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“The program helped shape Digital Marketing and Marketing ... · The Master of Science in...
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Earn Your Master of Science in Marketing Big Data is transforming businesses and driving growth in the global economy. With an overabundance of data, knowing which metrics are most important can be a real challenge for marketers. There is a shortage of qualified employees available to meet the need for marketing analysts who can effectively use big data to make strategic decisions and demand for employees with those skills is high. The Master of Science in Marketing (MSM) program at California State University, Long Beach is designed to help students master highly demanded advanced skills in marketing research, forecasting, social and digital marketing, and analytics. These are important marketing relevant skills that will advance your career prospects in the field of marketing and digital analytics. FEATURES AND BENEFITS • Develop an advanced understanding of fundamental marketing functions • Develop marketing research and modeling skills required in the era of Big Data • Learn up-to-date, cutting-edge digital and new media marketing practices • Learn in a flexible program with schedule options for full-time and part-time students • Apply your new skills and knowledge working with local businesses and industry leaders to identify market- ing opportunities & develop analytical solutions Start today! To learn more about the Master of Science in Marketing (MSM) program at CSULB, visit: bit.ly/csulbmsm, email: [email protected], or call: 562-985-5565. Priority Code: 2492. Not printed or distributed at taxpayer’s expense. It is the policy of California State University, Long Beach to provide programs, services, and benefits, including employment, without regard to race, color, national origin, ancestry, religious creed, sex, gender identification, sexual orientation, marital status, disability, medical condition, age, Vietnam era veteran status, or any other veteran’s status. CSULB is an Equal Opportunity Employer. “The program helped shape my next career move into Digital Marketing and Marketing Analytics/Reporting. The skills and knowledge I learned in this program, I apply on a daily basis and will carry with me forever.” —Elie Malouf Class of 2016
Transcript of “The program helped shape Digital Marketing and Marketing ... · The Master of Science in...
Earn Your Master of Science in Marketing
Big Data is transforming businesses and driving growth in the global economy. With an overabundance of data, knowing which metrics are most important can be a real challenge for marketers. There is a shortage of qualified employees available to meet the need for marketing analysts who can effectively use big data to make strategic decisions and demand for employees with those skills is high.
The Master of Science in Marketing (MSM) program at California State University, Long Beach is designed to help students master highly demanded advanced skills in marketing research, forecasting, social and digital marketing, and analytics. These are important marketing relevant skills that will advance your career prospects in the field of marketing and digital analytics.
FEATURES AND BENEFITS• Develop an advanced understanding of fundamental marketing functions• Develop marketing research and modeling skills required in the era of Big Data• Learn up-to-date, cutting-edge digital and new media marketing practices• Learn in a flexible program with schedule options for full-time and part-time students• Apply your new skills and knowledge working with local businesses and industry leaders to identify market-
ing opportunities & develop analytical solutions
Start today! To learn more about the Master of Science in Marketing (MSM) program at CSULB, visit: bit.ly/csulbmsm, email: [email protected], or call: 562-985-5565.
Priority Code: 2492. Not printed or distributed at taxpayer’s expense. It is the policy of California State University, Long Beach to provide programs, services, and benefits, including employment, without regard to race, color, national origin, ancestry, religious creed, sex, gender identification, sexual orientation, marital status, disability, medical condition, age, Vietnam era veteran status, or any other veteran’s status. CSULB is an Equal Opportunity Employer.
“ The program helped shape my next career move into Digital Marketing and Marketing Analytics/Reporting. The skills and knowledge I learned in this program, I apply on a daily basis and will carry with me forever.”
—Elie Malouf Class of 2016
