaign is to initiate a dialogue between consumers and their brands.
THE CASSEGRAIN RABBIT IS AN EXCELLENT CHEFCassegrain, the Bonduelle Group’s flagship brand, was introduced into the commercial food services market in September 2014. Supported by its excellent public reputation (64% 1), the brand offers two improved, gourmet recipes “eggplant confit” and “ratatouille à la provençale” under a format dubbed épicerie fine, to facilitate cooking for chefs. Cassegrain products can be used as side dishes, the main component of a meal, appetizers or a garnish. With the help of a strong press and digital launch, the brand is making its know-how and expertise available to restaurant professionals.
“ The market share increases achieved
were due to successful innovations in both the
Bonduelle brand and the Cassegrain brand, which,
bolstered by its high-end positioning, has become the leader by value
in France. ” CHRISTOPHE BONDUELLE,
Chairman
WORLD CUISINE The Cuisine du monde (World Cuisine) trend continues to attract ever more consumers through the discovery of new flavors and the variety of the vegetables and recipes.
1 Frozen exotic mix, Netherlands.
NATURAL AND LOCALBonduelle’s entire range of vegetables already fits this description, but our brand is offering even more products that are as fresh-tasting as you can get, in line with consumer demand.
2 The salad of the day, bag selection based on crop availability, France.
3 Salads from local farmers, Italy.
4 Vacuum-packed beets, food service, Canada.
5 Canned natural mushrooms, Germany.
A RETURN TO AUTHENTICITY AND LOCAL CULINARY INSPIRATIONA return to origins for consumers who are looking for traditional recipes with a taste reminiscent of homemade meals.
6 Bistro-inspired vegetable mix, France.
7 Steamed mixed vegetables, Hanapy line, Russia.
8 Soup vegetables in retail, France.
CONVENIENCE FOODThe importance of eating vegetables is now well-known and Bonduelle offers an increasing number of convenient solutions to meet this need.
9 We’ve expanded our snack line, France.
10 Asian, South American, and Mediterranean-style vegetable snacks based on recipes jointly created with a famous Dutch chef, Netherlands.
11 Breaded vegetables for food service: finger foods for aperitifs or appetizers, Italy.
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1 Source: baromètre IPSOS 2014.
30,000
The TV adverts can be viewed on the website (video in French).
The TV adverts can be viewed here!
EVER MORE FLAVORS
VISIT the Arctic Gardens food blog http://www.arcticgardens.ca/blog/ for more ideas about how to eat more vegetables!
1
THE YEAR IN REVIEW
THE NEW SALES LEADSTo reflect changes in consumer behavior, the Bonduelle Group is developing new direct sales models.
PHYSICAL IN-STORE SALES Bonduelle Bienvenue has now reached its break-even point.
Our team of ambassadors share their experiences! (video in French)
IN-HOME SALESBonduelle tests in-home sales. Our ambassadors organize cookery workshops in their customers’ homes for an original way to demonstrate that eating vegetables is easy. Orders are then centralized and delivered directly to the home where the demonstration took place. This genuinely local brand-driven service is waiting to be rolled out in other regions and countries.
VIRTUAL SALESLaunch of the Cassegrain online store for branded products: e-boutique.cassegrain.com
MOBILE SALESThe first Bonduelle food truck, “Les toqués de Légumes”, now travels the roads of the Lille region (France). Ranging from starters to deserts, the menu consists of vegetables cooked daily for healthy gourmet meals.Follow “Les toqués de Légumes” on Facebook.
SILVER TROPHY FOR INVESTOR RELATIONS Received for the midcap category at the 7th Investor Relations and Financial Communication Forum (2014), Euronext in paris.
LSA DIVERSITY AND CSR TROPHY In the “Workplace Integration of People With Disabilities” category organized by the magazine LSA, in Paris.
“CONSERVATION AWARDS” PRIZE, CANADA Rewarding actions aimed at preserving the local environment around the Strathroy plant.
ENERGY PERFORMANCE PRIZE At the Salon de l’Industrie Agro-Alimentaire (SIAL) organized in France by the firm Okavango under the patronage of the French Ministry of Agriculture, Food, and Forests.
SUPERBRANDS PRIZE, POLAND For the third year running, the Bonduelle brand provides Polish consumers with the best brand in its category.
Bonduelle Group @Bonduelle_Group • June 10 The 8th @FondalBonduelle Meetings start tomorrow in #Italy! This year’s topic: “Our senses as drivers of our food choices”
Bonduelle Group @Bonduelle_Group • June 17 #Bonduelle is a partner of the Food & Well-Being Conference which takes place in #Milan tomorrow! http://ow.ly/OqZk1 #FoodandWellbeingBonduelle Group @Bonduelle_Group • Nov 7The #Bonduelle factory in Novotitarovskaya in #Russia has just celebrated its 10th anniversary http://bit.ly/1rApcY5 @YUGTIMESBonduelle Group @Bonduelle_Group • Feb 25#Russian sales of #Bonduelle tinned products produced locally are unaffected by the #embargo and have increased greatly over the half year
Bonduelle Group @Bonduelle_Group • Feb 18 For the 1st time in #France, #Bonduelle becomes co-leader of the bagged green salads category thanks to an innovation dynamic!
# BonduelleThe TOP Tweets 2014-2015
10 BONDUELLE GROUP • 2014-2015
THE YEAR IN REVIEW
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COMING TOGETHER FOR SAFETY
BONDUELLE IBÉRICA (SPAIN)recognized as a “great place to work”;
SAN PAOLO D’ARGON (ITALY)received the Wellness & Health certification for its healthy working environment;
BONDUELLE AMERICAS,winner of the Mercuriades Award for health and safety;
ROAD SAFETY AWARD,South-West France, for the implementation of the STOP™ method, the training of agricultural teams and the updating of the circulation routes for individuals and vehicles from the production facility to the fields.
“ What is valid for an individual also applies to a team or a company: self-knowledge brings progress! ”BRUNO RAUWEL, Human Resources Officer for the group
CLIMATE: MORE THAN A SURVEY, A DRIVER OF PROGRESS Promoting the development of Bonduelle’s men and women also means encouraging employees’ commitment, fostering their sense of belonging and ensuring their motivation day-to-day. Based on this commitment, each business unit conducted an internal “Climate” survey between November 2014 and January 2015. Objective: to measure employees’ level of commitment and determine the factors that motivate them. More than a survey, Climate constitutes a real barometer that is indispensable for dialog and action, and forms part of a dynamic process of progress toward VegeGo! The human resources teams and the managers communicated the results to the facilities starting in May 2015 and working groups were then set up to establish action plans. Aside from an 84% participation rate, Climate demonstrated that 73% of Bonduelle employees are proud to work for the company. Another noteworthy item: very positive scores were received on the group’s image, the brand, the products and their suitability to customers’ needs.
RECOGNITION AT THE MAGAZINE ADVERTISING AWARDSBonduelle wanted to raise the general public’s awareness of its involvement in Corporate Social Responsibility by devising an institutional campaign placed in general and women’s magazines. The campaign has been noteworthy and was recognized in the corporate category of the Magazine Advertising Awards on March 21, 2015, in Berlin.
PLANTS THAT WERE ISO 50001-CERTIFIEDfor their thorough and sustainable management of energy:
2013-2014 Estrées-Mons surgelé (frozen) – Renescure – Russy-Bémont, France.
2014-2015 Bordères – Estrées-Mons conserve (canned) – Labenne – Longué-Jumelles (La Tourte), France – Reutlingen - Straelen, Germany.
LABENNE STRAELEN
LA TOURTE
REUTLINGEN
ESTRÉES-MONS
BORDÈRES
FREQUENCY OF WORK-RELATED ACCIDENTS
2011-2012 2012-2013 2013-2014
20
15
10
5
18.8
11.89.2 7.4
2014-2015
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THE YEAR IN REVIEW
CURRENT OPERATING INCOME In millions of euros
06/30/2013 06/30/2014 06/30/2015
106 103112
06/30/2013 06/30/2014 06/30/2015
NET INCOME In millions of euros
52
15
69
REVENUE BY BRAND
Surfaces cultivated with our agricultural partners
Own-production
Purchased on the world market**
88%
7%5%
REVENUE In millions of euros
06/30/2013 06/30/2014 06/30/2015
Revenue growth at current exchange rates
7.3%
3.2%
1.3%
1,896 1,921 1,982
*Approximately**Mainly pulses and exotic vegetables
1,000,000 Tof canned products*
120,000 Tof fresh products*
450,000 Tof frozen products*
Tons of manufactured product:
Sourcing of our vegetables:
Present in
18 countriesBrands present in over
100 countries
12 BONDUELLE GROUP • 2014-2015
THE YEAR’S KEY NUMBERS
Brands
Private and label brands
Others
51%
41%
8%
REVENUE BY BRAND REVENUE BY REGION
France
Europe zone
Non-Europe zone
32%35%
33%
REVENUE BY SEGMENT
Frozen
Fresh
Canned
28%52%
20%
BREAKDOWN OF REVENUE
*Changes are calculated by comparing the results of the 2014-2015 budget year to those of 2013-2014.**IPSOS 2014.
CIVIL SOCIETY AND ECONOMIC INDICATORS
3,490 partner farmers, 99% of whom have signed the sourcing charter
77% of farmers are satisfied with their partnership with Bonduelle**
7.4 Frequency rate of work-related accidents
5.9% reduction in water consumption*(change in the ratio of m3 per ton of manufactured product)
4.2% of the energy mix comes from alternative forms of energy
217 projects supported by the Louis Bonduelle Foundation worldwide
4.7 million eurosinvested in preserving the environment
5,838 tons of CO2 saved from the use of rail transport
13
THE YEAR’S KEY NUMBERS
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Rue Nicolas Appert – BP 3017359653 Villeneuve d’Ascq Cedex
France
www.bonduelle.com @Bonduelle_Group.com