Analysis of my chosen artist’s websiteHannah Tapscott

This is how Ariana Grande’s website appears when you open the webpage: http://www.arianagrande.com/

It appears very simple but professional and effective at the same time. I think her website appears very classy which links with her own style and her genre in how she performs her songs. The opening black and white image of Ariana is the photo which is used on her album cover.

Ariana’s new music video ‘Baby I’ is the video which is being promoted as soon as you open her website.

Ariana’s album is also promoted with the title and artist at the top of the page.

Links to her Facebook and Twitter sites are found at the top.

Places where Ariana’s album can be bought.

Black and white colour scheme.

Ariana’s website has two central panels with a plain black background.

Ariana’s recent tweets are being viewed on her website right now as default.

As you scroll down the website more, the layout appears like a newsfeed and in many sections. It is rather simple to navigate however it does look quite complex at first.

You can sign up to become a member of Ariana’s website and join the fan club online! You can also join the mailing list to receive updates about Ariana daily.

Highlighted in pink is which section is on screen and what you are viewing right now.

A link to Ariana’s official merchandise shop.

You can view pictures on the ‘Fan Wall’ which appear when #YoursTrulyAriana is used on Twitter or Instagram.

As you continue to scroll down Ariana’s website on the left hand side is an infinite scroll timeline or Ariana’s tweets.

A link to Ariana’s official merchandise shop and a place to order Ariana’s new album and posters.

You can spread the news about Ariana’s tour dates by sharing it on Facebook or Twitter by clicking the share button.Information about Ariana’s continuing tour can be found on the right hand side of the page. More dates can also be viewed by clicking the option.

Ariana has recently tweeted some photos on Instagram which have been taking of her in a photo shoot by one of her best friends Jones Crow and music video director.

At the bottom of the page there is links you can click which can take you to Ariana’s social networking sites such as YouTube, VEVO, Instagram, Twitter and Facebook. There are also links to more information about the record label which she is signed to.