Andrew Burke Resume

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1. ANDREW BURKE 1 Captains Drive, Babylon, NY 11704 914-268-8403; [email protected] PROFESSIONAL QUALIFICATIONS Strategic Marketing Specialist with 9+ years of experience in management and operations. Exceptional communication, organization and project management skills. PC proficient with Microsoft Word, Excel, PowerPoint and Cognos experience. Goal oriented with a proven record of completing tasks with minimal direction. Advanced external client management and client relationship building skills. Seeking a position in e- commerce development. Digital Marketing & Strategy Sales & Sales Management Inventory Control & Management Customer Service Operations Purchasing & Vendor Relations Team Management & Leadership Direct Sales and Operation of Point of Sales (POS) Budget Creation Sales & Financial Reporting Marketing Strategy Implementation Efficiency & Productivity Improvement Business Relationship Building PROFESSIONAL EXPERIENCE Heineken USA, White Plains, NY 2006-Present Off Premise Manager 2013-Present Independently manage all sales, customer service, administrative, purchasing, inventory control for Home Distributor segment in Nassau and Suffolk counties. Promoted two times in seven years based on strong communication, organizational and customer management skills. Managed Home Distributor segment in Nassau and Suffolk counties, partnering with our distributor Clare Rose Inc. Partnered closely with 1Supervisor, 5 Sales Reps, and 2 Merchandisers to execute against sales strategies and goals. Presented and activated Commercial Marketing strategies and programs at Wholesaler and Retail Customer level. Oversaw channel growth of HUSA Portfolio in 2014 by 41,405 ces finishing +8.2% vs. 2013; generating an additional $1,242,150 in revenue. Managed total HUSA Portfolio creating approximately $60 million in sales. Home Distributor Channel contributes to 30% of Clare Rose Inc.s total business. Contributed to Wholesaler finishing 2014 +1% on the HUSA Portfolio and +1.8% on our Dutch Portfolio. Managed HUSA communication, strategy implementation, and budgets for Wholesaler for last 6 months of 2014 to current Led team of two On Premise Managers and one Off Premise Sales Specialist keeping them focused on their sales initiatives. Received regionally awarded Freddy Award two times in 2014 for going above and beyond normally expected work load Work closely with both National Accounts & Commercial Marketing Teams to ensure market wide successful implementation of programming. Maintained product inventory levels and introduced innovation packages at Wholesaler. Coordinated Wholesaler ordering process changes, easing the demand on HUSA by having Clare Rose Inc. go made to order. Creating a culture of focused and tactical allocation of resources designed to reignite our business in 2. suffering channels. Led digital execution team in LI market activating digital rebate and media campaign at local level. Retail Sales Manager On Premise 2007-2013 Responsible for sales, new customer development and customer service. Coordinated scheduling, managed purchasing and inventory, and educated and trained sales force to execute sales strategies and implement marketing programs. Managed 85 on premise better beer accounts in NYC with a focus on gaining distribution and increasing rate of sale. Lead a team from Heinekens largest US Wholesaler of 1 Supervisor, 1 District Manager, and 6 Sales Reps to execute against sales strategies and implement marketing programs. Created a system for simplifying the process of identifying opportunities and risks in trade. Negotiated with key decision makers to implement feature activity that would increase sales for our brands while adding profitability to the accounts bottom line. Administered a $100,000 budget across visibility, activation, and T & E for the purpose of increasing sales and distribution. Educate and train local sales force with skills learned at HUSA On Premise Boot camps. Performed account audits to assess return on investments from dollars allocated for marketing programs. Validated Better Beer Accounts by leveraging internal systems (i.e. Cognos) to ensure Heineken Green Standards are met. Part of a cross functional team including members from the Marketing Department, Heineken Brand Team, Regional Marketing, and Local Sales Team for the US Open. Together we ensured flawless execution and promotion of the event through all channels. Awarded Red Star Award in 2010 for exceeding sales/distribution goals and successfully activating marketing programs at local level. Retail Sales Associate 2006-2007 Fast-paced position with a high-volume regional distributor. Scope of responsibility was diverse and included top notch collaboration and customer service. Assisted in execution of Heineken sponsored events such as Amsterjam and US Open. Coordinated cross functional teams to ensure Heineken standards were met. Arranged product deliveries to key stakeholders across brand portfolios. Prioritized time in trade between both off and on premise channels. Satisfied Customers Inc., Pleasantville, NY 2003-2007 Bar Manager Managed a 20-employee operation increasing revenues. Directed hiring, training and employee scheduling. Coordinated product ordering with vendors, controlled and documented inventory flow, and managed in-store loss prevention. Fully responsible for sales, customer service, and sales reporting and reconciliations. Developed and maintained an inventory process to ensure freshness and decrease waste. Managed staffing and scheduling of 20 restaurant servers Created and executed programming to enhance consumer experience. EDUCATION State University of New York at Albany Bachelor of Arts, 2006 3. Major: American History Minor: Criminal Justice