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Anatomy of a Lousy Pitch: The Six Worst Presentation Habits and How You Can Avoid Them by @timwackel...
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Whether you are speaking to an audience of one or one thousand, it's critical that you engage your listeners. As the presentation coach for some of today's fastest growing companies, Tim Wackel knows exactly what it takes to deliver messages that get results! Join us on July 25th to hear Tim reveal the six worst presentation habits that put barriers between you and your listener. You'll also learn unique and proven methods for conquering these habits so that you can become a more polished, professional, and inspiriting presenter! At this webinar, you will learn how to: - Avoid the #1 mistake most presenters still make. - Grab your listener's attention in the first two minutes. - Organize your ideas in a clear, concise, and compelling approach. - Avoid the fatal trap most presenters fall into on "the big day." - Leverage the two most important (and overlooked) elements of all successful presentations.
Transcript of Anatomy of a Lousy Pitch: The Six Worst Presentation Habits and How You Can Avoid Them by @timwackel...
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There are 300 million
PowerPoint users
in the world*
* estimate
They do 30 million
presentations
each day*
* estimate
About a million
presentations are
going on right now*
* estimate
50% of them are
unbearable*
* conservative estimate
How many presentations?
Every time we attempt
to convince anybody,
anywhere, of anything …
in business, at home, over
the phone, in person,
one-on-one or in groups
#1. Speaking before a group
#2. Heights
#3. Insects and bugs
#5. Deep water
#6. Sickness
#8. Flying
#9. Loneliness
#4. Financial problems
#10. Dogs
#7. Death
Peoples’ Almanac
#1. Speaking before a group
#2. Heights
#3. Insects and bugs
#5. Deep water
#6. Sickness
#8. Flying
#9. Loneliness
#4. Financial problems
#10. Dogs
#7. Death
Peoples’ Almanac
Mistake #1
Failure to understand
your audience.
Where do you focus your time?
You and your ideas??? The customer???
Who will attend?
What do they really want?
Why are they participating?
Do you need to establish credibility?
How much time?
Specific measurable benefit?
Likely objections?
Mistake #2
Lack of a clearly
defined objective.
What do you want?
What do you want? • Order
• Introduction
• Approval
• Support
• Recommendation
• Decision
• Next meeting
What do you want?
What is in it for the listener?
What’s in it for them? • Save money
• Comply with law
• Increase market
• Improve customer satisfaction
• Drive new business
• Take market share
• Improve workplace safety
Joining this diet plan will help you loss 10
pounds in the next 30 days.
Purchasing my software will
save your company $1.3M a year.
Making 5 more sales calls per week will
increase your commissions by 12%.
Mistake #3
Too much data!
Three pillars that support your objective
Framework of the presentation
Memory & impact
Distill many into few
Lead with your best stuff!
Why Only Three?
Mistake #4
Failing to excite.
Average attention span?
2000 = 12 seconds
Average attention span?
2012 = 8 seconds
• You can never take back a ?
• Less than 2 minutes
• Forget platitudes
• A gee-whiz fact, a powerful story
• Focus attention on key issues
• Grab their attention
My Company Inc
Presentation
Tim Wackel
Customer Agent
My Company-Dallas
March 22, 2013
Mistake #5
Death by PowerPoint.
Visual Aids
How big is an acre of land?
Visual Aids
43,560 square feet!
Visual Aids
208.7 feet by 208.7 feet
Mistake #6
Ending with
inspirational deficit.
End of slide show, click to exit
pre·sen·ta·tion
Pronunciation: “prE-“zen-‘tA-sh&n”
Function: verb
Definition 1a: asking someone to agree
with you b: asking someone to make a
decision c: asking someone to do
something
What, if anything, is
preventing you from
taking the next step
with me right now?
Introduction
• Hook
• Message Objective
• 3 Talking Points
Body
• Talking Point 1/Evidence
• Talking Point 2/Evidence
• Talking Point 3/Evidence
Close
• Recap Message Objective
• Recap 3 Talking Points
• Ask for a Comittment!
Have Some Fun!
Download (FREE)
Tim’s presentation
timwackel.com/freebie
Limited time offer!
Want to hear about upcoming webinars? Sign up on connect.data.com!
More Thought Leadership and Webinars: bit.ly/CornerEvents
Find us anytime @connectmembers!
