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Annual Review and Summary Financial Statement · PDF file2 IHG Annual Review and Summary...
Transcript of Annual Review and Summary Financial Statement · PDF file2 IHG Annual Review and Summary...
Overview 1 About us 2 Where we compete 3 Our business model and key facts 4 Chairman’s Statement 6 Chief Executive’s Review 8 Implementing our strategy 10 Our business model and
revenue delivery systems
How we win 12 Brands 14 InterContinental Hotels & Resorts 16 Holiday Inn brand family 20 Crowne Plaza Hotels & Resorts 22 Hotel Indigo 24 Staybridge Suites 26 Candlewood Suites 28 HUALUXE Hotels & Resorts 29 EVEN Hotels 30 People 32 Delivery 34 Responsible Business
Where we compete 38 The Americas 39 Europe 40 Asia, Middle East and Africa (AMEA) 41 Greater China
Facts and figures 42 Summary Financial Statement 46 The Board of Directors and
Executive Committee 48 Summary Directors’ Report 49 Corporate governance 50 Summary Directors’
Remuneration Report 58 Investor information 59 Financial calendar and Contacts
This page Hotel Indigo Xiamen Harbour, China
Front cover Holiday Inn London-Stratford City, UK
People
Delivery
Responsible Business
Our Brands represent a promise to our guests and it is our talented and passionate People that bring each brand to life and thereby deliver Great Hotels Guests Love.See pages 30 and 31 for information on our talented People
Our best-in-class Delivery systems enable us to leverage our scale to build guest preference for our Brands and drive reservations and revenue to our hotels.See pages 32 and 33 for information on our best-in-class Delivery systems
IHG is committed to conducting business in a responsible way and this underpins each of our strategic priorities. Championing and protecting the trusted reputation of IHG and our Brands is not just the right thing to do, but it makes great business sense too.See pages 34 to 36 for information on our Responsible Business practices and corporate responsibility matters, and pages 48 to 57 for information about our Board of Directors and Executive Committee and our governance processes
Brands
We have a high-quality portfolio of nine preferred Brands from luxury hotels in the world’s major cities and resorts to family-orientated hotels that offer great service and value and the world’s first and largest hotel loyalty programme.See pages 12 to 29 for more information on our preferred portfolio of Brands
We are a global hotel business with nine preferred Brands. With over 4,600 hotels and nearly 676,000 rooms in nearly 100 countries and territories around the world, we know hospitality. Our Vision is to become one of the great companies in the world by creating Great Hotels Guests Love. We will deliver this through our portfolio of preferred Brands, our talented People and best-in-class Delivery systems. At the heart of our culture is a commitment to act responsibly in everything we do.
About us
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About us 1
Where we compete
We have over 4,600 hotels and nearly 676,000 rooms internationally. When people travel, they look for hotel brands they trust. Operating our preferred Brands to global standards increases guest demand for the hotels we franchise, manage and own in nearly 100 countries and territories around the world.
The Americas Europe
Asia, Middle East and Africa (AMEA) Greater China
Hotels Rooms
InterContinental 53 17,756 CrownePlaza 183 48,730 HolidayInn* 820 146,661 HolidayInnExpress 1,931 168,398 HotelIndigo 37 4,307 StaybridgeSuites 183 19,787 CandlewoodSuites 299 28,675 Other 49 15,303 TotalforTheAmericas 3,555 449,617 Totaldevelopmentpipeline 670 72,573* Includes10HolidayInnClubVacations(3,701rooms)and17HolidayInnResort
properties(4,240rooms). Findoutmoreonpage38.
Hotels Rooms
InterContinental 30 9,394 CrownePlaza 84 19,566 HolidayInn* 288 46,610 HolidayInnExpress 212 24,903 HotelIndigo 10 949 StaybridgeSuites 4 605 TotalforEurope 628 102,027 Totaldevelopmentpipeline 91 15,184* Includes3HolidayInnResortproperties(362rooms). Findoutmoreonpage39.
Hotels Rooms
InterContinental 65 20,791 CrownePlaza 65 18,559 HolidayInn* 75 17,440 HolidayInnExpress 12 2,877 StaybridgeSuites 2 304 Other 13 2,766 TotalforAMEA 232 62,737 Totaldevelopmentpipeline 132 30,357* Includes14HolidayInnResortproperties(3,311rooms). Findoutmoreonpage40.
Hotels Rooms
InterContinental 22 9,373 CrownePlaza 60 21,452 HolidayInn* 64 20,777 HolidayInnExpress 37 9,453 HotelIndigo 3 405 Other 1 141 TotalforGreaterChina 187 61,601 Totaldevelopmentpipeline 160 50,916* Includes3HolidayInnResortproperties(893rooms). Findoutmoreonpage41.
2 IHG Annual Review and Summary Financial Statement 2012
We run hotels in three ways: franchised, managed and owned. Our asset-light business model means we own just 10 hotels* (less than one per cent of our portfolio). Most of our hotels operate under a franchise agreement or are managed by IHG on behalf of owners. All of our hotels are supported by our revenue delivery systems and marketing programmes, which drive business to our hotels.See pages 8 to 10 for more information on our business model
Our business model
*Asat31December2012. †Includesonesignificantliquidateddamagesreceiptin2012of$3minTheAmericas.
Key facts*
4,602hotels
$115mEurope
$614m†
Group
3,934hotels franchised
658hotels managed
10hotels owned and leased
$486m†
The Americas$88mAMEA
$81mGreater China
Operating profit before exceptional items
675,982rooms
CrownePlazaToulouse,France InterContinentalDanangSunPeninsula,Vietnam InterContinentalThePalazzo,LasVegas,US
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Where we compete, Our business model and Key facts 3
InmyfirstfewmonthsaftertakingoverfromDavidWebster,IamdelightedtosharemyperspectiveandimpressionsofourCompany.SinceIjoinedinJanuary,Ihavespentmuchofmytimegettingtoknowthebusinessbetter–meetingwithemployees,shareholders,ownersandguestsandvisitingouroperationsaroundtheworld.
SeveralthingshavestruckmeasanewcomertoIHG.Thisisabusinesswithaclearstrategyandaconsistenttrackrecordofimplementationthroughoutits10-yearhistory.ThereisafocusacrossthewholeorganisationoncreatingBrandsthatarepreferredbybothourguestsandowners,andattheheartofthisisthePeople.Ihavebeenparticularlyimpressedbytheskills,commitmentandenergyofallthoseI’vemet,whoeitherworkinIHG’scorporateofficesorinoneofIHG’shotels,andonbehalfoftheBoard,IwouldliketothankallourPeoplefortheirfocus,dedicationandcommitment.Lastly,theintegralrolethatResponsibleBusinesspracticesplayinIHG’sstrategyisunderpinnedbyastrongsetofvaluesanduniquecultureseenacrossthebusiness.
Performance
IHG’sstrongperformancein2012demonstratestheeffectivenessofourstrategy,despitethechallengingeconomicenvironment.Weconverted4percentrevenuegrowthintooperatingprofitgrowthof10percent(beforeexceptionalitems)andadjustedearningspersharegrowthof9percent.
Wecontinueourlongtrackrecordofdividendgrowthforshareholders,withtheBoardrecommendinga10percentincreasetothefinaldividendfor2012,takingitto43.0cents(27.7pence).Thiswillgiveafull-yeardividendof64.0centspershareup16percenton2011.Thisconvertstoasterlingfull-yeardividendof41.2pencepershare,up19percenton2011.Subjecttoshareholderapproval,thefinaldividendwillbepaidon31May2013.
Financial position and shareholder returns
Weremaincommittedtoanefficientbalancesheetwhilemaintaininganinvestmentgradecreditratingthroughthecycle.Duringtheyearweannounceda$1billionreturnoffundstoshareholders,splitbetweena$0.5billionspecialdividendwithshareconsolidationanda$0.5billionsharebuybackprogramme.Thespecialdividendwaspaidon22October2012and$107millionofshareshadbeenboughtbackbyyearend.Oncethesharebuybackprogrammeiscomplete,totalfundsreturnedtoshareholderssincethe2003demerger,excludingordinarydividends,willamountto$7.6billion.
Year-endnetdebtof$1,074millionwasup$536millionon2011,reflectingthisreturnoffundstoshareholders.Nevertheless,thebusinesscontinuestobestronglycashgenerative,withfreecashflowof$463million,up10percenton2011.InNovember2012weissueda£400million10-yearbond,diversifyingoursourcesoffundingandextendingouraveragedebtmaturity.
Board
DavidWebsterretiredattheendof2012,havingservedonIHG’sBoardsincetheoriginallistingoftheCompanyinApril2003andasChairmansinceJanuary2004.DuringthisperiodIHGhasexecutedthemovetoanasset-lightbusinessmodel,grownnetroomcountbyover25percent,whilstsuccessfullycompletingtherelaunchoftheHolidayInnbrand.Wethankhimforhisinvaluablecontributionandwishhimahappyandfulfillingretirement.
GrahamAllanlefttheBoardon15June2012,followinghisappointmentasChiefOperatingOfficerofDairyFarmInternationalHoldingsLimitedbasedinHongKong.IwouldliketothankGrahamforhiscontributionsasanindependentNon-ExecutiveDirectorandasamemberoftheAudit,NominationandCorporateResponsibilityCommittees.WeareintheprocessofrecruitinganewNon-ExecutiveDirectortoreplaceGraham.
DaleMorrison,whohasbeenaNon-ExecutiveDirectorsinceJune2011,wasappointedtotheCorporateResponsibilityCommitteeinNovember2012.ThisaddstohisexistingrolesontheAuditandNominationCommittees.
Chairman’s Statement
I feel privileged to be the Chairman of IHG, a company with an impressive history and successful track record of driving superior returns for shareholders. My fellow Board members and I look forward to guiding IHG to even greater achievements as we focus on brand building and the strategic global expansion of the business in the near term and future.
4 IHG Annual Review and Summary Financial Statement 2012
Governance
IHGiscommittedtohighstandardsofcorporategovernance;webelievegoodgovernanceisafundamentalpartofbeingaResponsibleBusinessandunderpinseverythingwedo.Thisyear,weagaincommissionedaformalevaluationoftheperformanceoftheBoardfromanindependentconsultant.The2012feedbackconfirmedthattheBoardandeachofitsCommitteescontinuetooperateeffectivelyandthateachDirectorcontinuestomakeaneffectivecontributionandretainsastrongcommitmenttotherole.
Furtherinformationonourgovernancepracticescanbefoundonpages46to49.
Outlook
Thereisnodoubtthattheglobaleconomywillcontinuetoseechallengesintheyearahead.IHG’sprovenstrategy,resilientbusinessmodel,portfolioofpreferredBrands,talentedPeopleandstrongbalancesheetgiveustheconfidencethatthebusinesswillcontinuetoperformwellintothefutureanddeliverlong-termvaluetoallstakeholders.
PatrickCescauChairman
+5% total gross revenue from hotels in IHg’s system to $21.2bn*
Revenue up 4%† to $1,835m†
$614m† Operating profit before exceptional items group $614m† (2011 $559mt) the americas $486m† (2011 $451mt)Europe $115m (2011 $104m)asia, middle East and africa $88m (2011 $84mt) greater china $81m (2011 $67m)
+6.8% Fee revenuez
driven by 5.2% RevpaR growth and 2.7% net system size growth
+5.2%Revenue per available room∞
total number of rooms operating under IHg brands 675,982 (4,602 hotels)
+16%: 64.0¢total full-year dividend sterling equivalent of 41.2p
8.4mnew priority club Rewards members added total priority club Rewards members 71.4m 69% of rooms revenue delivered through IHg’s channels or by priority club Rewards members direct to hotel
*Totalroomrevenuefromfranchisedhotelsandtotalhotelrevenuefrommanaged,ownedandleasedhotels(notallattributabletoIHG).† Includesonesignificantliquidateddamagesreceiptin2012of$3minTheAmericas.t Includestwosignificantliquidateddamagesreceiptsin2011;$10minTheAmericasand$6minAsia,MiddleEastandAfrica.z�Grouprevenueexcludingownedandleasedhotels,managedleasesandsignificantliquidateddamages.Growthstatedatconstantcurrency.∞TotalSystemroomsrevenuedividedbythenumberofroomnightsavailable.
crowne plaza London-the city, uK
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Chairman’s Statement 5
How we win
Ourwellestablished,asset-lightstrategyhasenabledustodelivergoodrevenueandprofitgrowthagainthisyear,despitethecontinuedchallengesinthewiderglobaleconomy.AtthecoreofthisstrategyliesthethirdpartyownersofIHGbrandedhotels.AtIHGwehaveauniquecompetitiveadvantage,whichisthestronganddeeprelationshipthatwehavewithourowners,primarilythroughtheIHGOwnersAssociation.Thiscollaborationenablesustoworkcloselywithourowners,tapintotheircombinedexpertiseandtakeactionmorequicklyandeffectivelythanourcompetitors.
Aswemoveintoour10thyearasastand-alonelistedcompany,wecanbeproudofourrecordofdeliveryaswecontinuetogainmarketshare,leveragingourscaletogrowmargins,profitsandcashflow.Thishasenabledustocontinuetoreinvestinourbusinesswhilstsimultaneouslyreturningsignificantsumsofsurpluscashtoshareholdersandgeneratingsuperiorshareholderreturns.InAugust2012weannounceda$1billionreturnoffundstoshareholderscontinuingourlongtrackrecordofreturns,withtotalfundsreturnedtoshareholderssincethe2003demerger,includingordinarydividends,ofaround$9billion,almosttwicethemarketcapitalisationoftheGroupwhenwelisted.
WewillcontinuetodrivethebusinessforwardthroughourpreferredBrands,talentedPeopleandbest-in-classDeliverysystems,allunderpinnedbyourcommitmenttoResponsibleBusiness.In2012wecontinuedtooutperformtheindustrywithstrongRevPARgrowth,with
particularoutperformanceinourtwolargestmarkets,theUSandGreaterChina.Importantly,inspiteofthelimitedavailabilityofcapitalinmanymarkets,weincreasedthenumberofroomsoperatinginourSystemby2.7percent.This,combinedwithhealthyRevPARgrowthiswhathasenabledustogrowourfeerevenuesostrongly.
Preferred Brands
OurpreferredBrandsareattheheartofourbusinessandarekeytoourcontinuedsuccessindrivingstrongresults.Ourbrandsarealreadysomeofthemostrecognisedintheindustrybutwecontinuetoinnovateanddevelopthemtomeetchangingguestneedsandtostayaheadinacompetitivemarketplace.
Wearedelightedtohavelaunchedtwonewbrandsin2012;HUALUXEHotels&ResortsinChinaandEVENHotelsintheUS.HUALUXEhashadaparticularlystrongstartwith15signingsintheyear.Eachofthesebrandshasbeencreatedthroughadeepunderstandingofthetrendsinthelodgingmarketplacecombinedwithgenuineinsightintoguestoccasionsandneeds.Theyhavebeendesignedtomeetaneedwhichwefeelisunderservedinthemarkettodayandwhichcandeliversignificantrevenueandprofitopportunitiesoverthelongerterm,inourtwolargestmarkets.IHG’ssignificantexpertiseinboththesemarketsandthescaleofouroperationsenabledustolaunchthesetwonewbrandssimultaneously,unprecedentedintheindustry.
Newbrandsareexcitingandhavethepotentialtocreatevalueinthefutureand
IHGhasatrackrecordofsuccessfulbrandlaunches.Butitisourpowerfulportfolioofestablishedbrandsthatcreatevalueforourownersandshareholderstoday–andweneverlosesightofthatfactaswecontinuallyevolveandrefinethem.Ourlargestbrand,theHolidayInnbrandfamily,continuestodeliversignificantvalueforbothIHGandourowners.ThisyearHolidayInnwastheofficialhotelprovidertotheLondon2012OlympicandParalympicGamesandcelebratedits60thanniversary.In2012HolidayInncontinueditspostrelaunchtrackrecordbygrowingitspremiumtothesectoreachyearsince2007,andwasranked‘HighestGuestSatisfactionAmongMid-ScaleFullServiceHotelChains,TwoYearsinaRow’byJ.D.PowerandAssociates(seepage60).
CrownePlazaisoursecondlargestbrandaftertheHolidayInnbrandfamily.Itisalreadytheworld’sfourthlargestfull-servicehotelbrandintheuppersegments,generatingalmost20percentofourtotalgrossrevenueperannum.CrownePlazahasbeenhighlysuccessfulandhasasolidfoundationforfuturegrowth,howeverweseesignificantopportunitytotakeitsperformanceinTheAmericasuptothelevelsachievedbythebrandglobally.Wearecurrentlyundertakingathree-phase,multi-yearrepositioningprogramme,whichwilllooktoprovideamoreconsistent,targetedexperiencearoundtheworld.
Talented People
Greathotelbrandsneedtodeliveraconsistent,brandedexperiencetoguests,andtalentedandpassionatePeopleareessentialforthis.AtIHGwearefocussedonensuringourPeopledeliverconsistent
Chief Executive’s Review
2012 was another year of high-quality growth for IHG, with the launch of two new brands and a strong pace of hotel openings and signings. Driven by a material increase in worldwide demand for hotel rooms, we generated an impressive 6.8 per cent growth in fee revenue, one of our key metrics of success. This translated into double digit profit growth, driven by our preferred Brands and brought to life in our hotels by talented and passionate People.
6 IHG Annual Review and Summary Financial Statement 2012
TheIHGOwnersAssociationiscontinuingtostrengthenitsalignmentwithIHG–we’vebeenonthisjourneyfornearly60years,andthislatestchapterisperhapsthemostexcitingyet.
Inautumn2012,theExecutiveCommitteeoftheIHGOwnersAssociationandtheIHGExecutiveCommitteemetinOklahomaCitytofashionaplanthatlaunchedthislatestchapter.Togetherweagreedtorefinethefocusofourworkandestablishedfivekeyprioritiesaroundwhichtoorganiseourwork:
1.deliverthestrongestbrandportfoliointheindustry;
2.deliverthestrongestsetoftoolsintheindustry;
3.developthestrongestapproachtostandardsintheindustry;
4.developthestrongestGeneralManagertalentintheindustry;and
5.maintainthestrongestreputationfordoingbusinesstherightway.
Asaresultofestablishingthesefocussedpriorities,theIHGOwnersAssociationisreorganisingitscommitteestructuretoworktowardsthissharedvision.OurgoalistoworkcloselywithIHGtoincreaseownermarginsbystrengtheningtheIHGbrands.
Weplantobeginbyworkinginthreespecificareas:energiseGeneralManagerstobeourbrandpromisekeepers;mastertheIHGrevenuetoolsineveryhotel;andrelentlesslypursuethesebrandstandardsthatmatter.
IHGownersareproudoftheirhotels,andtheIHGOwnersAssociationisproudtoworkwithIHG.OurmutualfocusonstrengtheningtheIHGbrandsgivesusthegreatestopportunitytoincreasehotelvalueandownermargins.
MikeHembree2013ChairmanIHGOwnersAssociation
ForinformationontheIHGOwnersAssociationgotowww.owners.org
service,irrespectiveofownershipmodel.Thisisacomplextaskandoursuccesshasrequiredsignificantinnovationandeffortaswehaveworkedhand-in-handwithourownerstodeliveronit.
OursuiteofPeopleToolshelpourownersandGeneralManagerstodevelopaBrandHeartedculture,makeIHGanditshotelsagreatplacetoworkanddeliverthebrandpromisetoourguests.TosupportcommunitiesandaidrecruitmentwehavedevelopedtheIHGAcademyprogramme,whichisacollaborationbetweenIHGhotelsorcorporateofficesandlocaleducationprovidersand/orcommunityorganisationsaroundtheworld,providingtheopportunitytodevelopskillsandimproveemploymentprospects.Wecelebratedtheopeningofour150thIHGAcademyinJanuarythisyearandtodateover10,000participantshavebenefitedfromtheIHGAcademyprogramme.
WecontinuetoberewardedforoureffortsinthisareaandhavebeenrecognisedinTheSundayTimes25BestBigCompaniestoWorkForin2012,aswellaswinninganumberofotherawardsglobally.
Best-in-class Delivery
IHGprovidesourhotelswithapowerfulcombinationofbest-in-classrevenueplatforms,programmesandtoolswithwhichtodriveprofitablerevenuetoourbrandedhotels–whatwecallourSystem.ThescaleandpowerofthisSystemenablesustooutperformbycreating,converting,yieldingandretainingdemand.
Wecontinuetoleadindustryinnovation,andthiscanbeseeninourprogresswithmobileandwebbookingsolutions.Weareafoundingmemberofroomkey.com,whichwaslaunchedin2012asthefirst
industry-ownedonlinehotelsearchengine.Revenuesfrommobiledevicesgenerated$330millionin2012.During2012,HolidayInnwasthefirstmajorhotelbrandtolaunchatravelappontheWindows8platform.In2012,69percentoftotalroomsrevenuewasdeliveredthroughIHG’schannels,includingourcallcentresandwebsites,andouraward-winningPriorityClubRewardsprogramme.Thisisthelargestloyaltyandrewardsprogrammeintheindustrywith71.4millionmembersworldwideandisaveryimportantwayinwhichweretainandrewardloyalguests.In2012PriorityClubRewardsmembersaccountedfor41percentoftherevenuegeneratedinourhotels.Ourscaleadvantagemeansthatwecanofferguestsmorechoice,whichbettermeettheirneeds,andthisisakeydriverofouroutperformance.
Lookingforwardweremainconfident.Despitetheuncertaineconomyinsomemarkets,long-termtraveltrendsarepositive,particularlyindevelopingmarketssuchasChinaandAsiagenerally.ThedriversofdemandinthehotelindustryremainpositiveandIHGiswell-placedtobenefitfromtheseaswecontinuetodeliveragainstourclearlydefinedstrategywithpreferredBrandsdeliveredbytalentedPeopleandbest-in-classDeliverysystems,allunderpinnedbyourstronggovernancestructureandResponsibleBusinesspractices.
RichardSolomonsChiefExecutive
Delivering Great Hotels Guests Love
Grow market share Sustainable margin growth
Invest in growth
Preferred Brands
Talented People
Best-in-class Delivery
Responsible Business practice
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Chief Executive’s Review 7
Implementing our strategy
Our strategy is to build preferred Brands with scale positions in the most attractive markets globally. Concentrating growth in the largest markets means IHG and owners can operate more efficiently and benefit from enhanced revenues and reduced costs.
Strategy on track
Thehotelindustryperformedwelllastyear,despitechallengingeconomicconditions.Theeconomicoutlookdeterioratedoverthecourseof2012withincreasedconcernsovertheEurozoneandweakerperformanceintheUSandChina.However,thehotelindustrydemonstrateditsresilienceagainstthischallengingeconomicbackground.Globally,industryrevenueperavailableroom(RevPAR)increasedby4.5percentagainsta5.9percentincreasein2011.IHGperformedwellagainstthesemarketconditions,withglobalRevPARgrowthin2012of5.2percent.
IHGopened33,922rooms(226newhotels)worldwidein2012and,with675,982rooms(4,602hotels),IHGholdsthelargestshareofbrandedroomsintheindustry,currentlyapproximately9percentofbrandedsupply,distributedacrossnearly100countriesandterritories.
Thebenefitsofabrand,suchasthegreatersecurityandperformanceofaglobalreservationsystem,loyaltyprogrammesandinternationalnetworks,arecleartomanyownersandIHGiswell-positionedtowinthebusinessofownersseekingtogrowwithahotelbrand.
IHGcloselymonitorsmarketsacrosstheglobeandfollowskeyindustryandbusinessmetricstoensureourstrategycontinuestobesustainableinthechangingbusinessenvironmentandsuitableforourcapabilities.
Ourstrategy,tobuildpreferredBrandswithscalepositionsinthemostattractivemarketsglobally,remainsfirmlyontrack.
Competing in relevant consumer segments
Thehotelindustryisusuallysegmentedaccordingtopricepoint.IHGisfocussedonthethreesegmentsthatgenerateover90percentofbrandedhotelrevenue,namelymidscale(broadlythreestar),upscale(mostlyfourstar)andluxury(fivestar).However,tobuildpreferredBrands,webelieveweneedtoadvanceourunderstandingofourguestsandtheirneedstoensureourBrandsremaincontemporaryandrelevant.
Wehavethereforecompletedafundamentaloccasion-basedneedssegmentationanalysistounderstandwhyguestsbookhotels–lookingatwhotheyare,theoccasiontheyaretravellingforandtheirneedswhentravelling.Manyguestsnolongerhaveasinglepurposefortheirhotelstay,forexample,businesstripsturnintofamilyholidays,andweneedtomeetthesedemands,focussingmoreontheneedsofourguests,todeliverloyaltyandbrandpreference.Weusedthisanalysistodevelopthebrandpropositionforourtwonewbrands,HUALUXEHotels&ResortsandEVENHotels,andwecontinuetoworkonthisneeds-basedsegmentationtohelpinformourviewofthehotelmarketandourbrandstrategiesgoingforward.
Competing in the most attractive markets
OurstrategyistobuildpreferredBrandswithscalepositionsinthemostattractivemarketsglobally.ConcentratinggrowthinthelargestmarketsmeansIHGandownerscanoperatemoreefficientlyandbenefitfromenhancedrevenuesandreducedcosts.
OurkeymarketsincludelargedevelopedmarketssuchastheUS,UKandGermanyaswellasemergingmarketslikeChinaandIndia.During2012,weopened33,922roomsin26countries,andsignedafurther53,812roomsintoourdevelopmentpipelineacross33countries.AspartofourongoingcommitmenttomaintainingthequalityofourBrands,weremoved16,288roomsduringtheyear.Asat31December2012,IHGhadthesecondlargestpipelineintheindustry,with169,030roomsin1,053hotelsacross60countriesandterritories.Thisrepresentsamarketshareof12percentofallhotelsunderdevelopment,includingthosethatareindependentorunaffiliated.
InChina,IHGseesthegreatestopportunityforgrowthofanysinglecountry.Inacountrywith659,000brandedhotelrooms,IHGisthelargestinternationalhotelcompanywithover61,000roomsacrossourbrandsandmorethan50,000intheplanningphaseorunderconstruction.IHGisalsofocussedondevelopinginotherhighprioritymarkets.WeseektodevelopourportfolioofBrandsinthosemarketswhichwillbesourcesofstrongdemandinthefuture.Forexample,weincreasedthedistributionofourcorebrandsinIndia,buildinguponourleadershippositionofHolidayInn.InRussiaandtheCommonwealthofIndependentStates,thereareopportunitiesfornewconstructionandconversions,aswellasstrongdemandforbrandedhotels.IHGcontinuestoadaptitsbusinessmodelbymarket,choosingpartnershipsandjointventureswhereappropriate.
8 IHG Annual Review and Summary Financial Statement 2012
Our business modelWhatevertheexternaleconomicclimate,itistheinherentstrengthsofourasset-lightfeebasedbusinessmodelthatkeepusingoodshape.
Themodelisfocussedonfranchisingandmanaginghotels,ratherthanowningthem.Wecurrentlyhave85percentfranchisedhotels,14percentmanagedhotelsandlessthanonepercentownedandleased(10hotels).Thisenablesustogrowatanacceleratedpacewithlimitedcapitalinvestment,andmeansthatIHGcanfocusonbuildingstrong,preferredBrandsbasedonrelevantconsumerneeds,leavingassetmanagementandrealestatetolocalthird-partyownerswiththenecessaryexpertise.Withthisasset-lightapproach,IHGitselfbenefitsfromthereducedvolatilityoffeebasedincomestreamsascomparedwiththeownershipofassets.
ThescaleofourbusinessallowsustoconcentrateonbuildingstrongDeliverysystemssuchasourbrandedhotelwebsitesandcallcentres,whichinturncreategreaterreturnsforowners.
Akeycharacteristicofthefranchisedandmanagedbusinessmodelisthatitishighlycashgenerative,withahighreturnoncapitalemployed.Itenablesustofocusongrowingourfeerevenueandfeebasedmargins.In2012,86percentofGroupoperatingprofit(beforeregionalandcentraloverheadsandexceptionalitems)wasderivedfromfranchisedandmanagedoperations.Insomesituations,wesupportourbrandsbyusingcapitaltobuildorsupportthefundingofflagshipassetsinhigh-demandlocationsinordertodrivegrowth.Weplantorecyclecapitalbysellingtheseassetswhenthetimeisright,toreinvestelsewhereinthebusinessandacrossourportfolio.
Wecontinuetoinvestforgrowth,strengtheningbothourexistingbrandsandlaunchingnewones.
LeftHotelIndigoNewYorkCity-Chelsea,US
BottomCrownePlazaPhuketPanwaBeachResort,Thailand
FarbottomInterContinentalCenturyCityChengdu,China
LeftWithaportfolioofpreferredBrandsinthemostattractivemarkets,ourtalentedPeoplearefocussedondeliveringGreatHotelsGuestsLoveandexecutingaclearsetofprioritiestoachieveourVisionofbecomingoneofthegreatcompaniesintheworld
Wherewecompete
Relevantconsumersegments
Mostattractivemarkets
Appropriatebusinessmodel
HowwewinPortfolioofpreferredBrands
TalentedPeople
Best-in-classDelivery
ResponsibleBusiness
‘ In China, IHG sees the greatest opportunity for growth of any single country. In a country with 659,000 branded hotel rooms, IHG is the largest international hotel company with over 61,000 rooms across our brands and more than 50,000 in the planning phase or under construction.’
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Implementing our strategy 9
Scale4,602hotels
157millionroomnightsannually
RevenueManagementWorld-class
systems
Reservationssystems10callcentres12languages
BrandportfolioNinepreferredhotelbrands
PriorityClubRewards71.4millionmembers,
contributingover$7.2billiontoglobalsystemroomsrevenue
MarketcoverageInnearly100countries
andterritories
Salesforce17,600salesprofessionals
2,020accounts
Web/Mobile13languagesitessixlanguageapps
FoodandbeverageOver$4.7billionoffood
andbeveragerevenueandover4,500outletsworldwide
SystemFundAnnualfundtotalling$1.2billion
tomaintainmarketingandsystemsthatgeneratedemand
forourhotels
69%roomrevenuedelivery
Our business model and revenue delivery systems
We run hotels in three ways: franchised, managed and owned. Our asset-light business model means we own just 10 hotels (less than one per cent of our portfolio). Most of our hotels operate under a franchise agreement or are managed by IHG on behalf of owners. All of our hotels are supported by our revenue delivery systems and marketing programmes, which drive business to our hotels.
Our revenue delivery systems at a glance
COPY TO COMEManagedWe manage 658 hotels worldwide
OwnedandleasedWe own 10 hotels worldwide (less than one per cent of our portfolio)
IHG
IHG
IHG
IHG
IHGusuallysuppliesGeneralManagerasaminimum
IHG
Third-party
IHG
Low/none
High
Franchisedthis is the largest part of our business: 3,934 hotels operate under franchise agreements
IHG IHG Third-party Third-party None Fee%ofroomsrevenue
Brandownership
Marketinganddistribution
Staff
Hotelownership
IHGcapital
IHGincome
Fee%oftotalrevenueplus%ofprofit
Allrevenuesandprofits
Our business model
10 IHG Annual Review and Summary Financial Statement 2012
How we win
At IHG, we’re focussed on winning through our strong portfolio of nine hotel Brands, our talented People who deliver our brand promise and bring our Brands to life for our guests, and our best-in-class Delivery systems that enable us to leverage our scale. At the heart of our culture is a commitment to act responsibly in everything we do.
Hotel Indigo atlanta midtown, us
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Our business model and revenue delivery systems and How we win 11
Brands
Bigger, better and stronger brands. Each of our brands needs to deliver a superior and consistent experience to that offered by competitors. Guests value a quality, branded hotel experience and will pay a premium price. Superior and consistent brand experiences deliver a better return on investment to us and to our owners who choose to operate under our brands.
“A brand is a promise. It says: ‘I promise that if you buy this brand, you will get this experience.’ And that is what we have to consistently deliver.”
Larry Light Chief Brands Officer
TopleftHotelIndigoShanghaiontheBund,China
ToprightCrownePlazaChangiAirport,Singapore
BottomrightHotelIndigoLondon-TowerHill,UK
12 IHG Annual Review and Summary Financial Statement 2012
IHG’spriorityisthateachofourbrandsbecomesbigger,betterandstronger.
Bigger
ThemajorengineforasustainablegrowthinprofitshasbeenourSystemsize.Sizematters.
Thereiscompetitiveadvantagetobeingbig.Wehavemoreroomsinmorelocationsandoperationallythereareeconomiesofscale.Itmakesusmoreefficient.Therearealso‘powerofscale’opportunitiestobemoreeffective.Ourbest-in-classDeliverysystemsmeanthatwecantrynewthings.Iftheywork,wecanexpandthem.
Furthermore,sizeenablesustodevelopareasofspecialistexpertise–forexample,wehavesituatedourglobalresortsteaminBangkok,whichisattheheartofagreatresortlocation,tofurtherdevelopourresortsstrategy.
Inordertogeneratemoreeffectiveness,consistencyandefficiencyfromourmarketing,wewillbestreamliningourprocessestoensurebetterintegrationofglobalbrandplansworldwide.
Better
Itisvitalthatwecontinuallyrevieweverythingwedoinordertoimprove–wecanalwaysdobetter.Thisincludesimprovingtheconsistentdeliveryofourguestexperience,differentiatingandinnovatingourBrands,addressingguestcomplaints,managingourtalentedPeopleandrelationshipswithowners,andunderstandingaguest’sneeds,wants,concernsandworries.
Thisisakeyareaoffocus.
OurBrandsregularlywinindustryawardsinguestsatisfaction,andtheseawardsprovideexternalrecognitionthatweunderstandhowtodeliverGreatHotelsGuestsLove.
Stronger
Bystronger,wemeanbrandpreference–amongguestsandowners,investorsandemployees.ItisamajorstrategicpriorityforIHG.
Strongbrandshaveahugeadvantage.Asbrandpreferencegoesup,pricesensitivitygoesdown.Brandenthusiaststhinkitisworthpayingapremiumfortheirfirstchoicebrand.Theirwillingnesstorecommendandtheirbrandloyaltyincreaseaswegivethemreasonstobelieveinourbrandpromise.
Building brand preference
Weareundertakingsomesignificantworktohelpusbuildbrandpreference.Withourgoalofbuildingbigger,betterandstrongerbrands,tokeepthemcontemporaryandrelevant,weareimprovingourknowledgeofourguests.Wewillbedoingthisthroughmarketsegmentation.Classifyingourbrandsinconventionalindustrytermssuchasupperupscalemeansnothingtoguests.Upperupscaleorthenuancebetweenalimited-servicehotelandaselect-servicehotelarecategoriesthatguestsdon’tbuy.
Needsareoccasion-based.Andthesevaryenormously.Doyouhavechildrenwithyou?Areyouplanningawedding?Isthisabusinesstrip?Isitaweekdayortheweekend?We’vecompletedafundamentaloccasion-basedneedssegmentationanalysistogiveusabetterguest’seyeviewandexpectationofthehotelandresortmarket.
Goingforward,wewillusethisworktoinformourbrandstrategies.
Wewillcontinuetoclarifyanddifferentiateourvisionforeachofourbrandstodeliverbetterresultsthroughmoreeffectivecustomisation,localisationandevenpersonalisationofthebrandswithinIHG’sstrongportfolio.
We’vebeenestablishingbrandframeworksforeachofourhotelbrandstofurtherdefinetheirstrategicdirection,brandpromise,guidingprinciples,brandidentity,designandserviceguidelines.
Unlikepackagedgoods,ourbrandedexperiencesarenotmanufacturedinafactory.Ourbrandedexperiencesarebroughttolifeinthehotel.Whatguestsactuallyexperienceistheonlyrelevantreality–andbrandpreferenceiscreatedoneguestatatime,ineachhotel,eachday,face-to-face.ThismeansthattheultimatebrandmanageristhehotelGeneralManager.Therefore,weareinvestingresourcestoensurethatourGeneralManagerscandeliverourbrandpromise.
OurstrongportfolioofpreferredBrandsarekeytoIHG’ssuccess.In2013,wewillcontinuetoinnovateanddevelopourestablishedandnewhotelbrandstomeettheevolvingneedsofourguests,aswellascreatevalueforourownersandshareholders.
InterContinentalHotels&Resorts page14HolidayInnbrandfamily page16CrownePlazaHotels&Resorts page20HotelIndigo page22StaybridgeSuites page24CandlewoodSuites page26HUALUXEHotels&Resorts page28EVENHotels page29
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Brands 13
InterContinentalHotels&Resorts’well-travelled,affluentguestswanttobeconnectedtowhatisspecialaboutadestinationandappreciatethebrand’sunderstatedserviceandstyle.Everyteammembersharestheirknowledgesothatguestscanenjoyauthenticexperiencesandmakethemostoftheirtimewithus.
Opening our doors since 1946
In2012,weopenedsixmoreworld-classpropertiesinkeylocations.Ofthese,wecelebratedthreefantasticadditionstoourresortsportfolio,furthercementingInterContinentalHotels&Resortsasoneoftheworld’smostrespectedluxuryhotelbrands.ThesewereInterContinentalSamuiBaanTalingNgamResortinThailand,InterContinentalDanangSunPeninsulaResortinVietnamandInterContinentalSanctuaryCoveResortinAustralia.ThelatterisIHG’sfirst
InterContinentalResortinAustralia,andjoinsournetworkofInterContinentalhotelsintheAustralasiaregion,includingSydney,Melbourne,Adelaide,WellingtonandFiji.
Addingtoourcityportfolio,weopenedInterContinentalDoha-TheCityandPresidenteInterContinentalSantaFeMexico.WealsoopenedInterContinentalLondon-WestminsterinNovember2012inasuperblyrenovated19thcenturylandmarkbuildingclosetomanyofLondon’smosticonicsites.ThisnewhotelensuresIHG’scontinuedpresenceinoneoftheworld’skeycities.
Wealsoannounced10signingsincludingpropertiesinJakartaandOman.ThesigningoftheInterContinentalPhuketRawaiBeachResortmarksourthirdInterContinentalResortinThailand.
Lookingforwardto2013,wearepreparingtocuttheribbonat12InterContinentalHotels&ResortsincludingInterContinentalDavosResort&SpainSwitzerlandandInterContinentalMarseille-HotelDieuinFrance.
Focus on global brand marketing
In2012,westrengthenedourintegratedglobalmarketingactivity.Firstly,welaunchedanewbrandwebsite.Usersofintercontinental.comcannowexploreInterContinentalHotels&Resortspropertiesviafilterslikelocation,interestorhoteltype.Secondly,welaunchedtwonewglobalbrandadvertisingcampaigns.ThefirsthighlightedournewresortsinAsia,andthesecondpromotedourindustry-leadingConciergeService,featuringourChefConciergesfromkeycityhotelssharingauthenticexperiencesoftheirfavouriteplaces.
InterContinental® Hotels & ResortsInterContinental® Hotels & Resorts is IHG’s most established brand, having been on the international scene for over 60 years. With a presence in over 60 countries, found in most of the world’s key cities and many resort locations, the brand is growing at pace and continues to expand around the globe.
14 IHG Annual Review and Summary Financial Statement 2012
The scent of luxury
WearedelightedtohavelaunchedourexclusiveglobalcollaborationwithAgraria,America’soldestandlargestluxuryhomefragrancebrand,toprovideguestamenitiestoallofourInterContinentalHotels&Resortsaroundtheworld.AgrariahasasharedheritagewithInterContinentalHotels&Resortsdatingbacktothe1970s,whenitopeneditsfirstboutiqueonNobHillinSanFrancisco,nearInterContinentalMarkHopkinsSanFrancisco,thebrand’sfirsthotelinNorthAmerica.Agrariaproductscannowbefoundatthefinestretailstoresaroundtheworld.
Awards
InterContinentalHotels&Resortscontinuestoberecognisedasoneoftheworld’sleadinghotelbrands.Atthe2012WorldTravelAwards,InterContinentalHotels&ResortswasnamedtheWorld’sLeadingHotelBrandforthefourthconsecutiveyear,aswellastheWorld’sLeadingBusinessHotelBrandforthesecondyearrunning.ThebrandwasalsoawardedBestBusinessHotelBrandintheWorldatthe2012BusinessTravellerAwardsAsia-Pacificforthethirdyearrunning.
intercontinental.com
FarleftInterContinentalDanangSunPeninsulaResort,Vietnam
RightInterContinentalDoha-TheCity,Qatar
TopfarrightInterContinentalLondon-Westminster,UK
BottomfarrightInterContinentalHotels&Resortsadvertisingcampaign
HotelsinRegion Hotels Rooms pipeline
Americas 53 17,756 4
Europe 30 9,394 2
AMEA 65 20,791 20
GreaterChina 22 9,373 22
Total 170 57,314 48
‘ Every team member shares their knowledge so that guests can enjoy authentic experiences and make the most of their time with us.’
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InterContinental Hotels & Resorts 15
EachofthebrandsintheHolidayInnbrandfamilysharethesameDNAastheirpowerfulparentbrand–HolidayInn.However,eachoneisdistinctive,hasitsownidentity,andappealstodifferentguestneedsondifferenttraveloccasions.
TheHolidayInnbrandfamilyhostsover100millionguestnightseachyear.Thatmeanseverysecond,twopeoplecheck-intoaHolidayInnbrandfamilyhotel.
Holiday Inn®
ManyofthethingswenowtakeforgrantedinhotelstodaywererevolutionarywhentheHolidayInnbrandfirstlaunchedthemoverthelast60years.Ourguestsappreciateinnovation,buttheyalsowanttobecomfortable,bothemotionallyandphysically,andthat’swhatmakestheHolidayInnbranddifferent.TheHolidayInnbrandpromiseistodelivercomfortinawaythatisnew,yetfamiliar.
Holiday Inn Express®
Ourhotelsaredesignedwithsavvytravellersinmind.Theywantastraightforward,uncomplicatedexperience,deliveredinanengagingmanner.Ahotelthatprovidesthemwithjustwhattheyneed,enablingthemtomanagetheirmoneywiselyandstaysmart.
Holiday Inn Resort®
TheHolidayInnResortbrandoffersaneffortlesschoiceforarelaxingbreak.Timeawayisimportanttoourguestssotheydon’twanttoworryabouteverylittledetailwhengoingonholiday.Theywanttorelaxinanenvironmentthatissafeandinviting,whereeveryonehasactivitiestheyenjoyandtheydiscoverindulgenttouchesalongtheway.
Holiday Inn Club Vacations®
OurHolidayInnClubVacationsbrandprovidesguestswithallofthebenefitsofavacationhomewithnoneofthehassle.Whilestayingwithustheydon’thavetocompromiseonspaceortheirdailyroutines.
Holiday Inn brand family The Holiday Inn brand family, comprising Holiday Inn®, Holiday Inn Express®, Holiday Inn Resort® and Holiday Inn Club Vacations®, represents the largest number of rooms and fee revenue for IHG. And as part of our 60th anniversary celebration in 2012, we clarified the vision for each of the members of the family – ensuring we make them ever more relevant for today’s and tomorrow’s travellers.
16 IHG Annual Review and Summary Financial Statement 2012
Holiday Inn
Celebrating60yearsaroundtheworld2012markedthe60thanniversaryoftheiconicHolidayInnbrand,coincidingwiththeendofits$1billionglobalbrandrefresh,theresultsofwhichhaveseenthebrand’sperformancegofromstrengthtostrength.Aswellascelebratingbeing60weopenedour60thhotelinGreaterChina.
TheHolidayInnbrandwasalsoranked‘HighestinGuestSatisfactionAmongMidscaleFullServiceHotelChains,TwoYearsinaRow’byJ.D.PowerandAssociates(seepage60).
AwinningyearAsofficialhotelprovidertotheLondon2012OlympicandParalympicGames,thespotlightwasalsoontheHolidayInnbrandthroughouttheyear.
TheJune2012openingofthe188-roomHolidayInnLondon-StratfordCityoverlookingtheOlympicParkwasoneofthebrand’smostnotableopeningsduringtheyear.
IntheOlympicandParalympicVillageitself,morethan90HolidayInnteammembersfromaroundtheworldweregiventheopportunitytohelpdeliverworld-classserviceforathletes.HotelandcorporateofficerepresentativeswereflowninfromChina,thePhilippines,theUS,Australia,Kenya,Serbia,aswellastheUKforthisonce-in-a-lifetimeopportunity.
ThesponsorshipoftheOlympicandParalympicGameshasprovidedexcitingmomentumfortheHolidayInnbrandwithover50percentofHolidayInnguestswhosawthesponsorshipcampaignsayingtheyaremorelikelytostaywithusagain.
holidayinn.com
hiexpress.com
hiclubvacations.com
holidayinnresorts.com
FarleftHolidayInnSaskatoonDowntown,Canada
BelowHolidayInnLondon-StratfordCity,UK
Holiday Inn HotelsinRegion Hotels Rooms pipeline
Americas 793 138,720 134
Europe 285 46,248 20
AMEA 61 14,129 43
GreaterChina 61 19,884 34
Total 1,200 218,981 231
‘ Our guests appreciate innovation, but they also want to be comfortable, both emotionally and physically – and that’s what makes the Holiday Inn brand different.’
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Holiday Inn brand family 17
Holiday Inn Express
GrowingatpaceHolidayInnExpressisoneofthelargestandfastestgrowingbrandsintheindustry,openinghotelsattherateoftwoperweekonaverage.
Thebrandsawtheopeningof114newpropertiesin2012.Therearecurrently2,192HolidayInnExpresshotels(205,631rooms)aroundtheworld.
TheHolidayInnExpressBangkokSiaminThailandlaunchedinJune2012andrepresentsthebrand’sfirstforayintoSoutheastAsia,aregionwithhugepotential.OurexpansionplansincludefurtherpropertiesinThailand,Indonesia,SingaporeandMalaysiaoverthenextfewyears.Indonesiaisaparticularlyimportantgrowthmarketforus.Therearecurrently18hotelsintheHolidayInnExpresspipelinescheduledtoopenoverthenexttwoyearsinSoutheastAsia,ofwhich12willbeinIndonesia.
ThebrandisalsocontinuingtoexpandacrossthebroaderAsiaregion,includinginGreaterChinaandIndia.TheHolidayInnExpressAhmedabadopenedinIndiaasacountryfirstforthebrand.
IntheMiddleEast,thelaunchofHolidayInnExpressBahraininAugust2012markedourdebutintheGulfstate.
DistinctiveserviceAspartofIHG’sdrivetoincreasethedifferentiationbetweentheHolidayInnandHolidayInnExpressbrands,wehavebeendevelopingnewbrand-specificservicebehavioursforHolidayInnExpress.
Anumberofhotelsineachofourregionswereinvolvedinthevalidationprocessforthenewservicebehaviours,anddevelopmentworkbeganontrainingprogrammesthatwillbedeliveredthroughaneLearningplatform.Theseprogrammeswillberolledoutin2013.
Holiday Inn Express HotelsinRegion Hotels Rooms pipeline
Americas 1,931 168,398 345
Europe 212 24,903 43
AMEA 12 2,877 35
GreaterChina 37 9,453 29
Total 2,192 205,631 452
18 IHG Annual Review and Summary Financial Statement 2012
Holiday Inn Resort
MoreplacestorelaxTheguestswhochoosetheHolidayInnResortbrandworkhard,butalsowanttoleadabalancedlife.
Thatiswhywecontinuetogrowandgivethemmoreplacestorelax.
ThebrandhadagreatyearinTheAmericas,supportedbybrand-specificmarketingcampaigns.FourpropertiesopenedinTheAmericasin2012,includingtwoinOregon,bringingthetotalnumberofpropertiesto17.Fivemoreareinthepipeline,includingresortsintheCaymanIslands,MexicoandFlorida,aswellasfurtherexpansionplannedinCalifornia.
WealsosawourthirdHolidayInnResortopeninginGreaterChinawiththeHolidayInnResortChaohuHotSpring.
Intotalin2012,weopenedsevenHolidayInnResortpropertiesaroundtheworld.
Holiday Inn Club Vacations
MorevacationoptionsThetremendousstrengthoftheHolidayInnbrandcontinuestofuelexpansionofHolidayInnClubVacationsinNorthAmerica.
ThenumberofHolidayInnClubVacationspropertieshavemorethandoubledsinceitslaunchyearin2008,expandingtheportfolioin2012to10propertieswiththeopeningofthreenewresorts,includinganew658-roomresortinLasVegas.
FarleftHolidayInnExpressBangkokSiam,ThailandLeftHolidayInnResortKandoomaMaldives
Holiday Inn Resort HotelsinRegion Hotels Rooms pipeline
Americas 17 4,240 5
Europe 3 362 0
AMEA 14 3,311 4
GreaterChina 3 893 3
Total 37 8,806 12
Holiday Inn Club Vacations HotelsinRegion Hotels Rooms pipeline
Americas 10 3,701 0
Europe 0 0 0
AMEA 0 0 0
GreaterChina 0 0 0
Total 10 3,701 0
‘ Our expansion plans include further properties in Thailand, Indonesia, Singapore and Malaysia over the next few years. Indonesia is a particularly important growth market for us.’
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Holiday Inn brand family 19
Strengthening the brand
Havingdoubleditssizeinadecadetonearly400hotels.IHGisnowensuringthateachCrownePlazahotelmeetsourstandardsandourguests’highexpectations.
TherepositioningremainsatoppriorityforIHGandtheIHGOwnersAssociation,andmomentumcontinuestobuild.TherepositioningoftheCrownePlazabrandisathree-phase,multi-yearrepositioningprogramme.
Aspartofthe‘FreshenUp’phase,ownershaveinvestedinnewprogrammes,includinganewbrand-specificservicetrainingprogrammethatensuresourguestsreceivethesamequalityserviceandattentionateveryCrownePlazahotelworldwide.BringingthebrandtolifethroughourPeopleandbeingonestepaheadiswhattrulysetsusapartfromourcompetitors.The‘OneStepAhead’programmeenablesemployeestoanticipatetheneedsofguestsandprovidesqualityacrossallofourhotels.
Inaddition,qualityauditshavebeencarriedoutatalmostallCrownePlazahotelsinTheAmericasandEurope.Wheredeficiencieshavebeenidentified,actionisbeingtakentorectifythemandsub-standardhotelsareexitingfromourSystem.
Nextcomesthe‘MoveUp’phase,wherethefocuswillbeonensuringconsistencyandevolutionoftheguestexperience,anddrivingbrandperformancethroughmarketingandsales.
The‘Shine’phasewillintroducenewbrandhallmarks,whichwillsettheCrownePlazabrandapartfromourcompetitors.Thisphaseisnotsomethingwe’llstartandstop;wemustcontinuetoinnovateanddifferentiatetheguestexperienceinordertomakethebrandshineeachandeveryday.
Growing in China
In2012,theopeningofeightnewCrownePlazahotelsinGreaterChinabroughtourtotalto60.Withexisting
locationsinmajorurbancentres,gatewaycitiesandresortdestinations,theCrownePlazabrandisnowGreaterChina’slargestupscaleinternationalhotelbrand.
Morethanhalfofthebrand’sglobaldevelopmentpipeline(52hotels)willopeninGreaterChinainthenextthreetofiveyears,furtherproofthatthebrandisgrowingbiggerinthisregion.
InSeptember2012,weopenedHongKong’ssecondCrownePlazahotel,CrownePlazaHongKongKowloonEast,whichisattheheartoftheemergingcommercialandresidentialTseungKwanOtowncentre.
IntheAMEAregion,weopenedtworesortsin2012:theCrownePlazaPhuketPanwaBeachResortinThailandandtheCrownePlazaJordanDeadSeaResort&Spa.
Crowne Plaza® Hotels & ResortsThe Crowne Plaza® brand is the fourth largest full-service hotel brand in the upper segments, with nearly 400 hotels and resorts in 66 countries. It continues to succeed with business travellers who are high achievers that strive to be successful in everything they do. The Crowne Plaza brand provides the facilities and service they need to help them on their upward journey.
HotelsinRegion Hotels Rooms pipeline
Americas 183 48,730 16
Europe 84 19,566 12
AMEA 65 18,559 18
GreaterChina 60 21,452 52
Total 392 108,307 98
20 IHG Annual Review and Summary Financial Statement 2012
Checking-in to sustainability
TheCrownePlazabrandisdeliveringabetterandmoresustainablefuturethankstoIHG’sGreenEngageprogramme.
During2012,GreenEngagewasrolledouttotheCrownePlazabrand.Theprogrammenotonlyhelpsthehotelrunmoreefficiently–energysavingsofupto25percenthavebeenachieved–butalsomakesthebrandmoreattractivetocorporatecustomerswhoareincreasinglyrequiringhotelstobegreen.
Hotelshavereplacedeverythingfromlightbulbstowaterheaterswithlessenergyintensivealternatives,ensuringthatthebrandstandsoutstronglyamidstcompetitorsinenvironmentally-friendlyefficiency.
GreenEngage,ouronlinesustainabilityplatform,helpshotelstrack,manageandreducetheuseofenergy,carbonandwaterandthemanagementofwasteinhotelproperties,therebyassistinghotelsinsavingmoneyonenergycosts.
crowneplaza.com
FarleftCrownePlazaHongKongKowloonEast
LeftCrownePlazaDublin-Blanchardstown,Ireland
BelowCrownePlazaChangiAirport,Singapore
‘ More than half of the brand’s global development pipeline (52 hotels) will open in Greater China in the next three to five years, further proof that the brand is growing bigger in this region.’
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Crowne Plaza Hotels & Resorts 21
Reaching the 50th hotel milestone
As‘theworld’sfirstglobalboutiquehotelbrand’,IHGopened13newHotelIndigopropertiesduring2012:sixinTheAmericas,fiveinEuropeandtwoinGreaterChina.
InDecember2012,theHotelIndigobrandreachedits50thhotelmilestonesinceitslaunchin2004withtheopeningsofHotelIndigoLondonKensington-Earl’sCourtandHotelIndigoNewOrleansGardenDistrict.
Theroll-outofthebrandinEuropeisgatheringpace,with10newhotelssinceitwasintroducedintheregionin2008.In2012,thefirstHotelIndigopropertyinContinentalEuropelaunchedinKurfuerstendamm,BerlininFebruary,andtheoverallnumberofthehotelsinEuropedoubledtoatotalof10.
Thepipelineincludesplannedopeningsin2013inotherkeyEuropeancities,includingSt.Petersburg,MadridandBarcelona,withBirmingham,ManchesterandHamburgtofollow.
Focusing on quality growth
Withastrongglobalappetiteforthebrand,IHG’sfocusisonqualitygrowthinprioritymarketsandgatewaycities.Thiswillbeachievedtogetherwiththerightownerandpropertythat’ssituatedintherightneighbourhoodwithresidential,commercial,pedestrianandculturalrepresentation.Thepipelinecurrentlystandsat47hotels,withtheestatesettodoubleinsizeto100withinthenextthreetofiveyears.Otherexpectedopeningsin2013and2014includeinRiyadh,TelAviv,HongKong,Bangkok,PhuketandNewYorkCity.
Making the most of the neighbourhood
NotwoHotelIndigohotelsarethesame.Eachisspecificallydesignedtoreflectthevibrantculture,characterandhistoryofitssurroundingneighbourhood,whichincludeslocalfoodanddrinkmenussourcedfromlocalsuppliers.
Closelinkswiththeneighbourhoodarefundamentaltothebrand.Therefore,wehavelaunchedaseriesofinteractive,online‘NeighbourhoodGuides’thatfeatureacollectionofhyper-localrecommendationsofthingstosee,do,taste,drink,hearandbuyneartothehotel.
Hotel Indigo®
IHG has always been clear about who the guests of the Hotel Indigo® brand are, and what they want. They are upscale and well-travelled. They appreciate art and design, the latest fashion and new experiences. They are looking for the individuality and style of a boutique hotel, but also want the reliability and consistency of a big brand company.
22 IHG Annual Review and Summary Financial Statement 2012
Award-winning
Wecontinuetowinawards–HotelIndigoShanghaiontheBundwasnamedBestBoutiqueHotelinAsia-Pacificatthe2012BusinessTravellerAsia-PacificAwards,arealachievement,andHotelIndigoSanDiegoGaslampQuarterfeaturedasoneoftheTop25HotelsinSouthernCaliforniaintheCondéNast2012Readers’ChoiceAwards.
hotelindigo.com
FarleftHotelIndigoLondonKensington-Earl’sCourt,UK
BelowleftHotelIndigoSanDiegoDelMar,US
BelowrightHotelIndigoTianjinHaihe,China
HotelsinRegion Hotels Rooms pipeline
Americas 37 4,307 23
Europe 10 949 13
AMEA 0 0 6
GreaterChina 3 405 5
Total 50 5,661 47
‘ In 2012, the first Hotel Indigo property in Continental Europe launched in Kurfuerstendamm, Berlin in February, and the overall number of the hotels in Europe doubled to a total of 10.’
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Staybridge Suites®
An extended time away from home for business, relocation or holiday should provide travellers with a warm and welcoming environment and the modern comforts of home-like surroundings. This is why travellers choose the Staybridge Suites® brand.
AtStaybridgeSuiteshotels,IHGprovidesupscaletravellerswiththebestofhomeandhotel,allinacomfortableenvironmentwithspaciousstudiosandtwo-bedroomsuites.
With11openingsduring2012,therearenow189StaybridgeSuiteshotelsinTheAmericas,EuropeandAMEAwithanother71inthepipeline.
NotableopeningsfortheStaybridgeSuitesbrandduringtheyearincludedinStratfordCity,LondonintheUK,Hamilton,OntarioinCanadaandNorthBrunswick,NewJerseyintheUS.
Colour and conviviality
Aspartofamulti-milliondollarrenovationprogrammewithownerHospitalityPropertiesTrust,17StaybridgeSuiteshotelsmanagedbyIHGwereextensivelyrenovatedduring2012,withrenovationsattwomorehotelstocome.Usingdistinctiverangesofcolours,patternsandtextures,theenvironmentofthesepropertiesismoreappealingthanever.
Includedintherenovationswereallareasofthehotel,fromthesuitestothepublicspacesandoutdoorareas.Renovationsinsocialareas,suchastheGreatRoom,encompassedtheadditionsoftheGatheringTableandmorecomfortableseating,whicharecentraltothebrand’sconceptofprovidingspaceswhereguestscansocialisewitheachother,especiallyduringbreakfastandTheSocialeveningreception.
TheOutdoorLivingRoom,anotherStaybridgeSuitesfeature,wasalsorenovatedwithall-weatherfurnitureandfirepits,enhancingthecommunityfeelofeachhotel.
Afurtherenhancementin2012wasthelaunchoftheStaybridgeSuitesBeddingCollectionforallpropertiesinNorthAmerica.Thenewbeddingoffersamoremodernisedlook,anelevatedguestperceptionandincreasedcomfort.
24 IHG Annual Review and Summary Financial Statement 2012
staybridgesuites.com
FromfarlefttorightStaybridgeSuitesReno,Nevada,US
StaybridgeSuitesNewcastle,UK
TheSocial,theeveningreceptionatStaybridgeSuites
TheGreatRoomatStaybridgeSuitesTylerUniversityArea,Texas,US
HotelsinRegion Hotels Rooms pipeline
Americas 183 19,787 64
Europe 4 605 1
AMEA 2 304 6
GreaterChina 0 0 0
Total 189 20,696 71
Socialising at Staybridge Suites hotels
WhilegueststendtotheirownschedulesduringanextendedstayatStaybridgeSuiteshotels,therearetimeswhentheywanttoleavetheirsuitesandsocialisewiththeircolleaguesorotherguests.Tofacilitatethis,thebrandhasaneveningreception,TheSocial,whichisheldineveryhotelthreetimesaweekandprovidescomplimentaryfoodanddrinkinthepublicareas–insideandout.Guestscanrelaxinsettingsthatincorporatestackedstonefireplaces,high-definitiontelevisionsandlandscapedgardens,whilemeetingotherStaybridgeSuitesguests.In2012,theStaybridgeSuitesbrandenhancedTheSocialwithnewfoodandbeverageofferingsincludinghealthier,customisableoptions.TheseenhancementswerelaunchedatallhotelsinNorthAmerica.Asaresultguestparticipationandoverallsatisfactionhaveincreasedacrossthebrand.
Engaging through social media
Guestsstayinginhotelsforweeksorevenmonthsatatimeoftenfacechallengeswhileawayfromhome.Inanefforttohelpmakethiseasierforourguests,theStaybridgeSuitesbrandlaunchedacampaignin2012toprovideusefultips,tricksandhintssoguestscouldmaster‘TheArtofTravelingSolo’.Theglobalcampaign,whichfeaturedcelebritychefandtelevisionpersonalityG.Garvin,includedaninteractiveFacebookapplicationwithvideosandhelpfulsuggestions.ConsumersengagedwiththecampaignduringliveFacebookandTwitterchats,sharingtheirowntipsontopicsincludinghowtomakeaquick,tastymealinahotelsuitekitchenandhowtopackforanextendedtrip.
Gold standard
InJune2012–wellintimefortheLondon2012OlympicandParalympicGames–weopenedStaybridgeSuitesLondon-StratfordCity.StepsawayfromtheOlympicPark,thehotelisalsoatthecoreofEurope’slargesturbanshoppingcentre.
It’salocationwithimmediateappealforbusinessandleisuretravellers.PublictransportlinksconnectStratfordtotheCityofLondonandalloftheattractionsofLondon’sWestEndinamatterofminutes.
Co-locatedwiththenewHolidayInnLondon-StratfordCity,thisnewStaybridgeSuiteshoteltakesroomsforthebrandto422intheUK.
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Staybridge Suites 25
CandlewoodSuiteshotels’fully-equippedstudiosandone-bedroomsuitesoffermorespaceforgueststostretchoutandrelaxandprovideindependenceandprivacy,withon-siteamenitiesandservicesalwaysavailableasneeded.
Higher guest satisfaction, higher returns
In2012weopened12newhotels,includingtheCandlewoodSuitesinNorthLittleRock,Arkansas;SanDiego,California;andFredericksburg,Virginia.Thereforewenowhavenearly300CandlewoodSuiteshotelsinTheAmericaswith78inthepipeline.Aspartofamulti-milliondollarrenovationprogrammewithowner,HospitalityPropertiesTrust,59CandlewoodSuiteshotelsmanagedbyIHGwereextensivelyrenovatedduring2012,withtwomorehotelstocompleterenovationsin2013.
TheimprovementsincludednewkitchenandbathroomdesignscreatedinconjunctionwithgraduatestudentsatoneofNorthAmerica’stopinteriordesignschools.ThethemethroughoutisbasedontheconceptofaCandlewoodSuiteshotelasa‘haven’.
Withattractivelighting,naturalcolourpalettes,strikingartwork,flatscreentelevisionsandstorageprovisions,therenovatedsuites,aswellastherenovatedlobbyareasandfacades,aremoreappealingthanevertoguestswhomightspendweeksorevenmonthswithus.
Duringtheyearwealsorefreshedandmodernisedthebrand’sComfortsofHome™BeddingCollection.Thisisdrivingsatisfactionwithourguestsandcontributingtoamorecomfortable,home-likestay.
Withthesenewinitiatives,webelieveoverallsatisfactionwillincreaseandthebrandiswell-positionedtoachieveupliftinaveragedailyratesandRevPAR.
Where the heart is
Greathostshaveprideandpassionintheirpremisesandtheserviceandexperiencetheyoffer.AtCandlewoodSuiteshotels,whereguestsmaystayformonthsatatime,theguestexperienceiscrucialtooursuccess.ThatiswhyweinitiatedtheBrandHeartedServiceTrainingprogrammeinAugust2012.
ThisongoingprogrammeprovidesservicetrainingtohelptoenableteammembersateverylevelofthehoteltobringthebrandtolifeandconsistentlydeliveraBrandHeartedguestexperiencetosetusapartfromourcompetitors.
Successwillbemeasuredintermsofimprovementstoguestsatisfaction,marketshareandrevenue.
Candlewood Suites®
North American-based Candlewood Suites® brand is IHG’s midscale extended stay brand, where guests turn for all the comforts and conveniences of home when, for whatever reasons, home is temporarily left behind.
HotelsinRegion Hotels Rooms pipeline
Americas 299 28,675 78
Europe 0 0 0
AMEA 0 0 0
GreaterChina 0 0 0
Total 299 28,675 78
26 IHG Annual Review and Summary Financial Statement 2012
Encouraging guests to feel free
AtrustsystemhasalwaysprevailedatCandlewoodSuiteshotels.
TheCandlewoodCupboard®haslongbeenaconvenientplaceforgueststofeelfreetostockuponessentialsaswellastreats.Asanintegralpartofourhome-likehotel,allsnacks,easytopreparemeals,beveragesandnon-fooditemsareavailablearoundtheclockonthehonoursystem.
Infactourguestsappreciatethisnotionoftrustsomuch,itwillextendintothenewlylaunchedLendingLocker.There,guestscanborrowitemstheymightusefrequentlyathome,suchascoffeegrinders,ricecookersandblenders.WearegraduallyintroducingthenewLendingLockertoallofourCandlewoodSuiteshotels.
candlewoodsuites.com
FarLeftCandlewoodSuitesNorthLittleRock,Arkansas,US
LeftCandlewoodSuitesSt.Joseph,Missouri,US
BelowThenewLendingLockeratCandlewoodSuites
‘ Great hosts have pride and passion in their premises and the service and experience they offer. At Candlewood Suites hotels, where guests may stay for months at a time, the guest experience is crucial to our success.’
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Candlewood Suites 27
HUALUXE™ Hotels & ResortsIHG launched the HUALUXE™ Hotels & Resorts brand in March 2012, the first-ever upscale international brand designed specifically for Chinese guests focussing on the unique aspects of Chinese etiquette, the importance of rejuvenation, status recognition and enabling spaces that reflect local customs and heritage.
HUALUXEHotels&ResortstakesthebestaspectsofrenownedChinesehospitalityandappliesIHG’sinternationalscale,powerfulsystemsandunparalleledinsightsintotheChinesemarkettoconsistentlydeliverwhatconsumersexpectinChinatoday.
HUALUXEHotels&ResortsisabrandcreatedbyourteaminChinaspecificallyforChineseguestswhowantabrandthathasinternationalstaturebutyetrespondstotheircustoms,traditionsandtastes.
ThegrowthopportunitypresentedbyHUALUXEHotels&Resortsisbothinternalandexternal.Thehotelindustryisprojectedtohavecontinuedstronggrowth,withtourismofficiallynotedasoneofthestrategicpillarindustriesintheGovernment’s12thfive-yearplan,increasedurbanisation,andemergingmiddleclasswithmorespendingpower;whileoutboundtripsfromChinaareprojectedtogrowfrom10millionayeartomorethan100millioninthenext10to15years.
IHGisthelargestinternationalhoteloperatorinGreaterChina,withmorethan180hotelsacross60citiesandafurther160hotelsinourpipeline.With15hotelsalreadyinthepipeline,theHUALUXEHotels&ResortsbrandwillnotonlyenableustocontinuetoexpandinChina’skeygatewaycities,butalsodrivegrowthinsecondarycitieswhereaspecificallyChineseofferisparticularlyappealing.
AndweexpecttobeabletoopenhotelsinmajorcitieselsewhereintheworldsothatChinesetravellerscanenjoytheHUALUXEHotels&Resortsexperienceabroad.
‘ HUALUXE Hotels & Resorts is a brand created by our team in China specifically for Chinese guests, who want a brand that has international stature but yet responds to their customs, traditions and tastes.’
HotelsinRegion Hotels Rooms pipeline
Americas 0 0 0
Europe 0 0 0
AMEA 0 0 0
GreaterChina 0 0 15
Total 0 0 15
AboveleftHUALUXEHotels&Resortsteahouse,artistimpression
AboverightHUALUXEHotels&Resortsguestroom,artistimpression
28 IHG Annual Review and Summary Financial Statement 2012
EVEN™ HotelsIHG designed the EVEN™ Hotels brand to uniquely provide solutions for all aspects of both business and leisure travellers’ holistic wellness needs. Our guests want to maintain their balance and well-being on the road and we’re here to help them.
LaunchedinFebruary2012,EVENHotelsspecificallyrespondstoextensivecustomerresearchthattellsusguestsarefrustratedwithstayinginhotelsthatdonotmeettheirwellnesslifestyleneeds.WithEVENHotelswe’renotcreatinganewhotelsegment,butratherstakingourclaimonthewellnessspacewithinthemainstreamlifestylecategory.Anyhotelbrandcanaddayoghurtparfaittotheirmenu,butthat’sfarfromdeliveringaholisticwellnessexperienceandserviceculturethatputsguestsateaseandallowsthemtorest,eat,exerciseandworkontheirownterms–whichisexactlywhatEVENHotelswilldo.
Thecontinuedinterestinwellnessacrossindustriesfurthervalidatesanddemonstratestheneedforthebrand,andreinforcesourconfidenceinlaunchingEVENHotels.Initially,EVENHotelswillopenhotelsintheUS,butwewillcontinuetodevelopthebrandfurtherovertimeinordertogrowwhereverourcustomerisandtoreachaglobalmarket.
ThebrandsigneditsfirstpropertyinOctober2012.LocatedintheheartofmidtownManhattan,itwillbeaflagshippropertyforEVENHotels.Weexpecttosign100EVENHotelsintheUSinthenextfiveyearsinkeymarketsincludingNewYork,WashingtonD.C.andSanFrancisco.
HotelsinRegion Hotels Rooms pipeline
Americas 0 0 1
Europe 0 0 0
AMEA 0 0 0
GreaterChina 0 0 0
Total 0 0 1
evenhotels.com
‘ EVEN Hotels specifically responds to extensive customer research that tells us guests are frustrated from staying in hotels that do not meet their wellness lifestyle needs.’
AboveleftAnEVENHotelsproperty,artistimpression
AboverightEVENHotelsexterior,artistimpression
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HUALUXE Hotels & Resorts and EVEN Hotels 29
People
The strength of our Brands relies on us having talented and passionate People. So for us to deliver on our brand promises we need to hire and inspire talented people to service our guests and bring our brands to life.
AttheheartofouremployerbrandareourWinningWays
Being BrandHearted
OurVisiontobecomeoneofthegreatcompaniesintheworldrequiresustomakeourBrandsbigger,betterandstrongerthaneverbefore.ThismeansgrowingourbusinessbymakingourBrandsthefirstchoiceforourguestsandowners.OurPeopleplayakeyrolebydeliveringourbrandpromisesdayin,dayout.ToachieveourVisionweneedtoattracttheverybestpeople,harnesstheirpassionandequipthemwiththerightskillstogiveourguestsatrulygreatexperience.
Ourleadersarecentraltooursuccess,theyneedtoinspiretheirteamstoputourBrandsatthecentreofeveryconversation,everyideaandeverydecisiontheymake.In2012,weintroducedtheLeadershipFramework,whichisournewglobalapproachtoleadershipatIHG.ThismakesiteasyforourPeopletounderstandwhatgreatleadershiplookslikeandwhatskills
andexperiencestheyneedtomovetothenextlevelintheircareers.Additionally,wecontinuetosupportourleaderseverydaythroughouraward-winningLeadersLounge,acontemporarywayofsharinglearningwithourleadersonline.
An employer of choice
Becominganemployerofchoiceisdependentonushavingastrongemployerbrand.Thisiswhyweinvesttimeinsupportingourownerstomeetthechallengeoffinding,developingandretainingtheverybestpeople.
WeofferPeopleToolstoourhotels.Theseareasuiteofpracticaltoolstohelphotelshire,train,involveandrecognisetheiremployees.Sofar96percentofourGeneralManagersusingthemwouldrecommendthemtoothers.Webelievethisisapointofdifferentiationcomparedtoourcompetitors.
AswellascontinuingtodriveawarenessaroundourPeopleTools,wehavealsoworkedtomakeiteasierforhotelstoaccessthem.In2012,welaunchedHotelSolutionswhichprovideshotelswithasinglegatewaytoaccessthefullsuiteofPeopleTools.HotelSolutionsalsoencouragescollaboration.ThroughourSystemweareabletoharnessthecollectiveknowledgeacrossallofourhotelsaroundtheworld,anotherexampleofusleveragingourSystemsizeforthebenefitofourhotels.Sinceitslaunch,71percentofhotelshavebeenusingitregularly,withGeneralManagerssavinganestimatedthreetofourhourseachmonthonadministrativetasks.HotelsusingHotelSolutionshavealsoseenimprovementsinguestsatisfactionscores.
Weareveryproudoftheexternalrecognitionwereceiveacrosstheglobeasanemployerofchoice.Forexample,in
LeftTiffanyChen,JenniferHowardandAbdullaAlRumithi
BelowMorethan4,000hotelsacrosstheglobeparticipatedinCelebrateServiceweek
30 IHG Annual Review and Summary Financial Statement 2012
2012,wefeaturedinTheSundayTimes25BestBigCompaniestoWorkFor;receivedrecognitionforouremployerbrandatthePersonnelTodayAwards2012;wererecognisedasoneofIndia’sBestCompaniestoWorkFor;wontwoawardsrecognisingourgraduatedevelopmentprogrammes;andwererecognisedasbeingoneofthe100BestHumanResourceManagementCompaniesinChina.
Employee engagement
WhenwelistentoourPeopleandrespondtotheirneedswedrivebetterbusinessresults.Thiswasproveninarecentstudywecommissionedthatexaminedthelinkbetweenemployeeengagementandhotelperformance.Thestudyfoundthedifferenceingrossoperatingprofitmarginbetweenhotelswithhighlyengagedpeoplecomparedtothosewithlowerengagementtobeasmuchassevenpercentagepoints.Italsoshowedthatwhenwecomparedhotelswhereengagementhadincreased,againstthosewhereithadnot,wefoundthatforeveryfivepercentagepointincreaseinengagement,therewas,onaverage,70centsofincreasedRevPAR.Thatmeansfora200-bedhotel,theRevPARincreasecouldgenerateanadditional$50,000ofrevenueperannum.
96percentofemployees(thosedirectlyemployedbyIHGandthoseworkinginourmanagedhotels)tookpartinour2012employeeengagementsurvey.Theresultswereimpressivewith94percentofrespondentssayingtheyareproudtoworkforIHG–whichis20percenthigherthanindustrybenchmarks.Ourengagementscorescontinuetoimproveyear-on-yearandwehaveseenan18percentagepointincreaseacrosstheGroupinthelastfiveyears.
Employee recognition
Recognisingachievementisanimportantdriverofemployeeengagementforusandthat’swhyeveryyear,throughCelebrateServiceweek,werecogniseourcolleaguesforthegreatworktheydotogiveourguestsanenjoyablestay.Theweek,whichwasinstigatedbyandruninpartnershipwiththeIHGOwnersAssociation,thisyearsawmorethan4,000hotelsparticipating.
In2012welaunchedBravo!,anonlinepeer-to-peerrecognitiontoolthatgivesourcolleaguesthemeanstopubliclyrecogniseeachother’sworkandefforts.WeprideourselvesonourabilitytorecognisegreatBrandHeartedbehaviourinternally.Todatemorethan25,000Bravos!havebeensent,provingourPeoplereallyvaluetheopportunitytobeabletogiveandreceiverecognitionfromtheirpeers.
Looking ahead
Tomeetourgrowthtargetsandexpandinemergingmarkets,inthenextfewyears,weneedtofindanadditional90,000BrandHeartedcolleagues–peoplewhocanliveandbreatheourBrands,withtherightpersonalitytodelightourguests.
Perhapsoneofthebiggestrecruitmentchallengeswefaceishowweleveragethestrengthofourglobalemployerbrandwhilebeingsensitivetothelocalmarketsinwhichourhotelsoperate.InGreaterChina,wehavecreatedanewrecruitmentsiteinMandarinandhavelaunchedcareerpagesonsocialnetworkingplatformssuchasWeiboandRenren(thenumberonesocialmediaplatformamongstcollegestudentsinGreaterChina).
Asfurtherexplainedonpage35,aspartofourResponsibleBusinesspractices,wecontinuetohaveapositiveimpactonthecommunitiesweservethroughourIHGAcademyprogramme.Thisprovideslocalpeoplewiththeopportunitytobuildanddeveloptheirskillsandimprovetheiremploymentprospects.Withover150IHGAcademyprogrammesin37countriesaroundtheworld,itwillhelpuscreateapipelineofpotentialrecruitsandfuturetalent.
OneofthemostimportantrolesfordrivingthesuccessofourbusinessisourhotelGeneralManagers.ThisiswhywearelaunchingournewGeneralManagerTrainingprogramme–designedtoshiftourmindsetawayfromsimplycreatinggreathotelmanagerstodevelopinggreatBrandmanagers.TohavepreferredBrands,weneedthebestGeneralManagersintheindustry.Therefore,wehaveinvestedheavilyinourapproachtohiring,traininganddevelopingthem.ThishasbeenthefocusofoursharedagendawiththeIHGOwnersAssociationandweareproudtohaveworkedwiththemtodevelopthisprogramme,whichwillberolled-outinitiallytonewHolidayInnandHolidayInnExpressGeneralManagersfromthefirstquarterof2013.
WearealsofurtherstrengtheningIHG’sperformancecultureinourcorporateofficesbybetterlinkingIHG’sperformancetargetsandreward.Startingwithourseniorleaders,wehaveamendedtheperformancemeasuresunderourannualincentiveplantoalignitmorecloselytoourstrategicprioritiesofBrands,PeopleandDelivery.
AtIHG,itisourPeoplethatdelightourguestsandinturnkeepourbrandpromisesandhelptobuildpreferenceforourBrands.In2013,wewillcontinuetobuildcapabilitytohiretheverybestpeopleandequipthemtogivetheirbesteveryday.ThisisanexcitingtimetobeatIHGaswecommittobecomeoneofthegreatcompaniesintheworld.
“Our People are the difference. They bring our Brands to life. That’s why we place so much focus and effort on ensuring they feel truly respected and valued. We know that when our People feel loved they love our guests and our owners see the impact on business results.”
Tracy Robbins Executive Vice President, Human Resources and Group Operations Support
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People 31
Driving profitable revenue
WhenahoteljoinsIHG,itconnectstoapowerfulsystemofrevenueplatforms,programmesandtoolsdesignedtoachieveasingleoutcome:drivingprofitablerevenue.
Profitablerevenuecreatesastrongermarginandgreaterreturnsforourowners.
IHG’spowerfulrevenuesystemsgenerate69percentofroomsrevenuesdirecttoourhotelsglobally.AndallofthissitsonastrongtechnologyfoundationthathelpsIHGsucceedincreatingpreferredBrands,drivingrevenueandenhancingownerreturns.Oursystemincludesourglobalbusiness-to-businesssalesprogrammes,onlinemarketingstrategies,reservationschannels,directtoconsumermarketingcampaigns,revenuemanagementtoolsandstrongloyaltyprogramme.Wedeploythesesystemsandplatformstobettermanageeverystepoftheguestexperience.
Attracting travellers to our brands
Akeypartofourdemandstrategyincludesoursalesteams,whoarecultivatingthoseimportantbusinesstobusinessrelationshipsthatdriveawareness,trialandusageofourbrandsamongsomeofthehighestvolumeguests.Ourgoal?WewantthesecompaniestochooseourBrandseverytimetheytravel.Andwe’reseeingsuccess.In2012,oursalesteamsmanagedmorethan2,000accountsglobally,drivingalmost$5billionintotalhotelrevenue,up12percentcomparedto2011.
Theonlineexperiencehasbeenexpandingexponentially,andIHGisattheforefront.Withastrongfocusonsearchengines,wemanagemorethaneightmillionkeywordsinmultiplelanguagestodirecttravellerstoourbrandswhentheyresearchanupcomingtrip.Ouronlinemarketingprogrammesgeneratedmorethan$1.4billionintotalhotelrevenuein2012.
Addtothistheresultsfromourpowerfulsearchengineoptimisationstrategy,whichdrovemorethan26percentofthetotaltraffictoourwebsitesin2012,andyoucanseethatweareamajorplayeronline.
Ourmobilestrategyhasalsobeenverysuccessful.Injustthreeyears,ourrevenuesfrommobiledeviceshavegrownfrom$2.4millionin2009tomorethan$330millionin2012,helpingtoleadthewayinwhichguestsbook.
Wehavetheresourcesandsystemstodowhatnoonehotelcoulddoonitsown.Withasophisticateddatabaseandanalyticalmarketingapproach,weoffertargetedcampaignsbasedonguestpreferences,marketingtotherightguestattherighttime,withtherightmessagetodrivethemtobookanIHGhotel.
Turning online shoppers into buyers
Onceweattractguestswithoursalesandmarketingefforts,wecompelthemtobook.Today’sonlineshoppingexperienceoffersmanywaystobookandconsumersarecomparingandshoppinglikeneverbefore,sowehaveclearstrategiestoconvertmoreshoppersintobuyersthroughourdirectchannels.
Delivery
IHG has a powerful system of tools and programmes, including our brand websites, mobile applications, call centres around the world, award-winning loyalty programme and revenue management and sales processes. All of these are designed to drive growth and profitable revenue into our hotels.
“Technology is playing an even greater role in differentiating our business and our Brands, providing best-in-class products and services to our guests, no matter how and where they shop. As consumers become more connected and socially engaged in the digital world, IHG has recognised technology as a key enabler in delivering on our brand promise.”
Eric Pearson Executive Vice President and Chief Information Officer
32 IHG Annual Review and Summary Financial Statement 2012
Weoffercontent-richbrandwebsitesthatexperiencedmorethan227millionvisitsin2012andgeneratednearly$3.4billionintotalhotelrevenue.
Weworktogetherwithourhotelstoensurethatwehavethebestoffersandcontentonourwebsitestogivetherightinformationneededtoourgueststocompletetheirbooking.WehaveunderscoredthevalueofourbrandwebsiteswiththelaunchofourGuestRatingsandReviewstoolonourwebsites,anintegrationoftravellerreviews,whichgiveguestsadditionalinformationtomakethehotelchoicethatisrightforthem.
Andtoensurethatwearetakingeveryopportunitytoconvertconsumersonline,in2012IHGbecameafoundingpartnerinroomkey.com,aninnovativenewhotelsearchenginethatofferstravellerscomprehensiveinformationandasimplifiedsearchexperiencecreatedbysixoftheworld’sleadinghoteliers.Thisisanadditionalshopwindowforourhotels,makingiteasierforcustomerstobook.
Whenourcustomersprefertospeakwithsomeone,our10callcentresaroundtheworldarestaffedwithtrainedreservationsagentsreadytorespondtocalls,emailsandchats.In2012,ourglobalcallcentresansweredmorethan23millioninboundcontactsanddrovemorethan$1.9billionintotalhotelrevenuetoourhotels.
The right room at the right price
Withover157millionguestnightsinIHGhotelseachyear,itisessentialforustopriceourhotelseffectivelytomaximiseowners’returns.
That’swhywehavedevelopedour‘PriceOptimization’tool,whichsupportshotelstomakethebestpricingdecisionsbasedonavarietyofsophisticatedalgorithmsthatconsiderhistoricaldemandpatterns,competitivepricingandforwardeconomicindicators.
Additionally,in2012wecreatedandpilotedpricingandrevenuemanagementtoolstosupporthotelsacrossotherpiecesoftheirbusinessincludingmeetingsandfoodandbeverage.
Keep guests coming back
AtIHG,loyaltyisledbyouraward-winningPriorityClub®Rewardsprogramme,whichcultivatesourguestsintoloyal,repeatcustomersandadvocatesofourbrands.Ourloyalcustomersareourmostprofitablecustomers–theystaymorefrequentlywithIHGhotels,booktheirstaysvialower-costreservationchannelsandengageinpositivesocialconversationaboutourbrandsandhotels.
PriorityClubRewardsisanaward-winningprogrammeofferingourmembersavastarrayofpointredemptionopportunities.Thiscustomervaluepropositionhastranslatedintostrongcustomerattraction
andengagement.MembershipinourPriorityClubRewardsprogrammegrewtomorethan71million–up13percentover2011.AndPriorityClubRewardscontinuestobeheraldedas‘best’byindustryadvocatesbeingnamedGlobalTravelermagazine’sBestHotelRewardsProgramin2012fortheeighthconsecutiveyearandwinningPremierTravelermagazine’sinauguralawardforBestHotelLoyaltyProgram.
Technology with a purpose
IHGhasbeenaleaderinpioneeringtechnologythatenablesourbusinesstointeractmoreeffectively,moreoftenandinmorewayswithourcustomers.Wefocusoninnovationthatallowsustoleveragetechnologytodeliverasuperiorguestexperiencewhileenhancingownerreturns.
“Our mission is to drive incremental, profitable revenues to our hotels so that our Brands outperform the industry and our owners achieve higher returns.”
Steven Sickel Interim Global Head of Sales and Distribution
Topiqueculinaryinterests,wecreatedaniPadappshowcasingacollectionofrecommendedrecipesfromtopInterContinentalHotels&Resortschefs
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Delivery 33
Responsible Business
With over 4,600 hotels in nearly 100 countries and territories around the world, our commitment to being a Responsible Business is central to our Vision of being one of the great companies in the world. Our People understand how important it is to champion and protect the trusted reputation of IHG and its brands and this is embedded in our culture.
Tourismplaysalargeroleintheworldeconomyandisanimportantsourceofwealthformanycountries,butwemustacknowledgethatourindustry,likemanyothers,facesincreasingpressuretobalanceitseconomicperformancewithitssocialandenvironmentalimpacts.Thatiswhy,forus,ResponsibleBusinessunderpinseachofourthreestrategicprioritiesofpreferredBrands,talentedPeopleandbest-in-classDelivery,whichworktogethertodetermine‘Howwewin’tocreateGreatHotelsGuestsLove.
WebelievethatbeingaResponsibleBusinessisnecessarytoenableustostayaheadofthecompetitionandgrow,creatingvalueforallofourshareholdersandstakeholdersinthelong-term.Amongstotherthings,itoffersusahugeopportunitytoinnovate,createemployment,empowerpeopletoperformattheirbestandfeelgoodaboutwhattheydoanddrivevalueforourbusiness.
Governance and leadership
OurChairmanandtheBoardprovidestrongleadershipandpromoteaResponsibleBusinessculture,bymaintaininghighstandardsincorporategovernance,corporateresponsibility(CR)andinternalcontrolandriskmanagement.SupportingthemisarangeofBoardCommitteesandateamoflawyers,compliancespecialists,charteredsecretaries,internalauditorsandriskmanagers.Theteam,deliberatelynamedBusinessReputationandResponsibility,continuallyworktomonitorchangestolegal,regulatorycomplianceandCRconceptsandimplementtheBoard’sinternalcontrolsandpoliciestoensurethatwe,asabusiness,remainexcellentatbeingresponsible.
Brands
OurBrandsofferapromiseandintegraltothisistrust.Trustedbrandsdeliverasuperiorandconsistentbrandexperience
andtoachievethis,werequireaclearbrandframework.Brandstandardsarethefoundationsofaclearbrandframeworkforallourhotelsandourcomplianceteamsensurethatourhotelsdeliverinaccordancewithourbrandstandards.Ourbrandsafetystandardsarealsodesignedtoassisthotelsinprovidingasafeandsecureenvironmentforourguestsandemployees.Dealingwithrisksrangingfromfireandfoodhygienetoterrorism,ourbrandsafetystandardshavebeenrecognisedasbest-in-class.Ourteamofriskmanagersisdedicatedtoprovidingtrainingandmonitoringtheimplementationofoursafetystandardsforsafeandsecurehotels.
People
AtthecoreofbeingaResponsibleBusinessisensuringthattheactionsofallofouremployeesworkingatourcorporateofficesandhotelsmaintainourtrustedreputation.Operatinganethicalbusinessisvitaltomaintainingandprotectingthistrustedreputationandthereforewecontinuallykeepunderreviewourinternalpolicies,includingourCodeofEthicsandBusinessConduct,Competition,DataPrivacyandAnti-Briberypolicies.TheseareregularlycommunicatedviaeLearningandface-to-facetrainingmodulespromotingaccountabilityandtransparency.
Delivery
HavinginplaceaneffectivesystemofinternalcontrolsandriskmanagementisessentialtobeingaResponsibleBusiness.InmakingkeybusinessdecisionstheBoard,ExecutiveCommitteeandAuditCommitteeworktogethertoidentify,assess,prioritiseandmitigaterisks,includingstrategicandoperationalrisks.SuchCommitteesrelyheavilyonourdynamicriskassessmentandassurancemappingprocessandhighlyconsistentinternalauditmethodologytoprovideanappropriatelevelofassuranceforall
stakeholders.Safetyandsecurityisanabsoluterequirementforanygueststayingatourhotels.Ouraward-winningriskmanagement,safetyandsecuritytrainingcourses,toolkitsandmaterials,suchasourCrisisandIncidentHandlingprogrammes,enableustoworktogethertocreatesafeandsecureenvironmentsatallofourhotelsandcorporateoffices.Thesetools,processesandproceduresensureabusinessbasedonasolidfoundationwithacommitmenttodoingtherightthingforthebenefitofallourstakeholders.
Corporate Responsibility (CR)
AbigpartofResponsibleBusinessishowIHGandourhotelsactinourlocalcommunitiesandhowwemanageourenvironmentalimpact,whatwecallCR.WetreatitasastrategicbusinessissueandthereforebelieveCRonlymakessenseifitalignstoourVision.Wealsobelievethatincorporatingsocietalandenvironmentalfactorsintoourbusinessstrategyandoperationswillplayavitalroleinthelong-term,bothforourbusinessandthetravelandtourismsector.Forthatreasonweaimtoharnesstherolehotelsplayinsocietytocreatesharedvalueforourbusiness,ourguestsandthecommunitieswhereweoperate.
WebelievewecanmaketourismresponsiblebyconcentratingourCRactivitiesintwoareas,theenvironmentandthelocalcommunity,wherewecanmakethemostdifference.WeaimtomakeadifferencethroughourthreecoreCRprogrammes:GreenEngage,IHGAcademyandtheIHGShelterinaStormProgramme.Theseprogrammeshavebeendesignedsothattheycanbeimplementedinanyofourhotelsandcorporateofficesinanyregion.
34 IHG Annual Review and Summary Financial Statement 2012
GreenEngageTheenvironmentalimpactofourhotelsismanagedthrougheverystageofthehotel’slifecyclebyGreenEngage,ouronlinesustainabilitymanagementplatform.GreenEngageprovideshoteloperatorswithadviceoneverythingfrompickingthemostappropriatesiteandselectingthemostenergyefficientlightingforthehotelthroughtochoosingresponsiblecleaningmaterialsandprovidingemployeetrainingonenvironmentalsustainability.UseofGreenEngagecansaveupto25percentofenergyusageandistrulybeneficialforourhotels,guestsandtheenvironment.GreenEngagehelpsustrack,manageandreducetheuseofenergy,carbonandwaterandthemanagementofwasteinourproperties.GreenEngagehelpsusfulfilourcommitmenttodobusinessresponsiblyand,inturn,thisstopshotelslosingmoneyonenergycosts.Energyisthesecondbiggestcosttohotels–theaverageIHGhotelspendsover$500,000onenergyusageeachyear.ConductingbusinessresponsiblyalsoboostssalesasGreenEngagehelpsourhotelsattractguestsandcorporateaccountswhoincreasinglywantagreenerhotelstay.Ultimately,weaimtocreatenewandbetterwaystodesign,buildandrunourhotels.Over2,260hotelsnowuseGreenEngageandouraimistohaveourentireestatetracking,managingandreportingitsenvironmentalimpactovertime.
IHGAcademyTheIHGAcademyisacollaborationbetweenindividualIHGhotelsorcorporateofficesandlocaleducationprovidersand/orcommunityorganisationsprovidinglocalpeoplewiththeopportunitytodevelopskillsandimprovetheiremploymentprospects.WithinaconsistentglobalframeworkeachIHGAcademyisuniqueandtailoredtomeettheneedsoflocalcommunitiesandhotelsaroundtheworld.AllIHGAcademyprogrammeshavethreethingsincommon:• theyoperatetogetherwithlocal
communityorganisationsand/oreducationproviders;
• theyincludeaworkexperienceplacement,givingparticipantsskillsandrealexperienceofworkinginahotel;and
• theyincludeperformancefeedbackandarecruitmentdiscussion,givingparticipantsanopportunitytogainrealexperienceofthejobinterviewprocess,therebyimprovingtheirchancesoffindingajobinthehotelsectorandinmanycases,securingajobinanIHGhotel.
ParticipantswhogothroughtheIHGAcademycomefromallwalksoflifeandrangefromuniversitygraduatesthroughtodisadvantagedyoungpeople,reflectingtherangeofcareers,aswellasopportunityforprogression,availableatIHG.Currentlywehavemorethan150IHGAcademyprogrammesin37countriesaroundtheworld,withthe150thopeningrecentlycelebratedinBeijing,ChinainJanuary2013.OurIHGAcademyinNewham,EastLondon,establishedin2012,supportsthelegacyoftheLondon2012OlympicandParalympicGames.OurabilitytobuildskillsandraiseaspirationsacrosshundredsofcommunitiesthroughthisprogrammewillcontinuetodriveourcommitmenttotheIHGAcademyandhelpustransformhospitalityformoresustainablecommunitiesandbetterlives.
www.ihgacademy.com
IHGShelterinaStormProgrammeThroughtheIHGShelterinaStormProgrammeourhotelsreceiveguidanceonwhenandhowbesttorespondwhennaturalorman-madedisastersoccur.OurglobalpartnershipwithCAREallowsustodrawonexpertiseinhumanitarianassistanceandhelpsusfindappropriatepartnersintheareawhendisasterstrikes,directinghelptowhereitisneeded.Whenadisasteroccurs,fundsfromtheIHGShelterFundcanbeallocatedtoenableourhotelstorespondquicklyandeffectivelytosupportourguests,employeesandthelocalcommunitywithfinancialsupport,vitalsuppliesandaccommodation.TheIHGShelterFund,apooloffundscollatedfromfundraisingfromhotelsandcorporateofficesthroughouttheyear,isakeyelementoftheIHGShelterinaStormProgramme,enablingustorespondquicklywhendisasterstrikes,insteadofwaitingtoraisefundsaftertheevent.In2012,$545,000wasraisedfortheIHGShelterinaStormProgramme.During2012,thefundwasputintoactiontosupport10disastersacrosssixcountries,includinginresponsetoseverefloodingandacycloneinFiji,SuperstormSandyontheUSEastCoast,floodinginManilaandtheUK,wildfiresinColoradoandHurricaneIsaacontheUSGulfCoast.OneachoccasionweassessedthedamagetotheIHGhotelsandtheimpactontheiremployeesandcommunities,andallocatedfundsfromtheIHGShelterFundtohelpthoseaffected.
www.ihgshelterinastorm.com
“Being a Responsible Business will enable us to stay ahead of the competition and grow, creating value for all of our shareholders and stakeholders in the long-term. That’s why Responsible Business underpins Brands, People and Delivery.”
George Turner Executive Vice President, General Counsel and Company Secretary
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Responsible Business 35
Responsible Business continued
Stakeholder engagementOurstakeholdersplayakeyroleinhelpingusidentifyandtackleourpriorities,andourstrategyistocreatesharedvalueforourbusinessandstakeholdergroups.Weengagewithallourstakeholders,includingshareholders,throughavarietyofchannels,includingforums,meetings,individualinterviews,surveys,reportsandconferences.FordetailedinformationonourapproachtoCRandourkeyprogrammes,ouronlineCorporateResponsiblyReportcanbeviewedat:
www.ihgplc.com/responsibility
Ournewestchannel,the‘IHGPlanetCR’Facebookpage,hasquicklygrowntoacommunityofover20,000fansandprovidesachannelforustoraiseawarenessofourCRprogrammesdailyandactivelyengageinatwo-waydialoguewithourstakeholders.
www.facebook.com/IHGCorporateResponsibility
External recognitionIn2012,wewere:• awardedtheBestRiskTraining
ProgrammebytheStrategicRiskManagementAwards2012forourriskmanagementprogramme;
• awardedtheBronzeawardatthe2012TrainingJournalAwardsfortheBestUseofTechnologyinLearning;
• namedasoneofthetop10InnovativeLegalDepartmentsbyInsideCounselmagazineintheUS;
• awardedSilverAwardintheBestLawDepartmentcategoryattheInternationalGeneralCounselsAwards;
• awardedtheGlobalBusinessTravelAssociationGoldMedalAwardforSustainability;
• awardedtheHotelOwners’andFranchisees’TransatlanticandEuropeanLeagueOwnerFriendlyInnovationAwardforGreenEngage,recognitionthattheprogrammeisofvaluetoourhotelowners;and
• shortlistedfortheWorldEnvironmentCentreAwardforSustainability,makingittothefinalroundwithGreenEngagecommended.
LeftInterContinentalResortAqabatakespartinResponsibleBusinessweek2012
BelowIHGAcademylaunchinNewham,EastLondon.AttendedbytheUKDeputyPrimeMinister,NickClegg,andRichardSolomons,ChiefExecutive
AboveCelebratingthe150thIHGAcademyopening,Beijing,China
36 IHG Annual Review and Summary Financial Statement 2012
View from Hotel Indigo shanghai on the Bund, china
Where we compete
We operate 4,602 hotels and 675,982 rooms in nearly 100 countries and territories around the world. Our business reflects the profile of our major markets and is structured into four operating regions: The Americas; Europe; Asia, Middle East and Africa; and Greater China.
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Responsible Business and Where we compete 37
Performance highlights
Revenueperavailableroom(RevPAR)up6.1%
Revenueup0.8%to$837m†
Operatingprofit*up7.8%to$486m†
†Includesonesignificantliquidateddamagesreceiptin2012of$3m.
*Beforeexceptionalitems.
Number of rooms by business model
Franchised407,849
Managed39,583
Owned&leased2,185
Room and hotel numbers
Totalroomsopen449,617
Roomsinpipeline72,573
Totalhotelsopen3,555
Hotelsinpipeline670
A vital regionThisyearwehaveopened148hotelsinTheAmericasregionandincreasedourRevPARby6.1percentwiththeUSoutperformingtheindustry.TheUSaloneaccountsformorethanaquarterofglobalhotelspendingandoverthenextdecade,willcontinuetobeasignificantgrowthmarketforIHG.
EVENTM HotelsInFebruary,welaunchedournewEVENHotelsbrandandinOctober,wesignedthefirsthotelunderthebrand–anewbuildinNewYorkCity.Itisthefirsthotelbrandinthelifestylespacethatismainstreamandaimedathelpinghealthy-mindedguestsstaybalancedwhiletravelling.Asthewellnesssectorcontinuestogrow,sotoodoestheneedforthebrand.
Extended stayExtendedstayhotelsareabigsegmentinNorthAmerica–whereweopened22newhotels.HospitalityPropertiesTrust,anowner,committed$165milliontorenovate80StaybridgeSuitesandCandlewoodSuiteshotelswithdesignandfunctionalityimprovements.
Focussed expansionIHGisthelargesthotelcompanyinMexico,with121hotelsand38inthepipeline.ThisyearweopenedthePresidenteInterContinentalSantaFeMexicoandtheHotelIndigobrand’sonlypropertyinMexico–HotelIndigoVeracruz
BocadelRio.WeremainapreferredemployerinCanadawhereourrobustpipelineof33hotelswillcreateevenmoreneedfortoptalent.Withthegrowthofthemiddleclassthroughouttheregion,wehavealsoseenactivedevelopmentinLatinAmericaandtheCaribbeanacrosstheHolidayInnfamilyofbrandswithopeningsorsigningsinBrazil,ColombiaandGrandCayman.
Army hotelsOurArmyhotelsportfoliocontinuestotakeshapeaspartoftheUSgovernment'sPrivatizationofArmyLodgingsinitiative.FormerArmy-runpropertiesintheUSandPuertoRicowererenovatedduringtheyear.Thenumberofhotelswillcontinuetogrowin2013,reachingabout80hotelsand12,000roomsonArmyinstallations.
IHG Shelter in a Storm ProgrammeWhenHurricaneSandydevastatedtheEastCoastinOctober,wepartneredwiththeIHGOwnersAssociationtoraisemoneythroughemployees,ownersandPriorityClubRewardsmembersanddonationswenttotheIHGShelterFund(partoftheIHGShelterinaStormProgramme).Over$100,000wasallocatedfromtheIHGShelterFundtoprovidetemporaryshelterandemergencysuppliestoaffectedemployeesandthecommunity.
“In 2013, IHG launched the EVEN Hotels brand in the US, within a month of launching HUALUXE – an entirely different hotel brand in an entirely different market. This tells you something about our ambition as a company and the ability of our People to deliver.”
Kirk Kinsell President, The Americas
The Americas
The Americas accounts for more than a third of global hotel spending and represents two-thirds of IHG’s hotel rooms. Over the next decade, The Americas will continue to be a significant growth market for the hotel industry and we are a key player.
HotelIndigoVeracruzBocaDelRio,Mexico
38 IHG Annual Review and Summary Financial Statement 2012
Performance highlights
Revenueperavailableroom(RevPAR)up1.7%
Revenueup7.7%to$436m
Operatingprofit*up10.6%to$115m
*Beforeexceptionalitems.
Number of rooms by business model
Franchised79,899
Managed21,211
Owned&leased917
Room and hotel numbers
Totalroomsopen102,027
Roomsinpipeline15,184
Totalhotelsopen628
Hotelsinpipeline91
2012hasbeenanexcellentyearforEuropeinspiteofthetoughmacroeconomicclimate.Weopened39hotelsandsignedanother48.
Priority markets
TheUKcontinuestobeourbiggestmarketwhereweexceededthenumberofsigningsfromlastyearandalsoopenedourfirstnewInterContinentalHotelinLondonforover36years–InterContinentalLondon-Westminster.
InGermany,whereourstrategyfordevelopmenthasfocussedonpartneringwithownerswhocanunlockmultipledeals,wesignedsevenindividualhoteldealsandonenewmultipledevelopmentagreement.
Inadditiontothelarger,scalemarkets,weareactivelygrowinginRussiaandtheCommonwealthofIndependentStates(CIS).Ourextensivelocalresearchhashighlightedasignificantopportunityinthemidscalesegmentandamongstbusinesstravellers.ThisisaneedthatHolidayInnandHolidayInnExpressareperfectlysetuptomeet.
Ourlong-termgoalistogrowourestateinRussiaandtheCIStoover100hotels.Someofthehighlightsin2012werethelaunchofaRussianlanguagewebsiteandtheopeningofanIHGAcademyinMoscowtosupportthetraininganddevelopmentoflocaltalent.
Hotel Indigo
Wecontinuetodriveexcellentprogresswithourbrandedboutiqueoffer,HotelIndigo.TheneighbourhoodstoryconceptattheheartofthebrandfitswellintoEuropeancities,whichcanalsoprovideamplepropertiesforconversion.SinceintroducingthebrandtoEuropein2008,we’veopened10hotels,eightintheUKandtwoinGermany,andtherearenow13inthepipeline.TheseincludetherecentsigningofHotelIndigoBarcelona-PlazaCatalunyaandourfirstHotelIndigopropertyinIsrael,whichwillopeninTelAvivin2013.
Olympic sponsorship
HolidayInnwastheofficialhotelprovidertotheLondon2012OlympicandParalympicGames,andhelpedhostathletesattheOlympicVillage,somethingfromwhichallofIHGdrewenormouspride.
PartofthelegacyoftheGamesarethetwonewIHGhotelsneartotheOlympicsite–HolidayInnLondon-StratfordCityandStaybridgeSuitesLondon-StratfordCity,London’sfirstStaybridgeSuitesproperty.Thesecreated120permanentjobs,andarealsosupportinganewIHGAcademyinthelocalboroughofNewhamthatwilltrainaround50participantsayear.
“IHG is winning in Europe. My definition of winning is to be the preferred choice for guests, the preferred choice for investors, and the preferred choice for our employees.”
Angela Brav Chief Executive, Europe
Europe
Our strategy in Europe is to achieve high-quality growth by focussing on key cities across Europe, and building national scale in priority markets. In these markets, we want to be in a leadership position.
OlympicandParalympicmarathonstarsPaulaRadcliffeandShellyWoodshostatrainingsessionforHolidayInnguestsaspartoftheLondon2012sponsorshipprogramme
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The Americas and Europe 39
Performance highlights
Revenueperavailableroom(RevPAR)up4.9%
Revenueup0.9%to$218m
Operatingprofit*up4.8%to$88m
*Beforeexceptionalitems.
Number of rooms by business model
Franchised10,860
Managed51,290
Owned&leased587
Room and hotel numbers
Totalroomsopen62,737
Roomsinpipeline30,357
Totalhotelsopen232
Hotelsinpipeline132
WeendedtheyearstronglywithRevPARgrowthof4.9percentandanactivepipelineof132hotelswith36newsigningsin2012.WealsoexceededourtargetfortheIHGAcademyprogramme,with59IHGAcademyprogrammesacrosstheregionreadytoprovideskillsdevelopmentandimproveemploymentprospects.
Seizing opportunities AMEAisIHG’smostgeographicallydiverseregion.Weoperate232hotelsinover37countries,coveringamixofmatureandemergingmarkets,resortsandurbanlocations.Theregionisalsohometosomeofthemostimportanttourismmarketsofthefuture.Indiaisonesuchmarket,with850milliondomestictripsmadeannually,andrapidlyincreasinginboundandoutboundnumbers.In2012,weopenedthefirstHolidayInnExpressinIndia,tomeettheuntappeddemandforatrustedglobalbrandthatcaterstothemid-marketsegment.WealsolaunchedHolidayInnExpressinSoutheastAsiatopositiveownerandindustryfeedback.Wenowhave35HolidayInnExpresshotelsunderdevelopment,whichrepresentsaquarteroftheregion’scurrentpipeline.
Winning in resorts Thisyearweopenedseveralbrand-definingresorts,includingInterContinentalDanangSunPeninsulaResortinVietnam,InterContinentalSamuiBaanTalingNgamResortinThailandandtheCrownePlazaJordanDeadSeaResort&SpainJordan.
Someofthesenewresortshavealreadyreceivedgreatindustryandguestrecognition–astrongindicationofthe‘haloeffect’aresortcanbringtoabrand.Giventhereisnoclearleaderinthissought-afterbutfragmentedsegment,wehaveanincredibleopportunity,particularlyforInterContinentalHotels&ResortsandHolidayInn.In2012,weestablishedadedicatedteaminBangkoktodevelopIHG’sresortsstrategy.Ourgoalistobecometheregion’spreferredresortsoperator.GlobalmanagementoftheInterContinentalHotels&ResortsbrandhasalsomovedtoBangkok.WithmorethanathirdoftheInterContinentalHotels&ResortspipelineinAMEA,itgivesourownersconfidencetoseethebrandleadershipbasedintheregion.
Winning in food and beverageAround$1.5billion,35percent,ofAMEA’sgrossrevenuein2012wasfromourfoodandbeverageoperations,representingthelargestamountofanyregionwithinIHG.Withmorethan700restaurantsandbarsinAMEA,foodandbeverageisasizeablebusinessthatcandefineanddrivepreferenceforourBrandsevenfurther.FoodandbeverageisanotherstrandofIHG’sglobalstrategybeingdevelopedinAMEAalongwithglobalresorts.ThiswillestablishtheneedsforeachIHGbrandgloballyanddevelopspecificcareerpathsforourPeople.
“AMEA has some of the world’s most compelling travel destinations, robust business hubs and an incredible energy that comes from our geographical and cultural diversity. We have a great opportunity for AMEA to lead IHG in resorts and food and beverage excellence.”
Jan Smits Chief Executive Officer, Asia, Middle East and Africa
Asia, Middle East and Africa (AMEA)
We are growing our Brands and our People in an exciting region. Strong economies, growing incomes and the rapid rise of the middle class are some of the long-term factors underpinning the success of AMEA.
InterContinentalSamuiBaanTalingNgamResort,Thailand
40 IHG Annual Review and Summary Financial Statement 2012
Performance highlights
Revenueperavailableroom(RevPAR)up5.4%
Revenueup12.2%to$230m
Operatingprofit*up20.9%to$81m
*Beforeexceptionalitems.
Number of rooms by business model
Franchised2,184
Managed58,914
Owned&leased503
Room and hotel numbers
Totalroomsopen61,601
Roomsinpipeline50,916
Totalhotelsopen187
Hotelsinpipeline160
Strong RevPAR growth
Overallin2012RevPARincreasedby5.4percentincludingrategrowthof3.1percent.Whilesomeexplainableslowdownwasseenthisyear,we’restilloutperformingthemarketintheregionwithmorethan180hotelsacross60cities.
Launch of HuALuxE™ Hotels & Resorts
InMarch2012,welaunchedHUALUXEHotels&Resorts–thefirstinternationalupscalehotelbranddesignedspecificallyforChineseguests.
NootherinternationalhotelgrouphasanofferlikeHUALUXEHotels&Resorts,andevensuccessfullocalbrandsarenotabletoprovidethescaleorsupportofIHG.Wesigned15contractsforthebrandin2012.
Thisuniquebrandcouldbeinmorethan100Chinesecitiesoverthenext15-20years.
Continued growth
CrownePlazaisoneofthefastestgrowingIHGbrandsinGreaterChina.Itisalsotheregion’slargestupscaleinternationalhotelbrand.WeopenedeightnewCrownePlazahotelsthisyear,andnowhave60,with52hotelsinthepipeline,whichismorethanhalfofthebrand'sentireglobalpipeline.
WealsoopenedoursecondandthirdHotelIndigoproperties–inthecoastalcityofXiamenandinTianjin,thecommercialhubofNorthChina.
Bytheendof2012,wehadmorethan110,000roomsopenorinthepipeline–anincreaseof7.2percentoverthepreviousyear.
Investing in People
Wecurrentlyhavemorethan50,000employeesacrossourestate,almostallofthemChinese,andwillbecreatingaround30,000newjobsoverthenextfewyears.ThiswillrequiresignificantinvestmentindevelopingourPeople,asthesinglebiggestoperationalchallengeinChinaisobtainingthebesttalent.
Butwith25IHGAcademyprogrammesinGreaterChina,ourcollaborationwithlocaleducationprovidersand/orcommunityorganisationswillgiveparticipantstheopportunitytodevelopskillsandimprovetheiremploymentprospects,creatingapipelineofpotentialrecruitsandfuturetalentforIHGandtheindustry.
“It has been a great year for IHG in China. We are the largest international hotel operator in Greater China with more rooms under development than any competitor. Our RevPAR continues to outperform the market due to the strength of our systems and preference for our Brands.”
Keith Barr Chief Executive, Greater China
Greater China
Greater China has been a standalone business within IHG for the past three years. In that time we have successfully focused on strengthening our Brands, driving strong operating results and implementing a robust People strategy.
CrownePlazaHongKongKowloonEast
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Asia, Middle East and Africa and Greater China 41
Group resultsRevenueincreasedby3.8%to$1,835mandoperatingprofitbeforeexceptionalitemsincreasedby9.8%to$614mduringthe12monthsended31December2012.Feerevenue,beingGrouprevenueexcludingrevenuefromownedandleasedhotels,significantliquidateddamagesreceivedin2012and2011andpropertiesthatarestructuredforlegalreasonsasoperatingleases,butwiththesamecharacteristicsasmanagementcontracts,increasedby6.8%whentranslatedatconstantcurrencyandapplying2011exchangerates.The2012resultsreflectcontinuedRevPARgrowthineachoftheregions,withanoverallRevPARincreaseof5.2%,includinga3.2%increaseinaveragedailyrate.TheresultsalsobenefitedfromSystemsizegrowthof2.7%year-on-yearto675,982rooms.GroupRevPARgrowthremainedrobustfortheyear,reflectingfavourablesupplyanddemanddynamicsintheUSover2012,althoughtradingwasalsoaffectedbytheimpactofEurozoneuncertaintyaswellasindustry-widechallengesinGreaterChinainthelatterpartoftheyearrelatedtothepoliticalleadershipchange.Atconstantcurrency,centraloverheadsincreasedfrom$147mto$158min2012($156matactualcurrency),reflectinginvestmentininfrastructureandcapabilitiestosupportthegrowthofthebusiness.During2012,theIHGglobalSystemincreasedby122hotels(17,634rooms).Openingsof226hotels(33,922rooms)weredrivenbycontinuedexpansionintheUS,particularlywithintheHolidayInnbrandfamilywhichopenedmorethan11,000roomsduring2012,andGreaterChina.Thelevelofhotelremovalsfellfrom198hotels(33,078rooms)in2011to104hotels(16,288rooms)in2012,asanticipatedfollowingthecompletionoftheHolidayInnrelaunch.
Attheendof2012,thepipelinetotalled1,053hotels(169,030rooms).ThecontinuedglobaldemandforIHGbrandsisdemonstratedbyover50%ofpipelineroomsbeingoutsideofTheAmericasregion,including30%inGreaterChina.Excluding25hotels(4,796rooms)signedaspartoftheUSgovernment’sPrivatizationofArmyLodgingsinitiativein2011,signingsincreasedfrom331hotels(50,628rooms)to356hotels(53,812rooms).Signingsduring2012included15hotelsfortheHUALUXEHotels&Resortsbrand,aswellasthefirstsigningfortheEVENHotelsbrand.During2012,theopeningof33,922roomscontributedtoanetpipelinedeclineof11,454rooms.Activemanagementoutofthepipelineofdealsthathavebecomedormantornolongerviablereducedthepipelineby31,344rooms,representingadecreaseof11.8%over2011.
Americas resultsRevenueandoperatingprofitbeforeexceptionalitemsincreasedby$7m(0.8%)to$837mandby$35m(7.8%)to$486mrespectively.RevPARincreasedby6.1%,with4.1%growthinaveragedailyrate.USRevPARwasup6.3%in2012despiteuncertaintyregardingthepresidentialelectionandthe‘fiscalcliff’inthelatterpartoftheyear.Franchisedrevenueincreasedby$39m(7.8%)to$541m.Royaltiesgrowthof8.7%wasdrivenbyRevPARgrowthof6.0%,including6.1%forHolidayInnExpress,togetherwithSystemsizegrowthof2.3%.Operatingprofitincreasedby$35m(8.1%)to$466m.Managedrevenuedecreasedby$27m(21.8%)to$97mandoperatingprofitdecreasedby$4m(7.7%)to$48m.Revenueandoperatingprofitincluded$34m(2011$59m)and$nil(2011$1m)respectivelyfrommanagedleases.Excludingpropertiesoperatedunderthis
arrangement,aswellasthebenefitofa$3mliquidateddamagesreceiptin2012anda$10mliquidateddamagesreceiptin2011,revenueandoperatingprofitgrewby$5m(9.1%)and$4m(9.8%)respectively.GrowthwasdrivenbyaRevPARincreaseof7.3%,including9.6%forHolidayInn.Ownedandleasedrevenuedeclinedby$5m(2.5%)to$199mandoperatingprofitgrewby$7m(41.2%)to$24m.Excludingtheimpactofdisposals,revenueincreasedby$4m(2.1%)andoperatingprofitincreasedby$8m(50.0%).TheincreaseinrevenuewasdrivenbyRevPARgrowthof6.3%,offsetbytheimpactofthepartialclosureofanownedhotelintheCaribbean.Theoperatingprofitincreaseof$7mincludeda$1myear-on-yearbenefitfromlowerdepreciationrecordedfortheInterContinentalNewYorkBarclaysincethehotelwascategorisedasheldforsaleinthefirstquarterof2011,afterwhichnodepreciationwascharged,anda$3myear-on-yearbenefitrelatingtoone-offreorganisationcostsatonehotelin2011.
Europe resultsRevenueandoperatingprofitbeforeexceptionalitemsincreasedby$31m(7.7%)to$436mandby$11m(10.6%)to$115mrespectively.RevPARincreasedby1.7%,with1.2%growthinaveragedailyratedespitechallengingeconomicconditionsacrossEurope.Franchisedrevenueincreasedby$5m(5.8%)to$91m,whilstoperatingprofitwasflatat$65m.Atconstantcurrency,revenueincreasedby$8m(9.3%)andoperatingprofitincreasedby$3m(4.6%).Growthwasmainlydrivenbyanincreaseinroyaltiesof2.7%(7.5%atconstantcurrency)reflectingRevPARgrowthof1.8%,togetherwithSystemsizegrowthof4.0%.Managedrevenueincreasedby$29mto$147m(24.6%)andoperatingprofitincreasedby$6m(23.1%)to$32m.
Summary Financial Statement
2012 was another year of significant progress with our preferred Brands driving RevPAR growth of 5.2% which, together with a 2.7% increase in hotel room count, fuelled by our continued expansion in developing markets, drove fees up an impressive 6.8%. As a result, we delivered 10% growth in operating profit before exceptional items and achieved a two percentage point increase in operating margin over last year.
42 IHG Annual Review and Summary Financial Statement 2012
Revenueandoperatingprofitincluded$80m(2011$46m)and$2m(2011$nil)respectivelyfrommanagedleases.Excludingpropertiesoperatedunderthisarrangementandonaconstantcurrencybasis,revenuedecreasedby$1m(1.4%)reflectinga4.3%decreaseinSystemsizepartiallyoffsetbyRevPARgrowthof1.0%.Onthesamebasis,operatingprofitgrewby$5m(19.2%).Intheownedandleasedestate,revenuedecreasedby$3m(1.5%)to$198mandoperatingprofitincreasedby$1m(2.0%)to$50m.Atconstantcurrencyandexcludingtheimpactofdisposals,revenueincreasedby$10m(5.1%)andoperatingprofitincreasedby$4m(8.3%).TheInterContinentalLondonParkLaneandtheInterContinentalParisLeGranddeliveredyear-on-yearRevPARgrowthof8.0%and2.5%respectively.
AMEA resultsRevenueandoperatingprofitbeforeexceptionalitemsincreasedby$2m(0.9%)to$218mandby$4m(4.8%)to$88mrespectively.RevPARincreased4.9%,with1.2%growthinaveragedailyrate,withrobusttradinginSoutheastAsiaandJapan,partlyoffsetbycontinuinguncertaintyimpactingsomemarketsintheMiddleEast.Onbothaconstantandactualcurrencybasis,franchisedrevenuedecreasedby$1m(5.3%)to$18mandoperatingprofitwasflatat$12m.Managedrevenueandoperatingprofitincreasedby$1m(0.7%)to$152mandby$3m(3.4%)to$90mrespectively.Atconstantcurrency,excludingthebenefitofa$6mliquidateddamagesreceiptin2011andafteradjustingforthedisposalofahotelassetandpartnershipinterestinAustralia,whichcontributed$3mtooperatingprofitin2011,revenueandoperatingprofitincreasedby$7m(4.8%)and$11m(14.1%)respectively.RevPARgrowthwas4.6%andalthoughyear-endSystemsizewas7.1%higherthanattheendof2011,duetothephasingofopeningstowardstheendoftheyear,roomsavailableduringtheyeargrewbyonly2.2%.Operatingprofitin2012benefitedfroma$1mincreaseinprofitfromanassociateand$2mloweryear-on-yearbaddebtexpense.Intheownedandleasedestate,revenueandoperatingprofitincreasedby$2m(4.3%)to$48mandby$1m(20.0%)to$6mrespectively.
Greater China resultsRevenueandoperatingprofitbeforeexceptionalitemsincreasedby$25m(12.2%)to$230mandby$14m(20.9%)to$81mrespectively.RevPARincreased5.4%with3.1%growthinaveragedailyrate.
Franchisedrevenueincreasedby$1m(50.0%)to$3mandoperatingprofitby$1m(33.3%)to$4m,boostedbytheopeningofthe1,224-roomHolidayInnMacaoCotaiCentral.Managedrevenueincreasedby$12m(15.6%)to$89mandoperatingprofitincreasedby$8m(18.6%)to$51m.RevPARgrowthof5.6%reflectedcontinuedeconomicgrowthintheregion,althoughthewholeindustrywasaffectedinthelatterpartoftheyearbytheonceinadecadepoliticalleadershipchangeandtheDiaoyu/Senkakuislandsterritorialdispute.TherewasalsocontinuedsignificantSystemsizegrowthforthemanagedestateintheregion(9.7%roomsgrowthin2012following14.2%roomsgrowthin2011).Ownedandleasedrevenueincreasedby$12m(9.5%)to$138mandoperatingprofitincreasedby$8m(21.6%)to$45m,withRevPARgrowthof6.7%attheInterContinentalHongKong.
Central resultsNetcentralcostsincreasedby$9m(6.1%)from$147min2011to$156min2012.Atconstantcurrency,netcentralcostsincreasedby$11m(7.5%).Themovementwasdrivenbyinvestmentininfrastructureandcapabilitiestosupportthegrowthofthebusiness.Centralrevenuemainlycomprisedtechnologyfeeincome.
Other financial itemsExceptionaloperatingitemstotalledanetlossof$4m.Exceptionalgainsincludeda$23mimpairmentreversalandthereleaseofa$9mliabilitynolongerrequired.Exceptionalchargesincluded$16mreorganisationcosts,$2mlossondisposalofaninterestinahoteland$18mwrite-offofsoftware.Netfinancialexpensesdecreasedby$8mto$54mprimarilyduetoloweraveragedebtlevels.Theeffectiverateoftaxonoperatingprofit,excludingtheimpactofexceptionalitems,was27%(201124%).Basicearningsperordinarysharein2012was189.5¢,comparedwith159.2¢in2011.Adjustedearningsperordinarysharewas141.5¢,against130.4¢in2011.TheBoardhasproposedafinaldividendperordinaryshareof43.0¢(27.7p).Withtheinterimdividendperordinaryshareof21.0¢(13.5p),thefull-yeardividendperordinarysharefor2012willtotal64.0¢(41.2p),anincreaseof16%over2011.On22October2012,aspecialdividendperordinaryshareof$1.72(108.4p)waspaidtoshareholders.
This Summary Financial Statement was approved by the Board on 18 February 2013 and signed on its behalf by Tom Singer. It does not contain sufficient information to provide as complete an understanding of the Group’s results and state of affairs as that provided in the Annual Report and Financial Statements 2012. That report may be obtained, free of charge, by writing to IHG or the Company’s Registrar, Equiniti (contact details are provided on page 59).
The auditors have issued an unqualified report on the Financial Statements containing no statement under section 498(2) or 498(3) of the Companies Act 2006. Information concerning Directors’ emoluments is shown on pages 50 to 57.
“We continued to win share by adding rooms to meet growing demand and driving up RevPAR. We have delivered good fee growth of 6.8% for the Group, driven by 2.7% net rooms growth and RevPAR outperformance in our two largest markets, the US and China.”
Tom Singer Chief Financial Officer
Capital structure and liquidity managementDuringtheyear,$472mofcashwasgeneratedfromoperatingactivities,ofwhich$133mwasinvestedincapitalexpenditure.Aftershareholderreturnsof$786m,includinga$505mspecialdividendand$107mofsharebuybacks,netdebtat31December2012was$1,074m,anincreaseovertheyearof$536m.
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Summary Financial Statement 43
Summary Financial Statement continued
SummarisedGroupincomestatement
2012 2011
Before Before exceptional Exceptional exceptional Exceptional items items Total items items TotalFortheyearended31December2012 $m $m $m $m $m $m
RevenueAmericas 837 – 837 830 – 830Europe 436 – 436 405 – 405AMEA 218 – 218 216 – 216GreaterChina 230 – 230 205 – 205Central 114 – 114 112 – 112Totalrevenue 1,835 – 1,835 1,768 – 1,768
OperatingprofitAmericas 486 23 509 451 13 464Europe 115 (4) 111 104 (39) 65AMEA 88 (5) 83 84 26 110GreaterChina 81 – 81 67 – 67Central (156) (18) (174) (147) 35 (112)Operatingprofit 614 (4) 610 559 35 594Netfinancecosts (54) – (54) (62) – (62)Profitbeforetax 560 (4) 556 497 35 532Tax (153) 142 (11) (120) 48 (72)Profitfortheyearfromcontinuingoperations 407 138 545 377 83 460
Earningsperordinaryshare(cents)Basic–continuingandtotaloperations 189.5 159.2Adjusted–continuingandtotaloperations 141.5 130.4 Dividendpershare(cents)Final–paidinrespectofprioryear 39.0 35.2Interim–paid 21.0 16.0Special–paid 172.0 –Final–proposed 43.0 39.0
WehaveexaminedtheSummaryFinancialStatementfortheyearended31December2012whichcomprisesthesummarisedGroupincomestatement,summarisedGroupstatementofcashflowsandsummarisedGroupstatementoffinancialposition.ThisstatementismadesolelytotheCompany’smembers,asabody,inaccordancewithsection428(4)oftheCompaniesAct2006.OurauditworkhasbeenundertakensothatwemightstatetotheCompany’smembersthosematterswearerequiredtostatetotheminanauditor’sstatementandfornootherpurpose.Tothefullestextentpermittedbylaw,wedonotacceptorassumeresponsibilitytoanyoneotherthantheCompanyandtheCompany’smembersasabody,forourauditwork,forthisstatement,orfortheopinionswehaveformed.
RespectiveresponsibilitiesofDirectorsandtheauditorTheDirectorsareresponsibleforpreparingtheAnnualReviewandSummaryFinancialStatementinaccordancewithapplicableUnitedKingdomlaw.OurresponsibilityistoreporttoyououropinionontheconsistencyoftheSummaryFinancialStatementwithintheAnnualReviewandSummaryFinancialStatementwiththefullannualFinancialStatements,theDirectors’RemunerationReportandtheDirectors’Report,anditscompliancewiththerelevantrequirementsofsection428oftheCompaniesAct2006andtheregulationsmadethereunder.WealsoreadtheotherinformationcontainedintheAnnualReviewandSummaryFinancialStatementandconsidertheimplicationsforourreportifwebecomeawareofanyapparentmisstatementsormaterialinconsistencieswith
theSummaryFinancialStatement.TheotherinformationcomprisesonlytheHeadlines,Chairman’sStatement,ChiefExecutive’sReview,BusinessReviews,SummaryDirectors’Report,CorporateGovernanceStatement,SummaryAuditCommitteeReportandSummaryDirectors’RemunerationReport.WeconductedourworkinaccordancewithBulletin2008/3issuedbytheAuditingPracticesBoard.OurreportontheCompany’sfullannualFinancialStatementsdescribesthebasisofouropiniononthoseFinancialStatements,theDirectors’RemunerationReportandtheDirectors’Report.
OpinionInouropiniontheSummaryFinancialStatementisconsistentwiththefullannualFinancialStatements,theDirectors’ReportandtheDirectors’RemunerationReportofInterContinentalHotelsGroupPLCfortheyearended31December2012andcomplieswiththeapplicablerequirementsofsection428oftheCompaniesAct2006,andtheregulationsmadethereunder.
Ernst&YoungLLPStatutoryAuditor,London18February2013.
Directors’statementTheauditorhasissuedunqualifiedreportsonthefullannualFinancialStatements,theauditablepartoftheDirectors’RemunerationReportandontheconsistencyoftheDirectors’ReportwiththoseannualFinancialStatements.TheirreportonthefullannualFinancialStatementsandtheauditablepartoftheDirectors’RemunerationReportcontainednostatementundersections498(2)or498(3)oftheCompaniesAct2006.
Independent Auditor’s Statement to the members of InterContinental Hotels Group PLC
44 IHG Annual Review and Summary Financial Statement 2012
SummarisedGroupstatementofcashflows
2012 2011Fortheyearended31December2012 $m $m
Cashflowfromoperations 639 623Netinterestpaid (48) (55)Taxpaidonoperatingactivities (119) (89)Netcashfromoperatingactivities 472 479Capitalexpenditure (133) (194)Proceedsfromdisposalofoperationsandotherfinancialassets 8 157Taxpaidondisposals (3) (1)Purchaseofownshares (107) –Dividendspaidtoshareholders (679) (148)Issueoflong-termbonds 632 –Decreaseinotherborrowings (99) (119)Otherfinancingmovements (76) (67)Netmovementincashandcashequivalentsintheyear 15 107Cashandcashequivalentsatbeginningoftheyear 182 78Exchangerateeffects (2) (3)Cashandcashequivalentsatendoftheyear 195 182
SummarisedGroupstatementoffinancialposition
2012 201131December2012 $m $m
ASSETS Property,plantandequipment 1,056 1,362Goodwillandintangibleassets 447 400Investmentinassociatesandjointventures 84 87Retirementbenefitassets 99 21Otherfinancialassets 155 156Non-currenttaxassets 228 147Totalnon-currentassets 2,069 2,173Inventories 4 4Tradeandotherreceivables 422 369Currenttaxreceivable 31 20Derivativefinancialinstruments 2 3Otherfinancialassets 6 –Cashandcashequivalents 195 182Totalcurrentassets 660 578Non-currentassetsclassifiedasheldforsale 534 217Totalassets 3,263 2,968
LIABILITIES Loansandotherborrowings (16) (21)Tradeandotherpayables (709) (707)Provisions (1) (12)Currenttaxpayable (54) (120)Totalcurrentliabilities (780) (860)Loansandotherborrowings (1,242) (670)Derivativefinancialinstruments (19) (39)Retirementbenefitobligations (187) (188)Tradeandotherpayables (563) (497)Provisions (1) (2)Deferredtaxliabilities (93) (97)Totalnon-currentliabilities (2,105) (1,493)Liabilitiesclassifiedasheldforsale (61) (60)Totalliabilities (2,946) (2,413)Netassets 317 555
IHGshareholders’equity 308 547Non-controllinginterest 9 8Totalequity 317 555
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Summary Financial Statement 45
Board of DirectorsPatrickCescauNon-ExecutiveChairmanChairmanoftheNominationCommitteeAppointedNon-ExecutiveChairmaninJanuary2013.AlsoNon-ExecutiveDirectorofInternationalConsolidatedAirlinesGroup,S.A.andtheSeniorIndependentDirectorandNon-ExecutiveDirectorofTescoPLC.TrusteeoftheLeverhulmeTrustandChairmanoftheStJudeIndiaChildren’sCharity.FormerlyaSeniorIndependentDirectorandNon-ExecutiveDirectorofPearsonPLCandaDirectoratINSEAD.
RichardSolomonsChiefExecutiveAppointedChiefExecutiveinJuly2011.JoinedtheGroupin1992andheldanumberofseniorfinancialandoperationalroleswithhispreviousroleasChiefFinancialOfficerandHeadofCommercialDevelopmentandformerlyasChiefOperatingOfficerofTheAmericasHotelsdivision.ServesontheExecutiveCommitteeoftheWorldTravel&TourismCouncil.
TomSingerChiefFinancialOfficerAppointedChiefFinancialOfficerinSeptember2011.JoinedtheGroupfromBupa,wherehewasGroupFinanceDirectorandamainboardmember.PreviouslyGroupFinanceDirectorandChiefOperatingOfficeratWilliamHillPLCandFinanceDirectoratMossBrosGroupPLC.
KirkKinsellPresident,TheAmericasAppointedaDirectorinAugust2010.JoinedtheGroupin2002.AppointedanExecutiveCommitteememberin2007andwasPresident,Europe,MiddleEastandAfricauntilJune2011.ResponsibleforthebusinessdevelopmentandperformanceofallthehotelbrandsandpropertiesinTheAmericasregion.
TracyRobbinsExecutiveVicePresident,HumanResourcesandGroupOperationsSupportAppointedaDirectorinAugust2011.JoinedtheGroupinDecember2005fromCompassGroupPLC.Responsibleforglobaltalentmanagement,leadershipdevelopment,employeerewardstrategyandimplementation,organisationalcapabilityandoperationssupport.
DavidKapplerSeniorIndependentNon-ExecutiveDirectorChairmanoftheAuditCommittee AppointedaDirectorandSeniorIndependentDirectorinJune2004.HeisalsoaNon-ExecutiveDirectorofShireplc.FormerlyChiefFinancialOfficerofCadburySchweppesplcandNon-ExecutiveChairmanofPremierFoodsplc.AmemberoftheEuropeAdvisoryCouncilofTrilanticCapitalPartnersandChairmanofADS2BrandsLimited.
JenniferLaingIndependentNon-ExecutiveDirectorChairmanoftheCorporateResponsibilityCommittee AppointedaDirectorinAugust2005.Hasover30years’experienceinmarketingandadvertisingandwas,until2007,AssociateDean,ExternalRelationsatLondonBusinessSchool.AlsoservesasaNon-ExecutiveDirectorofHudsonGlobal,Inc.,andPremierFoodsplc.
JonathanLinenIndependentNon-ExecutiveDirector AppointedaDirectorinDecember2005.WasformerlyViceChairmanoftheAmericanExpressCompany.ServesasaNon-ExecutiveDirectorofYum!Brands,Inc.andofModernBank,N.A.,andonanumberofUScouncilsandadvisoryboards.
LukeMayhewIndependentNon-ExecutiveDirectorChairmanoftheRemunerationCommittee AppointedaDirectorinJuly2011.ANon-ExecutiveDirectorofBramblesLimited.PreviouslyservedontheBoardofJohnLewisPartnershipandasManagingDirectoroftheDepartmentStoreDivision.WasaNon-ExecutiveDirectorofWHSmithPLCandChairmanofPetsatHomeGroupLimited.
DaleMorrisonIndependentNon-ExecutiveDirector AppointedaDirectorinJune2011.AfoundingpartnerofTriPointeCapitalPartners.WaspreviouslyPresidentandChiefExecutiveOfficerofMcCainFoodsLimited.CurrentlyaNon-ExecutiveDirectorofInternationalFlavors&FragrancesInc.,andChairmanofFindusGroupLimited.
YingYehIndependentNon-ExecutiveDirector AppointedaDirectorinDecember2007.WaspreviouslyVicePresidentandChairman,GreaterChinaRegion,NalcoCompanyandChairmanandPresident,NorthAsiaRegion,President,BusinessDevelopment,AsiaPacificRegionandVicePresident,EastmanKodakCompany.AlsoaNon-ExecutiveDirectorofABVolvo,ABBLtdandSamsoniteInternationalS.A.
AuditCommitteememberCorporateResponsibilityCommitteememberNominationCommitteememberRemunerationCommitteemember
The Board of Directors and Executive Committee
Lefttoright:LarryLight,DaleMorrison,JenniferLaing,RichardSolomons,YingYeh,PatrickCescau,JonathanLinen,LukeMayhew,EricPearson,
46 IHG Annual Review and Summary Financial Statement 2012
KeithBarrChiefExecutive,GreaterChinaJoinedtheGroupin2000.BecameChiefExecutive,GreaterChinainApril2011.ResponsibleforthebusinessdevelopmentandperformanceofallthehotelbrandsandpropertiesintheGreaterChinaregion.
AngelaBravChiefExecutive,EuropeJoinedtheGroupin1988.AppointedChiefExecutive,EuropeinAugust2011.ResponsibleforthebusinessdevelopmentandperformanceofallthehotelbrandsandpropertiesinEurope.
LarryLightChiefBrandsOfficerJoinedtheGroupin2012.FormerlyChiefMarketingOfficerforMcDonald’s.ResponsibleforbuildingontheGroup’sstrategyofdevelopingandnurturingapowerfulportfolioofpreferredBrands.
EricPearsonExecutiveVicePresidentandChiefInformationOfficerJoinedtheGroupin1997.AppointedExecutiveVicePresidentandChiefInformationOfficerin2012.Responsibleforglobaltechnology,includingITsystemsandinformationmanagement,throughouttheGroup.
JanSmitsChiefExecutive,Asia,MiddleEastandAfricaJoinedtheGroupin2002.BecameChiefExecutive,Asia,MiddleEastandAfricainAugust2011.ResponsibleforthebusinessdevelopmentandperformanceofallthehotelbrandsandpropertiesinAsia,MiddleEastandAfrica.
GeorgeTurnerExecutiveVicePresident,GeneralCounselandCompanySecretaryJoinedtheGroupin2008fromImperialChemicalIndustriesPLC.AppointedExecutiveVicePresident,GeneralCounselandCompanySecretaryinJanuary2009.Responsibleforcorporategovernance,riskmanagement,insurance,regulatory,internalaudit,legal,corporateresponsibilityandpublicaffairs.
StevenSickelInterimGlobalHeadofSalesandDistribution*JoinedtheGroupin2000.SinceAugust2011,Stevenhasinterimresponsibilityforrevenuemanagement,revenuesystemsandworldwidesales,inadditiontohisexistingresponsibilitiesasSeniorVicePresident,DistributionRelationshipMarketing.Previously,hewasManagingDirector,LoyaltyMarketingatContinentalAirlinesfor8years.
Executive CommitteeInadditiontotheExecutiveDirectorsontheBoard,theExecutiveCommitteecomprises:
The Board of Directors and Executive Committee
GeorgeTurner,KeithBarr,TracyRobbins,StevenSickel,KirkKinsell,AngelaBrav,JanSmits,TomSingerandDavidKappler.
InApril2013KennethMacPhersonwilljointheGroupasChiefExecutive,GreaterChinahavingpreviouslybeenGeneralManagerandBoardDirectorofSichuanShuijingfangCompanyLtd,aDiageojointventureinChina.Witheffectfrom1June2013KeithBarrwillbeappointedtothenewlycreatedpositionofChiefCommercialOfficer,responsibleforbrands,sales,marketinganddistribution,andwillremainamemberoftheExecutiveCommittee.DuringthetransitionLarryLightwillcontinueinhisroleasChiefBrandsOfficerandasamemberoftheExecutiveCommittee.FollowingthetransitionLarrywillstayonasaseniorIHGadvisor.
*StevenSickel,whohasbeenaninterimmemberoftheExecutiveCommittee,willreturntohisfull-timeroleleadingDistributionRelationshipMarketinginJune2013.
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The Board of Directors and Executive Committee 47
PrincipalactivitiesInterContinentalHotelsGroupPLC(theCompany)istheholdingcompanyoftheInterContinentalHotelsGroup(theGroup).TheGroupfranchises,manages,ownsandleasesover4,600hotels,withnearly676,000guestroomsinnearly100countriesandterritoriesaroundtheworld.AreviewoftheperformanceoftheGroupiscontainedintheChairman’sStatementandtheChiefExecutive’sReviewonpages4to7,theBusinessReviewspresentedonpages8to41andintheSummaryFinancialStatementsonpages42to45.
AnnualGeneralMeeting(AGM)TheNoticeconveningtheAGMtobeheldat11.00amonFriday,24May2013iscontainedinacircularsenttoshareholdersatthesametimeasthisAnnualReview.
ResultsanddividendsTheoperatingprofitbeforeexceptionalitemswas$614m.Aninterimdividendof13.5pencepershare(21.0centsperADR)waspaidon28September2012.Aspecialdividendof108.4pencepershare($1.72perADR)waspaidon22October2012.TheDirectorsarerecommendingafinaldividendof27.7pencepershare(43.0centsperADR)tobepaidon31May2013toshareholdersontheRegisterofMembersatthecloseofbusinesson22March2013.
SharecapitalTheCompany’sissuedsharecapitalat31December2012consistedof268,325,071ordinarysharesof14194 ⁄329penceeach.Therearenospecialcontrolrightsorrestrictionsonsharetransferattachingtotheseordinaryshares.Duringtheyear,noawardsorgrantsoversharesweremadethatwouldbedilutiveoftheCompany’sordinarysharecapital.
ShareissuesandbuybacksOn7August2012,theCompanyannounceda$1bnreturnoffundstoshareholdersviaaspecialdividendof$0.5bnandshareconsolidationona14for15basisandasharebuybackprogrammeof$0.5bn.ThesharebuybackauthorityremainsinforceuntiltheAGMin2013,andaresolutiontorenewtheauthoritywillbeputtoshareholdersatthatAGM.
SubstantialshareholdingsAsat31December2012and18February2013,theCompanyhadbeennotifiedofthefollowingsignificantholdingsinitsordinaryshares:
AsatShareholder 18February2013
CedarRockCapitalLimited 5.07%BlackRock,Inc. 5.02%Legal&GeneralGroupplc 3.96%
BoardofDirectorsBiographicaldetailsofcurrentBoardmembersareshownonpages46and47.ExecutiveDirectorshaveservicecontractsandNon-ExecutiveDirectorshavelettersofappointment.
TheBoardmayexerciseallthepowersoftheCompany.TheGroupmaintainsinsurancecoverforandhasprovidedindemnitiestoallofitsDirectorsandofficers,aspermittedbytheCompaniesAct2006.
DetailsofthebeneficialinterestsinsharesoftheCompany,heldbyDirectorswhowereontheBoardattheyearendareshownbelow:
Asat Asat 31December2012 31December2011 ordinaryshares1 ordinaryshares1
ExecutiveDirectors KirkKinsell 155,6282 109,547TracyRobbins 85,703 43,108TomSinger 20,846 –RichardSolomons 322,379 252,166Non-ExecutiveDirectors PatrickCescau3 – –DavidKappler 1,308 1,400JenniferLaing 3,148 3,373JonathanLinen 6,8534 7,343LukeMayhew 1,866 2,000DaleMorrison 4,2334 –DavidWebster3 33,438 35,828YingYeh – –
1 TheseshareholdingsincludeallbeneficialinterestsandthoseheldbyDirectors’spousesandotherconnectedpersons.NoneoftheDirectorshaveabeneficialinterestinthesharesofanysubsidiary.TheseshareholdingsdonotincludeExecutiveDirectors’entitlementstoshareawardsundertheCompany’sshareplans,whicharesetoutseparatelyintheSummaryDirectors’RemunerationReportonpages50to57.
2 155,034ordinarysharesand594AmericanDepositaryReceipts.
3 PatrickCescauwasappointedasaNon-ExecutiveChairmanon1January2013followingtheretirementofDavidWebsteron31December2012.
4 HeldintheformofAmericanDepositaryReceipts.
EmployeesIHGdirectlyemployedanaverageof7,981peopleworldwideduring2012,whosecostsarebornebytheGroup.WhenthewholeIHGestateistakenintoaccount(includingstaffworkinginthefranchisedandmanagedhotels)morethan350,000peopleworkedgloballyacrossallIHG’sbrandsat31December2012.
TheGroupiscommittedtoprovidingemployeeswithequalityofopportunity,withoutdiscrimination.Greatemphasisisplacedonemployeecommunications,particularlyonmattersrelatingtotheGroup’sbusinessanditsperformance.
CharitableandpoliticaldonationsIn2012,theGroupdonated$1,015,000insupportofcommunityinitiativesandcharitablecauses.ThisfigureincludescontributionsfromIHGemployeesandguests.Nopaymentsweremadeforpoliticalpurposes.
AuditorsTheDirectorsconfirmthattheyhavetakenstepstomakethemselvesawareofrelevantauditinformation.NoneoftheDirectorsareawareofanyrelevantauditinformationwhichhasnotbeendisclosedtotheauditors.
ThereappointmentofErnst&YoungLLPasauditorsoftheCompanywillbeputtoshareholdersattheAGM.
GoingconcernAttheendof2012,theGroupwastradingwithinitsbankingcovenantsanddebtfacilities.IHG’sfeebasedmodelandwidegeographicspreadmeansthatitiswellplacedtomanagethroughuncertaintimes.
TheFinancialStatementsfortheyearended31December2012havethereforebeenpreparedonthegoingconcernbasis.
48 IHG Annual Review and Summary Financial Statement 2012
Summary Directors’ Report
TheBoardiscommittedtocompliancewithalltheprinciplesandprovisionssetoutintheUKCorporateGovernanceCode(Code)andconsidersthattheCompanyhascompliedwithitsrequirementsthroughouttheyearended31December2012.
TheBoardofDirectorsTheBoardisresponsibletotheshareholdersforthestrategicdirection,development,performanceandcontroloftheGroup.ItalsoensuresthatthenecessaryfinancialandhumanresourcesareinplacefortheGrouptomeetitsobjectives.During2012eightBoardmeetingswereheld.
DavidWebsterwasNon-ExecutiveChairmanthroughouttheyear.InMay2012DavidWebsternotifiedtheBoardofhisintentiontoretireandstepdownasNon-ExecutiveChairmanwitheffectfrom31December2012.InJune2012GrahamAllanretiredfromtheBoard,AuditCommittee,NominationCommitteeandCorporateResponsibilityCommitteeandinNovember2012DaleMorrisonwasappointedtotheCorporateResponsibilityCommittee.TheprogressiverefreshingoftheBoardensuresthatwehaveappropriatecontinuationandamulti-skilledanddiverseBoard.
TheBoardiscomprisedoffourExecutiveDirectorsandateamofsevenexperiencedindependentNon-ExecutiveDirectorsrepresentastrongsourceofadviceandjudgement.TogethertheBoardhasabroadrangeofskills,knowledgeandexperienceandrepresentawidegeographicalspread.
ThescheduleofmatterswhicharereservedfortheBoardareavailableontheCompany’swebsiteatwww.ihgplc.com/investorsundercorporategovernance.
CommitteesTheBoardCommitteesinclude:AuditCommittee;CorporateResponsibilityCommittee;NominationCommittee;andRemunerationCommittee.TheAudit,NominationandRemunerationCommitteesconsistwhollyofNon-ExecutiveDirectors.TheChairmanoftheBoardisamemberoftheNominationCommitteeonly.ThetermsofreferenceoftheseCommitteeswerereviewedduring2012toensurethattheycontinuetoreflectbestpracticeandareavailableontheCompany’swebsiteatwww.ihgplc.com/investorsundercorporategovernance/committeesorfromtheCompanySecretary’sofficeonrequest.
InductionprogrammesarepreparedfornewDirectorsandongoingtraininganddevelopmentneedsforallDirectorsarekeptunderreview.
The2012BoardperformanceevaluationoftheBoardanditsCommitteeswasconductedbyanindependentexternalfacilitator,LintstockLimited.ItinvolvedthecompletionofcomprehensivequestionnairesinwhichDirectorsandtheCompanySecretarywereaskedtoevaluatetheBoard,eachofitsCommitteesandtheirrespectiveChairmenandtheChairmanoftheBoard.
ThefeedbackconfirmedthattheBoardandeachofitsCommitteescontinuetooperateeffectivelyandthateachDirectorcontinuestomakeaneffectivecontributionandretainsastrongcommitmenttotherole.
TheDirectorshaveagreedtoretireateachAnnualGeneralMeeting(AGM)andofferthemselvesforre-electionannuallyinlinewiththeCoderecommendations.
SeniorIndependentDirectorDavidKapplerwasSeniorIndependentDirectorthroughouttheyear.Hisroleincludesbeingavailabletoliaisewithshareholderswhohaveconcernsthattheyfeelhavenotbeenaddressedthroughthenormalchannels,beingasoundingboardfortheChairmanandleadingtheperformanceevaluationoftheChairman.
CompanySecretaryAllDirectorshaveaccesstotheadviceandservicesoftheCompanySecretary.HisresponsibilitiesincludeadvisingtheBoardoncorporategovernance,andforensuringgoodinformationflowstotheBoardanditsCommitteesandbetweentheExecutiveCommitteeandtheNon-ExecutiveDirectors.HealsofacilitatestheinductionofnewDirectorsandtheregularupdatingandrefreshingofallDirectors’skillsandknowledge.
InternalcontrolandriskmanagementTheBoardhasultimateresponsibilityfortheGroup’ssystemofinternalcontrolandriskmanagementandforreviewingitseffectiveness.Inordertodischargethatresponsibility,theBoardhasestablishedtheproceduresnecessarytoapplytheCode,includingclearoperatingprocedures,linesofresponsibilityanddelegatedauthorities.
Fortheyearended31December2012,theBoardhasconductedareviewoftheeffectivenessofthesystemofinternalcontrolandriskmanagement.Thesystemisdesignedtomanagetheriskoffailuretoachievebusinessobjectives,anditcanonlyprovidereasonableandnotabsoluteassurance.WhilstareasforcontinuousimprovementhavebeenidentifiedandactionsinitiatedasaresultoftheGroup’sprocesses,nosignificantshortcomingshavebeenidentifiedfromthe2012riskassessments.
ShareholderrelationsTheGroupreportsformallytoshareholderstwiceayearandreleasesquarterlyresults.Inaddition,regularmeetingsareheldwithmajorinstitutionalshareholderstodiscuss,usingpubliclyavailableinformation,progressofthebusiness,itsperformance,plansandobjectives.TheChairman,theSeniorIndependentDirectorandotherNon-ExecutiveDirectorsareavailabletomeetwithmajorshareholderstounderstandtheirissuesandconcernsandtodiscussgovernanceandstrategy.
TheAGMprovidesausefulforumforone-to-onecommunicationwithprivateshareholders,manyofwhomarealsoguestsinourhotels.InformationofinteresttoinvestorsisalsomaintainedontheCompany’swebsiteatwww.ihgplc.com/investors
SummaryAuditCommitteeReportTheAuditCommittee,whichischairedbyafinancialexpert,supportstheBoardinmeetingitsresponsibilitiesinrelationtotheintegrityoftheGroup’sfinancialstatementsandassociatedannouncements,theadequacyofinternalcontrolandriskmanagementsystemsandtheappointmentandworkoftheinternalandexternalauditors.TheexternalauditorsandtheHeadofGlobalInternalAuditbothhavetheopportunitytomeetprivatelywiththeCommittee.
Duringtheyear,theCommittee’sdeliberationsincludedawiderangeofmattersaddressingallitsmainareasofresponsibility.TheCommittee’smainfocuswastoreviewthequarterly,interimandfull-yearfinancialresultsandtoreviewtheeffectivenessofinternalcontrol,financialreportingandriskmanagementprocesses,throughreportsandpresentationsreceivedfromGlobalInternalAudit(GIA),theexternalauditorsandmanagement.ConsiderationwasalsogiventoGIA’sannualinternalauditplan,disclosurecontrols,developmentsincorporategovernanceandaccountingstandardsintheUKandUSandsignificantincidentsoffraudandwhistleblowing.
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Summary Directors’ Report and Corporate governance 49
Corporate governance
IntroductionThis year, 2013, is a year of transition for directors’ remuneration reports. We have prepared this report before new final Government regulations on executive remuneration disclosure are issued. However, we have reflected as much as is practical of the direction and spirit of the draft regulations in both the content and structure of the full 2012 Directors’ Remuneration Report from which this summary report is extracted.
We have historically tried to make the report transparent and easy to read and in recent years already included, for example, the single figure for Executive Directors’ remuneration and a remuneration policy summary table.
Executive Director remuneration at IHG has evolved during 2012:
• the measures under the Annual Bonus Plan (ABP) have been changed for Executive Directors in 2013. To distinguish it from the previous measures, we refer to it as the Annual Performance Plan (APP). Although not a radical change, the APP does align annual incentives more closely to the key elements of our strategic priorities of Brands, People and Delivery; and
• the 2010/12 Long Term Incentive Plan (LTIP), which will vest in 2013, is the last LTIP using the previous measures. The 2011/13 LTIP, which vests in 2014, is the first LTIP including the new corporate performance measures of net rooms growth and RevPAR.
Remuneration for Executive Directors in 2012 reflects another year of strong corporate results, as shown in the table below:
2012 2011 2010
EBIT +9.8% +25.9% +22.3%Adjusted EPS* +21.7% +2.5% +9.6%TSR* +28.2% +29.8% +8.0%
* Annualised three-year changes.
Remuneration has reflected these results with an ABP award just above target for 2012 and a maximum vesting of the 2010/12 LTIP cycle.
We continually keep all aspects of remuneration under review and listen to the views of shareholders, the Government and other
stakeholders. We believe our current approach to remuneration is responsible and appropriate as it:
• is structured to drive execution of our business strategy;
• aligns reward with the creation of shareholder value;
• allows the Company to recruit and retain talent in a competitive global sector;
• incorporates measures and safeguards to ensure that high rewards only follow strong, balanced results; and
• incentivises the delivery of long-term, sustainable business growth and shareholder value, rather than the pursuit of unsustainable short-term results.
The targets for 2013 are stretching and will require a strong corporate performance to achieve similar levels of remuneration.
Luke MayhewChairman of the Remuneration Committee 18 February 2013
Summary Directors’ Remuneration Report glossary of terms
ABP Annual Bonus Plan
APP Annual Performance Plan
DB Defined Benefit
DC Defined Contribution
DJGH index Dow Jones Global Hotels index
EBIT Earnings before interest and tax
EPS Earnings per share
ICETUS InterContinental Executive Top-Up Scheme
IC Plan InterContinental Hotels UK Pension Plan
LTIP Long Term Incentive Plan
OPR Overall performance rating
RevPAR Revenue per available room
TSR Total Shareholder Return
Summary of IHG’s Executive Director remuneration policy for 2013
Fixed remuneration Variable remuneration
SalaryPensionBenefits
Annual incentive – APP50% cash and 50% shares deferred for three yearsLinked to individual and company achievement using performance measures relating to:– Brands;– People; and– Delivery.
Long-term incentive – LTIPShare awards vest after three years if performance conditions are met:– 25% relative net rooms growth;– 25% relative RevPAR growth; and– 50% relative TSR v the DJGH index.
Minimum shareholding requirement
Corporate performance indicators 2012 2011 2010Operating profit before exceptional items +9.8%
$614m†
+25.9%$559mt
+22.3% $444m
Full-year dividend (excluding any special dividends and capital returns) 64 cents (41.2p) per share
55 cents (34.5p) per share
48 cents (30.0p) per share
Three-year total TSR (annualised) +28.2% +29.8% +8.0%
Three-year adjusted EPS (annualised) +21.7% +2.5% +9.6%
Budgeted salary increase (US and UK corporate employees) 3.0% 3.0% 2.9%†�Includes one significant liquidated damages receipt in 2012 of $3m in The Americas.t�Includes two significant liquidated damages receipts in 2011; $10m in The Americas and $6m in Asia, Middle East and Africa.
50� IHG Annual Review and Summary Financial Statement 2012
Summary Directors’ Remuneration Report
ApproachformembersoftheExecutiveCommitteeMembersoftheExecutiveCommitteearerewardedonthesamebasisastheExecutiveDirectors,participatinginthesameincentiveplansandwithasimilarsplitbetweenfixedandvariableremuneration,andbetweencashandshares.
Keychangesin2012Changestotheannualincentiveforseniorexecutives,includingtheExecutiveDirectors,wereapprovedbytheCommitteefor2013,withtheobjectiveofmorecloselyaligningrewardtothedeliveryofourstrategicobjectivesofBrands,PeopleandDelivery.
FactorstakenintoaccountindeterminingpayInmakingdecisionsinrelationto2012pay,theCommitteetookintoaccount:
•theachievementofcorporateperformancetargetsundertheABPandLTIP(seethetablesonpages55and56);
•anappropriatemixoffixedandvariablepay,withanemphasisondrivingperformancethroughapproximatelytwo-thirdsoftotalpaybeingvariable;
•payandconditionselsewhereintheGroup,includingtheaveragebudgetedsalaryincreasefortheemployeepopulation(seethetableonthepreviouspage);and
•thecorporateperformanceindicatorsshowninthetableonthepreviouspage.
A–KeyremunerationprinciplesIHG’sexecutiveremunerationprinciplesaredesignedtodrivethedeliveryofstrategicobjectivesby:
•attractingandretaininghigh-qualityexecutivesinanenvironmentwherecompensationisbasedonglobalmarketpractice;
•aligningrewardsforexecutiveswiththeachievementofbusinessperformancetargets,strategicobjectivesandreturnstoshareholders;
•supportingequitabletreatmentbetweenmembersofthesameexecutiveteam;and
•facilitatingglobalassignmentsandrelocations.
IHG’sremunerationstructureforseniorexecutivesplacesastrongemphasisonperformance-relatedreward.TheCommitteebelievesthatitisimportanttorewardmanagement,includingtheExecutiveDirectors,fortargetsachieved,providedthosetargetsarestretching.
B–LinkwithstrategyOurstrategy(summarisedbelow)isthedriverofourrewardstructure.ThecurrentperformancemeasuresusedinIHG’sincentiveplansarealignedwithourstrategicpriorities,whichwillenableustoachieveourVisionofbecomingoneofthegreatcompaniesintheworldbycreatingGreatHotelsGuestsLove.
Where we compete How we win
Relevant consumer segments
most attractive markets
appropriate business model
Responsible Business
Long Term Incentive PlanMeasuresbalancethequalityofhotels
withthespeedatwhichwegrow:
Relative net rooms growthsupports our business model, segment
and market strategies to grow system size over three years
Relative RevPAR growthReflects the sustainable power of our Brands, scale and experience and engaged workforce
Focusses growth on quality rooms in key markets
Relative TSRprovides alignment with shareholder returns
Annual Performance PlanMeasuresprovidefocusonkeydriversofsustainablegrowth:
HeartbeatIncreases guest satisfaction as an
indicator of the strength of our Brands
Engagement Increases the engagement of our
people who bring our Brands to life
EBITprovides annual focus on earnings growth
driven by core operating inputs, namely rooms growth, RevpaR, fee revenue
and margins
Brands
People
Delivery
portfolio of preferred Brandstalented people
Best-in-class deliveryResponsible Business
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Summary Directors’ Remuneration Report 51
C–RemunerationpolicysummaryThefollowingtableshowsasummaryoftheindividualelementsofremunerationprovidedtotheExecutiveDirectorsfor2013.TheAPPreplacestheABPforseniorexecutivesfrom2013.
Rewardelement Purposeandlinktostrategy Operation Opportunity Performancemetrics Changesinyear
Salary(cash)
Recognisesthemarketvalueoftheroleandtheindividual’sskill,performanceandexperience.
Reviewedannuallyandfixedfor12monthsfrom1April.
Committeeconsiders:•businessandindividualperformance;•currentremunerationagainstinternalandexternal
benchmarks;and•averagesalaryincreasesforthewiderIHGworkforce.
Whenexternalbenchmarkingisused,thecomparatorgroupsarechosenhavingregardto:•size–marketcapitalisation,turnover,profitsandthe
numberofemployees;•diversityandcomplexityofthebusiness;•geographicalspreadofthebusiness;and•relevancetothehotelindustry.
Determinedannuallyonthefactorssetouttotheleft
None Directors’salariesincreasedbetween2.5%-3%in2012
APP
(50%cashand50%shares)
Drivesandrewardsannualperformanceagainstbothfinancialandnon-financialmetrics.
AlignsindividualsandteamswithkeystrategicprioritiesofBrands,PeopleandDelivery.
Alignsshort-termannualperformancewithstrategytogeneratelong-termreturnstoshareholders.
Takesintoaccountpersonalperformanceofindividuals.
Reviewedannuallywithtargetssetinlinewithstrategicobjectives.
Regionalaswellasglobaltargetsareusedwhenappropriate.
PaymentisdeterminedbytheCommittee,whichhascertainspecifieddiscretionsoverawardlevels,aftertheendoftheyear.
Target=115%ofsalary
Maximum=200%ofsalary
20%Brands:year-on-yearimprovementinguestsatisfaction
10%People:year-on-yearimprovementinemployeeengagement
70%Delivery:EBITvtarget
Alltargetsmeasuredoveroneyear
APPforseniorexecutivesfrom2013
LTIP
(shares)
Drivesandrewardsdeliveryofsustainedlong-termperformanceonmeasuresthatarealignedwiththeinterestsofshareholders.
AnnualawardsoverIHGshares,whichvestafterthreeyears,subjecttotheachievementofcorporateperformancetargets.
Reviewedannuallywithtargetssetinlinewithstrategicobjectives.VestingisconfirmedbytheCommitteeaftertheendofthevestingperiod,withdiscretiontoreducevestinglevelifthequalityoftheunderlyingperformanceoftheCompanyisnotsatisfactory.
Maximumfor2013/15LTIPcycle=205%ofsalary
Willnotexceedthreetimesannualsalaryotherthaninexceptionalcircumstances
25%relativenetroomsgrowthand25%relativeRevPARgrowth(bothmeasuredvcomparatorgroup):•20%thresholdvestingifequaltoaveragegrowthof
comparatorgroup;•maximumvestingifrankedas1stinthecomparator
group;and•straight-linevestinginbetween.
50%relativeTSR(vDJGHindex):•20%thresholdvestingifequaltoindex;•maximumvestingif8%ormoreperyearaheadofindex;and•straight-linevestinginbetween.
Alltargetsmeasuredoverathree-yearperformanceperiod
Nonein2012
Pension Helpsrecruitandretain.
Rewardslong-termindividualperformance.
Thefollowingplansareoperated:•forUKexecutives,theexecutivesectionofthe
InterContinentalHotelsUKPensionPlan(ICPlan),whichhasadefinedbenefitsection(UKDBPlan)andadefinedcontributionsection(UKDCPlan);
•forUKexecutives,theInterContinentalExecutiveTop-UpScheme(ICETUS);
•forUSexecutives,aDC401(k)Plan(US401(k)Plan)andaDCDeferredCompensationPlan(USDeferredCompensationPlan);and
•fornon-UKandnon-USexecutives,theInterContinentalHotelsGroupInternationalSavingsandRetirementPlan,andotherlocalplans.
AcashallowanceinlieuofpensionbenefitsisofferedforUKexecutives.
UKDBPlan:1/30thaccrualrate
UKDCPlan:7.5%employeecontributionwith30%matchingCompanycontribution
US401(k)Plan:2%-75%employeecontributionwith4%matchingCompanycontribution
USDeferredCompensationPlan:upto75%employeecontributionwith2%matchingCompanycontributionand4%-20%additionalCompanycontributionifcertainconditionsaremet
None Nonein2012
UKDBPlanwillclosetofutureaccrualforexistingmemberswitheffectfrom1July2013
52 IHG Annual Review and Summary Financial Statement 2012
Summary Directors’ Remuneration Report continued
Rewardelement Purposeandlinktostrategy Operation Opportunity Performancemetrics Changesinyear
Salary(cash)
Recognisesthemarketvalueoftheroleandtheindividual’sskill,performanceandexperience.
Reviewedannuallyandfixedfor12monthsfrom1April.
Committeeconsiders:•businessandindividualperformance;•currentremunerationagainstinternalandexternal
benchmarks;and•averagesalaryincreasesforthewiderIHGworkforce.
Whenexternalbenchmarkingisused,thecomparatorgroupsarechosenhavingregardto:•size–marketcapitalisation,turnover,profitsandthe
numberofemployees;•diversityandcomplexityofthebusiness;•geographicalspreadofthebusiness;and•relevancetothehotelindustry.
Determinedannuallyonthefactorssetouttotheleft
None Directors’salariesincreasedbetween2.5%-3%in2012
APP
(50%cashand50%shares)
Drivesandrewardsannualperformanceagainstbothfinancialandnon-financialmetrics.
AlignsindividualsandteamswithkeystrategicprioritiesofBrands,PeopleandDelivery.
Alignsshort-termannualperformancewithstrategytogeneratelong-termreturnstoshareholders.
Takesintoaccountpersonalperformanceofindividuals.
Reviewedannuallywithtargetssetinlinewithstrategicobjectives.
Regionalaswellasglobaltargetsareusedwhenappropriate.
PaymentisdeterminedbytheCommittee,whichhascertainspecifieddiscretionsoverawardlevels,aftertheendoftheyear.
Target=115%ofsalary
Maximum=200%ofsalary
20%Brands:year-on-yearimprovementinguestsatisfaction
10%People:year-on-yearimprovementinemployeeengagement
70%Delivery:EBITvtarget
Alltargetsmeasuredoveroneyear
APPforseniorexecutivesfrom2013
LTIP
(shares)
Drivesandrewardsdeliveryofsustainedlong-termperformanceonmeasuresthatarealignedwiththeinterestsofshareholders.
AnnualawardsoverIHGshares,whichvestafterthreeyears,subjecttotheachievementofcorporateperformancetargets.
Reviewedannuallywithtargetssetinlinewithstrategicobjectives.VestingisconfirmedbytheCommitteeaftertheendofthevestingperiod,withdiscretiontoreducevestinglevelifthequalityoftheunderlyingperformanceoftheCompanyisnotsatisfactory.
Maximumfor2013/15LTIPcycle=205%ofsalary
Willnotexceedthreetimesannualsalaryotherthaninexceptionalcircumstances
25%relativenetroomsgrowthand25%relativeRevPARgrowth(bothmeasuredvcomparatorgroup):•20%thresholdvestingifequaltoaveragegrowthof
comparatorgroup;•maximumvestingifrankedas1stinthecomparator
group;and•straight-linevestinginbetween.
50%relativeTSR(vDJGHindex):•20%thresholdvestingifequaltoindex;•maximumvestingif8%ormoreperyearaheadofindex;and•straight-linevestinginbetween.
Alltargetsmeasuredoverathree-yearperformanceperiod
Nonein2012
Pension Helpsrecruitandretain.
Rewardslong-termindividualperformance.
Thefollowingplansareoperated:•forUKexecutives,theexecutivesectionofthe
InterContinentalHotelsUKPensionPlan(ICPlan),whichhasadefinedbenefitsection(UKDBPlan)andadefinedcontributionsection(UKDCPlan);
•forUKexecutives,theInterContinentalExecutiveTop-UpScheme(ICETUS);
•forUSexecutives,aDC401(k)Plan(US401(k)Plan)andaDCDeferredCompensationPlan(USDeferredCompensationPlan);and
•fornon-UKandnon-USexecutives,theInterContinentalHotelsGroupInternationalSavingsandRetirementPlan,andotherlocalplans.
AcashallowanceinlieuofpensionbenefitsisofferedforUKexecutives.
UKDBPlan:1/30thaccrualrate
UKDCPlan:7.5%employeecontributionwith30%matchingCompanycontribution
US401(k)Plan:2%-75%employeecontributionwith4%matchingCompanycontribution
USDeferredCompensationPlan:upto75%employeecontributionwith2%matchingCompanycontributionand4%-20%additionalCompanycontributionifcertainconditionsaremet
None Nonein2012
UKDBPlanwillclosetofutureaccrualforexistingmemberswitheffectfrom1July2013
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Detailsofelementsshown:
2012actualsalarypaid–salaryfortheyear;forKirkKinsellthisshowsactualsalarypaidconvertedintosterling;
2012ABPcash–cashportionofABPawardfor2012performance;
2012ABPdeferredshares–valueofdeferredshareportionofABPawardfor2012performance(basedonsharepriceof1,707.0pasat31December2012);
2010/12LTIP–valueofLTIPawardduetoveston20February2013asaresultof2010to2012performance(basedonsharepriceof1,707.0pasat31December2012);
2012benefits–alltaxablebenefitsarisingfromtheindividual’semploymentin2012;thisincludestheprovisionofafully-expensedcompanycar,privatehealthcare,financialcounsellingandotherbenefits.ForKirkKinsell,thisincludesthecostofexpatriatebenefitsrelatedtohisinternationalassignmentpriortotakinguphisBoardappointmentasPresident,TheAmericas,on13June2011;
2012pensionbenefit–forRichardSolomons,theincreaseinpensionvalueduring2012;forotherExecutiveDirectors,thevalueofCompanycontributionstopensionplansoranycashallowancespaidinlieuofpensioncontributions.ThepensionbenefitaccruingtoRichardSolomonsin2012aroseprincipallyfromhissalaryreviewwhenappointedChiefExecutiveinJuly2011.
2009ABPdeferredshares–therewasnovestingofABPdeferredsharesrelatingto2009asnoannualincentivewaspaidinrespectoffinancialyear2009.
AllfiguresarecalculatedinaccordancewithourunderstandingoftherequirementsofthedraftBISregulationsondisclosureofexecutivepay.
D–Singlefigureremunerationin2012–actualandmaximum
SingleTotalFigureTable(£000) 2012 2012 2012ABP 2012actual 2012 pension ABP deferred 2010/12 Director salarypaid benefits benefit cash shares LTIP Total
RichardSolomons 716 48 1,140 494 494 1,738 4,630KirkKinsell* 474 663 110 306 306 1,287 3,146TracyRobbins 409 23 123 300 300 954 2,109TomSinger 540 19 162 346 346 1,194 2,607
*KirkKinsellispaidinUSdollarsandthesterlingvaluesinthechartabovehavebeencalculatedusinganexchangerateof$1=£0.63.
2010/12LTIP2012ABPdeferredshares2012ABPcash2012pensionbenefit2012benefits2012actualsalarypaid
Value (£000)
max
max
max
max
actual
actual
actualactual
0
1,000
2,000
3,000
4,000
5,000
6,000
Tracy RobbinsKirk Kinsell Tom SingerRichard Solomons
54 IHG Annual Review and Summary Financial Statement 2012
Summary Directors’ Remuneration Report continued
E–Salaryandbenefits•Basesalaryistheonlyelementofremunerationwhichis
pensionable.
•Inadditiontosalary,benefitsareprovidedtoExecutiveDirectors,whoareallbasedintheUKorUS,inaccordancewithlocalmarketpractice.
•TheoverallbudgetforsalaryincreasesforIHGcorporateemployeesintheUKandUS,andtheoverallincreaseintheDirectors’salariesfor2013isshownbelow:
UKcorporateemployees
UScorporateemployees
ExecutiveDirectors
3.0% 3.0% 2.5%
ExecutiveDirectorannualsalariesfor2012and2013
2013 2013 2012 2012Director £ $ £ $
RichardSolomons 739,000 721,000KirkKinsell* 774,000 755,400TracyRobbins 424,300 412,000TomSinger 550,800 540,000
* KirkKinsellispaidinUSdollarsandhisannualbasesalaryfor2012and2013isshowninUSdollarsabove.Theequivalentsterlingvaluescalculatedusinganexchangerateof$1=£0.63are:2012–£476,562;and2013–£488,296.
F–AnnualBonusPlan(ABP)StructureFrom2013,seniorexecutiveswillparticipateintheAPP,detailsofwhichareonpages52and53.In2012,ExecutiveDirectorsparticipatedinthe2012ABP,thestructureofwhichisasfollows:
ABP2012
30%individual
50%cash
Performancemeasures
Paymentstructure
70%EBIT
50%shares(deferredforthreeyears)
Themeasuresfor2012were:
•GlobalEBITachievementagainsttargetfor2012:
–thresholdpayout:90%oftargetperformance;
–maximumpayout:110%oftargetperformance;and
–straight-linevestinginbetween.
•OPR–basedonachievementofspecificindividualobjectiveslinkeddirectlytostrategicpriorities,andanassessmentagainstleadershipcompetenciesandbehaviours.TheobjectivesandOPRsarereviewedandagreedbytheCommittee.
2012targetandmaximumpayments
Keyperformance
Awardas%ofsalary
Measure indicator Target Maximum
Financial EBIT(70%) 80.5 161Individual OPR(30%) 34.5 69Totalfor2012 115 200*
*CombinedEBITandOPRpayoutsubjecttoamaximumof200%ofbasesalary.
Outcomefor20122012EBITachievedwas101.7%oftargetfortheyear.Basedonthisperformance,thefollowingtableshowsthelevelof2012awards.50%waspaidincashand50%indeferredsharesthatwillvestafterthreeyears.
EBIT% OPR% TotalawardasDirector award award %ofsalary
RichardSolomons 93.8 43.1 136.9KirkKinsell 93.8 34.5 128.3TracyRobbins 93.8 51.8 145.6TomSinger 93.8 34.5 128.3
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G–LongTermIncentivePlan(LTIP)Structureandoutcomefor2012Theawardforthe2010/12cyclehadcorporateperformancemeasuresbasedonrelativeTSRandEPS.Thestructureisasfollows:
LTIP2010/12
50%EPS
Performancemeasures
Paymentstructure
50%TSR
100%shares
Themeasuresandoutcomesareasfollows:
Performancemeasure
Thresholdperformance
Maximumperformance
Threshold/maximum
vesting
Weighting Maximumaward–%ofsalary
Outcome
2010/12cycle
TSR GrowthequaltotheDJGHindex
Growthexceedstheindexby8%peryearormore
20%/100% 50% 102.5% Growthexceededindexby15%peryear
EPS Growthof5%peryear
Growthof15%peryearormore
20%/100% 50% 102.5% Growthof21.7%peryear
Totalvestingoutcome
100%ofmaximumaward
CurrentpositiononotheroutstandingawardsFrom2011,theperformancemeasuresfortheLTIPwerechanged.Detailsoftheperformancemeasuresandpotentialvestingoutcomesforoutstandingawardsasat31December2012areasfollows:
Performancemeasure
Thresholdperformance
Maximumperformance
Threshold/maximumvesting
Weighting Maximumaward–%ofsalary
Potentialvestingoutcomes
2011/13cycle
Netroomsgrowth
Averageofthecomparatorgroup
1stinthecomparatorgroup
20%/100% 25% 51.25% Improvedperformanceneededtoachievethresholdvesting
RevPARgrowth
Averageofthecomparatorgroup
1stinthecomparatorgroup
20%/100% 25% 51.25% Betweenthresholdandmaximumvestingifcurrentperformancemaintained
TSR GrowthequaltotheDJGHindex
Growthexceedstheindexby8%peryearormore
20%/100% 50% 102.5% Maximumvestingifcurrentperformancemaintained
2012/14cycle
Netroomsgrowth
Averageofthecomparatorgroup
1stinthecomparatorgroup
20%/100% 25% 51.25% Betweenthresholdandmaximumvestingifcurrentperformancemaintained
RevPARgrowth
Averageofthecomparatorgroup
1stinthecomparatorgroup
20%/100% 25% 51.25% Betweenthresholdandmaximumvestingifcurrentperformancemaintained
TSR GrowthequaltotheDJGHindex
Growthexceedstheindexby8%peryearormore
20%/100% 50% 102.5% Maximumvestingifcurrentperformancemaintained
56 IHG Annual Review and Summary Financial Statement 2012
Summary Directors’ Remuneration Report continued
H–ExecutiveshareholdingrequirementTheCommitteebelievesthatshareownershipbyExecutiveDirectorsandseniorexecutivesstrengthensthelinkbetweentheindividuals’personalinterestsandthoseoftheshareholders.
ExecutiveDirectorsareexpectedtoholdallsharesearned(netofanysharesalesrequiredtomeetpersonaltaxliabilities)untiltheguidelineshareholdingrequirementisachieved.
SharesheldbyExecutiveDirectors
Sharesheldoutright Totalsharesandawards4 Guidelineshareholdingrequirement
ABP Total Guideline Sharesheld deferredshare LTIPshare sharesand shareholdingas outrightas awardsas awardsas awardsasDirector %ofsalary %ofsalary1 %ofsalary2 %ofsalary3 %ofsalary4
RichardSolomons 300 763 153 693 1,609KirkKinsell 200 557 180 776 1,513TracyRobbins 200 355 167 706 1,228TomSinger5 200 66 0 715 781
Percentagesarebasedonsharepriceof1,707.0ppershareasat31December2012.
1 SharesheldoutrightbyeachExecutiveDirectorwithnorestrictions.2 ABPdeferredshareawardssubjecttoriskofforfeitureifemploymentceases.3 LTIPshareawardssubjecttoachievementofcorporateperformancetargets.4 Includessharesheldoutright,ABPdeferredsharesandLTIPshareawards.5 TomSingerjoinedin2011anddidnotqualifyforthe2011ABPdeferredshareaward.
0 1,600200 400 600 800 1,000 1,200 1,400%
Richard Solomons
Kirk Kinsell
TomSinger
Tracy Robbins
I–PensionsIHGoperatesthefollowingpensionarrangementsinwhichtheExecutiveDirectorsparticipate:
•forUKexecutives,theexecutivesectionoftheICPlan,whichhasaDBsectionandaDCsection(theUKDBPlanandtheUKDCPlanrespectively);
•forUKexecutives,ICETUS;thisisanunfundedarrangement,butwithappropriatesecurity;
•forUSexecutives,theDCUS401(k)PlanandtheDCUSDeferredCompensationPlan;and
•forexecutivesoutsidetheUKandUS,theInterContinentalHotelsGroupInternationalSavingsandRetirementPlan,orotherlocalplans.
Asanalternativetothepensionarrangements,acashallowancemaybetakeninlieubyUKexecutives.
FollowinganextensiveUKpensionreviewandsubsequentconsultationswithaffectedemployees,itwasannouncedon29September2011thattheUKDBPlanwouldclosetofutureaccrualforexistingmemberswitheffectfrom1July2013.TheUKDBPlanisalreadyclosedtonewentrants.AcaponpensionablesalaryincreasesofRPIplus2.5%perannumbecameeffectiveon1October2011.
Aspartoftheconsultationwithemployeesandtheplantrusteesaboutthesechanges,itwasagreedthattheEnhancedEarlyRetirementFacility(EERF)wouldberetained.Thisprovidesanoptionforplanmembers,withtheCompany’sagreement,toretirewithinfiveyearsofnormalretirementageonaccruedbenefitswithoutreduction.ThelevelofplanfundingprovidesfortheEERF.TheCommitteeconsideredthatthereductioninriskandexpenseachievedbytheclosingoftheUKDBPlanjustifiedthecostofretainingtheEERFforexistingactivemembers.
TheExecutiveDirectorsparticipateasfollows:
•RichardSolomonsparticipatesintheUKDBPlanandtheICETUSonthesamebasisasotherseniorUK-basedexecutives;
•TracyRobbinsparticipatedintheexecutiveUKDCPlanonthesamebasisasotherseniorUK-basedexecutivesuntilMarch2012;fromApril2012shereceivedacashallowanceinlieuofpensionbenefits;
•TomSingerdoesnotparticipateinanypensionplanandreceivesacashallowanceinlieuofpensionbenefits;and
•KirkKinsellparticipatesintheDCUS401(k)PlanandtheDCUSDeferredCompensationPlan.
ThevalueofRichardSolomons’DBpensionarrangementasat31December2012issetouttotheright.
RichardSolomonsiseligiblefortheEERF,whichisavailabletoallmembersoftheUKDBPlan,asexplainedabove.Thisenablesmemberstoretirewithoutreductionintheirpensioniftheyarewithinfiveyearsofnormalretirementage.AlthoughtheEERFisnon-contractual,itscontinuationformedpartoftheagreementwithtrusteesonclosureoftheUKDBPlan.TheEERFtermsrequireanexecutivetoobtaintheconsentoftheCompany;theconsentisdiscretionarybutshouldnotbeunreasonablyrefused.
Accruedvalueofannualpensionifretired31December2012
Accruedvalueofannualpensionat31December2012,assumingretirementatnormalretirementage(9October2021)
£245,180,ofwhich:
•£46,770isfunded•£198,410isunfunded
£377,200,ofwhich:
•£71,950isfunded•£305,250isunfunded
Theincreaseintheaccruedvalueofthepensionin2012arisesprincipallyfromRichardSolomons’salaryreviewwhenappointedChiefExecutiveinJuly2011.
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58 IHG Annual Review and Summary Financial Statement 2012
Investor information
WebsiteandelectroniccommunicationAspartoftheCompany’scommitmenttoreducingthecostandenvironmentalimpactofproducinganddistributingprinteddocumentsinverylargequantities,IHG’sAnnualReportandAnnualReviewhavebeenmadeavailabletoshareholdersthroughtheCompany’swebsitewww.ihgplc.com/investorsunderfinanciallibrary.
ShareholdersmayappointelectronicallyaproxytovoteontheirbehalfonanypollthatistobeheldattheforthcomingAnnualGeneralMeeting.ShareholderswhoholdtheirsharesthroughCRESTmayappointproxiesthroughtheCRESTelectronicproxyappointmentservice,byusingtheproceduresdescribedintheCRESTManual.
ShareholderHotelDiscountPromotionIHGoffersdiscountedhotelstays(subjecttoavailability)forregisteredshareholdersthroughadedicated,controlledaccesswebsite.ForfurtherdetailspleasecontacttheCompanySecretariatdepartmenton01895512000oremailcompanysecretariat@ihg.com
CorporateResponsibilityReportIHGupdatesitsonlineCorporateResponsibilityReportregularly,coveringprogressonarangeofenvironmental,socialandcommunityissues.Thiscanbeviewedatwww.ihgplc.com/responsibility
IHGShelterinaStormProgrammeTheIHGShelterinaStormProgrammeenablesIHGtosupportourhotelsandsurroundingcommunities,employeesandguestswhenadisasterstrikes,byprovidingimmediateandvitalassistance.
Ifyouwouldliketomakeadonationtotheprogramme,youcandosoonlineviaasecurepaymentpagewww.ihgshelterinastorm.com
RegistrarForinformationonarangeofshareholderservicesincluding,enquiriesconcerningindividualshareholdings,notificationofashareholder’schangeofaddressandamalgamationofshareholderaccounts(inordertoavoidduplicatemailingofshareholdercommunications),shareholdersshouldcontacttheCompany’sRegistrar,Equiniti,on08713842132†* (callsfromwithintheUK)or+44(0)1214157034(callsfromoutsidetheUK).
Dividendservices
DividendReinvestmentPlan(DRIP)TheCompanyoffersaDRIPforshareholderstopurchaseadditionalIHGshareswiththeircashdividends.ForfurtherinformationabouttheDRIP,pleasecontactourRegistrarhelplineon08713842268†*.ADRIPapplicationformandinformationbookletareavailableatwww.shareview.co.uk/products/pages/applyforadrip.aspx
BankmandateWeencourageshareholderstohavetheirdividendspaiddirectlyintotheirUKbankorbuildingsocietyaccounttoensureefficientpaymentandfundsbeingclearedonthepaymentdate.
ShareholderswhowouldliketheirdividendstobepaiddirectlyintotheiraccountshouldcontactourRegistrar.
OverseaspaymentserviceItisalsopossibleforshareholderstohavetheirdividendspaiddirecttotheirbankaccountinalocalcurrency.Chargesarepayableforthisservice.Furtherinformationisavailableatwww.shareview.co.uk/shareholders/pages/overseaspayments.aspx
Outofdate/unclaimeddividendsIfyouthinkthatyouhaveoutofdatedividendchequesorunclaimeddividendpaymentspleasecontactourRegistrar.
IndividualSavingsAccount(ISA)EquinitioffersaStocksandSharesISAwhereIHGsharescanbeinvested.ForfurtherinformationpleasecontactEquinition08713842244†*.
SharedealingservicesEquinitioffersthefollowingsharedealingfacilities:
PostaldealingFormoreinformationcall08713842248†*.
TelephonedealingCall08456037037†•.
InternetdealingLogontowww.shareview.co.uk
ChangestothebasecostofIHGsharesDetailsofallthechangestothebasecostofIHGsharesheldsinceApril2003toDecember2012,forUKCapitalGainsTaxpurposes,maybefoundontheCompany’swebsitewww.ihgplc.com/investorsundershareholdercentre/taxinformation.
MissingshareholdersWorkingwithProSearch(anassetreunificationcompany),wecontinuetolookforshareholderswhohavenotkepttheircontactdetailsup-to-date.Wehavefundswaitingtobeclaimedandarecommittedtodoingwhatwecantopaythesetotheirrightfulowners.ForfurtherdetailspleasecontactProSearchon01732741411oremailinfo@prosearchassets.com
ShareholdersecurityManycompanieshavebecomeawarethattheirshareholdershavereceivedunsolicitedtelephonecallsorcorrespondenceconcerninginvestmentmatters.Thesearetypicallyfrom‘brokers’whotargetUKshareholders,offeringtosellthemwhatoftenturnouttobeworthlessorhigh-risksharesinUSorUKinvestments.Theseoperationsarecommonlyknownas‘boilerrooms’.MoredetailedinformationonthisorsimilaractivitycanbefoundontheFinancialServicesAuthoritywebsitewww.moneyadviceservice.org.uk
DetailsofanysharedealingfacilitiesthattheCompanyendorseswillbeincludedinCompanymailings.
AmericanDepositaryReceipts(ADRs)TheCompany’ssharesarelistedontheNewYorkStockExchangeintheformofAmericanDepositaryShares,evidencedbyADRsandtradedunderthesymbol‘IHG’.
EachADRrepresentsoneordinaryshare.AllenquiriesregardingADRholderaccountsandpaymentofdividendsshouldbedirectedtoJPMorganChase&Co,ourauthorisedADRdepositarybank(contactdetailsshownonpage59).
Form20-FTheCompanyissubjecttothereportingrequirementsoftheSecuritiesandExchangeCommission(SEC)intheUSandfileswiththeSECanAnnualReportonForm20-F.TheForm20-FcanbefoundontheCompany’swebsitewww.ihgplc.com/investorsundershareholdercentre/ADRholdersorbyvisitingtheSEC’swebsitewww.sec.gov/edgar.shtml
† Callscost8pperminuteplusnetworkextras.* Linesareopenfrom8.30amto5.30pmMondaytoFriday,
excludingUKpublicholidays.• Linesareopenfrom8.00amto4.30pmMondaytoFriday,
excludingUKpublicholidays.
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Investor information, Financial calendar and Contacts 59
Financial calendar
2012Interimdividendof13.5ppershare(21.0¢perADR): Paymentdate 28SeptemberSpecialdividendof108.4ppershare($1.72perexistingADR): Paymentdate 22OctoberFinancialyearend 31December
2013Preliminaryannouncementofannualresults 19FebruaryFinaldividendof27.7ppershare(43.0¢perADR): Ex-dividenddate 20March Recorddate 22MarchAnnouncementoffirstquarterinterimmanagementstatements 8MayAnnualGeneralMeeting 24MayFinaldividendof27.7ppershare(43.0¢perADR): Paymentdate 31MayAnnouncementofinterimresults 6AugustInterimdividend: Paymentdate OctoberAnnouncementofthirdquarterinterimmanagementstatements 5NovemberFinancialyearend 31December
2014Preliminaryannouncementofannualresults February
Contacts
RegisteredofficeBroadwaterParkDenhamBuckinghamshireUB95HR
Telephone +44(0)1895512000
Fax +44(0)1895512101
www.ihgplc.com
ForgeneralinformationabouttheGroup’sbusinesspleasecontacttheCorporateAffairsdepartmentattheaboveaddress.ForallotherenquiriespleasecontacttheCompanySecretariatdepartmentattheaboveaddress.
RegistrarEquinitiAspectHouseSpencerRoadLancingWestSussexBN996DA
Telephone 08713842132*†(UKcalls)
+44(0)1214157034(non-UKcalls)
www.shareview.co.uk*Forthosewithhearingdifficultiesatextphoneisavailableon08713842255†forUKcallerswithcompatibleequipment. †Callscost8pperminuteplusnetworkextras.Linesareopenfrom8.30amto5.30pmMondaytoFriday,excludingUKpublicholidays.
ADRdepositaryJPMorganChaseBankN.A.POBox64504St.PaulMN55164-0504USA
Telephone +18009901135(UScalls)(tollfree)
+16514532128(non-UScalls)
www.adr.com
AuditorsErnst&YoungLLP
InvestmentbankersBankofAmericaMerrillLynchGoldmanSachs
SolicitorsFreshfieldsBruckhausDeringerLLP
StockbrokersBankofAmericaMerrillLynchGoldmanSachs
PriorityClubRewardsIfyouwishtoenquireabout,orjoinPriorityClubRewards,IHG’sloyaltyprogramme,visitwww.priorityclub.comortelephone:
08712261111∞(inEurope)
+18882119874(inUSandCanada)(tollfree)
+18002729273(inMexico)(tollfree)
+18019753063(English)(inCentralandSouthAmerica)(tollchargesapply)
+18019753013(Spanish)(inCentralandSouthAmerica)(tollchargesapply)
+6328578788(frommostcountriesinAsiaPacific)(tollchargesapply)
+86(0)2034198282(MandarinandCantonese)(inChinaandHongKong)(tollchargesapply)
+97144290530(inMiddleEastandAfrica)(tollchargesapply)
∞Telephonecallstothisnumberarechargedat10pperminute.Standardnetworkratesapply.Callsfrommobileswillbehigher.
Forfurtherinvestorinformationvisitwww.ihgplc.com/investors
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60 IHG Annual Review and Summary Financial Statement 2012
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