ANALYTICS EMPLOYMENT LANDSCAPE

2017 STUDY

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LANDSCAPE | PLAYERS | JOB TRENDS | SALARY TRENDS

ANALYTICS EMPLOYMENT LANDSCAPE IN INDIA: 2017 STUDY

THE INDIAN LANDSCAPE

ositive prognosis of the Indian economy, supporting government initiatives like ‘Make In India’ and sustained Pfocus on innovation have fuelled systemic growth for India Inc. Aligned with the national sentiment, 79% of

firms in India project increased hiring in 2017. Across the globe, enterprises are making huge investments for

leveraging data analytics tools and technologies to provide customized offerings and improved digital engagement

with customers.

Firms are increasingly realizing that investing in analytics is a

strategic differentiator. Adoption has been highest amongst

the Telecom, BFSI and eCommerce sectors, who continue to

invest and innovate with smart analytics.

NASSCOM predicts the Indian Analytics services industry is

growing at a CAGR of 25% and is poised to touch USD 2.3

Billion by 2018. Already, the Indian analytics services market

stands at 35%-50% of the global market! The analytics

product market stands at over $100 billion and is seeing a

growth of 30% year on year.

Enterprises are now increasingly outsourcing the data analytics processes to talent-rich, cost-efficient regions such

as India. The global data analytics outsourcing market is expected to grow at a CAGR of 30.54% over the period 2014-

2019.

The analytics job market will grow like never before, with unparalleled opportunities for those with analytic skills.

Salaries will continue to grow exponentially and professionals from other sectors will start to hone their analytics

skills and switch careers. The time for the data-savvy analytics professional is here!

INDIAN ANALYTICS MARKET SIZE

$2 BILLIONBY 2018

CAGR25%

REVENUE

DOMESTIC

DOMESTIC

OUTSOURCEDOUTSOURCEDUSD 2.3BILLION

50,000

DOMESTIC

OUTSOURCED65%

40%

2,00,000USD 1.15BILLION

# PEOPLE EMPLOYED GROWTH RATE

THE ANALYTICS PLAYERS

BREAKUP OF INDIAN COMPANIES

India is rapidly emerging as the analytics hub for the world. It has the complete range of ecosystem players from

GICs, integrated BPO/KPO firms, pure-play analytics firms and vibrant analytics product firms.

Service Providers Landscape in India

ServiceProviders

Landscape

Pure PlayVendors

CaptiveCenters

BPO/KPOService

ProviderMu Sigma, Fractal

Analytics, Manthan, Axtria

Latentview Analytics

Absolutdata

Blueocean

Market

Intelligence

Analytics

Quotient

Ugam

Solutions

Bridgei2i

TCS

Accenture

Cognizant

IBM

Genpact

Infosys

Wipro

Capgemini

Deloitte

HCL

IBM, HP, ICICI Bank, HDFC Bank,

Wal-Mart Labs, Vodafone

47%37%11%5%

analytics providers in India are full service outsourcing firms in IT or processes that

have separate offerings for analytics or Big Data

analytics providers are boutique analytics firms, with the majority providing

analytics as a service

firms are products firms in analytics

4% training & education firms and 1% staffing firms in the analytics space

80% of the

Indian analytics

market

THE ANALYTICS PLAYERS

More than 2,500 companies in India claim to provide analytics as an offering to their customers, a growth rate of

27% from last year.

Being the IT hub of India, unsurprisingly, Bangalore houses the bulk of the analytics firms in India, at almost 30%;

followed by Delhi-NCR and Mumbai.

On an average, Indian analytics

firms have 162 employees on

their payroll.

Percentage of firms with less

than 50 employees

3000

2000

1000

0%

5 30 125 350 750 3500

10%

20%

30%

40%

50%

2013 20162014 2015

Nu

mb

er

of

co

mp

an

ies

% o

f A

na

lytic

s co

mp

an

ies

in I

nd

ia

27%Growth of percentage

in Analytics companiesin India

162Mean Employee

Strength

INDIA

73%

86%

GLOBAL

29%

8%

Bangalore

Pune

26%Delhi/NCR

7%Chennai

3% 3%Chennai Ahmedabad

17%Mumbai

9%Hyderabad

THE RIGHT SKILLSETS

POPULAR SKILLSETS

If the race to incorporate analytics into business today is intense, then the battle for analytics talent is fierce. To

compete in today’s world, firms must recruit, develop, and retain the best analytics talent.

R is in great demand across the board. But, large companies still prefer SAS, and thereby learning both SAS and

R is a safe bet.

We are seeing an increasing demand for “trilinguals”: people well versed in the languages of analytic modeling,

technology and business acumen.

THE TRILINGUALS:

Technology

Domain Business

Trilinguals

% of companies rating skills as critically important

71%

94%

60%

94%

55%

88%

46%

91%

33%

78%

34%

81%

66%

100%

DataManagement

Visualizationand Reporting

AdvancedModeling

Business CaseDevelopment

Collaboration Creativity

Laggards Leaders

DomainKnowledge

Technical Skills Business Skills

BigData

Hive Hadoop

SPSS

Supervised

Learning

Analytics

RPython

SQLExcel

SASPig

NeuralNetwork

SKILLSETCLOUD

SKILLSET BYCOMPANY SIZE

STARTUPS

LARGE SIZED

MID-SIZED

R

SQL

Hadoop

R

SAS

Teradata

R

SAS

SQL

THE HUNT FOR TALENT

PROJECTED JOB OPENINGS FOR

DATA SCIENTISTS IN 2018

- NASSCOM

ANALYTICS FIRMS IN INDIA WILL

FACE A SHORTAGE OF DATA SCIENTISTS

-THE HINDU

THE SHORTFALL

5,00,000 2 LAKH

THE EDUCATORS

RECRUITMENT CHANNELS

The dearth of skilled manpower can be overcome with serious intervention at the education level by imparting

training on specific Analytical and statistical tools. Apart from private players, we now see established B-schools in

India offering specialized diplomas in Business Analytics.

One of the most interesting findings of our study is that market leaders are much less likely than laggards to hire

experienced professionals, opting instead to build from within or grab talent straight out of college. Given enough

time and nurturing, these junior hires can be taught the specific skills necessary for a company’s business and be

just as valuable over the long term.

LAGGARDS 28%

LAGGARDS 48%LEADERS 37%

LEADERS 37%

COLLEGE & UNIVERSITY PROGRAMS EXPERIENCED EXTERNAL HIRES

SALARY REPORT

THE SEXIEST JOB DATA SCIENTIST

ST OF THE 21 CENTURY`4-6

LAKHS

`6-8LAKHS

`9-15LAKHS

`15-20LAKHS

`20-35LAKHS

`35+LAKHS

ANALYST

SENIOR ANALYST

MANAGER

AVP

VP

DIRECTOR

0-2 Years

2-4 Years

4-6 Years

6-10 Years

10-15 Years

15+ Years

SALARY BY TOOLS

SALARY BY TECH

R skills pay the most and are used the most. But relying on just one tool is not going to cut it. The days of specialists in

one tool or domain are over.

A combination of Data Science and

Big Data earns the highest payout.

8.01L

SPSS SAS Python

R+

Python

SAS+R+

Python

SPSS+R+

Python

SAS+

SPSS+R+

PythonR

8.54L

9.36L

10.2L

10.96L

11.48L

11.95L

12.75L

13.1 LData Science

+ Big Data

9.8 LBig Data

9.5 LData Science

SALARY REPORT

PERCENTAGE OF PROFESSIONALS ACROSS SALARY BRACKETS ACROSS CITIES

E-commerce 12.9

12

10.8

10.7

9.2

8.8

8.1

7.5

Retail/FMCG

Telecom

Utility/Manufacturing

Financial Services

IT/ITES

Pharma

Media/Advertising

AVERAGE SALARY BY SECTOR AVERAGE SALARY BY COMPANY SIZE

LARGE SIZED

MID SIZED

STARTUP

9.6 L10.2 L

10.8 L

AVERAGE SALARY BY CITYSALARIES ACROSS INDIA PER ANNUM IN LAKHS

MUMBAI 9.9

9.8

9.4

8.7

8.5

8.1

BANGALORE

DELHI / NCR

PUNE

HYDERABAD

CHENNAI

Bangalore Delhi / NCR Mumbai Pune Chennai Hyderabad

50%

45%

40%

35%

30%

25%

20%

15%

10%

5%

0%

0-6 Lakhs 6-10 Lakhs 10-15 Lakhs 15-25 Lakhs 25-50 Lakhs 50+ Lakhs